{"id":17407,"date":"2025-10-31T23:13:34","date_gmt":"2025-10-31T15:13:34","guid":{"rendered":"https:\/\/awards.marketing-interactive.com\/marketing-excellence-my\/?page_id=17407"},"modified":"2025-10-31T23:13:42","modified_gmt":"2025-10-31T15:13:42","slug":"2025-winners","status":"publish","type":"page","link":"https:\/\/awards.marketing-interactive.com\/marketing-excellence-my\/2025-winners\/","title":{"rendered":"2025 Winners"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”2025 Winners” _builder_version=”4.27.0″ saved_tabs=”all” global_colors_info=”{}”]<\/p>\n

2025 Winners<\/h2>\n

[\/et_pb_text][et_pb_toggle title=”Marketer of the Year” admin_label=”Marketer of the Year” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n
\"\"<\/td>\nAlliance Bank Malaysia<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”1. Excellence in Advertising” admin_label=”1. Excellence in Advertising” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Petroliam Nasional (PETRONAS)<\/strong>
Campaign: PETRONAS Chinese New Year 2025 \u2013 Stay
Agency: Accenture Song<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>RHB Banking Group<\/strong>
Brand: RHB Bank
Campaign: Belonging: Turning Old Clothes Into New Hope
Agency: THE SHOUT GROUP \/ FCB SHOUT
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Liberty General Insurance<\/strong>
Brand: Liberty Insurance
Campaign: ReInvent Regret
Agency: The Clan<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”2. Excellence in AI-Powered Storytelling ” admin_label=”2. Excellence in AI-Powered Storytelling” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nGold<\/span>
<\/strong><\/span>Telekom Malaysia<\/strong>
Brand: Unifi
Campaign: Virtual Intelligence Creator
Agency: VML Malaysia<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Alliance Bank Malaysia<\/strong>
Brand: Alliance Bank Digital SME Loan
Campaign: Precision at Scale: How AI Helped Alliance Bank Tune Into SME Needs in Real Time
Agency: Invictus Blue Group
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Mondel\u0113z Malaysia\u00a0<\/strong>
Brand: Cadbury Dairy Milk
Campaign: Gifting, Brought to Life by AI: How Cadbury Favourites Turned Chocolate into a Living Message
Agency: Wavemaker<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”3. Excellence in Anniversary Marketing” admin_label=”3. Excellence in Anniversary Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>BONIA<\/strong>
Campaign: BONIA 50th<\/sup>Anniversary + Ambassador Campaign<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Sharp Electronics Malaysia<\/strong>
Brand: Sharp Malaysia
Campaign: Live Mighty 40th<\/sup> Anniversary Campaign
Agencies: Alexandre Bernard Advertising, Yellow Leads
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Alliance Bank Malaysia<\/strong>
Campaign: Future-Proofing Malaysia: One Child, One Lesson, One Cause Run For 7 Years
Agency: Ampersand Advisory
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”4. Excellence in B2B Marketing” admin_label=”4. Excellence in B2B Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Alliance Bank Malaysia<\/strong>
Campaign: The Ultimate Elevator Pitch: B2B SME competition gets 3.4 Million Views and helps grow Digital Loan Disbursements by 20%
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Alliance Bank Malaysia<\/strong>
Campaign: 1st Bank Cross-Sector Business Conference gets Amazing Results for Alliance Bank
Agency: Ampersand Advisory
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Telekom Malaysia<\/strong>
Brand: Unifi Business
Campaign: Ambassadors of Failure
Agency: VML Malaysia
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”5. Excellence in Brand Awareness” admin_label=”5. Excellence in Brand Awareness” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Wipro Unza Malaysia<\/strong>
Brand: Enchanteur
Campaign: Turning Up the Volume
Agencies: PHD Media (Malaysia), Mutiara Harrison (part of McCann Worldgroup)<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>BONIA<\/strong>
Campaign: BONIA 50th<\/sup> Anniversary + Ambassador Campaign
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Guardian<\/strong>
Campaign: Own Your Beautiful
Agency: THE SHOUT GROUP \/ FCB SHOUT<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”6. Excellence in Brand Strategy” admin_label=”6. Excellence in Brand Strategy” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Etika Group of Companies<\/strong>
Brand: Goodday
Campaign: Where Drama Meets Dinner: Dapur Goodday Ramadan
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>MR.DIY<\/strong>
Campaign: Igniting National Pride In The Loudest, Proudest And Most Local Way: Bersama Satu Suara
Agencies: FCB SHOUT, Attitude Ideology
