{"id":16674,"date":"2024-09-25T09:41:15","date_gmt":"2024-09-25T01:41:15","guid":{"rendered":"https:\/\/awards.marketing-interactive.com\/marketing-excellence-my\/?page_id=16674"},"modified":"2025-02-21T23:18:06","modified_gmt":"2025-02-21T15:18:06","slug":"2024-finalists","status":"publish","type":"page","link":"https:\/\/awards.marketing-interactive.com\/marketing-excellence-my\/2024-finalists\/","title":{"rendered":"2024 Finalists"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”3.22.3″ global_colors_info=”{}”][et_pb_row _builder_version=”3.25″ module_alignment=”center” z_index_tablet=”500″ box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”3.0.47″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Finalists title” _builder_version=”4.14.7″ saved_tabs=”all” global_colors_info=”{}”]<\/p>\n

2024 Finalists<\/h2>\n

[\/et_pb_text][et_pb_toggle title=”1. Excellence in Advertising” admin_label=”1. Excellence in Advertising” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nAllianz Malaysia<\/strong>
Campaign: Kisah Terror
Agency: MediaCliQ Group<\/td>\n<\/tr>\n
\"\"<\/td>\nCelcomDigi<\/strong>
Brand: CelcomDigi Brand
Campaign: The Power of the Unthinkable: The CelcomDigi Story
Agencies: Naga DDB Tribal, M&C Saatchi, OMD, Kingdom Digital
<\/span><\/td>\n<\/tr>\n
\"\"<\/td>\nCelcomDigi<\/strong>
Brand: CelcomDigi Corporate
Campaign: CelcomDigi Brings People\u2019s Voice to Film Through AI
Agencies: Naga DDB Tribal, M&C Saatchi, Kingdom Digital, Fastbridge
<\/span><\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign: Wonda 10th Anniversary : Creating An Unforgettable Sensorial Ride
Agency: Ampersand Advisory
<\/span><\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign: The Original Taste of Malaysia rolls out a Wonda-ful five pillars campaign
Agency: Ampersand Advisory
<\/span><\/td>\n<\/tr>\n
\"\"<\/td>\nEucerin<\/strong>
Brand: Eucerin ProACNE
Campaign: Eucerin ProACNE Immersive Experience
Agency: MindMade Creative Communications
<\/span><\/td>\n<\/tr>\n
\"\"<\/td>\nLEXUS<\/strong>
Campaign: LEXUS Drizzle Campaign
Agency: MindMade Creative Communications
<\/span><\/td>\n<\/tr>\n
\"\"<\/td>\nMr. DIY<\/strong>
Campaign: Big & Small, MR D.I.Y Has It All
Agency: The Shout Group
<\/span><\/td>\n<\/tr>\n
\"\"<\/td>\nRHB Banking Group<\/strong>
Brand: RHB Bank
Campaign: Forgiveness
Agency: The Shout Group
<\/span><\/td>\n<\/tr>\n
\"\"<\/td>\nWonderLab<\/strong>
Campaign: Be Iconic
Agencies: MindMade Creative Communications
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”2. Excellence in AI-Powered Storytelling” admin_label=”2. Excellence in AI-Powered Storytelling” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nCelcomDigi<\/strong>
Brand: CelcomDigi Corporate
Campaign: CelcomDigi Brings People\u2019s Voice to Film Through AI
Agencies: Naga DDB Tribal, M&C Saatchi, Kingdom Digital, Fastbridge<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Calpis
Campaign: Calpis Chewy Grape x DJ AINA: AI brand ambassador drives AIMAZING Results for new flavour launch!
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nEu Yan Sang Malaysia<\/strong>
Brand: Eu Yan Sang
Campaign: Heritage Meets Innovation: An AI-Driven CNY
Agency: Tigerwolves Marketing<\/td>\n<\/tr>\n
\"\"<\/td>\nMead Johnson Nutrition<\/strong>
Brand: Enfagrow
Campaign: AI creates song of love by toddlers for Mother\u2019s Day, wins 2 records in 2 countries
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nRHB Banking Group<\/strong>
Brand: RHB Bank
Campaign: #JomSapot BeliLokal
Agencies: The Shout Group, Star Media Group<\/td>\n<\/tr>\n
\"\"<\/td>\nWipro Unza Malaysia<\/strong>
Brand: Aiken Prebiotic
Campaign: AI-Powered Storytelling & YouTube Domination: Aiken Cracked the Malaysian Sunscreen Market
Agencies: PHD Media (Malaysia), MBCS<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”3. Excellence in Anniversary Marketing” admin_label=”3. Excellence in Anniversary Marketing” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n
\"\"<\/td>\nCUCKOO International (MAL)<\/strong>
Brand: CUCKOO Malaysia
Campaign: CUCKOO 9th Anniversary Campaign
Agency: Naga DDB Tribal<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign: Wonda 10th Anniversary : Creating An Unforgettable Sensorial Ride
Agency:\u00a0 Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nMunchy’s<\/strong>
Brand: Oat Krunch
Campaign: Oat Krunch Healthy Nation
Agency: MindMade Creative Communications<\/td>\n<\/tr>\n
\"\"<\/td>\nShiseido Malaysia<\/strong>
Campaign: Shiseido Shines Bright: 5 Stage Funnel Drives 80% Increase In ROI For Sunscreen
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nSun Life Malaysia<\/strong>
Campaign: Sun Life Malaysia – 10 Years Brighter<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”4. Excellence in B2B Marketing” admin_label=”4. Excellence in B2B Marketing” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nCelcomDigi<\/strong>
Brand: CelcomDigi Business
Campaign: CelcomDigi MY5G Series
Agencies: Naga DDB Tribal, M&C Saatchi<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign: Wonda 10th Anniversary : Creating An Unforgettable Sensorial Ride
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nHartalega<\/strong>
Campaign: The art of selling gloves
Agency: Accenture Song<\/td>\n<\/tr>\n
\"\"<\/td>\nIHH Healthcare Malaysia<\/strong>
Brands: Gleneagles Hospitals, Pantai Hospitals, and Prince Court Medical Centre
Campaign: Ready For You
Agency: Misteeq Media<\/td>\n<\/tr>\n
\"\"<\/td>\nMaybank<\/strong>
Campaign: Maybank SME Digital Financing: Your Business Lifeline in Minutes
Agencies: Mediabrands Content Studio, SearchGuru by NP Digital<\/td>\n<\/tr>\n
\"\"<\/td>\nNS BlueScope Malaysia<\/strong>
Brand: Colorbond\u00ae Steel
Campaign: A Chef, A Silent Protector & The Masterpiece
Agency: theLABEL Ads<\/td>\n<\/tr>\n
\"\"<\/td>\nRHB Banking Group<\/strong>
Brand: RHB Bank
Campaign: #JomSapot BeliLokal
Agencies: The Shout Group, Star Media Group<\/td>\n<\/tr>\n
\"\"<\/td>\nTelekom Malaysia<\/strong>
Brand: Unifi
Campaign: Unibizity
Agency: GrowthOps Asia<\/td>\n<\/tr>\n
\"\"<\/td>\nTune Talk<\/strong>
Campaign: Tune Talk & MESINKIRA Partner for RM100 Million GDPM Transformation Initiative<\/td>\n<\/tr>\n
\"\"<\/td>\nUMW Toyota Motor<\/strong>
Brand: Toyota Hiace
Campaign: Race against time to reignite Toyota Hiace Legacy
Agencies: Seed Integrated Malaysia, Zencomms<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”5. Excellence in Brand Awareness” admin_label=”5. Excellence in Brand Awareness” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nAstro Malaysia Holdings<\/strong>
Brand: Astro
Campaign: Masa Bersama Merapatkan Kita
Agency: Naga DDB Tribal<\/td>\n<\/tr>\n
\"\"<\/td>\nBMW Malaysia<\/strong>
Brand: BMW
Campaign: Forwardism, by BMW
