{"id":16466,"date":"2025-06-20T14:41:34","date_gmt":"2025-06-20T06:41:34","guid":{"rendered":"https:\/\/awards.marketing-interactive.com\/spark-awards-hk\/?p=16466"},"modified":"2025-06-20T14:43:38","modified_gmt":"2025-06-20T06:43:38","slug":"wendy-wong","status":"publish","type":"post","link":"https:\/\/awards.marketing-interactive.com\/spark-awards-hk\/wendy-wong\/","title":{"rendered":"Wendy Wong"},"content":{"rendered":"

[et_pb_section fb_built=”1″ admin_label=”Judge Profile” _builder_version=”4.27.0″ custom_margin=”||0px||false|false” custom_padding=”||0px||false|false” locked=”off” global_colors_info=”{}”][et_pb_row admin_label=”2025 JUDGE PROFILE” _builder_version=”4.27.0″ global_module=”16181″ saved_tabs=”all” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Judge Profile title” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n

2025 JUDGE PROFILE<\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,2_3″ admin_label=”Judge Profile” module_class=”members-full-description” _builder_version=”4.27.0″ global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/awards.marketing-interactive.com\/spark-awards-hk\/wp-content\/uploads\/sites\/43\/2025\/06\/Wendy-Wong.jpg” title_text=”Wendy Wong” admin_label=”Image” _builder_version=”4.27.0″ custom_margin=”|||” custom_margin_tablet=”90px|||” custom_margin_last_edited=”off|desktop” custom_padding=”0px|||” always_center_on_mobile=”off” locked=”off” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”2_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Text” _builder_version=”4.27.0″ text_text_color=”#ffffff” locked=”off” global_colors_info=”{}”]<\/p>\n

Wendy Wong<\/h3>\n

Head of Advertising & Branding APAC\u00a0<\/h4>\n

UBS AG<\/h5>\n

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Wendy Wong\u00a0is Head of Advertising & Branding APAC at UBS AG. Wendy is an accomplished advertising and branding professional with over 15 years of experience, specializing in the finance and banking industry. Since joining UBS in 2012, her role has evolved along with the changing trends. She is deeply involved in the development of the UBS brand strategy, brand design, digital & social media marketing, content and performance marketing. Prior to UBS, Wendy held the position of Regional Account Director at Publicis Worldwide Hong Kong Ltd., where she provided through-the-line services covering a wide range of clients, from banking and finance to properties and airlines, as well as FMCG brands.<\/p>\n

As a marketer navigating today\u2019s AI-driven world, she believes success hinges on sharp judgment and strong collaboration. She is often inspired by creativity and innovation, relying simultaneously on data and intuition to guide strategy, while fostering open communication across teams. With a growth mindset, she sees every challenge as a chance to learn and lead with purpose.<\/p>\n

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View Other Judges\u2019 Profile<\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”off|off|off” admin_label=”Panel of Judges 2025″ _builder_version=”4.27.0″ _module_preset=”default” custom_margin=”0px||||false|false” custom_padding=”0px||||false|false” global_module=”16178″ saved_tabs=”all” global_colors_info=”{}”][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ make_equal=”on” _builder_version=”4.27.0″ use_custom_width=”on” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Carmen Wong” position=”Marketing Director” image_url=”https:\/\/awards.marketing-interactive.com\/spark-awards-hk\/wp-content\/uploads\/sites\/43\/2025\/06\/CARMEN-WONG.jpg” disabled_on=”off|off|off” admin_label=”foodpanda” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” custom_padding=”||36px|||” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2MjY2IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” locked=”off” global_colors_info=”{}”]<\/p>\n

foodpanda<\/strong><\/p>\n

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GP Batteries<\/strong><\/p>\n

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Kitchen Infinity Holdings\u00a0<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Grace Au” position=”Regional Marketing Vice President, APAC Regional Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/spark-awards-hk\/wp-content\/uploads\/sites\/43\/2025\/06\/Grace-Au.jpeg” disabled_on=”off|off|off” admin_label=”Lee Kum Kee” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2MjgwIiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” locked=”off” global_colors_info=”{}”]<\/p>\n

