{"id":16488,"date":"2025-06-20T15:40:06","date_gmt":"2025-06-20T07:40:06","guid":{"rendered":"https:\/\/awards.marketing-interactive.com\/spark-awards-hk\/?p=16488"},"modified":"2025-06-26T12:30:21","modified_gmt":"2025-06-26T04:30:21","slug":"mirandayung","status":"publish","type":"post","link":"https:\/\/awards.marketing-interactive.com\/spark-awards-hk\/miranda-yung\/","title":{"rendered":"Miranda Yung"},"content":{"rendered":"

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2025 JUDGE PROFILE<\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,2_3″ admin_label=”Judge Profile” module_class=”members-full-description” _builder_version=”4.27.0″ global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/awards.marketing-interactive.com\/spark-awards-hk\/wp-content\/uploads\/sites\/43\/2025\/06\/Miranda-Yung.jpg” title_text=”Miranda Yung” admin_label=”Image” _builder_version=”4.27.0″ custom_margin=”|||” custom_margin_tablet=”90px|||” custom_margin_last_edited=”off|desktop” custom_padding=”0px|||” always_center_on_mobile=”off” locked=”off” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”2_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Text” _builder_version=”4.27.0″ text_text_color=”#ffffff” locked=”off” global_colors_info=”{}”]<\/p>\n

Miranda Yung<\/h3>\n

Head of Retail Products Marketing, Hong Kong<\/h4>\n

HSBC<\/h5>\n

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Miranda Yung is a seasoned and results-driven marketer with experience in driving retail banking products marketing across Hong Kong and APAC. \u00a0As Head of Retail Products Marketing at HSBC Hong Kong, <\/span>Miranda<\/span>\u00a0has led a number of award-winning campaigns that increased customer acquisition, and boosted brand engagement through innovative, data-driven strategies. \u00a0She excels at building and mentoring cross-functional teams, leveraging omnichannel digital marketing, and deploying advanced analytics to optimize ROI. \u00a0Passionate about challenging traditional approaches,\u00a0<\/span>Miranda<\/span>\u00a0consistently pioneers creative solutions that expand market reach and set new standards.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=”View Other Judges\u2019 Profile 2025″ _builder_version=”4.27.0″ _module_preset=”default” custom_margin=”||0px||false|false” custom_padding=”||0px||false|false” global_module=”16177″ saved_tabs=”all” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_divider _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_divider][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

View Other Judges\u2019 Profile<\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”off|off|off” admin_label=”Panel of Judges 2025″ _builder_version=”4.27.0″ _module_preset=”default” custom_margin=”0px||||false|false” custom_padding=”0px||||false|false” global_module=”16178″ saved_tabs=”all” global_colors_info=”{}”][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ make_equal=”on” _builder_version=”4.27.0″ use_custom_width=”on” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Waliur Rahman” position=”Head of Marketing- Global Travel Retail & China” image_url=”https:\/\/awards.marketing-interactive.com\/spark-awards-hk\/wp-content\/uploads\/sites\/43\/2025\/06\/Waliur-Rahman.jpg” disabled_on=”off|off|off” admin_label=”BAT” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2NTY2IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” locked=”off” global_colors_info=”{}”]<\/p>\n

BAT<\/strong><\/p>\n

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foodpanda<\/strong><\/p>\n

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GP Batteries<\/strong><\/p>\n

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Hongkong Land<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Miranda Yung” position=”Head of Retail Products Marketing, Hong Kong” image_url=”https:\/\/awards.marketing-interactive.com\/spark-awards-hk\/wp-content\/uploads\/sites\/43\/2025\/06\/Miranda-Yung.jpg” disabled_on=”off|off|off” admin_label=”HSBC” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2NDg4IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” locked=”off” global_colors_info=”{}”]<\/p>\n

HSBC\u00a0<\/strong><\/p>\n

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Kitchen Infinity Holdings\u00a0<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Grace Au” position=”Regional Marketing Vice President, APAC Regional Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/spark-awards-hk\/wp-content\/uploads\/sites\/43\/2025\/06\/Grace-Au.jpeg” disabled_on=”off|off|off” admin_label=”Lee Kum Kee” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2MjgwIiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” locked=”off” global_colors_info=”{}”]<\/p>\n

Lee Kum Kee<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Eric Lam” position=”Head of PR & Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/spark-awards-hk\/wp-content\/uploads\/sites\/43\/2025\/06\/Eric-Lam.jpeg” disabled_on=”off|off|off” admin_label=”LH Group” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” custom_margin=”||43px|||” custom_padding=”||43px|||” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2Mjk2IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” locked=”off” global_colors_info=”{}”]<\/p>\n