Agency: Accenture Song<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign: Wonda 10th Anniversary : Creating An Unforgettable Sensorial Ride
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nEucerin<\/strong>
Brand: Eucerin ProACNE
Campaign: Eucerin ProACNE Immersive Experience
Agency: MindMade Creative Communications<\/td>\n<\/tr>\n
\"\"<\/td>\nFarmbyte<\/strong>
Brand: Southern Valley
Campaign: Raya Confirm ONG
Agency: Fishermen Analytics<\/td>\n<\/tr>\n
\"\"<\/td>\nMAMEE-Double Decker (Malaysia)<\/strong>
Brand: Mamee Chef
Campaign: MAMEE Chef Laksa Goreng: The Instant Noodles that Unified Malaysians
Agency: Accenture Song Malaysia<\/td>\n<\/tr>\n
\"\"<\/td>\nMr. DIY<\/strong><\/span>
Campaign: Raya Sama-Sama<\/td>\n<\/tr>\n
\"\"<\/td>\nMr. DIY<\/strong><\/span>
Campaign: Big & Small, MR D.I.Y Has It All
Agency: The Shout Group<\/td>\n<\/tr>\n
\"\"<\/td>\nRHB Banking Group<\/strong>
Brand: RHB Bank
Campaign: Forgiveness
Agency: The Shout Group<\/td>\n<\/tr>\n
\"\"<\/td>\nWonderLab<\/strong>
Campaign: Be Iconic
Agency: MindMade Creative Communications<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”6. Excellence in Brand Strategy” content_last_edited=”off|desktop” admin_label=”6. Excellence in Brand Strategy” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nEtika<\/strong>
Brand: Mirinda
Campaign: Mirinda : A sparkling blend of tradition, star power, Mirinda magic and fizz-tastic innovation
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign: The Original Taste of Malaysia rolls out a Wonda-ful five pillars campaign
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nJobstreet by SEEK<\/strong>
Campaign: Better Matches
Agency: Naga DDB Tribal<\/td>\n<\/tr>\n
\"\"<\/td>\nLEXUS<\/strong>
Campaign: LEXUS Drizzle Campaign
Agency: MindMade Creative Communications<\/td>\n<\/tr>\n
\"\"<\/td>\nMead Johnson Nutrition<\/strong>
Brand: Enfagrow
Campaign: Enfagrow Creates Unique AI Song In Tribute to Malaysian and Singaporean Mums, wins 2 records
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nMR.DIY<\/strong>
Campaign: Big & Small, MR D.I.Y Has It All
Agency: The Shout Group<\/td>\n<\/tr>\n
\"\"<\/td>\nMunchworld Marketing<\/strong>
Brand: Jack ‘n Jill – Roller Coaster
Campaign: Rangup Xtra, Kelazatan Kentang Sebenar
Agency: MindMade Creative Communications<\/td>\n<\/tr>\n
\"\"<\/td>\nSo Tinge<\/strong>
Campaign: UNLOCK Imaginasimu
Agency: theLABEL Ads<\/td>\n<\/tr>\n
\"\"<\/td>\nSpritzer<\/strong>
Campaign: Add Spritzer Sparkling, Raya Gets More Happening
Agency: The Shout Group<\/td>\n<\/tr>\n
\"\"<\/td>\nWipro Unza Malaysia<\/strong>
Brand: Scentify
Campaign: Scentify More Than Your Ordinary Freshener
Agencies: Media Brands Content Studio (MBCS), PHD Malaysia<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”7. Excellence in Communications \/ Public Relations” admin_label=”7. Excellence in Communications \/ Public Relations” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nAustralian Health Vitality<\/strong>
Brand: Haircarebear
Campaign: BEAR-tastic Glow
Agency: YellowLeads<\/td>\n<\/tr>\n
\"\"<\/td>\nCapitaLand Investment (Malaysia)<\/strong>
Campaign: CapitaLand Digital Rewards Campaign<\/td>\n<\/tr>\n
\"\"<\/td>\nCelcomDigi<\/strong>
Brand: CelcomDigi Brand
Campaign: The Power of the Unthinkable: The CelcomDigi Story
Agencies: Naga DDB Tribal, M&C Saatchi, OMD, Kingdom Digital<\/td>\n<\/tr>\n
\"\"<\/td>\nChek Hup<\/strong>
Campaign: Year Of The YO
Agencies: Infinitus Films MY, Sunstrong Entertainment, Woohoo Pictures, Wofollow, Attitude Ideology<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: ATLAS Vending
Campaign: ATLAS Vending Supports Ministry Of Economy Through RM1 Thirst Quenchers Campaign
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Calpis
Campaign: Calpis Chewy Grape x DJ AINA: AI brand ambassador drives AIMAZING Results for new flavour launch!
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign: A Winning Blend: Wonda Coffee x FAM Fuels Football Fans And Harimau Malaya
Agencies: Ampersand Advisory, Living Minds<\/td>\n<\/tr>\n
\"\"<\/td>\nOyen<\/strong>
Campaign: No. 1 Pet Insurer Oyen\u00ae, Unveils Malaysia\u2019s First Cat Insurance Agent, Reshapes Pet Insurance For A Modern Generation
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nRHB Banking Group<\/strong>
Brand: RHB Bank
Campaign: Forgiveness
Agency: The Shout Group<\/td>\n<\/tr>\n
\"\"<\/td>\nYayasan Chow Kit<\/strong>
Campaign: Advocating For Online Child Protection Through Policy Change
Agency: Ampersand Advisory<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”8. Excellence in Consumer Insights \/ Market Research” admin_label=”8. Excellence in Consumer Insights \/ Market Research” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nEnrich by Malaysia Airlines<\/strong>
Campaign: STRAIGHT TO THE TOP: Fast-tracking members with the power of data
Agency: Magna Digital<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign: Wonda Kopi Tarik – The World’s Longest Magazine Gets a Guinness World Record!
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nFarmbyte<\/strong>
Brand: Southern Valley
Campaign: Raya Confirm ONG
Agency: Fishermen Analytics<\/td>\n<\/tr>\n
\"\"<\/td>\nIHH Healthcare Malaysia<\/strong>
Brands: Pantai Hospitals, Gleneagles Hospitals, Prince Court Medical Centre
Campaign: Your Extraordinary Journey
Agency: JUNO<\/td>\n<\/tr>\n
\"\"<\/td>\nTaylor\u2019s University<\/strong>
Campaign: Ignite Your Passion
Agency: GrowthOps Asia<\/td>\n<\/tr>\n
\"\"<\/td>\nTelekom Malaysia<\/strong>
Brand: Unifi
Campaign: Macam-Macam Gaya Hidup, Sama-Sama Keluarga
Agency: GrowthOps Asia<\/td>\n<\/tr>\n
\"\"<\/td>\nTNB Retail<\/strong>
Campaign: Consumer Pulse: Driving Excellence to be the Retailer of Choice
Agency: PersonEDGE<\/td>\n<\/tr>\n
\"\"<\/td>\nVinda Malaysia<\/strong>
Brand: TENA
Campaign: From Market Leader to Thought Leader: TENA Champions Active Ageing Through Groundbreaking Research Report
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nWatsons Malaysia<\/strong>
Campaign: Elevating Health, Wellness and Beauty Journey with Watsons Curated Content
Agency: Accenture Song<\/td>\n<\/tr>\n
\"\"<\/td>\nWipro Unza Malaysia<\/strong>
Brand: Safi
Campaign: Safi Perfect White Relaunch
Agencies: Media Brands Content Studio (MBCS), PHD Media<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”9. Excellence in Content Marketing” admin_label=”9. Excellence in Content Marketing” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nEtika<\/strong>
Brand: Mirinda
Campaign: Mirinda : A sparkling blend of tradition, star power, Mirinda magic and fizz-tastic innovation
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign: Wonda Kopi Tarik – The World’s Longest Magazine Gets a Guinness World Record!