Lee Kum Kee<\/strong><\/p>\n

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LH Group<\/strong><\/p>\n

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Livi Bank<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Janie Lee” position=”Head of Marketing Communication and CRM” image_url=”https:\/\/awards.marketing-interactive.com\/spark-awards-hk\/wp-content\/uploads\/sites\/43\/2025\/06\/Jason-Kwok-scaled.jpg” disabled_on=”off|off|off” admin_label=”Sony Corporation of Hong Kong” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2MzU1IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” locked=”off” global_colors_info=”{}”]<\/p>\n

Sony Corporation of Hong Kong<\/strong><\/p>\n

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Starbucks Coffee Asia Pacific<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Lilian Goh” position=”Director, Corporate & Business Communications” image_url=”https:\/\/awards.marketing-interactive.com\/spark-awards-hk\/wp-content\/uploads\/sites\/43\/2025\/06\/Lilian-Goh.jpg” disabled_on=”off|off|off” admin_label=”Standard Chartered Bank (Hong Kong)” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2NDM0IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” locked=”off” global_colors_info=”{}”]<\/p>\n

Standard Chartered Bank (Hong Kong)\u00a0<\/strong><\/p>\n

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Transamerica<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Wendy Wong” position=”Head of Advertising & Branding APAC” image_url=”https:\/\/awards.marketing-interactive.com\/spark-awards-hk\/wp-content\/uploads\/sites\/43\/2025\/06\/Wendy-Wong.jpg” disabled_on=”off|off|off” admin_label=”UBS AG” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2NDY2IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” locked=”off” global_colors_info=”{}”]<\/p>\n

UBS AG<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Lydia Yau” position=”Head of Group Marketing Strategy and Communications” image_url=”https:\/\/awards.marketing-interactive.com\/spark-awards-hk\/wp-content\/uploads\/sites\/43\/2025\/05\/Lydia-Yau-img.jpg” disabled_on=”off|off|off” admin_label=”Vitasoy” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2MTc0IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” locked=”off” global_colors_info=”{}”]<\/p>\n

Vitasoy<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Kenneth Ng” position=”Director, External Affairs” image_url=”https:\/\/awards.marketing-interactive.com\/spark-awards-hk\/wp-content\/uploads\/sites\/43\/2025\/06\/Kenneth-Ng.jpeg” disabled_on=”off|off|off” admin_label=”West Kowloon Cultural District Authority” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2MzA4IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” locked=”off” global_colors_info=”{}”]<\/p>\n

West Kowloon Cultural District Authority<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Charissa Chau” position=”Head of Marketing, APAC” image_url=”https:\/\/awards.marketing-interactive.com\/spark-awards-hk\/wp-content\/uploads\/sites\/43\/2025\/06\/Charissa-Chau-1.jpeg” disabled_on=”off|off|off” admin_label=”YOOX NET-A-PORTER GROUP” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” custom_margin=”||20px|||” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2MzE3IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” locked=”off” global_colors_info=”{}”]<\/p>\n

YOOX NET-A-PORTER GROUP<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Shirley Lo” position=”Head of Brand, Social & Communications” image_url=”https:\/\/awards.marketing-interactive.com\/spark-awards-hk\/wp-content\/uploads\/sites\/43\/2025\/06\/Photo_Shirley-Lo-scaled.jpg” disabled_on=”off|off|off” admin_label=”yuu Rewards, DFI Retail Group ” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2MzI4IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” locked=”off” global_colors_info=”{}”]<\/p>\n

yuu Rewards, DFI Retail Group <\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

2025 JUDGE PROFILEWendy Wong Head of Advertising & Branding APAC\u00a0 UBS AGWendy Wong\u00a0is Head of Advertising & Branding APAC at UBS AG. Wendy is an accomplished advertising and branding professional with over 15 years of experience, specializing in the finance and banking industry. Since joining UBS in 2012, her role has evolved along with the […]<\/p>\n","protected":false},"author":16,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[27],"tags":[],"class_list":["post-16466","post","type-post","status-publish","format-standard","hentry","category-2025-judges"],"yoast_head":"\nWendy Wong - Spark Awards 2026<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/awards.marketing-interactive.com\/spark-awards-hk\/wendy-wong\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Wendy Wong - Spark Awards 2026\" \/>\n<meta property=\"og:description\" content=\"2025 JUDGE PROFILEWendy Wong Head of Advertising & Branding APAC\u00a0 UBS AGWendy Wong\u00a0is Head of Advertising & Branding APAC at UBS AG. Wendy is an accomplished advertising and branding professional with over 15 years of experience, specializing in the finance and banking industry. 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