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Guardian<\/strong>
Campaign: Own Your Beautiful
Agency: THE SHOUT GROUP \/ FCB SHOUT<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”7. Excellence in Communications \/ Public Relations” admin_label=”7. Excellence in Communications \/ Public Relations” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Etika Group of Companies<\/strong>
Brand: ATLAS Vending
Campaign: Atlas Ecopod: World\u2019s Slimmest Reverse Vending Machine with Compaction System
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Etika Group of Companies<\/strong>
Brand: Calpis Soda
Campaign: FOMO & Fizz create Malaysia\u2019s #1 TV show in just 3 weeks, driving record sales
Agency: Ampersand Advisory
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>PepsiCo Malaysia<\/strong>
Brand: Tropicana Twister
Campaign: Multiply the Goodness with Tropicana Twister
Agency: THE SHOUT GROUP \/ FCB SHOUT
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”8. Excellence in Consumer Insights \/ Market Research” admin_label=”8. Excellence in Consumer Insights \/ Market Research” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Etika Group of Companies<\/strong>
Brand: Goodday Milk
Campaign: Record Breaking Sales Growth as Goodday KidSTART participation grows by 1200%
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Watsons Malaysia<\/strong>
Campaign: Naturals by Watsons
Agency: Accenture Song
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Bank Negara Malaysia (BNM)<\/strong>
Campaign: Jangan Scam Hatiku
Agency: M+C Saatchi Group Malaysia<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”9. Excellence in Content Marketing” admin_label=”9. Excellence in Content Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Resorts World Genting<\/strong>
Campaign: RWG CEO 2.0: Eva\u2019s Back, And She Means Business
Agency: Naga DDB Tribal<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Etika Group of Companies<\/strong>
Brand: Calpis Soda
Campaign: FOMO & Fizz create Malaysia\u2019s #1 TV show in just 3 weeks, driving record sales
Agency: Ampersand Advisory
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>redONE Mobile<\/strong>
Brand: redONE Postpaid 5G Smart
Campaign: The SmartPlan Story: redONE Mobile X-Change \u2013 Driving the Switch
Agency: WPP Media (Mindshare)
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”10. Excellence in CSR \/ Cause Marketing” admin_label=”10. Excellence in CSR \/ Cause Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>MR.DIY<\/strong>
Campaign: A DIY CNY<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Wipro Unza Malaysia<\/strong>
Brand: Safi
Campaign: From Skincare to Self-Belief: SAFI\u2019s Scholarship Sparked a Raya Revolution
Agency: MBCS
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Suria KLCC<\/strong>
Campaign: Suria KLCC CSR Campaign: #BeKindOnline
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”11. Excellence in Customer Engagement” admin_label=”11. Excellence in Customer Engagement” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Nestl\u00e9 (Malaysia)<\/strong>
Brand: KITKAT Malaysia
Campaign: Hijacking the Zodiac: How Kit-\u201dCat\u201d Becomes the Face of CNY
Agency: VML Malaysia<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>PepsiCo Malaysia<\/strong>
Brand: Tropicana Twister
Campaign: Multiply the Goodness with Tropicana Twister
Agency: THE SHOUT GROUP \/ FCB SHOUT
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Shell<\/strong>
Brand: FuelSave 95
Campaign: A Quest for More
Agencies: GrowthOps Asia, Edelman, Invictus Blue<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”12. Excellence in Data Privacy and Security Marketing” admin_label=”12. Excellence in Data Privacy and Security Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Alliance Bank Malaysia<\/strong>
Campaign: Spot the Scam: The Nation\u2019s Youngest Financial Superheroes Rise across 1461 schools
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>SECOM (Malaysia), Labuan IBFC<\/strong>
Campaign: Project Sentinel: Securing Trust in a Digital World
Agency: Laurea People\u2019s Signature
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>SIRIM\u00a0<\/strong>
Campaign: Ada SIRIM, Baru Beli
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”13. Excellence in Data-Driven Marketing” admin_label=”13. Excellence in Data-Driven Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>CIMB Malaysia<\/strong>
Campaign: Beyond the Tap: Mastercard\u2019s Data-Centric Marketing Intelligence That Powered CIMB\u2019s Credit & Debit Card Reinvention
Agencies: Mastercard Services, Mediatropy<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Alliance Bank Malaysia<\/strong>