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nGolden Screen Cinemas<\/strong>
Campaign: “How To Make Millions Before Grandma Dies” Campaign<\/td>\n<\/tr>\n
\"\"<\/td>\nIOI City Mall<\/strong>
Brand: IOI Malls
Campaign: Social Experiments at IOI Malls<\/td>\n<\/tr>\n
\"\"<\/td>\nMAMEE-Double Decker (Malaysia)<\/strong>
Brand: Mamee Chef
Campaign: MAMEE Chef Laksa Goreng: The Instant Noodles that Unified Malaysians
Agency: Accenture Song Malaysia<\/td>\n<\/tr>\n
\"\"<\/td>\nNestl\u00e9 (Zone AOA)<\/strong>
Brand: Nestl\u00e9 & Wyeth Nutrition
Campaign: Nestl\u00e9 x Lazada Regional Super Brand Day 2024 \u2013 Generations Of Love
Agency: Imagic Esolutions<\/td>\n<\/tr>\n
\"\"<\/td>\nSime Darby Auto Connexion<\/strong>
Brand: Ford Malaysia
Campaign: Built For Life – Malaysia’s 1st Official Automotive Podcast
Agency: M&C Saatchi (Malaysia)<\/td>\n<\/tr>\n
\"\"<\/td>\nTelekom Malaysia<\/strong>
Brand: Unifi
Campaign: Macam-Macam Gaya Hidup, Sama-Sama Keluarga
Agency: GrowthOps Asia<\/td>\n<\/tr>\n
\"\"<\/td>\nVinda Malaysia<\/strong>
Brand: TENA
Campaign: From Market Leader to Thought Leader: TENA Champions Active Ageing Through Groundbreaking Research Report
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nWatsons Malaysia<\/strong>
Campaign: Elevating Health, Wellness and Beauty Journey with Watsons Curated Content
Agency: Accenture Song<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”10. Excellence in CSR \/ Cause Marketing” content_last_edited=”off|desktop” admin_label=”10. Excellence in CSR \/ Cause Marketing” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nEtika<\/strong>
Brand: ATLAS Vending
Campaign: ATLAS Vending Supports Ministry Of Economy Through RM1 Thirst Quenchers Campaign
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Goodday Charge
Campaign: Charge Up Athletes of Today
Agencies: Fishermen Integrated, Ampersand Advisory, Orange Esports, Graph Studio<\/td>\n<\/tr>\n
\"\"<\/td>\nMR.DIY<\/strong>
Campaign: CNY 2024 – Wo Ai Ni Campaign
Agencies: Fishermen Integrated, Imagineer Film<\/td>\n<\/tr>\n
\"\"<\/td>\nMr D.I.Y<\/strong>
Campaign: Raya Sama-Sama<\/td>\n<\/tr>\n
\"\"<\/td>\nPrudential BSN Takaful (PruBSN)<\/strong>
Campaign: PruBSN Prihatin\u2019s Education and Life Skills Pillar<\/td>\n<\/tr>\n
\"\"<\/td>\nRHB Banking Group<\/strong>
Brand: RHB Bank
Campaign: Forgiveness
Agency: The Shout Group<\/td>\n<\/tr>\n
\"\"<\/td>\nThe Association of Banks in Malaysia (ABM)<\/strong>
Campaign: Jangan Kena Scam
Agency: M&C Saatchi<\/td>\n<\/tr>\n
\"\"<\/td>\nVinda Malaysia<\/strong>
Brand: TENA
Campaign: From Market Leader to Thought Leader: TENA Champions Active Ageing Through Groundbreaking Research Report
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nWipro Unza Malaysia<\/strong>
Brand: Dashing
Campaign: DASHING \u2013 Force For Good
Agencies: Mutiara Harrison (part of McCann Worldgroup), PHD Media Malaysia<\/td>\n<\/tr>\n
\"\"<\/td>\nYayasan Chow Kit<\/strong>
Campaign: Advocating For Online Child Protection Through Policy Change
Agency: Ampersand Advisory<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”11. Excellence in Customer Engagement” admin_label=”11. Excellence in Customer Engagement” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nEnrich by Malaysia Airlines<\/strong>
Campaign: THE LOVE LANGUAGE OF LOYALTY: Winning the hearts of Enrich members
Agency: Magna Digital<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign: Wonda Kopi Tarik – A Runaway Success with Keretapi Sarong
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign: Wonda 10th Anniversary : Creating An Unforgettable Sensorial Ride
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign: The Original Taste of Malaysia rolls out a Wonda-ful five pillars campaign
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nIOI City Mall<\/strong>
Brand: IOI Malls
Campaign: Social Experiments at IOI Malls<\/td>\n<\/tr>\n
\"\"<\/td>\nMr D.I.Y<\/strong>
Campaign: CNY 2024 – Wo Ai Ni Campaign
Agencies: Fishermen Integrated, Imagineer Film<\/td>\n<\/tr>\n
\"\"<\/td>\nMr D.I.Y<\/strong>
Campaign: Big & Small, MR D.I.Y Has It All
Agency: The Shout Group<\/td>\n<\/tr>\n
\"\"<\/td>\nMyTeksi<\/strong>
Brand: Grab
Campaign: GrabFood 5-Star
Agency: Accenture Song<\/td>\n<\/tr>\n
\"\"<\/td>\nNew Balance<\/strong>
Campaign: New Balance Grey Days 2024
Agency: GO Communications<\/td>\n<\/tr>\n
\"\"<\/td>\nThe Association of Banks in Malaysia (ABM)<\/strong>
Campaign: Jangan Kena Scam
Agency: M&C Saatchi<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”12. Excellence in Data-Driven Marketing” admin_label=”12. Excellence in Data-Driven Marketing” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nAlliance Bank Malaysia<\/strong>
Campaign: Enhancing Account Opening Excellence in Alliance Bank\u2019s App: A Journey of Precision Conversion
Agency: Seed Integrated Malaysia<\/td>\n<\/tr>\n
\"\"<\/td>\nCelcomDigi<\/strong>
Campaign: CelcomDigi Fibre Reimagine Home with Data Driven solutions
Agency: OMD Malaysia<\/td>\n<\/tr>\n
\"\"<\/td>\nEnrich by Malaysia Airlines<\/strong>
Campaign: STRAIGHT TO THE TOP: Fast-tracking members with the power of data
Agency: Magna Digital<\/td>\n<\/tr>\n
\"\"<\/td>\nMitsubishi Motors Malaysia<\/strong>
Brand: Mitsubishi
Campaign: Mitsubishi’s Marketing Transformation: From Data Deluge to Strategic Advantage
Agency: Hearts & Science Malaysia<\/td>\n<\/tr>\n
\"\"<\/td>\nPrince Court Medical Centre<\/strong>
Campaign: Prince Court Medical Centre: Revolutionizing Digital Healthcare with a State-of-the-Art Website Revamp
Agency: Vintedge<\/td>\n<\/tr>\n
\"\"<\/td>\nStandard Chartered Malaysia<\/strong>
Campaign: Standard Chartered Simply Cash Credit Card Acquisition
Agencies: Mastercard, Carat Malaysia<\/td>\n<\/tr>\n
\"\"<\/td>\nUnicharm Corporation<\/strong>
Brand: MamyPoko
Campaign: Mamypoko Dengue Alert System
Agency: Hearts & Science Malaysia<\/td>\n<\/tr>\n
\"\"<\/td>\nWipro Unza Malaysia<\/strong>
Brand: Romano Premio
Campaign: Unveiling Romano Premio: Harnessing Audience Mining for Success
Agencies: PHD Media (Malaysia), Mutiara Harrison<\/td>\n<\/tr>\n
\"\"<\/td>\nWipro Unza Malaysia<\/strong>
Brand: Safi
Campaign: Safi Perfect White Relaunch
Agencies: Media Brands Content Studio (MBCS), PHD Media<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”13. Excellence in Digital Marketing” admin_label=”13. Excellence in Digital Marketing” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nCTOS Data Systems<\/strong>
Brand: CTOS
Campaign: Tailored Experience, Transformed Results: Achieving Sustainable Growth For CTOS
Agency: Accenture Song<\/td>\n<\/tr>\n
\"\"<\/td>\nKenanga Investment Bank<\/strong>
Campaign: SGX Cashback Campaign<\/td>\n<\/tr>\n
\"\"<\/td>\nMead Johnson Nutrition<\/strong>
Brand: Sustagen
Campaign: Sustagen on TikTok
Agency: Publicis Groupe<\/td>\n<\/tr>\n
\"\"<\/td>\nMead Johnson Nutrition<\/strong>
Brand: Enfagrow
Campaign: Enfagrow Creates Unique AI Song In Tribute to Malaysian Mothers
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nMR.DIY
<\/strong>Campaign: Raya Sama-Sama<\/td>\n<\/tr>\n
\"\"<\/td>\nNestl\u00e9 (Zone AOA)<\/strong>
Brand: Nestl\u00e9 & Wyeth Nutrition
Campaign: Nestl\u00e9 x Lazada Regional Super Brand Day 2024 \u2013 Generations Of Love
Agency: Imagic Esolutions<\/td>\n<\/tr>\n
\"\"<\/td>\nPrudential BSN Takaful (PruBSN)<\/strong>
Campaign: PruBSN EPF i-Lindung<\/td>\n<\/tr>\n
\"\"<\/td>\nShiseido Malaysia<\/strong>
Campaign: ASR Perfect Power Trio Drives Super Customer Acquisition
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nUnicharm Corporation<\/strong>
Brand: MamyPoko
Campaign: Mamypoko Dengue Alert System
