2025 JUDGE'S PROFILE

Daniel Ng

Chief Revenue Officer

Target Media Singapore

Daniel brings over 20 years of leadership experience in marketing, business development, and creative strategy. Throughout his career, he has held senior roles at Grey, Ogilvy, and McCann Worldgroup, as well as achieving entrepreneurial success with ventures like Day 28. Known for his innovative approach and data-driven strategies, he has consistently helped brands create meaningful and lasting impact.

Now at the helm of Target Media, Daniel is focused on driving growth and fresh thinking in the Out-of-Home (OOH) advertising space. With an extensive network of over 18,000 screens across 80% of HDB estates, the company plays a key role in reaching heartland communities in Singapore. His expertise supports its ongoing efforts to develop effective, audience-focused campaigns.

Backed by a strong team and a deep understanding of community engagement, Daniel remains committed to shaping the future of OOH advertising. His leadership fosters creativity and innovation, ensuring advertisers have dynamic opportunities to connect with their audiences in meaningful ways.

View other 2025 judges’ profile
Vivien Tan

Vivien Tan

Assistant Director

Agency for Integrated Care (AIC)

Ray Chen Liang

Ray Chen Liang

Senior VP and CMO

Ant Group

Shukai Koh

Shukai Koh

Deputy CEO

Children’s Cancer Foundation (CCF)

June Lee

June Lee

Marketing Director

Cirium (LNRS Data Services)

Eileen Goh

Eileen Goh

Chief Creative Officer

DMK

Jason Huan

Jason Huan

Group Chief Marketing Officer

Endowus

Kaleb Loh

Kaleb Loh

Head, Brand and Marketing

GIC

Jackson Sim

Jackson Sim

Cluster Director of Marketing

Hyatt Hotels in Singapore

Bhavana Gupta

Bhavana Gupta

Director, Marketing & Product Strategy

INSEAD Master Programmes
Pearlyn Yeo

Pearlyn Yeo

Former Head of Marketing & Content

Jetpac Global

Sandy Lee

Sandy Lee

VP, Marketing

Mandai Wildlife Group

Tracy Lui

Tracy Lui

Senior Assistant Director, Marketing Communications & Retail

Mount Faber Leisure Group

Serene Chen

Serene Chen

Deputy Director

National Volunteer and Philanthropy Centre (NVPC)

Alan Lai

Alan Lai

Director, Digital Marketing Technology

Pan Pacific Hotels Group

Huimin Li

Huimin Li

Marketing Director, APAC

Paradox

Jenny Tang

Jenny Tang

Deputy Director and Head, Digital Marketing

Singapore Management University

Daniel Ng

Daniel Ng

Chief Revenue Officer

Target Media Singapore

Chrystian Adhiputra Lim

Chrystian Adhiputra Lim

Marketing Director, Singapore & Malaysia

The Coca-Cola Company

Kyra Huang

Kyra Huang

Director of Marketing, Communications, Product and Partnerships

Thomson Medical

Pooi San Kok

Pooi San Kok

Chief Creative Officer

Wingstop International