Brand: Alliance Bank Digital SME Loan
Campaign: Signals Over Segments: Alliance Bank\u2019s New SME Data Blueprint
Agency: Invictus Blue Group
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Alliance Bank Malaysia<\/strong>
Brand: Personal Loan
Campaign: Turning Data into Demand
Agency: REISE Digital
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”14. Excellence in Digital Marketing” admin_label=”14. Excellence in Digital Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Nando\u2019s Malaysia<\/strong>
Campaign: That\u2019s A Nando\u2019s Thing: We Be We, So\u00a0You\u00a0Can\u00a0Be\u00a0You.
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>HSBC Bank Malaysia<\/strong>
Campaign: Want It. Wave It. Win It.
Agency: LOKi Digital
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Watsons Malaysia<\/strong>
Campaign: Watsons #HappyBeautifulYear
Agency: Accenture Song
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”15. Excellence in eCommerce Marketing” admin_label=”15. Excellence in eCommerce Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Mattel<\/strong>
Campaign: Mattel #PuasaPlay
Agency: MBCS<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Wipro Unza Malaysia<\/strong>
Brand: Enchanteur
Campaign: Chic Takes Over TikTok: Turning Visibility into Conversions
Agencies: PHD Media (Malaysia), Mutiara Harrison (part of McCann Worldgroup)
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Wipro Unza Malaysia<\/strong>
Brand: Aiken
Campaign: Aiken Brightening Illuminate CNY\u2019s eCommerce Sales
Agencies: PHD Media (Malaysia), MBCS
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”16. Excellence in Event Marketing” admin_label=”16. Excellence in Event Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>MR.DIY<\/strong>
Campaign: PANDAi Jaga Anda
Agency: M+C Saatchi Group Malaysia<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Alliance Bank Malaysia<\/strong>
Campaign: 1461 schools, Many Lessons: AEIOU\u2019s Hyperlocal Journey to Empower Young Malaysians
Agency: Ampersand Advisory
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Ajinomoto (Malaysia)<\/strong>
Brand: AJI-NO-MOTO\u00ae
Campaign: Smart Umami Wheels: How did we breakdown multi-generational myths about MSG for Gen-Z, who barely set foot in the kitchen?
Agency: Expert Media Global
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”17. Excellence in Experiential Marketing” admin_label=”17. Excellence in Experiential Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Viu Malaysia<\/strong>
Campaign: Viu Original: Nafsu
Agency: Fishermen Integrated<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Colgate Palmolive<\/strong>
Brand: Softlan
Campaign: Softlan Complete 5 in 1 Immersive Multi-sensorial LRT Experience
Agencies: Wavemaker, Big Tree, Media Prima Omnia, Ogilvy Malaysia
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>The Curve<\/strong>
Campaign: Slide the Curve
Agency: GO Communications
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”18. Excellence in Gamification” admin_label=”18. Excellence in Gamification” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Etika Group of Companies
<\/strong>Brand: Goodday Milk
Campaign: Legitimizing Esports, Driving Sales With Malaysia\u2019s First Ever ESports Month
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Alliance Bank Malaysia<\/strong>
Campaign: AEIOU: Gamifying Financial Literacy across 1461 schools
Agency: Ampersand Advisory
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Honor of Kings<\/strong>
Campaign: Honor of Kings: A Hero for All Malaysians
Agency: MantaYaY
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”19. Excellence in Influencer \/ KOLs Marketing” admin_label=”19. Excellence in Influencer \/ KOLs Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Ecart Services<\/strong>
Brand: Lazada Malaysia
Campaign: Lazada 11.11 Lowyalty Era
Agency: PersonEdge<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Hong Kong Tourism Board<\/strong>
Campaign: \u201cHide and SeeK Hong Kong\u201d
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Watsons Malaysia<\/strong>
Campaign: Watsons #HappyBeautifulYear
Agency: Accenture Song
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”20. Excellence in Integrated Marketing” admin_label=”20. Excellence in Integrated Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n
\"\"<\/td>\nGold<\/span>
<\/strong><\/span>Telekom Malaysia<\/strong>
Brand: Unifi
Campaign: Unifi Device Fiesta
Agency: GrowthOps Asia<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Alliance Bank Malaysia<\/strong>
Campaign: The Ultimate Elevator Pitch: A multichannel engagement approach targets SMEs, gains 3.4 million views and grows loan disbursements by 20%!
