{"id":14309,"date":"2023-07-28T12:17:23","date_gmt":"2023-07-28T04:17:23","guid":{"rendered":"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/?p=14309"},"modified":"2026-07-03T09:52:30","modified_gmt":"2026-07-03T01:52:30","slug":"desmond-seow","status":"publish","type":"post","link":"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/desmond-seow\/","title":{"rendered":"Desmond Seow"},"content":{"rendered":"

[et_pb_section fb_built=”1″ admin_label=”Speakers” _builder_version=”4.16″ locked=”off” global_colors_info=”{}”][et_pb_row admin_label=”2026 JUDGE’S PROFILE” _builder_version=”4.27.0″ _module_preset=”default” global_module=”19784″ saved_tabs=”all” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

2026 JUDGE’S PROFILE<\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,2_3″ module_class=”members-full-description” _builder_version=”4.16″ custom_margin=”|||” custom_padding=”40px|0px|40px|0px” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/wp-content\/uploads\/sites\/12\/2026\/07\/The-Body-Shop_Desmond-Seow.png” title_text=”The Body Shop_Desmond Seow” _builder_version=”4.27.0″ locked=”off” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”2_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Text” _builder_version=”4.27.0″ link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Desmond Seow<\/h3>\n

Head of Marketing & Business Manager, APAC Franchise<\/h4>\n

The Body Shop<\/h5>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

Desmond is a senior marketing and business leader with a proven track record of driving brand growth and commercial impact across APAC. His experience spans global organisations including Real Pet Food Company, Procter & Gamble and Sony. At The Body Shop, Desmond led the APAC marketing function while stepping into a broader business leadership role, shaping both brand strategy and commercial performance. This dual perspective allows him to approach marketing not just as a creative discipline, but as a core driver of sustainable business growth. Known for combining strategic clarity with strong execution, he brings a sharp focus on consumer insight, market relevance and measurable results. Returning for his third year as a judge at the Marketing Events Awards, Desmond looks forward to recognising work that delivers both creative excellence and real business impact, and continues to raise the bar for the industry.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row disabled_on=”off|off|off” admin_label=”View other 2026 judges\u2019 profile” _builder_version=”4.27.0″ _module_preset=”default” global_module=”19786″ saved_tabs=”all” locked=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

View other 2026 judges\u2019 profile<\/h5>\n

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Chick-fil-A<\/strong><\/p>\n

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Circles<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Stephan Czypionka” position=”Former Global CMO ” image_url=”https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/wp-content\/uploads\/sites\/12\/2026\/07\/CJ-Foods_Stephan-Czypionka.png” admin_label=”CJ Foods” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” position_font=”|300|||||||” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIwNTA1IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

CJ Foods<\/strong><\/p>\n

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FairPrice Group<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ make_equal=”on” _builder_version=”4.16″ _module_preset=”default” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Malcolm Neo” position=”Senior Principal, Advisors & Consulting Services” image_url=”https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/wp-content\/uploads\/sites\/12\/2026\/05\/Mastercard_Malcolm-Neo.png” admin_label=”Mastercard” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” position_font=”|300|||||||” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIwMTA1IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Mastercard<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Aun Koh” position=”Assistant Chief Executive, Marketing and Development” image_url=”https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/wp-content\/uploads\/sites\/12\/2026\/07\/National-Gallery-Singapore_Aun-Koh.png” admin_label=”National Gallery Singapore” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” position_font=”|300|||||||” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIwNTM2IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

National Gallery Singapore<\/strong><\/p>\n

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PUB, Singapore\u2019s National Water Agency<\/strong><\/p>\n

