{"id":373,"date":"2019-03-03T10:21:38","date_gmt":"2019-03-03T02:21:38","guid":{"rendered":"http:\/\/awards.marketing-interactive.com\/loyalty-and-engagement-awards-singapore-2019\/?page_id=373"},"modified":"2026-04-10T16:26:42","modified_gmt":"2026-04-10T08:26:42","slug":"entry-guidelines","status":"publish","type":"page","link":"https:\/\/awards.marketing-interactive.com\/mobex-awards-sg\/entry-submission\/","title":{"rendered":"Entry Submission"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;||0px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Entry Submission&#8221; _builder_version=&#8221;4.27.0&#8243; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 class=\"h1\" style=\"text-align: center\">Entry Submission<\/h2>\n<p>[\/et_pb_text][et_pb_toggle title=&#8221;How to Enter? &#8221; admin_label=&#8221;How to Enter? &#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]Submitting your entries for the <strong>Mob-Ex Awards<\/strong> is simple and completely online. The entry submission deadline is <strong>15 May 2026 <\/strong> at <strong>23:59 hrs<\/strong>.<\/p>\n<p>To ensure that your entries are submitted successfully and are given the attention they deserve, here are a few items to take note of when preparing your entries.<\/p>\n<ul>\n<li>Firstly, download and read the <strong><a href=\"https:\/\/awards.marketing-interactive.com\/mobex-awards-sg\/download-entry-guidelines\/\">Entry Guidelines<\/a><\/strong> and follow the instructions and specific category requirements to ensure your entries are submitted successfully.<\/li>\n<li>Please download and use the <a href=\"https:\/\/awards.marketing-interactive.com\/mobex-awards-sg\/mob-ex-2026_coresubmission\/\"><strong>Core Submission Template<\/strong><\/a> provided to prepare your Core Submission Document.<\/li>\n<li>We encourage you to read the <strong><a href=\"https:\/\/awards.marketing-interactive.com\/mobex-awards-sg\/tips-of-entry\/\">Top 10 Tips<\/a><\/strong> for entering to help you craft a successful submission.<\/li>\n<li>All entries, supporting documents, and required items can be submitted via the <strong>\u201cI\u2019m Ready to Enter\u201d<\/strong> link [work in-progress] at the bottom of this page.<\/li>\n<li>Entrants are strongly recommended to gather all entry materials like photos, videos and charts before starting the entry process.<\/li>\n<li>Please ensure that all details you enter into the Entry Details are CONSISTENT with the details on the Core Submission Document you upload.<\/li>\n<li>Upon submission deadline, all entry details, including company names, credits and so on, are FINAL and cannot be changed and \/ or transferred to another party.<\/li>\n<li>Please include a campaign photo that represents your entry in your submission that can be used on all platforms and materials associated with the Mob-Ex Awards.<\/li>\n<\/ul>\n<p>[\/et_pb_toggle][et_pb_toggle title=&#8221;Submission Deadline&#8221; admin_label=&#8221;Submission Deadline&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>15 May 2026, 23:59hrs <\/strong><\/p>\n<p>[\/et_pb_toggle][et_pb_toggle title=&#8221;Judging Criteria&#8221; admin_label=&#8221;Judging Criteria&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Your entry will be evaluated on the following four key areas (please read the Entry Guidelines for full descriptions):<\/p>\n<p><span style=\"text-decoration: underline\"><strong>Context \/ Challenge (Max. 500 words) 10%<\/strong><\/span><br \/>What were the primary objectives of the event? Who was the target audience? What key challenges did you face?<\/p>\n<p><span style=\"text-decoration: underline\"><strong>Strategy (Max. 500 words) 30%<\/strong><\/span><br \/>Provide a clear rationale of why the specific event was chosen to help address the marketing problem. Outline the creative thinking behind it and how it was developed to conceive an impactful and meaningful idea. What was the core insight and creative thinking on which you based your strategy?<\/p>\n<p><span style=\"text-decoration: underline\"><strong>Execution (Max. 500 words) 30%<\/strong><\/span><br \/>How was your strategy implemented and brought to life? Describe the experience through the eyes of the target audience. What other important factors were meaningful to the success of the initiative? What was unique? What was wild and new? What technology (if any) was leveraged?<\/p>\n<p><span style=\"text-decoration: underline\"><strong>Results (Max. 500 words) 30%<\/strong><\/span><br \/>How did the event \/ initiative \/ campaign perform? Give clear evidence \/ metrics demonstrating its performance. Provide a case study for why it solved the marketing problem you faced and a clear rationale as to why you believe this qualified for a Mob-Ex Awards.<\/p>\n<p>[\/et_pb_toggle][et_pb_toggle title=&#8221;Eligibility &#8221; admin_label=&#8221;Eligibility &#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<ul>\n<li>The eligibility period for work submitted is from <strong>January 2025<\/strong>\u00a0to <strong>February 2026<\/strong>. Entries should reflect results achieved during this period and cannot have been submitted for the 2025 edition.<\/li>\n<li>Categories are open to marketing teams in client organisations across the Asia and Oceania regions. The organisation may be privately-owned, government or NGOs. Agencies and partners may submit on behalf of their clients.<\/li>\n<li>Programmes \/ campaigns \/ systems \/ initiatives showcased by agencies should have demonstrable results within the eligibility period. Initiatives or strategies developed and implemented prior to this period are also eligible, provided the impact \/ results were measured during the eligibility period.