Agency: Ampersand Advisory
<\/span><\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>RHB Banking Group<\/strong>
Brand: RHB Bank
Campaign: Be Worlds Ahead with RHB Premier
Agency: THE SHOUT GROUP \/ FCB SHOUT
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Maybank<\/strong>
Campaign: Maybank Trade MY App \u2013 A Seamless New Era for Mobile Trading
Agency: NP Digital Malaysia
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”21. Excellence in Interactive Marketing \/ AR & VR” admin_label=”21. Excellence in Interactive Marketing \/ AR & VR” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Ecart Services<\/strong>
Brand: Lazada Malaysia
Campaign: Lazada 12.12 1-2 Jus Showdown
Agency: PersonEdge<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Etika Group of Companies<\/strong>
Brand: Calpis Soda
Campaign: FOMO & Fizz create Malaysia\u2019s #1 TV show in just 3 weeks, driving record sales
Agency: Ampersand Advisory
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>IOI Malls<\/strong>
Brand: IOI Mall Damansara
Campaign: Rebranding Reimagined<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”22. Excellence in Launch Marketing” admin_label=”22. Excellence in Launch Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
\n<\/strong><\/span>BONIA<\/strong>
\nCampaign: BONIA 50th<\/sup>Anniversary + Ambassador Campaign<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
\n<\/strong>Wipro Unza Malaysia<\/strong>
\nBrand: Dashing
\nCampaign: Dashing x Tottenham Hotspur \u2014 From London with Locker Room Cred
\nAgencies: PHD Media (Malaysia), Mutiara Harrison (part of McCann Worldgroup)
\n<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
\n<\/strong><\/span>Sharp Electronics Malaysia<\/strong>
\nBrand: Sharp Malaysia
\nCampaign: Live Mighty 40th<\/sup> Anniversary Campaign
\nAgencies: Alexandre Bernard Advertising, Yellow Leads
\n<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”23. Excellence in Live-Streaming Marketing” admin_label=”23. Excellence in Live-Streaming Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n
\"\"<\/td>\nGold<\/span>
<\/strong><\/span>Telekom Malaysia<\/strong>
Brand: Unifi
Campaign: Unifi Device Fiesta
Agency: GrowthOps Asia<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>QSR Stores<\/strong>
Brand: KFC Malaysia
Campaign: KFC Raya Meowriah: Making Raya Purr-fectly Inclusive
Agency: Naga DDB Tribal
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Permodalan Nasional (PNB)<\/strong>
Brand: Amanah Saham Nasional (ASNB)
Campaign: ASNB Labour Day TikTok LIVE
Agency: Fishermen Integrated
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>UMW Toyota Motor<\/strong>
Brand: Toyota Gazoo Racing
Campaign: Toyota Gazoo Racing Season 7: Malaysia\u2019s First All-Digital Motorsports Spectacle
Agency: Seed Integrated
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”24. Excellence in Location-Based Marketing” admin_label=”24. Excellence in Location-Based Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>MunchWorld Marketing<\/strong>
Brand: Oat Krunch
Campaign: Goodness O\u2019Clock Campaign
Agency: Mindmade Creative Communications<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Ecart Services<\/strong>
Brand: Lazada Malaysia
Campaign: Lazada Legit Mantul Heist \u2013 Lowest Price Guarantee
Agency: PersonEdge
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Alliance Bank Malaysia<\/strong>
Campaign: Heritage in Motion: Local, local, local
Agencies: Ampersand Advisory, Mister Yeow Creative, Hamburger Asia
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”25. Excellence in Loyalty Marketing” admin_label=”25. Excellence in Loyalty Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Watsons Malaysia<\/strong>
Campaign: Watsons Biggest Reward: Reigniting Loyalty Through Desire
Agency: Accenture Song<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Guardian<\/strong>
Campaign: Own Your Beautiful
Agency: THE SHOUT GROUP \/ FCB SHOUT
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Telekom Malaysia<\/strong>
Brand: Unifi Mobile
Campaign:\u00a0 Unifi Premium Sampul Duit Raya (Yunni Kampung Sampul Pop-Up)
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”26. Excellence in Marketing Innovation ” admin_label=”26. Excellence in Marketing Innovation” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>MR.DIY<\/strong>
Campaign: PANDAi Jaga Anda