Agency: Hearts & Science Malaysia<\/td>\n<\/tr>\n
\"\"<\/td>\nWatsons Malaysia<\/strong>
Campaign: Watsons Empowering Malaysians to Shop Online With More Value
Agency: Accenture Song<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”14. Excellence in eCommerce Marketing” admin_label=”14. Excellence in eCommerce Marketing” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nChek Hup<\/strong>
Campaign: Year Of The YO
Agencies: Infinitus Films MY, Sunstrong Entertainment, Woohoo Pictures, Wofollow, Attitude Ideology<\/td>\n<\/tr>\n
\"\"<\/td>\nLazada Malaysia<\/strong>
Campaign: Everyday Low Price – #MurMurApaHarini
Agency: PersonEDGE<\/td>\n<\/tr>\n
\"\"<\/td>\nNestl\u00e9 (Zone AOA)<\/strong>
Brand: Nestl\u00e9 & Wyeth Nutrition
Campaign: Nestl\u00e9 x Lazada Regional Super Brand Day 2024 \u2013 Generations Of Love
Agency: Imagic Esolutions<\/td>\n<\/tr>\n
\"\"<\/td>\nShiseido Malaysia<\/strong>
Campaign: ASR Perfect Power Trio Drives Super Customer Acquisition
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nSyarikat Takaful Malaysia Keluarga<\/strong>
Brand: KAOTIM MediKad
Campaign: The All New KAOTIM MediKad: Paint The Town Purple with KAOTIM MediKad
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nWatsons Malaysia<\/strong>
Campaign: Watsons Empowering Malaysians to Shop Online With More Value
Agency: Accenture Song<\/td>\n<\/tr>\n
\"\"<\/td>\nWipro Unza Malaysia<\/strong>
Brand: Aiken
Campaign: Aiken’s CNY Glow-Up: A Stephen Chow-Inspired Whitening Celebration
Agencies: Media Brands Content Studio (MBCS), PHD Malaysia<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”15. Excellence in Event Marketing” admin_label=”15. Excellence in Event Marketing” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nAlliance Bank Malaysia<\/strong>
Campaign: Alliance Bank Heritage Run: Trading Social Currency for Youth
Agencies: Invictus Blue, Hamburger Asia<\/td>\n<\/tr>\n
\"\"<\/td>\nChek Hup<\/strong>
Campaign: Year Of The YO
Agencies: Infinitus Films MY, Sunstrong Entertainment, Woohoo Pictures, Wofollow, Attitude Ideology<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Mountain Dew
Campaign: World\u2019s First Regional Virtual to Reality PUBG Tournament: How We Drove Record Sales & Created 2 World Records
Agencies: Ampersand Advisory, Geek Events<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign: Wonda Kopi Tarik – A Runaway Success with Keretapi Sarong
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign: The Original Taste of Malaysia rolls out a Wonda-ful five pillars campaign
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nJobstreet by SEEK<\/strong>
Campaign: Better Matches
Agency: Naga DDB Tribal<\/td>\n<\/tr>\n
\"\"<\/td>\nMR.DIY
<\/strong>Campaign: Bounce & Bingo<\/td>\n<\/tr>\n
\"\"<\/td>\nSime Darby Motors<\/strong>
Brand: BYD Malaysia
Campaign: BYD SEAL Launch: Innovation Meets Acceleration
Agency: Trad3mark Integration<\/td>\n<\/tr>\n
\"\"<\/td>\nWatsons Malaysia<\/strong>
Campaign: Watsons Stay Active 2023
Agency: Accenture Song<\/td>\n<\/tr>\n
\"\"<\/td>\nZUS Coffee<\/strong>
Campaign: ZUS Coffee: Buatan Malaysia
Agencies: Fishermen Integrated, Imagineer Film<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”16. Excellence in Experiential Marketing” content_last_edited=”off|desktop” admin_label=”16. Excellence in Experiential Marketing” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nCelcomDigi<\/strong>
Brand: CelcomDigi Corporate
Campaign: CelcomDigi Brings People\u2019s Voice to Film Through AI
Agencies: Naga DDB Tribal, M&C Saatchi, Kingdom Digital, Fastbridge<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Mountain Dew
Campaign: World\u2019s First Regional Virtual to Reality PUBG Tournament: How We Drove Record Sales & Created 2 World Records
Agencies: Ampersand Advisory, Geek Events<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign: Wonda 10th Anniversary : Creating An Unforgettable Sensorial Ride
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign: The Original Taste of Malaysia rolls out a Wonda-ful five pillars campaign
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nEucerin<\/strong>
Brand: Eucerin ProACNE
Campaign: Eucerin ProACNE Immersive Experience
Agency: MindMade Creative Communications<\/td>\n<\/tr>\n
\"\"<\/td>\nJobstreet by SEEK<\/strong>
Campaign: Better Matches
Agency: Naga DDB Tribal<\/td>\n<\/tr>\n
\"\"<\/td>\nPernod Ricard<\/strong>
Brand: Martell
Campaign: Martell 130 Years In Malaysia
Agency: Absolute Marketing Communications<\/td>\n<\/tr>\n
\"\"<\/td>\nSamsung Malaysia<\/strong>
Campaign: Samsung Galaxy Z Flip and Z Fold 5 x Flip Town
Agency: PersonEDGE<\/td>\n<\/tr>\n
\"\"<\/td>\nSharp Electronics Malaysia<\/strong>
Campaign: Soar Beyond The Expected
Agency: Alexandre Bernard Advertising<\/td>\n<\/tr>\n
\"\"<\/td>\nWipro Unza Malaysia<\/strong>
Brand: Carrie Junior
Campaign: Carrie Junior’s Immersive Play: Ele’s Interactive Learning Adventure in Roblox
Agency: PHD Media (Malaysia)<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”17. Excellence in Gaming” admin_label=”17. Excellence in Gaming” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nEtika<\/strong>
Brand: Goodday Charge
Campaign: Charge Up Athletes of Today
Agencies: Fishermen Integrated, Ampersand Advisory, Orange Esports, Graph Studio<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Mountain Dew
Campaign: World\u2019s First Regional Virtual to Reality PUBG Tournament: How We Drove Record Sales & Created 2 World Records
Agencies: Ampersand Advisory, Geek Events<\/td>\n<\/tr>\n
\"\"<\/td>\nMR.DIY<\/strong>
Campaign: Bounce & Bingo<\/td>\n<\/tr>\n
\"\"<\/td>\nOSIM Malaysia<\/strong>
Campaign: Recharge and Game On
Agency: YellowLeads<\/td>\n<\/tr>\n
\"\"<\/td>\nSamsung Asia<\/strong>
Campaign: Samsung Odyssey Cup – Southeast Asia Influencer Invitational
Agency: The Gaming Company (TGC Marketing)<\/td>\n<\/tr>\n
\"\"<\/td>\nSamsung Malaysia<\/strong>
Campaign: Samsung Gets its Game Face On with Galaxy Watch6 Gamified \u2018Customize Your Style\u2019 Campaign
Agencies: Starcom Malaysia, Digital Turbine<\/td>\n<\/tr>\n
\"\"<\/td>\nSamsung Malaysia<\/strong>
Campaign: Galaxy Gaming Academy
Agency:\u00a0 PersonEDGE<\/td>\n<\/tr>\n
\"\"<\/td>\nWipro Unza Malaysia<\/strong>
Brand: Carrie Junior
Campaign: Carrie Junior’s Gaming Revolution: Ele’s Roblox Game Adventure
Agency: PHD Media (Malaysia)<\/td>\n<\/tr>\n
\"\"<\/td>\nWipro Unza Malaysia<\/strong>
Brand: Dashing
Campaign: Game On with The Dashing EDT Experience
Agencies: PHD Media (Malaysia), Mutiara Harrison<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”18. Excellence in Influencer \/ KOLs Marketing” admin_label=”18. Excellence in Influencer \/ KOLs Marketing” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nAllianz Malaysia<\/strong>
Campaign: Allianz + Rockstar = 36% sales increase!
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nAustralian Health Vitality<\/strong>
Brand: Haircarebear
Campaign: BEAR-tastic Glow
Agency: YellowLeads<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Calpis
Campaign: Calpis Chewy Grape x DJ AINA: AI brand ambassador drives AIMAZING Results for new flavour launch!
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nHong Kong Tourism Board<\/strong>
Campaign: Hello Hong Kong<\/td>\n<\/tr>\n
\"\"<\/td>\nLendlease Malaysia<\/strong>
Brand: The Exchange TRX
Campaign: GET FAMOUS, FAST! An influencer-first, Multimedia Approach makes The Exchange TRX #1 Among 200 Malls
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nMAMEE-Double Decker (Malaysia)<\/strong>
Brand: Corntoz
Campaign: Corntoz Rallied KOLs to Unleash Their Snacking Imaginations with Malaysians!