LH Group<\/strong><\/p>\n

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Livi Bank<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Janie Lee” position=”Head of Marketing Communication and CRM” image_url=”https:\/\/awards.marketing-interactive.com\/spark-awards-hk\/wp-content\/uploads\/sites\/43\/2025\/06\/Jason-Kwok-scaled.jpg” disabled_on=”off|off|off” admin_label=”Sony Corporation of Hong Kong” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2MzU1IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” locked=”off” global_colors_info=”{}”]<\/p>\n

Sony Corporation of Hong Kong<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Lilian Goh” position=”Director, Corporate & Business Communications” image_url=”https:\/\/awards.marketing-interactive.com\/spark-awards-hk\/wp-content\/uploads\/sites\/43\/2025\/06\/Lilian-Goh.jpg” disabled_on=”off|off|off” admin_label=”Standard Chartered Bank (Hong Kong)” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2NDM0IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” locked=”off” global_colors_info=”{}”]<\/p>\n

Standard Chartered Bank (Hong Kong)\u00a0<\/strong><\/p>\n

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Starbucks Coffee Asia Pacific<\/strong><\/p>\n

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The Ritz-Carlton, Hong Kong & W Hong Kong<\/strong><\/p>\n

 <\/p>\n

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Transamerica<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Wendy Wong” position=”Head of Advertising & Branding APAC” image_url=”https:\/\/awards.marketing-interactive.com\/spark-awards-hk\/wp-content\/uploads\/sites\/43\/2025\/06\/Wendy-Wong.jpg” disabled_on=”off|off|off” admin_label=”UBS AG” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2NDY2IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” locked=”off” global_colors_info=”{}”]<\/p>\n

UBS AG<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Lydia Yau” position=”Head of Group Marketing Strategy and Communications” image_url=”https:\/\/awards.marketing-interactive.com\/spark-awards-hk\/wp-content\/uploads\/sites\/43\/2025\/05\/Lydia-Yau-img.jpg” disabled_on=”off|off|off” admin_label=”Vitasoy” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2MTc0IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” locked=”off” global_colors_info=”{}”]<\/p>\n

Vitasoy<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Kenneth Ng” position=”Director, External Affairs” image_url=”https:\/\/awards.marketing-interactive.com\/spark-awards-hk\/wp-content\/uploads\/sites\/43\/2025\/06\/Kenneth-Ng.jpeg” disabled_on=”off|off|off” admin_label=”West Kowloon Cultural District Authority” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2MzA4IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” locked=”off” global_colors_info=”{}”]<\/p>\n

West Kowloon Cultural District Authority<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Charissa Chau” position=”Head of Marketing, APAC” image_url=”https:\/\/awards.marketing-interactive.com\/spark-awards-hk\/wp-content\/uploads\/sites\/43\/2025\/06\/Charissa-Chau-1.jpeg” disabled_on=”off|off|off” admin_label=”YOOX NET-A-PORTER GROUP” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” custom_margin=”||20px|||” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2MzE3IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” locked=”off” global_colors_info=”{}”]<\/p>\n

YOOX NET-A-PORTER GROUP<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Shirley Lo” position=”Head of Brand, Social & Communications” image_url=”https:\/\/awards.marketing-interactive.com\/spark-awards-hk\/wp-content\/uploads\/sites\/43\/2025\/06\/Photo_Shirley-Lo-scaled.jpg” disabled_on=”off|off|off” admin_label=”yuu Rewards, DFI Retail Group ” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2MzI4IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” locked=”off” global_colors_info=”{}”]<\/p>\n

yuu Rewards, DFI Retail Group <\/strong><\/p>\n

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2025 JUDGE PROFILEMiranda Yung Head of Retail Products Marketing, Hong Kong HSBCMiranda Yung is a seasoned and results-driven marketer with experience in driving retail banking products marketing across Hong Kong and APAC. \u00a0As Head of Retail Products Marketing at HSBC Hong Kong, Miranda\u00a0has led a number of award-winning campaigns that increased customer acquisition, and boosted […]<\/p>\n","protected":false},"author":16,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[27],"tags":[],"class_list":["post-16488","post","type-post","status-publish","format-standard","hentry","category-2025-judges"],"yoast_head":"\nMiranda Yung - Spark Awards 2026<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/awards.marketing-interactive.com\/spark-awards-hk\/miranda-yung\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Miranda Yung - 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