Agency: M+C Saatchi Group Malaysia<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Etika Group of Companies<\/strong>
Brand: Wonda Coffee
Campaign: Keluang Man Movie: Local superhero drives local coffee flavour growth
Agency: Ampersand Advisory
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>IOI Malls<\/strong>
Brand: IOI Mall Damansara
Campaign: Rebranding Reimagined
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”27. Excellence in Marketing to a Specific Audience” admin_label=”27. Excellence in Marketing to a Specific Audience” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Telekom Malaysia<\/strong>
Brand: Unifi Business
Campaign: Ambassadors of Failure
Agency: VML Malaysia<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Medispec (Malaysia)<\/strong>
Brand: Vitamode\u00ae
Campaign: Conquer Fragility, Reclaim Your Mobility (Mobility Campaign)
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Offspring<\/strong>
Campaign: Malaysia\u2019s First Science-Backed Diaper Campaign
Agency: Mindmade Creative Communications<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”28. Excellence in Marketing Transformation” admin_label=”28. Excellence in Marketing Transformation” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Alliance Bank Malaysia<\/strong>
Campaign: \u201cFrom Share of Mind to Share of Wallet: How Alliance Bank\u2019s Purpose-Driven Brand Strategy Transformed Marketing and Delivered Business Value\u201d<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Allianz Malaysia<\/strong>
Campaign: Allianz Travel Tales
Agencies: MediaCliQ Group, Macam Yes Studios
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Sharp Electronics Malaysia<\/strong>
Brand: Sharp Malaysia
Campaign: Live Mighty 40th<\/sup> Anniversary Campaign
Agencies: Alexandre Bernard Advertising, Yellow Leads
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”29. Excellence in Media Strategy” admin_label=”29. Excellence in Media Strategy” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Hong Kong Tourism Board<\/strong>
Campaign: \u201cHide and SeeK Hong Kong\u201d<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Maybank<\/strong>
Campaign: Maybank Beyond Borders
Agencies: One Two Jus, NP Digital Malaysia
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Maybank<\/strong>
Campaign: Maybank Challenge Cup 2025: Manchester United vs ASEAN All-Stars
Agencies: ProEvents Group, Shekhinah PR<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Julie\u2019s Biscuits<\/strong>
Campaign: Selamat Lari Raya<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”30. Excellence in Mobile Marketing” admin_label=”30. Excellence in Mobile Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Ace Canning Corporation<\/strong>
Brand: HOMESOY 3.0
Campaign: Mobile Marketing for a Cause: Stop That Dot Drives Awareness and Screenings Among Malaysian Women
Agency: Ampersand Advisory (Asterisk Advisory)<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Etika Group of Companies<\/strong>
Brand: Goodday Milk
Campaign: Legitimizing Esports, Driving Sales With Malaysia\u2019s First Ever ESports Month
Agency: Ampersand Advisory
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>PepsiCo Malaysia<\/strong>
Brand: Tropicana Twister
Campaign: Multiply the Goodness with Tropicana Twister
Agency: THE SHOUT GROUP \/ FCB SHOUT<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”31. Excellence in Multilingual Marketing” admin_label=”31. Excellence in Multilingual Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Etika Group of Companies<\/strong>
Brand: Pepsi
Campaign: On Ground, Online, In Hearts: A Cultural Experience That United a Region
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Bank Negara Malaysia (BNM)<\/strong>
Campaign: How to Make Murukku Anti-Scam Flavour
Agency: M+C Saatchi Group Malaysia
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>UCSI Education (UCSI University)<\/strong>
Campaign: Voices of Many: UCSI\u2019s Multilingual Content Evolution<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”32. Excellence in Omnichannel” admin_label=”32. Excellence in Omnichannel” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Alliance Bank Malaysia<\/strong>
Campaign: The Ultimate Elevator Pitch: A multichannel engagement approach targets SMEs, gains 3.4 million views and grows loan disbursements by 20%!
