Winners

1. Best e-Commerce – Retail
GOLD

bossini

SILVER

Cyber Games Arena
Campaign: Cyber Games Arena eCommerce Ecosystem
Agency: MONI

BRONZE

New Balance
Campaign: APAC e-Commerce Rollout
Agency: MONI

2. Best e-Commerce – Financial Services
GOLD

AIA Hong Kong
Campaign: AIA HK Voluntary Health Insurance Scheme Campaign
Agencies: Xaxis Hong Kong, MediaCom Hong Kong

SILVER

MSIG Insurance (Hong Kong)
Campaign: MSIG Mobile App
Agency: ESDlife

BRONZE

AXA China Region Insurance Company
Brand: AXA Hong Kong & Macau
Campaign: Travel insurance eCommerce revamp

4. Best e-Commerce – Lifestyle & Entertainment
GOLD

Cyber Games Arena
Campaign: Cyber Games Arena eCommerce Ecosystem
Agency: MONI

SILVER

Genting Cruise Lines
Brand: Dream Cruises
Campaign: Cruising to the Dream Performance
Agency: Mindshare Hong Kong – Neo

BRONZE

Crown Motor
Brand: Toyota Supra
Campaign: Toyota’s legend Supra new launch online pre-ordering & event support
Agency: PRIZM

5. Best e-Commerce – Food & Beverage
GOLD

General Mills
Brand: Häagen-Dazs
Campaign: Häagen-Dazs E-Coupon Distribution System
Agency: PRIZM

6. Best e-Commerce – Hospitality & Travel
GOLD

The Peninsula Boutique
Campaign: Peninsula Boutique E-commerce B2B & B2C
Agency: MONI

SILVER

The Peninsula Hotels
Campaign: Driving Direct Hotel Bookings Through Always On SEM
Agency: iProspect Hong Kong

BRONZE

Trip.com
Campaign: Trip.com “The Easy Way To Go”
Agency: Digitas Hong Kong

 

7. Best e-Commerce – Telecommunication
GOLD

Birdie Mobile
Campaign: Birdie Mobile and Birdie Farm

SILVER

MO – Mobile Online
Campaign: Disrupt Telcos with MO
Agency: IBM iX

BRONZE

SmarTone Telecommunication
Brand: SmarTone
Campaign: e-Commerce in SmarTone

8. Best Solution – International Expansion
GOLD

THE NET-A-PORTER GROUP ASIA PACIFIC
Brand: NET-A-PORTER
Campaign: New Fashion Talents
Agency: Havas Media

 

9. Best Solution – Customer Communication
GOLD

tmtplaza
Campaign: tmtplaza 30th Anniversary – Christmas Light Extravaganza
Agency: Joy Luck Entertainment

SILVER

Ubisoft
Campaign: Ubisoft ChinaJoy – Unlocks the Next Level
Agency: Freeman

BRONZE

B.S.C. Online
Brand: BKEE.com
Campaign: BKEE.com eCommerce Solution
Agency: CLEARgo

11. Best Solution – Best Organic Search Campaign
GOLD

ASH
Campaign: From Last Page to #1: Uplifting Visibility and Growing Traffic for ASH through SEO
Agency: iProspect Hong Kong

 

12. Best Solution – Sales Lead Generation
GOLD

AIA Hong Kong
Campaign: AIA HK Voluntary Health Insurance Scheme Campaign
Agencies: Xaxis Hong Kong, MediaCom Hong Kong

SILVER

Cathay Pacific Airways
Campaign: Cathay Pacific Always On Global Performance Campaign
Agency: Digitas Hong Kong

BRONZE

B.S.C. Online
Brand: BKEE.com
Campaign: BKEE.com B2B eCommerce Portal
Agency: CLEARgo

 

15. Best Use of Social Media
GOLD

Sino Group
Campaign: Sino Green Hackers
Agency: KASHow

SILVER

tmtplaza
Campaign: tmtplaza 30th Anniversary – Christmas Light Extravaganza
Agency: Joy Luck Entertainment

BRONZE

Tsui Heung Food Factory
Campaign: Tsui Heung Social Media with E-Commerce Management
Agency: Ying Interactive Marketing Services