Agencies: Accenture Song, IPG Mediabrands<\/td>\n<\/tr>\n
\"\"<\/td>\nOSIM Malaysia<\/strong>
Campaign: Recharge and Game On
Agency: YellowLeads<\/td>\n<\/tr>\n
\"\"<\/td>\nRHB Banking Group<\/strong>
Brand: RHB Bank
Campaign: Cabaran Hidangan RHB MySiswa
Agency: GrowthOps Asia<\/td>\n<\/tr>\n
\"\"<\/td>\nSwarovski Malaysia Trading<\/strong>
Brand: Swarovski
Campaign: Swarovski Hari Raya Campaign 2024
Agency: ByColin<\/td>\n<\/tr>\n
\"\"<\/td>\nWatsons Malaysia<\/strong>
Campaign: Empowering Watsons Influencers as Advocates
Agency: Accenture Song<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”19. Excellence in Integrated Marketing” admin_label=”19. Excellence in Integrated Marketing” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nCelcomDigi<\/strong>
Campaign: CelcomDigi Fibre: It’s not just fibre, it is the lifestyle
Agency: OMD Malaysia<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign: The Original Taste of Malaysia rolls out a Wonda-ful five pillars campaign
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign: Wonda 10th Anniversary : Creating An Unforgettable Sensorial Ride
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nJobstreet by SEEK<\/strong>
Campaign: Better Matches
Agency: Naga DDB Tribal<\/td>\n<\/tr>\n
\"\"<\/td>\nMR.DIY<\/strong>
Campaign: CNY 2024 – Wo Ai Ni Campaign
Agencies:\u00a0 Fishermen Integrated, Imagineer Film<\/td>\n<\/tr>\n
\"\"<\/td>\nMR.DIY<\/strong>
Campaign: Raya Sama-Sama<\/td>\n<\/tr>\n
\"\"<\/td>\nMR.DIY<\/strong>
Campaign: Big & Small, MR D.I.Y Has It All
Agency: The Shout Group<\/td>\n<\/tr>\n
\"\"<\/td>\nNestl\u00e9 (Zone AOA)<\/strong>
Brand: Nestl\u00e9 & Wyeth Nutrition
Campaign: Nestl\u00e9 x Lazada Regional Super Brand Day 2024 \u2013 Generations Of Love
Agency: Imagic Esolutions<\/td>\n<\/tr>\n
\"\"<\/td>\nSpritzer<\/strong>
Campaign: Add Spritzer Sparkling, Raya Gets More Happening
Agency: The Shout Group<\/td>\n<\/tr>\n
\"\"<\/td>\nWipro Unza Malaysia<\/strong>
Brand: Scentify
Campaign: Scentify More Than Your Ordinary Freshener
Agencies: Media Brands Content Studio (MBCS), PHD Malaysia<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”20. Excellence in Interactive Marketing \/ AR & VR” admin_label=”20. Excellence in Interactive Marketing \/ AR & VR” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nAlliance Bank Malaysia<\/strong>
Campaign: Road to Gold: Customer Base Edition
Agency: Reise Digital<\/td>\n<\/tr>\n
\"\"<\/td>\nChek Hup<\/strong>
Campaign: Year Of The YO
Agencies: Infinitus Films MY, Sunstrong Entertainment, Woohoo Pictures, Wofollow, Attitude Ideology<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Mountain Dew
Campaign: World\u2019s First Regional Virtual to Reality PUBG Tournament: How We Drove Record Sales & Created 2 World Records
Agencies: Ampersand Advisory, Geek Events<\/td>\n<\/tr>\n
\"\"<\/td>\nHartalega<\/strong>
Campaign: The art of selling gloves
Agency: Accenture Song<\/td>\n<\/tr>\n
\"\"<\/td>\nSamsung Malaysia<\/strong>
Campaign: Samsung Gets its Game Face On with Galaxy Watch6 Interactive & Engaging \u2018Customize Your Style\u2019 Campaign
Agencies: Starcom Malaysia, Digital Turbine<\/td>\n<\/tr>\n
\"\"<\/td>\nWipro Unza Malaysia<\/strong>
Brand: Aiken
Campaign: Yellow Spotlight: Aiken’s Sold-Out Launch Paints Town Bright
Agencies: Media Brands Content Studio (MBCS), PHD Malaysia<\/td>\n<\/tr>\n
\"\"<\/td>\nWipro Unza Malaysia<\/strong>
Brand: Carrie Junior
Campaign: Carrie Junior’s Interactive Adventure: Ele’s Epic Roblox Game
Agency: PHD Media (Malaysia)<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”21. Excellence in Launch Marketing” admin_label=”21. Excellence in Launch Marketing” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nAstro Malaysia Holdings<\/strong>
Brand: Astro
Campaign: Masa Bersama Merapatkan Kita
Agency: Naga DDB Tribal<\/td>\n<\/tr>\n
\"\"<\/td>\nCelcomDigi<\/strong>
Brand: CelcomDigi Brand
Campaign: The Power of the Unthinkable: The CelcomDigi Story
Agencies: Naga DDB Tribal, M&C Saatchi, OMD, Kingdom Digital<\/td>\n<\/tr>\n
\"\"<\/td>\nCelcomDigi<\/strong>
Brand: CelcomDigi Fibre
Campaign: Reimagining Homes with CelcomDigi Fibre
Agencies: Naga DDB Tribal, M&C Saatchi, OMD, Kingdom Digital<\/td>\n<\/tr>\n
\"\"<\/td>\nCelcomDigi<\/strong>
Campaign: CelcomDigi Merger Launch Unites Rival Stations for a Historical Record-Breaking Simulcast
Agencies: Astro Media Solutions, OMD Malaysia<\/td>\n<\/tr>\n
\"\"<\/td>\nLendlease Malaysia<\/strong>
Brand: The Exchange TRX
Campaign: GET FAMOUS, FAST! The Exchange TRX Soars to #1 in 200 Malls
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nMalaysia Airlines<\/strong>
Campaign: Launch of Global Partnership Between Malaysia Airlines and Manchester United<\/td>\n<\/tr>\n
\"\"<\/td>\nMunchworld Marketing<\/strong>
Brand: Jack ‘n Jill – Calbee
Campaign: Jack ‘n Jill Calbee: SOOOOOOOOOOOOOO Japanese!
Agencies: Dentsu (Malaysia), IPG Mediabrands, Bridges PR & Event<\/td>\n<\/tr>\n
\"\"<\/td>\nNando’s Malaysia<\/strong>
Campaign: Any Excuse Will Do: Nando\u2019s Brings Malaysians Together For A Year-End Meal
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nRHB Banking Group<\/strong>
Brand: RHB Bank
Campaign: Less Time Banking, More Time Bonding
Agency: The Shout Group<\/td>\n<\/tr>\n
\"\"<\/td>\nXiaomi Malaysia<\/strong>
Brand: Redmi
Campaign: Redmi Note 13 Series Launch
Agency: Innity<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”22. Excellence in Location-Based Marketing” admin_label=”22. Excellence in Location-Based Marketing” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nAlliance Bank Malaysia<\/strong>
Campaign: Bank Branches Are Not Dead Yet
Agency: Reise Digital<\/td>\n<\/tr>\n
\"\"<\/td>\nElitetrax Marketing<\/strong>
Brand: Harvey Norman
Campaign: Harvey Norman\u2019s Sabahan Journey
Agency: Fishermen Analytics<\/td>\n<\/tr>\n
\"\"<\/td>\nLendlease Malaysia<\/strong>
Brand: The Exchange TRX
Campaign: GET FAMOUS, FAST! The Exchange TRX Soars to #1 in 200 Malls with Geographical targeting
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nRHB Banking Group<\/strong>
Brand: RHB Bank
Campaign: #JomSapot BeliLokal
Agencies: The Shout Group, Star Media Group<\/td>\n<\/tr>\n
\"\"<\/td>\nTune Talk<\/strong>
Campaign: Tune Talk Konsert Kampung 2023<\/td>\n<\/tr>\n
\"\"<\/td>\nUnicharm Corporation<\/strong>
Brand: MamyPoko
Campaign: MamyPoko Dengue Alert System
Agency: Hearts & Science Malaysia<\/td>\n<\/tr>\n
\"\"<\/td>\nUnicharm Corporation<\/strong>
Brand: SOFY
Campaign: #COOL GILERR: Sofy\u2019s soothing sanitary pads bring relief for schoolgirls
Agency: Ampersand Advisory<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”23. Excellence in Loyalty Marketing” admin_label=”23. Excellence in Loyalty Marketing” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nEnrich by Malaysia Airlines<\/strong>
Campaign: THE LOVE LANGUAGE OF LOYALTY: Winning the hearts of Enrich members
Agency: Magna Digital<\/td>\n<\/tr>\n
\"\"<\/td>\nShiseido Malaysia<\/strong>
Campaign: Shiseido Shines Bright: 5 Stage Funnel Drives 80% Increase In ROI For Sunscreen
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nWatsons Malaysia<\/strong>
Campaign: Leveraging Watson’s CRM Data for Enhanced Customer Insights and Engagement
Agency: Accenture Song<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”24. Excellence in Marketing Innovation” admin_label=”24. Excellence in Marketing Innovation” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nCelcomDigi<\/strong>
Campaign: CelcomDigi: Reimagine new era for Malaysia
Agency: OMD Malaysia<\/td>\n<\/tr>\n
\"\"<\/td>\nCelcomDigi<\/strong>
Campaign: CelcomDigi Fibre: Challenging the long-standing complacency with speed test banners
Agency: OMD Malaysia<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Calpis
Campaign: Calpis Chewy Grape x DJ AINA: AI brand ambassador drives AIMAZING Results for new flavour launch!
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign: Wonda OR1 FM Creates A Benchmark: The Same Programme Across 17 Stations in 4 Languages
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign: Wonda Kopi Tarik – The World’s Longest Magazine Gets a Guinness World Record!