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Mondel\u0113z Malaysia Sales<\/strong>
Brand: Cadbury Dairy Milk
Campaign: Cadbury Oreo, Crsipit & Bubbly: A Repertoire Reboot Delivered Through Omni-Channel Precision
Agencies: Wavemaker, Ogilvy
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>RHB Banking Group<\/strong>
Brand: RHB Bank
Campaign: Redefining Payment Convenience: Placing the convenience of RHB cards into every hand
Agency: THE SHOUT GROUP \/ FCB SHOUT
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”33. Excellence in Out-of-Home Advertising” admin_label=”33. Excellence in Out-of-Home Advertising” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Netflix<\/strong>
Campaign: There\u2019s No Stopping the Game: Netflix\u2019s Squid Game Returns to Malaysia for Season 2
Agency: Trapper Media Services<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Colgate Palmolive<\/strong>
Brand: Softlan
Campaign: Softlan Complete 5 in 1 Immersive Experience at LRT
Agencies: Wavemaker, Big Tree, Media Prima Omnia, Ogilvy Malaysia
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Ace Canning Corporation<\/strong>
Brand: HOMESOY 3.0
Campaign: Stop That Dot is Everywhere: Breast Cancer Survivors campaign takes over outdoor
Agency: Ampersand Advisory (Asterisk Advisory)<\/span><\/td>\n<\/tr>\n
\"\"<\/td>\nBronze
<\/strong><\/span>Wipro Unza Malaysia<\/strong>
Brand: Safi Shayla
Campaign: #Sembur, Play, Slay: Designed for Their Pace, Fit For Every Moment
Agency: MBCS<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”34. Excellence in Performance Marketing” admin_label=”34. Excellence in Performance Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Alliance Bank Malaysia<\/strong>
Brand: Alliance Bank Digital SME Loan
Campaign: Signal-Led, Outcome-Driven: How Alliance Rewired SME Performance
Agency: Invictus Blue Group<\/td>\n<\/tr>\n
\"\"<\/td>\nSilver<\/span>
<\/strong>Maybank<\/strong>
Campaign: Mencari MAE-llionaire
Agency: NP Digital Malaysia
<\/span><\/td>\n<\/tr>\n
\"\"<\/td>\nBronze
<\/strong><\/span>Telekom Malaysia<\/strong>
Brand: Unifi
Campaign: Unifi Device Fiesta
Agency: GrowthOps Asia<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”35. Excellence in Personalisation Marketing” admin_label=”35. Excellence in Personalisation Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>IHH Healthcare<\/strong>
Campaign: Recipes for Her: Gleneagles Women\u2019s Digest
Agency: Naga DDB Tribal<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>UMW Toyota Motor<\/strong>
Brand: Toyota Vios
Campaign: Driving Personalisation: Toyota\u2019s Vios Campaign
Agency:\u00a0 Seed Integrated
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>PETRONAS Dagangan<\/strong>
Campaign: Mesra Bonanza PETRONAS 50 Years (2024)
Agency: ADA Global
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”36. Excellence in Programmatic Marketing” admin_label=”36. Excellence in Programmatic Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Maybank<\/strong>
Campaign: Maybank Trade MY App \u2013 A Seamless New Era for Mobile Trading
Agency: NP Digital Malaysia<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Prudential BSN Takaful<\/strong>
Campaign: Automate, Optimise, Insure: The Precision Engine Fueling PruBSN\u2019s EPF Takaful
Agency: Yellow Paper Plane
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Alliance Bank Malaysia<\/strong>
Brand: Alliance Current & Savings Account
Campaign: Turning Digital Signals into Real-World Outcomes
Agency: Vertex Blue<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”37. Excellence in Public Sector \/ Non-Profit Marketing” admin_label=”37. Excellence in Public Sector \/ Non-Profit Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Bank Negara Malaysia (BNM)<\/strong>
Campaign: Jangan Scam Hatiku
Agency: M+C Saatchi Group Malaysia<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Bank Negara Malaysia (BNM)<\/strong>
Campaign: Consolidated Festive (CNY Hari Raya Deepavali)
Agency: M+C Saatchi Group Malaysia