<\/li>\n<li>Entrants must have at least one office in Asia and\/or Oceania, and all work, campaigns or initiatives must have been conceptualised and carried out for a single, regional and \/ or global market that includes at least one country in Asia and\/or Oceania.<\/li>\n<li>Entrants may submit the same campaign in multiple categories or different campaigns in one category. In these instances, each submission will be counted as an individual entry. There is no limit to the number of entries an organisation may submit. Each individual submission will be charged as a single entry at <strong>SGD359 <\/strong><em>(before GST, this is applicable to entries from Singapore-based companies).<\/em><\/li>\n<\/ul>\n<p>[\/et_pb_toggle][et_pb_toggle title=&#8221;Fee and Payment Mode&#8221; admin_label=&#8221;Fees and Payment&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Entry Fee:<strong> SGD359 per entry<\/strong><br \/><em>(Price is exclusive of Government Service Tax (GST). GST is applicable only to entries <\/em><em>from Singapore-based companies)<\/em><\/p>\n<p><strong>Payment Mode:<\/strong><br \/>Credit card (Visa, Mastercard, Amex). All entries are non-refundable.<\/p>\n<p>[\/et_pb_toggle][et_pb_toggle title=&#8221;Terms &amp; Conditions&#8221; admin_label=&#8221;Terms &amp; Conditions&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<ul>\n<li>Entry fees are non-refundable.<\/li>\n<li>The judges\u2019 decisions are final.<\/li>\n<li>Without prior notice, the MARKETING-INTERACTIVE team reserves the right to add, merge or dissolve any categories should it be deemed necessary. Should any categories be merged, entries affected in the original categories will not be refunded.<\/li>\n<li>Should your entry be shortlisted, your entry details found on the online registration site will be reflected on the awards website, the screen on the night of the awards, trophy (presented on the awards night, should you win) and any other awards-related materials.<\/li>\n<li>Please note that after the submission deadline, all details on the entry submission form, including company names, credits and so on, are FINAL and cannot be changed and \/ or transferred to another party. Any changes made after submission will be charged 10% of the entry fee per change.<\/li>\n<li>Finalists need to be present at the awards gala dinner in order to receive their trophy(ies) in case they win.<\/li>\n<li>Lighthouse Independent Media Pte Ltd reserves the right, without prejudice, to remove entries from being judged, should the company submitting their entries have a history of non-payment and payment arrears.<\/li>\n<\/ul>\n<p>[\/et_pb_toggle][et_pb_toggle title=&#8221;Important&#8221; admin_label=&#8221;Important&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<ul>\n<li>The entrant agrees that MARKETING-INTERACTIVE or Lighthouse Independent Media will not accept responsibility for errors or omissions reproduced in the presentation of MARKETING-INTERACTIVE\u2019s media platform or for work lost or damaged under any circumstances.<\/li>\n<li>For the purpose of clarity, this exemption of liability includes any communications online and offline by\u00a0 MARKETING-INTERACTIVE, Lighthouse Independent Media Pte. Ltd. and its partners<\/li>\n<li>Any confidential information should be written in <span style=\"color: #ff0000\">red font<\/span> or <span style=\"background-color: #ff0000;color: #ffffff\">highlighted in red<\/span>. Any text in <span style=\"color: #ff0000\">red font<\/span> or <span style=\"background-color: #ff0000;color: #ffffff\">highlighted in red<\/span> will not be disseminated beyond the judging panel in any way.<\/li>\n<li>The entrant otherwise grants MARKETING-INTERACTIVE permission to show material from the entries at the awards presentation, in the magazine and at such times as deemed appropriate.<\/li>\n<li>Entries done in any other format may not be accepted.<\/li>\n<li>Any invalid or incomplete submissions will be subject to a penalty deduction of your total score.<\/li>\n<li>All judges are bound by a non-disclosure agreement covering confidentiality, conflicts of interest, and contact with entrants. 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_builder_version=&#8221;4.16&#8243; custom_padding=&#8221;||0px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Entry Submission&#8221; _builder_version=&#8221;4.27.0&#8243; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221;] Entry Submission [\/et_pb_text][et_pb_toggle title=&#8221;How to Enter? &#8221; admin_label=&#8221;How to Enter? &#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]Submitting your entries for the Mob-Ex Awards is simple and completely online. The entry submission deadline is 15 May 2026 at 23:59 hrs. [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"parent":0,"menu_order":30,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-373","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Entry Submission - Mob-Ex Awards SG 2026<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/awards.marketing-interactive.com\/mobex-awards-sg\/entry-submission\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Entry Submission - Mob-Ex Awards SG 2026\" \/>\n<meta property=\"og:description\" content=\"[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;||0px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Entry Submission&#8221; _builder_version=&#8221;4.27.0&#8243; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221;] Entry Submission [\/et_pb_text][et_pb_toggle title=&#8221;How to Enter? &#8221; admin_label=&#8221;How to Enter? &#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]Submitting your entries for the Mob-Ex Awards is simple and completely online. The entry submission deadline is 15 May 2026 at 23:59 hrs. 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The entry submission deadline is 15 May 2026 at 23:59 hrs. 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