{"id":16508,"date":"2024-07-22T20:26:56","date_gmt":"2024-07-22T12:26:56","guid":{"rendered":"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/?p=16508"},"modified":"2024-07-22T20:27:57","modified_gmt":"2024-07-22T12:27:57","slug":"agnes-lim","status":"publish","type":"post","link":"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/agnes-lim\/","title":{"rendered":"Agnes Lim"},"content":{"rendered":"

[et_pb_section fb_built=”1″ admin_label=”Speakers” _builder_version=”3.22″ locked=”off” global_colors_info=”{}”][et_pb_row admin_label=”2024 JUDGE’S PROFILE” _builder_version=”4.14.7″ _module_preset=”default” global_module=”15898″ saved_tabs=”all” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

2024 JUDGE’S PROFILE<\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,2_3″ module_class=”members-full-description” _builder_version=”4.14.7″ custom_margin=”|||” custom_padding=”40px|0px|40px|0px” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”3.0.47″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/wp-content\/uploads\/sites\/12\/2024\/07\/Land-Transport-Authority-LTA-Singapore_Agnes-Lim.png” title_text=”Land Transport Authority (LTA) Singapore_Agnes Lim” _builder_version=”4.14.7″ locked=”off” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”2_3″ _builder_version=”3.0.47″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Text” _builder_version=”4.14.7″ link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Agnes Lim<\/h3>\n

Director of Marketing Communications<\/h4>\n

Land Transport Authority (LTA) Singapore<\/h5>\n

[\/et_pb_text][et_pb_text _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”]Agnes Lim joined the Land Transport Authority in 2011 and is the Director for Marketing Communications. She is responsible for strategic communications planning, marketing, events management, social media and corporate communications. <\/p>\n

Key projects Agnes spearheaded include the SimplyGo campaign, Graciousness on Public Transport campaign featuring the five Thoughtful Characters, Knackstop merchandising, and publicity efforts in the lead up to the opening of new MRT stations. <\/p>\n

Prior to LTA, Agnes held roles in the Ministry of Defence, SMRT Corporation and Public Service Division (PMO). [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=”View other 2024 judges\u2019 profile” _builder_version=”4.14.7″ _module_preset=”default” global_module=”15895″ saved_tabs=”all” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

View other 2024 judges\u2019 profile<\/h5>\n

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BLOCK71<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Natalie Kuan” position=”Head of Marketing and Communications, Singapore” image_url=”https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/wp-content\/uploads\/sites\/12\/2024\/07\/CIMB_Natalie-Kuan.png” admin_label=”CIMB_Natalie\tKuan” _builder_version=”4.14.7″ link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

CIMB<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Krisha Dy” position=”Brand Experience and Digital Transformation Director ” image_url=”https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/wp-content\/uploads\/sites\/12\/2024\/04\/Colgate-Palmolive-South-Asean-Hub_Krisha-Dy.png” admin_label=”Colgate Palmolive South Asean Hub_Krisha Dy” _builder_version=”4.14.7″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2MjAyIn19@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Colgate Palmolive South Asean Hub<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Gladwin Ngo Wei Kang” position=”VP, Growth” image_url=”https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/wp-content\/uploads\/sites\/12\/2024\/05\/Crimson-Education_Gladwin-Ngo-Wei-Kang.png” admin_label=”Crimson Education_Gladwin Ngo Wei Kang” _builder_version=”4.14.7″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2Mjg5In19@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Crimson Education<\/strong><\/p>\n

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HSBC Singapore<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Dawn Jeremiah” position=”Vice President, Global Brand Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/wp-content\/uploads\/sites\/12\/2024\/07\/Go-City_Dawn-Jeremiah.png” admin_label=”Go City_Dawn\tJeremiah” _builder_version=”4.14.7″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2NTA5In19@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Go City<\/strong><\/p>\n