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Alliance Bank Malaysia<\/strong>
Campaign: AEIOU Empowers Future Financial Heroes
Agency: Ampersand Advisory
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”38. Excellence in Relationship Marketing” admin_label=”38. Excellence in Relationship Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Ace Canning Corporation<\/strong>
Brand: HOMESOY 3.0
Campaign: Building Relationships: Homesoy\u2019s Stop That Dot Campaign Empowers Women Through Community Engagement
Agency: Ampersand Advisory (Asterisk Advisory)<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Elitetrax Marketing<\/strong>
Brand: Harvey Norman
Campaign: Not Your Parents Feed
Agency: Fishermen Analytics
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Caring Pharmacy<\/strong>
Campaign: Mom & Cutie. Big or Small, We Care for All
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”39. Excellence in Retail \/ Shopper Marketing” admin_label=”39. Excellence in Retail \/ Shopper Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Etika Group of Companies<\/strong>
Brand: Pepsi
Campaign: On Ground, Online, In Hearts: A Cultural Experience That United a Region
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Gentle Supreme Malaysia<\/strong>
Brand: Daia
Campaign: DAIA 3-in-1 \u2014 The Smart Value in Every Wash
Agency: At Event Quest
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Nestl\u00e9 (Malaysia)<\/strong>
Brand: Maggi
Campaign: Maggi Singing Pot: A Moment That Moved Products and People
Agency: INK Marketing
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Malaysia Airports\u00a0<\/strong>
Campaign: Licence to Win
Agency: TEAM LEWIS
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”40. Excellence in Search Engine Marketing Strategies” admin_label=”40. Excellence in Search Engine Marketing Strategies” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Hyperack<\/strong>
Campaign: Google Search Ads & Search Engine Optimization (SEO)
Agency: Macgad Technology<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Alliance Bank Malaysia<\/strong>
Brand: Alliance SavePlus Account
Campaign: Winning Search, Without Outspending
Agency: REISE Digital
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Allianz Malaysia<\/strong>
Campaign: Allianz Travel Tales
Agencies: MediaCliQ Group, Macam Yes Studios
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”41. Excellence in Social Media Marketing” admin_label=”41. Excellence in Social Media Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>QSR Stores<\/strong>
Brand: KFC Malaysia
Campaign: KFC Raya Meowriah: Making Raya Purr-fectly Inclusive
Agency: Naga DDB Tribal<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>MR.DIY<\/strong>
Campaign: A DIY CNY
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Golden Screen Cinemas<\/strong>
Campaign: GSC\u2019s 1M TikTok Triumph
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”42. Excellence in Sponsorship Activation” admin_label=”42. Excellence in Sponsorship Activation” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Watsons Malaysia<\/strong>
Campaign: Watsons Futureland: Walking Into the Hearts of Gen Z Malays
Agency: Accenture Song<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Viu Malaysia<\/strong>
Brand: Efferty
Campaign: Viu Mini Series: Andartu Kosmopolitan
Agency: Enrichment Media Lab
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Pos Malaysia<\/strong>
Campaign: Festive Drama Sponsorship Turned the Spotlight on Pos Malaysia as One-Stop Service Hub
Agency: Astro Media Solutions
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”43. Excellence in TV \/ Video Advertising” admin_label=”43. Excellence in TV \/ Video Advertising” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>RHB Banking Group<\/strong>
Brand: RHB Bank
Campaign: Belonging: Turning Old Clothes Into New Hope
Agency: THE SHOUT GROUP \/ FCB SHOUT<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Petroliam Nasional (PETRONAS)<\/strong>
Campaign: PETRONAS Raya 2025 \u2013 Anak Siapa Ni?
