{"id":20134,"date":"2026-05-08T11:54:45","date_gmt":"2026-05-08T03:54:45","guid":{"rendered":"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/?p=20134"},"modified":"2026-05-13T09:20:46","modified_gmt":"2026-05-13T01:20:46","slug":"viola-mendonca","status":"publish","type":"post","link":"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/viola-mendonca\/","title":{"rendered":"Viola Mendonca"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Speakers&#8221; _builder_version=&#8221;4.16&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row admin_label=&#8221;2026 JUDGE&#8217;S PROFILE&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_module=&#8221;19784&#8243; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 class=\"h1\" style=\"text-align: center\">2026 JUDGE&#8217;S PROFILE<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,2_3&#8243; module_class=&#8221;members-full-description&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;40px|0px|40px|0px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/wp-content\/uploads\/sites\/12\/2026\/05\/Samsung-Electronics_Viola-Mendonca.png&#8221; title_text=&#8221;Samsung Electronics_Viola Mendonca&#8221; _builder_version=&#8221;4.27.0&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Text&#8221; _builder_version=&#8221;4.27.0&#8243; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>Viola Mendonca<\/h3>\n<h4>Regional Head of D2C eStore Marketing <\/h4>\n<h5>Samsung Electronics<\/h5>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Viola Mendonca is a seasoned digital marketing leader with over 15 years of experience across agency and brand roles in Asia-Pacific. Currently serving as Regional Head of D2C Marketing at Samsung Electronics, she leads end-to-end eStore marketing strategy across Southeast Asia and Oceania, driving scalable growth across eCommerce, performance media, and customer experience. Viola brings deep expertise in SEO, digital transformation, and revenue optimisation, with a strong track record of building high-impact frameworks and evaluating marketing effectiveness.<\/p>\n<p>Having previously held leadership roles at global agencies, she has worked with major brands across industries and markets. She is known for combining strategic vision with executional excellence in fast-paced, digitally advanced markets.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;View other 2026 judges\u2019 profile&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_module=&#8221;19786&#8243; saved_tabs=&#8221;all&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h5 class=\"h2\" style=\"text-align: center\">View other 2026 judges\u2019 profile<\/h5>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;2026 Judges&#8221; 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Currently serving as Regional Head of D2C Marketing at Samsung Electronics, she leads end-to-end eStore marketing strategy across Southeast Asia and Oceania, driving [&hellip;]<\/p>\n","protected":false},"author":63,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[38],"tags":[],"class_list":["post-20134","post","type-post","status-publish","format-standard","hentry","category-2026-judges"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Viola Mendonca - Marketing Excellence Awards Singapore 2026<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/viola-mendonca\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Viola Mendonca - 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