16. Best Use of Programmatic
GOLD

Cathay Pacific Airways
Campaign: Cathay Pacific Always On Global Performance Campaign
Agency: Digitas Hong Kong

SILVER

Genting Cruise Lines
Brand: Dream Cruises
Campaign: Cruising to the Dream Performance
Agency: Mindshare Hong Kong – Neo

BRONZE

The Dairy Farm Company
Brand: Market Place by Jasons
Campaign: Market Place Delivers Always-on Campaign
Agencies: Xaxis Hong Kong, Mindshare Hong Kong

 

17. Best e-Commerce Strategies
GOLD

AIA Hong Kong
Campaign: AIA HK Voluntary Health Insurance Scheme Campaign
Agencies: Xaxis Hong Kong, MediaCom Hong Kong

SILVER

Cathay Pacific Airways
Campaign: Cathay Pacific Always On Global Performance Campaign
Agency: Digitas Hong Kong

BRONZE

bossini

BRONZE

Yahoo Hong Kong
Brand: Yahoo Shopping
Campaign: Yahoo App x Yahoo Shopping 8th Anniversary

 

18. Best User Experience
GOLD

MSIG Insurance (Hong Kong)
Campaign: MSIG Mobile App
Agency: ESDlife

SILVER

AIA Hong Kong
Campaign: AIA HK Voluntary Health Insurance Scheme Campaign
Agencies: Xaxis Hong Kong, MediaCom Hong Kong

BRONZE

New World Property Management Company
Campaign: Artisanal Living App

 

19. Best e-Commerce Campaign
GOLD

Cathay Pacific Airways
Campaign: Cathay Pacific Always On Global Performance Campaign
Agency: Digitas Hong Kong

SILVER

tmtplaza
Campaign: tmtplaza 30th Anniversary – Christmas Light Extravaganza
Agency: Joy Luck Entertainment

SILVER

Trip.com
Campaign: Trip.com “The Easy Way To Go”
Agency: Digitas Hong Kong

BRONZE

Samsonite Asia
Brand: Samsonite
Campaign: Samsonite 2019 Chinese New Year 360° Promotion
Agency: French Rotational Production

20. Best CRM Campaign
GOLD

Nike Hong Kong
Brand: Nike
Campaign: NikePlus Membership 2.0
Agency: AnalogFolk Hong Kong

SILVER

B.S.C. Online
Brand: BKEE.com
Campaign: Client Retargeting Campaign
Agency: CLEARgo

BRONZE

Hutchison Telephone Company
Brand: 3HK
Campaign: 3Mall

21. Best e-Commerce Website Design
GOLD

Puyi Group
Brand: Puyi Optical
Campaign: e-Commerce with Omni-channel Solution for Puyi
Agency: CLEARgo

SILVER

bossini

BRONZE

New Balance
Campaign: APAC e-Commerce Rollout
Agency: MONI

 

22. Best Mobile / App e-Commerce
GOLD

MSIG Insurance (Hong Kong)
Campaign: MSIG Mobile App
Agency: ESDlife

SILVER

Hong Kong Telecom
Brand: Tap & Go
Campaign: Tap & Go Market Place
Agency: MONI

BRONZE

MO – Mobile Online
Campaign: Disrupt Telcos with MO
Agency: IBM iX

23. Best Omni-Channel Process
GOLD

Nike Hong Kong
Brand: Nike
Campaign: NikePlus Membership 2.0
Agency: AnalogFolk Hong Kong

SILVER

bossini

BRONZE

SmarTone Telecommunication
Brand: SmarTone
Campaign: Omni-Channel Development in SmarTone

 

24. e-Commerce Business of the Year
GOLD

HK Express

SILVER

B.S.C. Online
Brand: BKEE.com
Agency: CLEARgo

BRONZE

bossini

 

25. e-Commerce Marketing Agency of the Year
GOLD

Xaxis Hong Kong

SILVER

Digitas Hong Kong

BRONZE

iProspect Hong Kong

 

Best of Show - Agency
Xaxis Hong Kong

 

Best of Show – Brand
AIA Hong Kong