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nMead Johnson Nutrition<\/strong>
Brand: Enfagrow
Campaign: Enfagrow Creates Unique AI Song In Tribute to Malaysian and Singaporean Mums, wins 2 records
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nMR.DIY<\/b>
Campaign: Big & Small, MR D.I.Y Has It All
Agency: The Shout Group<\/td>\n<\/tr>\n
\"\"<\/td>\nMR.DIY<\/b>
Campaign: Bounce & Bingo<\/td>\n<\/tr>\n
\"\"<\/td>\nRHB Banking Group<\/strong>
Brand: RHB Bank
Campaign: #JomSapot BeliLokal
Agencies: The Shout Group, Star Media Group<\/td>\n<\/tr>\n
\"\"<\/td>\nSime Darby Auto Connexion<\/strong>
Brand: Ford Malaysia
Campaign: Built For Life – Malaysia’s 1st Official Automotive Podcast
Agency: M&C Saatchi (Malaysia)<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”25. Excellence in Marketing to a Specific Audience” admin_label=”25. Excellence in Marketing to a Specific Audience” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nEtika<\/strong>
Brand: Goodday Charge
Campaign: Charge Up Athletes of Today
Agencies: Fishermen Integrated, Ampersand Advisory, Orange Esports, Graph Studio<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Mountain Dew
Campaign: World\u2019s First Regional Virtual to Reality PUBG Tournament: How We Drove Record Sales & Created 2 World Records
Agencies: Ampersand Advisory, Geek Events<\/td>\n<\/tr>\n
\"\"<\/td>\nFarmbyte<\/strong>
Brand: Southern Valley
Campaign: Raya Confirm ONG
Agency: Fishermen Analytics<\/td>\n<\/tr>\n
\"\"<\/td>\nIbibo Group<\/strong>
Brand: redBus
Campaign: Jalan Mudah Ada (There’s an Easier Way) with redBus
Agency: Accenture Song<\/td>\n<\/tr>\n
\"\"<\/td>\nMead Johnson Nutrition<\/strong>
Brand: Enfagrow
Campaign: AI creates song of love by toddlers for Mother\u2019s Day
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nNS BlueScope Malaysia<\/strong>
Brand: Colorbond\u00ae Steel
Campaign: A Chef, A Silent Protector & The Masterpiece
Agency: theLABEL Ads<\/td>\n<\/tr>\n
\"\"<\/td>\nRHB Banking Group<\/strong>
Brand: RHB Bank
Campaign: Cabaran Hidangan RHB MySiswa
Agency: GrowthOps Asia<\/td>\n<\/tr>\n
\"\"<\/td>\nSharp Electronics Malaysia<\/strong>
Campaign: Japanese Living To Your Home
Agency: Alexandre Bernard Advertising<\/td>\n<\/tr>\n
\"\"<\/td>\nWipro Unza Malaysia<\/strong>
Brand: Aiken
Campaign: Aiken’s CNY Glow-Up: A Stephen Chow-Inspired Whitening Celebration
Agencies: Media Brands Content Studio (MBCS), PHD Malaysia<\/td>\n<\/tr>\n
\"\"<\/td>\nWipro Unza Malaysia<\/strong>
Brand: Safi
Campaign: Safi Perfect White Relaunch
Agencies: Media Brands Content Studio (MBCS), PHD Malaysia<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”26. Excellence in Marketing Transformation” admin_label=”26. Excellence in Marketing Transformation” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n
\"\"<\/td>\nAlliance Bank Malaysia<\/strong>
Campaign: The Bold Movement of How Alliance Bank Marketing Transformed the Brand through \u201cBack to Basics\u201d<\/td>\n<\/tr>\n
\"\"<\/td>\nPrince Court Medical Centre<\/strong>
Campaign: Prince Court Medical Centre: Revolutionizing Digital Healthcare with a State-of-the-Art Website Revamp
Agency: Vintedge<\/td>\n<\/tr>\n
\"\"<\/td>\nSIRIM QAS International<\/strong>
Campaign: “ADA SIRIM, BARU BELI” – Ensure Your Product’s Quality and Safety with SIRIM QAS<\/td>\n<\/tr>\n
\"\"<\/td>\nTourism Malaysia<\/strong>
Campaign: Malaysia Truly Asia Metaverse: Merging Digital and Physical Worlds for Tourism Malaysia
Agency: Colorverse<\/td>\n<\/tr>\n
\"\"<\/td>\nWipro Unza Malaysia<\/strong>
Brand: Safi
Campaign: Safi Perfect White Relaunch
Agencies: Media Brands Content Studio (MBCS), PHD Media<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”27. Excellence in Media Strategy” admin_label=”27. Excellence in Media Strategy” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nEtika<\/strong>
Brand: Calpis
Campaign: Calpis Chewy Grape x DJ AINA: AI brand ambassador drives AIMAZING Results for new flavour launch!
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Mountain Dew
Campaign: World\u2019s First Regional Virtual to Reality PUBG Tournament: How We Drove Record Sales & Created 2 World Records
Agencies: Ampersand Advisory, Geek Events<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign: The Original Taste of Malaysia rolls out a Wonda-ful five pillars campaign
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign: Wonda OR1 FM Creates A Benchmark: The Same Programme Across 17 Stations in 4 Languages
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nJulie’s Biscuits<\/strong>
Campaign: Iklan Raya A.I.dilfitri
Agency: Kredence Creative Solutions (KCS)<\/td>\n<\/tr>\n
\"\"<\/td>\nLendlease Malaysia<\/strong>
Brand: The Exchange TRX
Campaign: GET FAMOUS, FAST! The Exchange TRX Soars to #1 in 200 Malls with Integrated Media Strategy
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nNando’s Malaysia<\/strong>
Campaign: Any Excuse Will Do: Nando\u2019s Brings Malaysians Together For A Year-End Meal
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nTune Talk<\/strong>
Campaign: UJIAN Ramadan-Raya<\/td>\n<\/tr>\n
\"\"<\/td>\nWipro Unza Malaysia<\/strong>
Brand: Aiken Prebiotic
Campaign: Winning Formula: Aiken Cracked the Sunscreen Market with a Multi-Faceted YouTube Strategy
Agencies: PHD Media (Malaysia), MBCS<\/td>\n<\/tr>\n
\"\"<\/td>\nYTL Communications<\/strong>
Brand: Yes
Campaign: The New Era of 5G – Powered by Yes
Agency: Accenture Song<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”28. Excellence in Mobile Marketing” admin_label=”28. Excellence in Mobile Marketing” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nAllianz Malaysia<\/strong>
Campaign: Allianz Scores 10\/10 with 4 in 1 Mobile Optimised Film and 1 Rockstar Concert
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Mountain Dew
Campaign: World\u2019s First Regional Virtual to Reality PUBG Tournament: How We Drove Record Sales & Created 2 World Records
Agencies: Ampersand Advisory, Geek Events<\/td>\n<\/tr>\n
\"\"<\/td>\nMead Johnson Nutrition<\/strong>
Brand: Enfagrow
Campaign: AI creates song of love by toddlers for Mother\u2019s Day through Mobile, wins 2 records
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nNestl\u00e9 (Zone AOA)<\/strong>
Brand: Nestl\u00e9 & Wyeth Nutrition
Campaign: Nestl\u00e9 x Lazada Regional Super Brand Day 2024 \u2013 Generations Of Love
Agency: Imagic Esolutions<\/td>\n<\/tr>\n
\"\"<\/td>\nRHB Banking Group<\/strong>
Brand: RHB Bank
Campaign: Less Time Banking, More Time Bonding
Agency: The Shout Group<\/td>\n<\/tr>\n
\"\"<\/td>\nSamsung Malaysia<\/strong>
Campaign: Samsung Gets its Game Face On with Galaxy Watch6 \u2018Customize Your Style\u2019 Mobile Campaign
Agencies: Starcom Malaysia, Digital Turbine<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”29. Excellence in Multilingual Marketing” admin_label=”29. Excellence in Multilingual Marketing” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n
\"\"<\/td>\nChek Hup<\/strong>
Campaign: Year Of The YO
Agencies: Infinitus Films MY, Sunstrong Entertainment, Woohoo Pictures, Wofollow, Attitude Ideology<\/td>\n<\/tr>\n
\"\"<\/td>\nElitetrax Marketing<\/strong>
Brand: Harvey Norman
Campaign: Harvey Norman\u2019s Sabahan Journey
Agency: Fishermen Analytics<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign: Wonda OR1 FM Creates A Benchmark: The Same Programme Across 17 Stations in 4 Languages
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nMalaysia Airports<\/strong>
Campaign: Jalinan Aidilfitri
Agency: TEAM LEWIS<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”30. Excellence in Omnichannel” admin_label=”30. Excellence in Omnichannel” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nAlliance Bank Malaysia<\/strong>
Campaign: Who\u2019s Where In Banking?<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand:\u00a0 Mountain Dew
Campaign:\u00a0 World\u2019s First Regional Virtual to Reality PUBG Tournament: How We Drove Record Sales & Created 2 World Records
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign: The Original Taste of Malaysia rolls out a Wonda-ful five pillars campaign
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nLendlease Malaysia<\/strong>
Brand: The Exchange TRX
Campaign: GET FAMOUS, FAST! The Exchange TRX Soars to #1 in 200 Malls through Omnichannel Strategy
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nMR.DIY<\/strong>
Campaign: Big & Small, MR D.I.Y Has It All
Agency: The Shout Group<\/td>\n<\/tr>\n
\"\"<\/td>\nRev Edition<\/strong>
Brand: Hoka
Campaign: Serious running shoes sell out super fast: HOKA sells RM1,300 shoe at record speed!