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Standard Chartered Bank<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ make_equal=”on” _builder_version=”4.16″ _module_preset=”default” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Viola Mendonca” position=”Regional Head of D2C eStore Marketing ” image_url=”https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/wp-content\/uploads\/sites\/12\/2026\/05\/Samsung-Electronics_Viola-Mendonca.png” admin_label=”Samsung Electronics” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” position_font=”|300|||||||” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIwMTM0IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Samsung Electronics<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Ian Nathaniel” position=”Head, Branding & Creative” image_url=”https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/wp-content\/uploads\/sites\/12\/2026\/03\/TechX-Ventures_Ian-Nathaniel.png” admin_label=”TechX Ventures” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” position_font=”|300|||||||” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE5OTYyIiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

TechX Ventures<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Desmond Seow” position=”Head of Marketing & Business Manager, APAC Franchise” image_url=”https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/wp-content\/uploads\/sites\/12\/2026\/07\/The-Body-Shop_Desmond-Seow.png” admin_label=”The Body Shop” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” position_font=”|300|||||||” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE0MzA5IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” hover_enabled=”0″ locked=”off” global_colors_info=”{}” title_text=”The Body Shop_Desmond Seow” sticky_enabled=”0″]<\/p>\n

The Body Shop<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Joanne Wang” position=”Group Head of Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/wp-content\/uploads\/sites\/12\/2026\/05\/Timezone-Group-International_Joanne-Wang-1.png” admin_label=”Timezone Group International” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” position_font=”|300|||||||” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIwMTc0IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Timezone Group International<\/strong><\/p>\n

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2026 JUDGE’S PROFILEDesmond Seow Head of Marketing & Business Manager, APAC Franchise The Body ShopDesmond is a senior marketing and business leader with a proven track record of driving brand growth and commercial impact across APAC. His experience spans global organisations including Real Pet Food Company, Procter & Gamble and Sony. At The Body Shop, […]<\/p>\n","protected":false},"author":50,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[29,38],"tags":[],"class_list":["post-14309","post","type-post","status-publish","format-standard","hentry","category-2023-judges","category-2026-judges"],"yoast_head":"\nDesmond Seow - Marketing Excellence Awards Singapore 2026<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/desmond-seow\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Desmond Seow - Marketing Excellence Awards Singapore 2026\" \/>\n<meta property=\"og:url\" content=\"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/desmond-seow\/\" \/>\n<meta property=\"og:site_name\" content=\"Marketing Excellence Awards Singapore 2026\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/marketingmagazine.group\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-07-28T04:17:23+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-03T01:52:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/awards.marketing-interactive.com\/marketing-excellence-sg\/wp-content\/uploads\/sites\/12\/2025\/02\/mea-sg-2025.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"joleen\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@MarketingEds\" \/>\n<meta name=\"twitter:site\" content=\"@MarketingEds\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"joleen\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/awards.marketing-interactive.com\\\/marketing-excellence-sg\\\/desmond-seow\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/awards.marketing-interactive.com\\\/marketing-excellence-sg\\\/desmond-seow\\\/\"},\"author\":{\"name\":\"joleen\",\"@id\":\"https:\\\/\\\/awards.marketing-interactive.com\\\/marketing-excellence-sg\\\/#\\\/schema\\\/person\\\/a66812c0f302f44afbe2106bce726a58\"},\"headline\":\"Desmond Seow\",\"datePublished\":\"2023-07-28T04:17:23+00:00\",\"dateModified\":\"2026-07-03T01:52:30+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/awards.marketing-interactive.com\\\/marketing-excellence-sg\\\/desmond-seow\\\/\"},\"wordCount\":1877,\"publisher\":{\"@id\":\"https:\\\/\\\/awards.marketing-interactive.com\\\/marketing-excellence-sg\\\/#organization\"},\"articleSection\":[\"2023 Judges\",\"2026 Judges\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/awards.marketing-interactive.com\\\/marketing-excellence-sg\\\/desmond-seow\\\/\",\"url\":\"https:\\\/\\\/awards.marketing-interactive.com\\\/marketing-excellence-sg\\\/desmond-seow\\\/\",\"name\":\"Desmond Seow - 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