{"id":374,"date":"2026-08-19T18:34:35","date_gmt":"2026-08-19T10:34:35","guid":{"rendered":"https:\/\/awards.marketing-interactive.com\/spark-awards-sea\/?p=374"},"modified":"2026-08-19T18:37:47","modified_gmt":"2026-08-19T10:37:47","slug":"yingchun-yc-li","status":"publish","type":"post","link":"https:\/\/awards.marketing-interactive.com\/spark-awards-sea\/yingchun-yc-li\/","title":{"rendered":"Yingchun (YC) Li"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Judge Profile&#8221; _builder_version=&#8221;4.27.0&#8243; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_row column_structure=&#8221;1_3,2_3&#8243; admin_label=&#8221;Judge Profile&#8221; module_class=&#8221;members-full-description&#8221; _builder_version=&#8221;4.27.0&#8243; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_image src=&#8221;https:\/\/awards.marketing-interactive.com\/spark-awards-sea\/wp-content\/uploads\/sites\/57\/2026\/08\/foodpanda-SG_Yingchun-Li.png&#8221; title_text=&#8221;foodpanda SG_Yingchun Li&#8221; admin_label=&#8221;Image&#8221; _builder_version=&#8221;4.27.0&#8243; custom_margin=&#8221;|||&#8221; custom_margin_tablet=&#8221;90px|||&#8221; custom_margin_last_edited=&#8221;off|desktop&#8221; custom_padding=&#8221;0px|||&#8221; hover_enabled=&#8221;0&#8243; always_center_on_mobile=&#8221;off&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text admin_label=&#8221;Text&#8221; _builder_version=&#8221;4.27.0&#8243; text_text_color=&#8221;#ffffff&#8221; hover_enabled=&#8221;0&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h3>Yingchun (YC) Li<\/h3>\n<h4>Head of Marketing &amp; Growth<\/h4>\n<h5>foodpanda SG<\/h5>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;Text&#8221; _builder_version=&#8221;4.27.0&#8243; text_text_color=&#8221;#ffffff&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221; sticky_enabled=&#8221;0&#8243;]Yingchun (YC) is an omnichannel, data-driven marketing and eCommerce leader. As head of marketing &amp; growth at foodpanda SG, she leads brand strategy, customer acquisition, and lifecycle retention across core business verticals. YC excels at solving growth bottlenecks\u2014improving digital touchpoints, designing targeted campaign frameworks, and securing strategic brand co-funding to maximise returns. She thrives on bringing complex analytics into actionable plans and leading high-performing teams. Outside of work, she loves connecting with people and is an aerobics enthusiast and an avid learner of aerial arts.[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;View Other Judges\u2019 Profile 2026&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; global_module=&#8221;268&#8243; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_divider _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][\/et_pb_divider][et_pb_text _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<h2 class=\"h2\" style=\"text-align: center\">View Other Judges\u2019 Profile<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Panel of Judges 2026&#8243; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;0px||||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221; global_module=&#8221;271&#8243; saved_tabs=&#8221;all&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_row column_structure=&#8221;1_4,1_4,1_4,1_4&#8243; make_equal=&#8221;on&#8221; _builder_version=&#8221;4.27.0&#8243; use_custom_width=&#8221;on&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_team_member name=&#8221;Angie Ho&#8221; position=&#8221;Senior Director, Digital Marketing &amp; E-Commerce&#8221; image_url=&#8221;https:\/\/awards.marketing-interactive.com\/spark-awards-sea\/wp-content\/uploads\/sites\/57\/2026\/08\/Angie-Ho-img.jpg&#8221; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Capella Hotel Group_Angie Ho&#8221; _builder_version=&#8221;4.27.0&#8243; _dynamic_attributes=&#8221;link_option_url&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI2MSIsImVuYWJsZV9odG1sIjoib2ZmIn19@&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<p><strong>Capella Hotel Group<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; 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_builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_team_member name=&#8221;Yingchun (YC) Li&#8221; position=&#8221;Head of Marketing &amp; Growth&#8221; image_url=&#8221;https:\/\/awards.marketing-interactive.com\/spark-awards-sea\/wp-content\/uploads\/sites\/57\/2026\/08\/foodpanda-SG_Yingchun-Li.png&#8221; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;foodpanda SG_Yingchun (YC)\tLi&#8221; _builder_version=&#8221;4.27.0&#8243; _dynamic_attributes=&#8221;link_option_url&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjM3NCIsImVuYWJsZV9odG1sIjoib2ZmIn19@&#8221; hover_enabled=&#8221;0&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221; title_text=&#8221;foodpanda SG_Yingchun Li&#8221; sticky_enabled=&#8221;0&#8243;]<strong>foodpanda SG<\/strong>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; 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locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<p><strong>RISIS<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_team_member name=&#8221;Joshua Kwah&#8221; position=&#8221;Vice President, Head of Marketing&#8221; image_url=&#8221;https:\/\/awards.marketing-interactive.com\/spark-awards-sea\/wp-content\/uploads\/sites\/57\/2026\/08\/Joshua-Kwah-img.jpg&#8221; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Zig by ComfortDelGro_Joshua Kwah&#8221; _builder_version=&#8221;4.27.0&#8243; _dynamic_attributes=&#8221;link_option_url&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI5NiIsImVuYWJsZV9odG1sIjoib2ZmIn19@&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<strong>Zig by ComfortDelGro<\/strong>[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yingchun (YC) Li Head of Marketing &amp; Growth foodpanda SGYingchun (YC) is an omnichannel, data-driven marketing and eCommerce leader. As head of marketing &amp; growth at foodpanda SG, she leads brand strategy, customer acquisition, and lifecycle retention across core business verticals. YC excels at solving growth bottlenecks\u2014improving digital touchpoints, designing targeted campaign frameworks, and securing [&hellip;]<\/p>\n","protected":false},"author":50,"featured_media":373,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[11],"tags":[],"class_list":["post-374","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-2027-judges"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>2027 Judges - Yingchun (YC) Li<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/awards.marketing-interactive.com\/spark-awards-sea\/yingchun-yc-li\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"2027 Judges - Yingchun (YC) Li\" \/>\n<meta property=\"og:description\" content=\"Yingchun (YC) Li Head of Marketing &amp; Growth foodpanda SGYingchun (YC) is an omnichannel, data-driven marketing and eCommerce leader. As head of marketing &amp; growth at foodpanda SG, she leads brand strategy, customer acquisition, and lifecycle retention across core business verticals. YC excels at solving growth bottlenecks\u2014improving digital touchpoints, designing targeted campaign frameworks, and securing [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/awards.marketing-interactive.com\/spark-awards-sea\/yingchun-yc-li\/\" \/>\n<meta property=\"og:site_name\" content=\"Spark Awards 2027 Southeast Asia\" \/>\n<meta property=\"article:published_time\" content=\"2026-08-19T10:34:35+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-19T10:37:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/awards.marketing-interactive.com\/spark-awards-sea\/wp-content\/uploads\/sites\/57\/2026\/08\/foodpanda-SG_Yingchun-Li.png\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"joleen\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"joleen\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/awards.marketing-interactive.com\\\/spark-awards-sea\\\/yingchun-yc-li\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/awards.marketing-interactive.com\\\/spark-awards-sea\\\/yingchun-yc-li\\\/\"},\"author\":{\"name\":\"joleen\",\"@id\":\"https:\\\/\\\/awards.marketing-interactive.com\\\/spark-awards-sea\\\/#\\\/schema\\\/person\\\/a66812c0f302f44afbe2106bce726a58\"},\"headline\":\"Yingchun (YC) Li\",\"datePublished\":\"2026-08-19T10:34:35+00:00\",\"dateModified\":\"2026-08-19T10:37:47+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/awards.marketing-interactive.com\\\/spark-awards-sea\\\/yingchun-yc-li\\\/\"},\"wordCount\":1399,\"image\":{\"@id\":\"https:\\\/\\\/awards.marketing-interactive.com\\\/spark-awards-sea\\\/yingchun-yc-li\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/awards.marketing-interactive.com\\\/spark-awards-sea\\\/wp-content\\\/uploads\\\/sites\\\/57\\\/2026\\\/08\\\/foodpanda-SG_Yingchun-Li.png\",\"articleSection\":[\"2027 Judges\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/awards.marketing-interactive.com\\\/spark-awards-sea\\\/yingchun-yc-li\\\/\",\"url\":\"https:\\\/\\\/awards.marketing-interactive.com\\\/spark-awards-sea\\\/yingchun-yc-li\\\/\",\"name\":\"2027 Judges - 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