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nRHB Banking Group<\/strong>
Brand: RHB Bank
Campaign: #JomSapot BeliLokal
Agencies: The Shout Group, Star Media Group<\/td>\n<\/tr>\n
\"\"<\/td>\nShiseido Malaysia<\/strong>
Campaign: ASR Perfect Power Trio Drives Super Customer Acquisition
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nThe Association of Banks in Malaysia (ABM)<\/strong>
Campaign: Jangan Kena Scam
Agency: M&C Saatchi<\/td>\n<\/tr>\n
\"\"<\/td>\nYTL Communications<\/strong>
Brand: Yes
Campaign: The New Era of 5G – Powered by Yes
Agency: Accenture Song<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”31. Excellence in Out-of-Home Advertising” admin_label=”31. Excellence in Out-of-Home Advertising” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nAlHijrah Media Corporation<\/strong>
Campaign: Alhijrah On Train
Agency: TV Alhijrah<\/td>\n<\/tr>\n
\"\"<\/td>\nCelcomDigi<\/strong>
Campaign: CelcomDigi: when 2 titans joined forces to craft excellence in OOH Execution
Agency: OMD Malaysia<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign:\u00a0 Wonda 10th Anniversary : Creating An Unforgettable Sensorial Ride
Agencies: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nHong Kong Tourism Board<\/strong>
Campaign: Hello Hong Kong<\/td>\n<\/tr>\n
\"\"<\/td>\nKFC Malaysia<\/strong>
Campaign: KFC’s “Waktu Jimat” Campaign: Leveraging DOOH Innovation to Drive Sales and Celebrate Milestones
Agencies: Moving Walls, Kinesso<\/td>\n<\/tr>\n
\"\"<\/td>\nMR.DIY<\/b>
Campaign: Big & Small, MR D.I.Y Has It All
Agency: The Shout Group<\/td>\n<\/tr>\n
\"\"<\/td>\nWonderLab<\/strong>
Campaign: Be Iconic
Agency: MindMade Creative Communications<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”32. Excellence in Performance Marketing” admin_label=”32. Excellence in Performance Marketing” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nAlliance Bank Malaysia<\/strong>
Campaign: Quantified Conversions: Alliance Bank\u2019s Account Opening Precision Campaign
Agencies: Seed Integrated Malaysia, Mediatropy<\/td>\n<\/tr>\n
\"\"<\/td>\nAlliance Bank Malaysia<\/strong>
Campaign: CashFirst: Simple.Fast.Rewarding
Agency: Reise Digital<\/td>\n<\/tr>\n
\"\"<\/td>\nAlliance Bank Malaysia<\/strong>
Campaign: Precision Pathways: Alliance Bank\u2019s Triumph in In-App Account Acquisitions
Agency: Seed Integrated Malaysia<\/td>\n<\/tr>\n
\"\"<\/td>\nBMW Group Malaysia<\/strong>
Brand: MINI Malaysia
Campaign: MINImalism with Maximum Style
Agency: Accenture Song<\/td>\n<\/tr>\n
\"\"<\/td>\nCelcomDigi<\/strong>
Campaign: CelcomDigi Fibre: Reimagine Home
Agency: OMD Malaysia<\/td>\n<\/tr>\n
\"\"<\/td>\nJulie’s Biscuits<\/strong>
Campaign: Iklan Raya A.I.Dilfitri
Agency: Kredence Creative Solutions (KCS)<\/td>\n<\/tr>\n
\"\"<\/td>\nRHB Banking Group<\/strong>
Brand: RHB Bank
Campaign: The RHB Limited Edition White Card
Agency: The Shout Group<\/td>\n<\/tr>\n
\"\"<\/td>\nShiseido Malaysia<\/strong>
Campaign:\u00a0 ASR Perfect Power Trio Drives Super Customer Acquisition
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nStandard Chartered Malaysia<\/strong>
Campaign: Standard Chartered Simply Cash Credit Card Acquisition
Agencies: Mastercard, Carat Malaysia<\/td>\n<\/tr>\n
\"\"<\/td>\nWipro Unza Malaysia<\/strong>
Brand: Aiken Prebiotic
Campaign: From Laggard to Leader: Aiken Conquered the Sunscreen Market with YouTube and Creator Authenticity
Agencies: PHD Media (Malaysia), MBCS<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”33. Excellence in Personalisation Marketing” admin_label=”33. Excellence in Personalisation Marketing” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nAlliance Bank Malaysia<\/strong>
Campaign: Penang Lang, Kaki Lang! An Alliance Bank Heritage Run Story
Agency: Hamburger Asia<\/td>\n<\/tr>\n
\"\"<\/td>\nCTOS Data Systems<\/strong>
Brand: CTOS
Campaign: Tailored Experience, Transformed Results: Achieving Sustainable Growth For CTOS
Agency: Accenture Song<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign: Wonda 10th Anniversary : Creating An Unforgettable Sensorial Ride
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nMead Johnson Nutrition<\/strong>
Brand: Enfagrow
Campaign: AI creates personalised song of love for mums by their own toddlers’ voices
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nNestl\u00e9 Purina PetCare Company<\/strong>
Campaign: Purina One Corner Dress-Up
Agency: Ink Marketing<\/td>\n<\/tr>\n
\"\"<\/td>\nRHB Banking Group<\/strong>
Brand: RHB Bank
Campaign: #JomSapot BeliLokal
Agencies: The Shout Group, Star Media Group<\/td>\n<\/tr>\n
\"\"<\/td>\nUnicharm Corporation<\/strong>
Brand: MamyPoko
Campaign: Mamypoko Dengue Alert System
Agency: Hearts & Science Malaysia<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”34. Excellence in Programmatic Marketing” title_tablet=”34. Excellence in Programmatic Marketing” title_phone=”34. Excellence in Programmatic Marketing” title_last_edited=”off|desktop” admin_label=”34. Excellence in Programmatic Marketing” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nKFC Malaysia<\/strong>
Campaign: KFC’s “Waktu Jimat” Campaign: Leveraging DOOH Innovation to Drive Sales and Celebrate Milestones
Agencies: Moving Walls, Kinesso<\/td>\n<\/tr>\n
\"\"<\/td>\nTelekom Malaysia<\/strong>
Brand: Unifi
Campaign: Macam-Macam Gaya Hidup, Sama-Sama Keluarga
Agency: GrowthOps Asia<\/td>\n<\/tr>\n
\"\"<\/td>\nUnicharm Corporation<\/strong>
Brand: MamyPoko
Campaign: Mamypoko Dengue Alert System
Agency: Hearts & Science Malaysia<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”35. Excellence in Public Sector \/ Non-Profit Marketing” admin_label=”35. Excellence in Public Sector \/ Non-Profit Marketing” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nEtika<\/strong>
Brand: ATLAS Vending
Campaign: ATLAS Vending Supports Ministry Of Economy Through RM1 Thirst Quenchers Campaign
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign: A Winning Blend: Wonda Coffee x FAM Fuels Football Fans And Harimau Malaya
Agencies: Ampersand Advisory, Living Minds<\/td>\n<\/tr>\n
\"\"<\/td>\nLembaga Tabung Angkatan Tentera<\/strong>
Campaign: Kempen Demi Wira Kami – LARIAN WIRA Dibawakan Oleh Lembaga Tabung Angkatan Tentera
Agency: JomRun<\/td>\n<\/tr>\n
\"\"<\/td>\nPrudential BSN Takaful (PruBSN)<\/strong>
Campaign: PruBSN Microtakaful Jariyah (MTJ)<\/td>\n<\/tr>\n
\"\"<\/td>\nPrudential BSN Takaful (PruBSN)<\/strong>
Campaign: Skim Insurans Kesejahteraan Rakyat (SIKR)
Agency: Implementation Coordination Unit of the Prime Minister\u2019s Department (ICU JPM)<\/td>\n<\/tr>\n
\"\"<\/td>\nTNB Retail<\/strong>
Campaign: Consumer Pulse: Driving Excellence to be the Retailer of Choice
Agency: PersonEDGE<\/td>\n<\/tr>\n
\"\"<\/td>\nYayasan Chow Kit<\/strong>
Campaign: Advocating For Online Child Protection Through Policy Change
Agency:Ampersand Advisory<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”36. Excellence in Relationship Marketing” admin_label=”36. Excellence in Relationship Marketing” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nEnrich by Malaysia Airlines<\/strong>
Campaign: THE LOVE LANGUAGE OF LOYALTY: Winning the hearts of Enrich members
Agency: Magna Digital<\/td>\n<\/tr>\n
\"\"<\/td>\nMead Johnson Nutrition<\/strong>
Brand: Enfagrow
Campaign: Enfagrow builds relationships with mums using AI Song by Toddlers, wins 2 records
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nPrince Court Medical Centre<\/strong>
Campaign: Breaking Barriers with the Prince Court Playoffs: Launch of Prince Court’s Orthopaedic Clinic of Excellence
Agency: FGS Ninja<\/td>\n<\/tr>\n
\"\"<\/td>\nRev Edition<\/strong>
Brand: Hoka
Campaign: HOKA builds a relationship with serious runners, sells RM1,300 shoe at record speed!
