{"id":16512,"date":"2024-07-22T20:32:26","date_gmt":"2024-07-22T12:32:26","guid":{"rendered":"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/?p=16512"},"modified":"2024-07-22T20:33:23","modified_gmt":"2024-07-22T12:33:23","slug":"erin-kok","status":"publish","type":"post","link":"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/erin-kok\/","title":{"rendered":"Erin Kok"},"content":{"rendered":"

[et_pb_section fb_built=”1″ admin_label=”Speakers” _builder_version=”3.22″ locked=”off” global_colors_info=”{}”][et_pb_row admin_label=”2024 JUDGE’S PROFILE” _builder_version=”4.14.7″ _module_preset=”default” global_module=”15898″ saved_tabs=”all” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

2024 JUDGE’S PROFILE<\/h2>\n

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Erin Kok<\/h3>\n

Associate Director, Performance Marketing<\/h4>\n

Klook<\/h5>\n

[\/et_pb_text][et_pb_text _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”]Erin currently oversees paid social, display & app marketing for Klook \u2013 Asia’s leading platform for experiences and travel services; to generate demand & create unforgettable memories for travellers across over 2700 destinations. <\/p>\n

An experienced performance marketer with a non-conventional background, Erin has worked in agencies, vendor & client side across a good mix of verticals (tourism, tech & FMCG). This has provided her the opportunity to work on an array of marketing projects which include the development of social listening, marketing automation, SEM & metasearch systems from ground-up. <\/p>\n

Erin believes that the best marketing is powered by data, coupled with effective integration of channels and creatives. Unsurprisingly, she stays on the cutting edge of marketing to the younger \u201cGen Z\u201d generation by immersing herself in the latest social trends on TikTok, Instagram, and YouTube. & of course, by staying up to date with the latest news from Marketing Interactive.[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=”View other 2024 judges\u2019 profile” _builder_version=”4.14.7″ _module_preset=”default” global_module=”15895″ saved_tabs=”all” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

View other 2024 judges\u2019 profile<\/h5>\n

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BLOCK71<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Natalie Kuan” position=”Head of Marketing and Communications, Singapore” image_url=”https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/wp-content\/uploads\/sites\/12\/2024\/07\/CIMB_Natalie-Kuan.png” admin_label=”CIMB_Natalie\tKuan” _builder_version=”4.14.7″ link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

CIMB<\/strong><\/p>\n

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Colgate Palmolive South Asean Hub<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Gladwin Ngo Wei Kang” position=”VP, Growth” image_url=”https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/wp-content\/uploads\/sites\/12\/2024\/05\/Crimson-Education_Gladwin-Ngo-Wei-Kang.png” admin_label=”Crimson Education_Gladwin Ngo Wei Kang” _builder_version=”4.14.7″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2Mjg5In19@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Crimson Education<\/strong><\/p>\n

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HSBC Singapore<\/strong><\/p>\n

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Go City<\/strong><\/p>\n

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Great Eastern<\/strong><\/p>\n

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Klook<\/strong><\/p>\n

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Land Transport Authority (LTA) Singapore<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Nishita Lalvani” position=”Marketing Director \u2013 SEA \/ IN” image_url=”https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/wp-content\/uploads\/sites\/12\/2024\/03\/Indeed_Nishita-Lalvani.jpeg” admin_label=”Indeed_Nishita Lalvani” _builder_version=”4.14.7″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE1OTAyIn19@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Indeed<\/strong><\/p>\n

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Pictet Asset Management<\/strong><\/p>\n

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Under Armour<\/strong><\/p>\n

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yuu Rewards Club<\/strong><\/p>\n

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2024 JUDGE’S PROFILEErin Kok Associate Director, Performance Marketing KlookErin currently oversees paid social, display & app marketing for Klook \u2013 Asia’s leading platform for experiences and travel services; to generate demand & create unforgettable memories for travellers across over 2700 destinations. An experienced performance marketer with a non-conventional background, Erin has worked in agencies, vendor […]<\/p>\n","protected":false},"author":50,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[32],"tags":[],"class_list":["post-16512","post","type-post","status-publish","format-standard","hentry","category-2024-judges"],"yoast_head":"\n2024 Judges - Erin Kok<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/erin-kok\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"2024 Judges - Erin Kok\" \/>\n<meta property=\"og:url\" content=\"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/erin-kok\/\" \/>\n<meta property=\"og:site_name\" content=\"Marketing Excellence Awards Singapore 2026\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/marketingmagazine.group\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-07-22T12:32:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-07-22T12:33:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/wp-content\/uploads\/sites\/12\/2025\/02\/mea-sg-2025.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"joleen\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@MarketingEds\" \/>\n<meta name=\"twitter:site\" content=\"@MarketingEds\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"joleen\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"9 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/erin-kok\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/erin-kok\/\"},\"author\":{\"name\":\"joleen\",\"@id\":\"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/#\/schema\/person\/a09885fe4503e5bf2508d04e33b2b478\"},\"headline\":\"Erin Kok\",\"datePublished\":\"2024-07-22T12:32:26+00:00\",\"dateModified\":\"2024-07-22T12:33:23+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/erin-kok\/\"},\"wordCount\":1772,\"publisher\":{\"@id\":\"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/#organization\"},\"articleSection\":[\"2024 Judges\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/erin-kok\/\",\"url\":\"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/erin-kok\/\",\"name\":\"2024 Judges - 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