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Great Eastern<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Erin\tKok” position=”Associate Director, Performance Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/wp-content\/uploads\/sites\/12\/2024\/07\/Klook_Erin-Kok.png” admin_label=”Klook_Erin\tKok” _builder_version=”4.14.7″ link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Klook<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ make_equal=”on” _builder_version=”4.14.7″ _module_preset=”default” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Agnes Lim” position=”Director of Marketing Communications” image_url=”https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/wp-content\/uploads\/sites\/12\/2024\/07\/Land-Transport-Authority-LTA-Singapore_Agnes-Lim.png” admin_label=”Land Transport Authority (LTA) Singapore_Agnes\tLim” _builder_version=”4.14.7″ link_option_url_new_window=”on” hover_enabled=”0″ locked=”off” global_colors_info=”{}” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2NTA4In19@” _dynamic_attributes=”link_option_url” sticky_enabled=”0″]<\/p>\n

Land Transport Authority (LTA) Singapore<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Nishita Lalvani” position=”Marketing Director \u2013 SEA \/ IN” image_url=”https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/wp-content\/uploads\/sites\/12\/2024\/03\/Indeed_Nishita-Lalvani.jpeg” admin_label=”Indeed_Nishita Lalvani” _builder_version=”4.14.7″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE1OTAyIn19@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Indeed<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Ellen Tsang” position=”Head of Marketing, Asia ex-Japan” image_url=”https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/wp-content\/uploads\/sites\/12\/2024\/04\/Pictet-Asset-Management_Ellen-Tsang.png” admin_label=”Pictet Asset Management_Ellen Tsang” _builder_version=”4.14.7″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2MTc3In19@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Pictet Asset Management<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Pearlyn Cheong” position=”Regional Senior CRM Lead” image_url=”https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/wp-content\/uploads\/sites\/12\/2024\/04\/Under-Armour_Pearlyn-Cheong.png” admin_label=”Under Armour_Pearlyn Cheong” _builder_version=”4.14.7″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2MTUzIn19@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Under Armour<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ make_equal=”on” _builder_version=”4.14.7″ _module_preset=”default” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Jacky Mak” position=”Brand Marketing Director” image_url=”https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/wp-content\/uploads\/sites\/12\/2024\/04\/yuu-Rewards-Club_Jacky-Mak.png” admin_label=”yuu Rewards Club_Jacky Mak” _builder_version=”4.14.7″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE2MDQyIn19@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

yuu Rewards Club<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.7.5″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

2024 JUDGE’S PROFILEAgnes Lim Director of Marketing Communications Land Transport Authority (LTA) SingaporeAgnes Lim joined the Land Transport Authority in 2011 and is the Director for Marketing Communications. She is responsible for strategic communications planning, marketing, events management, social media and corporate communications. Key projects Agnes spearheaded include the SimplyGo campaign, Graciousness on Public Transport […]<\/p>\n","protected":false},"author":50,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[32],"tags":[],"class_list":["post-16508","post","type-post","status-publish","format-standard","hentry","category-2024-judges"],"yoast_head":"\n2024 Judges - Agnes Lim<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/agnes-lim\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"2024 Judges - Agnes Lim\" \/>\n<meta property=\"og:url\" content=\"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/agnes-lim\/\" \/>\n<meta property=\"og:site_name\" content=\"Marketing Excellence Awards Singapore 2026\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/marketingmagazine.group\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-07-22T12:26:56+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-07-22T12:27:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/wp-content\/uploads\/sites\/12\/2025\/02\/mea-sg-2025.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"joleen\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@MarketingEds\" \/>\n<meta name=\"twitter:site\" content=\"@MarketingEds\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"joleen\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/agnes-lim\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/agnes-lim\/\"},\"author\":{\"name\":\"joleen\",\"@id\":\"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/#\/schema\/person\/a09885fe4503e5bf2508d04e33b2b478\"},\"headline\":\"Agnes Lim\",\"datePublished\":\"2024-07-22T12:26:56+00:00\",\"dateModified\":\"2024-07-22T12:27:57+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/agnes-lim\/\"},\"wordCount\":1681,\"publisher\":{\"@id\":\"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/#organization\"},\"articleSection\":[\"2024 Judges\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/agnes-lim\/\",\"url\":\"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/agnes-lim\/\",\"name\":\"2024 Judges - 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