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Chief Customer and Marketing Officer Eric Wong is the Chief Customer and Marketing Officer (CCMO) of Prudential [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":" [et_pb_section fb_built=”1″ admin_label=”Speakers” _builder_version=”3.22.3″ custom_padding=”50px||30px|” animation_style=”zoom” animation_intensity_zoom=”10%” global_colors_info=”{}”][et_pb_row _builder_version=”3.25″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}” locked=”off”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”] 2021 JUDGE’S PROFILE [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,2_3″ _builder_version=”3.25″ custom_margin=”|||” custom_padding=”40px|0px|40px|0px” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/awards.marketing-interactive.com\/marketing-excellence-my\/wp-content\/uploads\/sites\/14\/2021\/08\/Prudential_Eric-Wong.jpg” title_text=”Prudential_Eric Wong” admin_label=”Judge Image” _builder_version=”4.7.5″ custom_margin=”|||” custom_margin_tablet=”90px|||” custom_margin_last_edited=”off|desktop” custom_padding=”30px|||” z_index_tablet=”500″ box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” always_center_on_mobile=”off” locked=”off” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”2_3″ […]<\/p>\n","protected":false},"author":44,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"
Prudential Assurance Malaysia Berhad
<\/strong><\/p>\n
Assurance Malaysia Berhad (PAMB). As CCMO, he is responsible for leading
and driving the Brand, Product Development & Management, Channel &
Customer Marketing, Analytics & Customer Experience, and Strategic
Marketing Management functions within the company to support Prudential\u2019s
Purpose of helping people get the most out of life through providing a
comprehensive suite of customer solutions, offerings and services.
Eric brings with him close to 31 years of solid customer and marketing
experience across FMCG and Financial Services industries. Throughout his
career, he has held various regional and local senior management roles
covering countries such as Hong Kong, Singapore, Brunei and Malaysia.
Eric is passionate about rapidly transitioning his team to be forward
compatible, fueled by the dynamics of a world that is constantly changing and
evolving. He is also passionate about helping people get healthier and
wealthier. One of the initiatives he leads at PAMB is Prudential\u2019s super app
Pulse by Prudential which enables users to manage their health and wealth
through AI-powered technology and a holistic approach to health
management.<\/p>\n