{"id":19390,"date":"2026-03-17T15:56:59","date_gmt":"2026-03-17T07:56:59","guid":{"rendered":"https:\/\/awards.marketing-interactive.com\/markies-hk\/?p=19390"},"modified":"2026-03-17T15:59:44","modified_gmt":"2026-03-17T07:59:44","slug":"mag-lai","status":"publish","type":"post","link":"https:\/\/awards.marketing-interactive.com\/markies-hk\/mag-lai\/","title":{"rendered":"Mag Lai"},"content":{"rendered":"

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2026 JUDGE’S PROFILE<\/strong><\/h1>\n

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Mag Lai<\/h3>\n

Regional Head of Asahi Brands<\/h4>\n

East Asia, Asahi Group Holdings<\/span><\/h5>\n

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\n
Mag Lai leads Asahi\u2019s premiumization strategy across East Asia, shaping the company\u2019s regional growth strategy and reinforcing its leadership position across the region.<\/div>\n
\u00a0<\/div>\n
Her career spans more than 15 years in premium and luxury sectors, including key leadership roles at Mo\u00ebt Hennessy (LVMH), where she shaped the growth of a world\u2011class spirits portfolio in Asia\u2019s luxury landscape.<\/div>\n
\u00a0<\/div>\n
She views brand strategy as a core engine of growth – uniting global ambition with local authenticity to craft culturally relevant strategies that strengthen market leadership and deliver long\u2011term commercial value.<\/div>\n

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\u00a0<\/div>\n<\/div>\n

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View other 2026 judges\u2019 profile<\/h5>\n

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East Asia, Asahi Group Holdings<\/strong><\/p>\n

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CHARGESPOT<\/strong><\/p>\n

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Citi Hong Kong<\/strong><\/p>\n

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Emperor Watch and Jewellery<\/span><\/strong><\/p>\n

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Galaxy Entertainment Group<\/strong><\/p>\n

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Golden Resources Foods<\/strong><\/p>\n

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GP Batteries International<\/strong><\/p>\n

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JEB International<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”4.16″ use_custom_width=”on” custom_width_px=”1440px” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Vincci Cheng” position=”Director of PR & Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/markies-hk\/wp-content\/uploads\/sites\/24\/2026\/02\/Vincci-Cheng.jpg” admin_label=”Vincci Cheng” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE4ODkwIiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

LAI SUN DINING<\/strong><\/p>\n

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Livibank<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Gian Chan” position=”Associate Director” image_url=”https:\/\/awards.marketing-interactive.com\/markies-hk\/wp-content\/uploads\/sites\/24\/2026\/03\/Gian-Chan.jpg” admin_label=”Gian Chan” _builder_version=”4.27.0″ link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Mister Men (Sanrio GmbH)<\/strong><\/p>\n

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Nestl\u00e9 Hong Kong<\/strong><\/p>\n

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Orbis Hong Kong<\/strong><\/p>\n

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Otis HK, Macau & Taiwan<\/strong><\/p>\n

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PrimeCredit<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Clara So” position=”Head of Segment Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/markies-hk\/wp-content\/uploads\/sites\/24\/2026\/03\/ClaraSo.jpg” admin_label=”Clara So” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE5MjU1IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Standard Chartered Bank (Hong Kong)<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Kitty Wong” position=”Head of Marketing and Communications” image_url=”https:\/\/awards.marketing-interactive.com\/markies-hk\/wp-content\/uploads\/sites\/24\/2026\/02\/kitty-Wong.jpg” admin_label=”Kitty Wong” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE4ODc2IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Tai Kwun<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Ming Chan ” position=”Corporate Communications Director” image_url=”https:\/\/awards.marketing-interactive.com\/markies-hk\/wp-content\/uploads\/sites\/24\/2026\/03\/Ming-Chan.jpg” admin_label=”Ming Chan ” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE5MjY0IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Tam Jai International\u00a0<\/strong><\/p>\n

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Vitasoy <\/strong><\/p>\n

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2026 JUDGE’S PROFILEMag Lai Regional Head of Asahi Brands East Asia, Asahi Group Holdings Mag Lai leads Asahi\u2019s premiumization strategy across East Asia, shaping the company\u2019s regional growth strategy and reinforcing its leadership position across the region. \u00a0 Her career spans more than 15 years in premium and luxury sectors, including key leadership roles at […]<\/p>\n","protected":false},"author":64,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-19390","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"\nMag Lai - MARKies Awards Hong Kong 2026<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/awards.marketing-interactive.com\/markies-hk\/mag-lai\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mag Lai - 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