{"id":16501,"date":"2023-11-14T14:10:21","date_gmt":"2023-11-14T06:10:21","guid":{"rendered":"https:\/\/awards.marketing-interactive.com\/markies-sg\/?p=16501"},"modified":"2023-11-15T09:10:58","modified_gmt":"2023-11-15T01:10:58","slug":"lena-soh","status":"publish","type":"post","link":"https:\/\/awards.marketing-interactive.com\/markies-sg\/lena-soh\/","title":{"rendered":"Lena Soh"},"content":{"rendered":"

[et_pb_section fb_built=”1″ admin_label=”Speakers” module_class=”members-full-description” _builder_version=”4.7.5″ locked=”off” global_colors_info=”{}”][et_pb_row admin_label=”2024 Judges” _builder_version=”4.14.7″ _module_preset=”default” global_module=”16263″ saved_tabs=”all” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

2024 Judges<\/strong><\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,2_3″ _builder_version=”3.26.6″ custom_margin=”|||” custom_padding=”40px|0px|40px|0px” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”3.26.6″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/awards.marketing-interactive.com\/markies-sg\/wp-content\/uploads\/sites\/25\/2023\/11\/Babilou-Family-Singapore_Lena-Soh.png” alt=”Asia_FayeWee” title_text=”Babilou Family Singapore_Lena Soh” _builder_version=”4.14.7″ custom_margin=”|||” custom_margin_tablet=”90px|||” custom_margin_last_edited=”off|desktop” custom_padding=”30px|||” z_index_tablet=”500″ box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” always_center_on_mobile=”off” locked=”off” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”2_3″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

Lena Soh<\/h3>\n

Director of Digital Marketing & Sales<\/h4>\n

Babilou Family Singapore<\/h5>\n

[\/et_pb_text][et_pb_text _builder_version=”4.14.7″ text_font=”Roboto||||||||” text_text_color=”#ffffff” text_letter_spacing=”1px” hover_enabled=”0″ z_index_tablet=”500″ text_text_shadow_horizontal_length_tablet=”0px” text_text_shadow_vertical_length_tablet=”0px” text_text_shadow_blur_strength_tablet=”1px” link_text_shadow_horizontal_length_tablet=”0px” link_text_shadow_vertical_length_tablet=”0px” link_text_shadow_blur_strength_tablet=”1px” ul_text_shadow_horizontal_length_tablet=”0px” ul_text_shadow_vertical_length_tablet=”0px” ul_text_shadow_blur_strength_tablet=”1px” ol_text_shadow_horizontal_length_tablet=”0px” ol_text_shadow_vertical_length_tablet=”0px” ol_text_shadow_blur_strength_tablet=”1px” quote_text_shadow_horizontal_length_tablet=”0px” quote_text_shadow_vertical_length_tablet=”0px” quote_text_shadow_blur_strength_tablet=”1px” header_text_shadow_horizontal_length_tablet=”0px” header_text_shadow_vertical_length_tablet=”0px” header_text_shadow_blur_strength_tablet=”1px” header_2_text_shadow_horizontal_length_tablet=”0px” header_2_text_shadow_vertical_length_tablet=”0px” header_2_text_shadow_blur_strength_tablet=”1px” header_3_text_shadow_horizontal_length_tablet=”0px” header_3_text_shadow_vertical_length_tablet=”0px” header_3_text_shadow_blur_strength_tablet=”1px” header_4_text_shadow_horizontal_length_tablet=”0px” header_4_text_shadow_vertical_length_tablet=”0px” header_4_text_shadow_blur_strength_tablet=”1px” header_5_text_shadow_horizontal_length_tablet=”0px” header_5_text_shadow_vertical_length_tablet=”0px” header_5_text_shadow_blur_strength_tablet=”1px” header_6_text_shadow_horizontal_length_tablet=”0px” header_6_text_shadow_vertical_length_tablet=”0px” header_6_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n