Agency: Accenture Song
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Ace Canning Corporation<\/strong>
Brand: HOMESOY 3.0
Campaign: Stop That Dot: 6 Survivor Stories Empower Women to Fight Breast Cancer
Agency: Ampersand Advisory (Asterisk Advisory)
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”44. Excellence in Urban Guerrilla Marketing” admin_label=”44. Excellence in Urban Guerrilla Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>Etika Group of Companies<\/strong>
Brand: Wonda Coffee
Campaign: The Real M Nasir
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>MR.DIY<\/strong>
Campaign: PANDAi Jaga Anda
Agency: M+C Saatchi Group Malaysia
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Ecart Services<\/strong>
Brand: Lazada Malaysia
Campaign: Lazada 11.11 Lowyalty Era
Agency: PersonEdge
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”45. Excellence in Viral Marketing” admin_label=”45. Excellence in Viral Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong><\/span>MR.DIY<\/strong>
Campaign: A DIY CNY<\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Grab<\/strong>
Campaign: How We Turned a TikTok Drama into a Mobile Phenomenon
Agency: MantaYaY
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze
<\/strong><\/span>Etika Group of Companies<\/strong>
Brand: Wonda Coffee
Campaign: The Real M Nasir
Agency: Ampersand Advisory
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”46. Marketing Leader of the Year” admin_label=”46. Marketing Leader of the Year” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong>Lazada Group<\/strong>
Individual: Marcus Chew
<\/span><\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Sharp Electronics Malaysia<\/strong>
Individual: Jayson Ong
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze<\/strong><\/span>
Amanah Saham Nasional (ASNB)<\/strong>
Individual: Natasha Aziz<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”47. Marketing Team of the Year” admin_label=”47. Marketing Team of the Year” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\nGold<\/span>
<\/strong>MR.DIY<\/strong>
<\/span><\/td>\n<\/tr>\n
<\/td>\nSilver<\/span>
<\/strong>Alliance Bank Malaysia<\/strong>
<\/span><\/td>\n<\/tr>\n
<\/td>\nBronze<\/strong><\/span>
Sharp Electronics Malaysia<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ background_color=”#ffffff” custom_margin=”0px|0px|0px|0px” custom_padding=”0px|0px|0px|0px” global_colors_info=”{}”][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” disabled_on=”off|off|off” _builder_version=”4.16″ width=”100%” max_width=”1024px” z_index_tablet=”500″ global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_cta title=”Stay Updated!” button_url=”https:\/\/www.lighthouse-media.com\/submarketing\/” url_new_window=”on” button_text=”Subscribe” _builder_version=”4.16″ header_font=”Montserrat|700||on|||||” body_font=”Montserrat||||||||” background_color=”#0D2164″ custom_padding=”|25px||25px||true” global_colors_info=”{}”]<\/p>\n

Be the first to know what’s coming up! Sign Up for our newsletter to get the latest news and events related to Marketing<\/em> Magazine.<\/p>\n

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Awards<\/strong><\/p>\n

Agency of the Year Awards<\/a><\/p>\n

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MARKies Awards<\/a><\/p>\n

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PR Awards<\/a><\/p>\n

The Sparks Awards<\/a><\/p>\n

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Conferences<\/strong><\/p>\n

Branding 360<\/a><\/p>\n

Content 360<\/a><\/p>\n

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