A visionary and strategic leader with over 20 years of experience in marketing field. Lena excels in orchestrating cohesive strategies across diverse functions to elevate brand presence, enhance customer engagement, optimise digital outreach, and propel sales growth, ultimately driving the company\u2019s success in a competitive landscape. As a passionate marketer, she believes in keeping herself abreast of the ever-changing marketing landscape in order to innovate and strategise constantly.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=”View other 2024 judges\u2019 profile” _builder_version=”4.14.7″ custom_margin=”0px||0px|” custom_padding=”0px||0px|” global_module=”16268″ saved_tabs=”all” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”0px||0px|” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_divider color=”#cccccc” divider_style=”dotted” _builder_version=”4.14.7″ height=”10px” global_colors_info=”{}”][\/et_pb_divider][et_pb_text _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

View other 2024 judges\u2019 profile<\/h5>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”off|off|off” admin_label=”2024 Judges” module_class=”circle-member-image” _builder_version=”4.14.7″ _module_preset=”default” global_module=”16269″ saved_tabs=”all” locked=”off” global_colors_info=”{}”][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Lena Soh” position=”Director of Digital Marketing & Sales” image_url=”https:\/\/awards.marketing-interactive.com\/markies-sg\/wp-content\/uploads\/sites\/25\/2023\/11\/Babilou-Family-Singapore_Lena-Soh.png” disabled_on=”off|off|off” admin_label=”Babilou Family Singapore _Lena\tSoh” _builder_version=”4.14.7″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2NTAxIn19@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]Babilou Family Singapore<\/strong>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Sok Hoon Koo” position=”Head of Marketing Communications” image_url=”https:\/\/awards.marketing-interactive.com\/markies-sg\/wp-content\/uploads\/sites\/25\/2023\/11\/BMW-Asia_Sok-Hoon-Koo.jpg” disabled_on=”off|off|off” admin_label=”BMW Asia_Sok Hoon\tKoo” _builder_version=”4.14.7″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2MzUzIn19@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]BMW Asia<\/strong>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Christian Ozzati” position=”Marketing Director, Asia” image_url=”https:\/\/awards.marketing-interactive.com\/markies-sg\/wp-content\/uploads\/sites\/25\/2023\/11\/Brown-Forman_Christian-Richards-Ozzati.png” disabled_on=”off|off|off” admin_label=”BrownForman_Christian \tRichards-Ozzati” _builder_version=”4.14.7″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2MzY1In19@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]BrownForman<\/strong>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Oliver Mallich” position=”Head of Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/markies-sg\/wp-content\/uploads\/sites\/25\/2023\/11\/DirectAsia-Insurance_Oliver-Mallich.png” disabled_on=”off|off|off” admin_label=”DirectAsia Insurance_Oliver \tMallich” _builder_version=”4.14.7″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2NDczIn19@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]DirectAsia Insurance<\/strong>[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Juliana Saputera” position=”Regional Marketing Director, Nutella & Tic Tac” image_url=”https:\/\/awards.marketing-interactive.com\/markies-sg\/wp-content\/uploads\/sites\/25\/2023\/11\/Ferrero-Asia-Pacific_Juliana-Saputera.png” disabled_on=”off|off|off” admin_label=”Ferrero Asia Pacific_Juliana\tSaputera” _builder_version=”4.14.7″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2Mzc2In19@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]Ferrero Asia Pacific<\/strong>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Jackson Sim” position=”Corporate Director \u2013 Marketing, Digital & Brand” image_url=”https:\/\/awards.marketing-interactive.com\/markies-sg\/wp-content\/uploads\/sites\/25\/2023\/11\/General-Hotel-Management_Jackson-Sim.jpg” disabled_on=”off|off|off” admin_label=”General Hotel Management_Jackson\tSim” _builder_version=”4.14.7″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2MzkwIn19@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]General Hotel Management<\/strong>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Kevyn Eng” position=”Head of Growth & Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/markies-sg\/wp-content\/uploads\/sites\/25\/2023\/11\/Hugosave_Kevyn-Eng.png” disabled_on=”off|off|off” admin_label=”Hugosave_Kevyn \tEng” _builder_version=”4.14.7″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2NDAxIn19@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]Hugosave<\/strong>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Terence Ng” position=”Marketing Director” image_url=”https:\/\/awards.marketing-interactive.com\/markies-sg\/wp-content\/uploads\/sites\/25\/2023\/11\/Instarem-by-Nium_Terence-Ng.jpg” disabled_on=”off|off|off” admin_label=”Instarem (by Nium)_Terence \tNg” _builder_version=”4.14.7″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2NDEzIn19@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]Instarem (by Nium)<\/strong>[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Cheryl Lee” position=”L\u2019Oreal SAPMENA Media Director” image_url=”https:\/\/awards.marketing-interactive.com\/markies-sg\/wp-content\/uploads\/sites\/25\/2021\/04\/LOreal-SAPMENA-South-Asia-Pacific-Middle-East-North-Africa_Cheryl-Lee.png” disabled_on=”off|off|off” admin_label=”L\u2019Oreal SAPMENA (South Asia Pacific Middle East North Africa)_Cheryl\tLee” _builder_version=”4.14.7″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6Ijk4ODkifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]L\u2019Oreal SAPMENA (South Asia Pacific Middle East North Africa)<\/strong>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Peilin Lee” position=”Head of Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/markies-sg\/wp-content\/uploads\/sites\/25\/2023\/11\/Nespresso-Singapore_Peilin-Lee.jpg” disabled_on=”off|off|off” admin_label=”Nespresso Singapore_Peilin\tLee” _builder_version=”4.14.7″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2MjcyIn19@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]Nespresso Singapore<\/strong>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Jean Ler” position=”Marketing Director \u2013 North Asia” image_url=”https:\/\/awards.marketing-interactive.com\/markies-sg\/wp-content\/uploads\/sites\/25\/2023\/11\/Pizza-Hut-Asia-Pacific-Franchise_-Jean-Ler.png” disabled_on=”off|off|off” admin_label=”Pizza Hut Asia Pacific Franchise_Jean\tLer” _builder_version=”4.14.7″ link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Pizza Hut Asia Pacific Franchise<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Belinda Allen” position=”General Manager, Marketing & Direct Sales” image_url=”https:\/\/awards.marketing-interactive.com\/markies-sg\/wp-content\/uploads\/sites\/25\/2021\/03\/Qantas-Jetstar-in-Asia_Belinda-Allen.jpg” disabled_on=”off|off|off” admin_label=”Qantas & Jetstar in Asia_Belinda\tAllen” _builder_version=”4.14.7″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6Ijk0NDAifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Qantas & Jetstar in Asia<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Victoria \tRas Al-Taie” position=”Deputy Head of PR & Communications” image_url=”https:\/\/awards.marketing-interactive.com\/markies-sg\/wp-content\/uploads\/sites\/25\/2021\/04\/QNET_Victoria-Ras-Al-Taie.jpg” disabled_on=”off|off|off” admin_label=”QNET_Victoria \tRas Al-Taie” _builder_version=”4.14.7″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6Ijk5MzMifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]QNET<\/strong>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Hiren Desai” position=”Head of Digital Marketing SG & ASA” image_url=”https:\/\/awards.marketing-interactive.com\/markies-sg\/wp-content\/uploads\/sites\/25\/2023\/11\/Standard-Chartered-Bank_Hiren-Densai.jpg” disabled_on=”off|off|off” admin_label=”Standard Chartered Bank_Hiren\tDesai” _builder_version=”4.14.7″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2Mjg1In19@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]Standard Chartered Bank<\/strong>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Sai Ming Cheang” position=”Director of Marketing and Communications” image_url=”https:\/\/awards.marketing-interactive.com\/markies-sg\/wp-content\/uploads\/sites\/25\/2023\/11\/The-Singapore-Island-Country-Club_Sai-Ming-Cheang.jpg” disabled_on=”off|off|off” admin_label=”The Singapore Island Country Club_Sai Ming\tCheang” _builder_version=”4.14.7″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2MzIwIn19@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]The Singapore Island Country Club<\/strong>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Nikki Taylor” position=”Marketing Growth Strategy Director APAC” image_url=”https:\/\/awards.marketing-interactive.com\/markies-sg\/wp-content\/uploads\/sites\/25\/2019\/11\/UPS_Nikki-Taylor.jpg” disabled_on=”off|off|off” admin_label=”UPS_Nikki\tTaylor” _builder_version=”4.14.7″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjY1MDcifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

UPS<\/strong><\/p>\n

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