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nWatsons Malaysia<\/strong>
Campaign: Watsons Empowering Malaysians to Shop Online With More Value
Agency: Accenture Song<\/td>\n<\/tr>\n
\"\"<\/td>\nWatsons Malaysia<\/strong>
Campaign: Leveraging Watson’s CRM Data for Enhanced Customer Insights and Engagement
Agency: Accenture Song<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”37. Excellence in Retail \/ Shopper Marketing” admin_label=”37. Excellence in Retail \/ Shopper Marketing” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nCapitaLand Investment (Malaysia)<\/strong>
Campaign: CapitaLand Digital Rewards Campaign<\/td>\n<\/tr>\n
\"\"<\/td>\nCUCKOO International (MAL)<\/strong>
Brand:\u00a0 CUCKOO Malaysia
Campaign:\u00a0 CUCKOO 9th Anniversary “Beli CUCKOO Menang Kondo” Campaign
Agency: Naga DDB Tribal<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Mirinda
Campaign: Mirinda : A sparkling blend of tradition, star power, Mirinda magic and fizz-tastic innovation
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Mountain Dew
Campaign: World\u2019s First Regional Virtual to Reality PUBG Tournament: How We Drove Record Sales & Created 2 World Records
Agencies: Ampersand Advisory, Geek Events<\/td>\n<\/tr>\n
\"\"<\/td>\nFrieslandCampina<\/strong>
Brand: Dutch Lady Milk Industries
Campaign: Gen Strong & Courageous
Agencies: Accenture Song, PHD Media<\/td>\n<\/tr>\n
\"\"<\/td>\nLendlease Malaysia<\/strong>
Brand: The Exchange TRX
Campaign: GET FAMOUS, FAST! The Exchange TRX Soars to #1 in 200 Malls
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nMalaysia Airports<\/strong>
Campaign:\u00a0 Jalinan Aidilfitri
Agency: TEAM LEWIS<\/td>\n<\/tr>\n
\"\"<\/td>\nRev Edition
<\/strong>Brand: Hoka
Campaign: Serious running shoes sell out super fast: HOKA sells RM1,300 shoe in record time!
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nWoodpeckers Group<\/strong>
Brand: llaollao
Campaign: llaollao x Transformers<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”38. Excellence in Search Marketing” admin_label=”38. Excellence in Search Marketing” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nAlliance Bank Malaysia<\/strong>
Campaign: Alliance Bank\u2019s Precision Campaign: Utilising SEM for Qualified Conversions in App
Agency: Seed Integrated Malaysia<\/td>\n<\/tr>\n
\"\"<\/td>\nAmBank<\/strong>
Brand: AmBank SME Amplify
Campaign: Overcoming Cash Flow Hurdles, AmBank\u2019s SEM Amplifies SME Growth
Agency: Seed Integrated Malaysia<\/td>\n<\/tr>\n
\"\"<\/td>\nWorld Vision Malaysia<\/strong>
Campaign: Sponsoring More Children with SEO
Agency: Fishermen Analytics<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”39. Excellence in Social Media Marketing” admin_label=”39. Excellence in Social Media Marketing” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nFrieslandCampina<\/strong>
Brand: Dutch Lady Milk Industries
Campaign: Gen Strong & Courageous
Agencies: Accenture Song, PHD Media<\/td>\n<\/tr>\n
\"\"<\/td>\nJobstreet by SEEK<\/strong>
Campaign: Better Matches
Agency: Naga DDB Tribal<\/td>\n<\/tr>\n
\"\"<\/td>\nLendlease Malaysia<\/strong>
Brand: The Exchange TRX
Campaign: GET FAMOUS, FAST! The Exchange TRX Soars to #1 in 200 Malls, with Smart, Seductive Social
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nMead Johnson Nutrition<\/strong>
Brand: Enfagrow
Campaign: Enfagrow uses social media to spread AI Song “A+ Mums Raise A+ Kids”
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nMR.DIY<\/strong>
Campaign: Big & Small, MR D.I.Y Has It All
Agency: The Shout Group<\/td>\n<\/tr>\n
\"\"<\/td>\nRHB Banking Group<\/strong>
Brand: RHB Bank
Campaign: Cabaran Hidangan RHB MySiswa
Agency: GrowthOps Asia<\/td>\n<\/tr>\n
\"\"<\/td>\nSecurities Commission Malaysia<\/strong>
Campaign: Risky or Rezeki?
Agencies: Aforemention by FOREFRONT<\/td>\n<\/tr>\n
\"\"<\/td>\nWatsons Malaysia<\/strong>
Campaign: Empowering Watsons Influencers as Advocates
Agency: Accenture Song<\/td>\n<\/tr>\n
\"\"<\/td>\nWipro Unza Malaysia<\/strong>
Brand: Dashing
Campaign: DASHING \u2013 Force For Good
Agencies: Mutiara Harrison (part of McCann Worldgroup), PHD Media Malaysia<\/td>\n<\/tr>\n
\"\"<\/td>\nYeo Hiap Seng (Malaysia)<\/strong>
Brand: Yeo’s
Campaign: Yeo’s Raya 2024 – Segarkan Ramadan, Raikan Kemenangan<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”40. Excellence in Sponsorship Activation” admin_label=”40. Excellence in Sponsorship Activation” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nAlliance Bank Malaysia<\/strong>
Campaign: Alliance Bank Goes To The Movies Too<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Calpis
Campaign: Calpis Chewy Grape x DJ AINA: AI brand ambassador drives AIMAZING Results for new flavour launch!
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign: A Winning Blend: Wonda Coffee x FAM Fuels Football Fans And Harimau Malaya
Agencies: Ampersand Advisory, Living Minds<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign: Wonda Kopi Tarik – A Runaway Success with Keretapi Sarong
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign: Wonda OR1 FM Creates A Benchmark: The Same Programme Across 17 Stations in 4 Languages
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nMalaysia Airlines<\/strong>
Campaign: The Launch of Global Partnership Between Malaysia Airlines and Manchester United<\/td>\n<\/tr>\n
\"\"<\/td>\nPos Malaysia<\/strong>
Campaign: The excellence in Sponsorship Activation for all matches and league by Malaysia Football League (MFL), especially on Malaysia Cup 2023.<\/td>\n<\/tr>\n
\"\"<\/td>\nTCP Red Bull Malaysia<\/strong>
Brand: Red Bull
Campaign: Red Bull Sport Marketing Cub Prix<\/td>\n<\/tr>\n
\"\"<\/td>\nUMW Toyota Motor<\/strong>
Brand: Toyota Tour
Campaign: Toyota Drives Premium Experiences On The Green
Agencies: Seed Integrated Malaysia, Hakuhodo Malaysia<\/td>\n<\/tr>\n
\"\"<\/td>\nWipro Unza Malaysia<\/strong>
Brand: Safi Perfect White
Campaign: Safi Perfect White VIU Sponsorship \u2013 Saga With Love
Agencies: PHD Media (Malaysia), MBCS<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”41. Excellence in TV \/ Video Advertising” admin_label=”41. Excellence in TV \/ Video Advertising” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nCelcomDigi<\/strong>
Campaign: CelcomDigi Fibre: Reimagine Home with Cohort Audiences
Agency: OMD Malaysia<\/td>\n<\/tr>\n
\"\"<\/td>\nJobstreet by SEEK<\/strong>
Campaign: Better Matches
Agency: Naga DDB Tribal<\/td>\n<\/tr>\n
\"\"<\/td>\nMR.DIY<\/strong>
Campaign: CNY 2024 – Wo Ai Ni Campaign
Agency: Fishermen Integrated, Imagineer Film<\/td>\n<\/tr>\n
\"\"<\/td>\nMR.DIY<\/strong>
Campaign: Raya Sama-Sama<\/td>\n<\/tr>\n
\"\"<\/td>\nPetroliam Nasional<\/strong>
Brand: PETRONAS
Campaign: PETRONAS CNY 2024
Agency: Accenture Song<\/td>\n<\/tr>\n
\"\"<\/td>\nPetroliam Nasional<\/strong>
Brand: PETRONAS
Campaign: PETRONAS Raya 2024
Agency: Accenture Song<\/td>\n<\/tr>\n
\"\"<\/td>\nRHB Banking Group<\/strong>
Brand: RHB Bank
Campaign: Forgiveness
Agency: The Shout Group<\/td>\n<\/tr>\n
\"\"<\/td>\nTune Talk<\/strong>
Campaign: Tune Talk Deepavali 2023<\/td>\n<\/tr>\n
\"\"<\/td>\nYL Brands<\/strong>
Brand: NEUVIDA
Campaign: Always NEU, All-Ways Rich
Agency: YellowLeads<\/td>\n<\/tr>\n
\"\"<\/td>\nZUS Coffee<\/strong>
Campaign: ZUS Coffee: Buatan Malaysia
Agencies: Fishermen Integrated, Imagineer Film<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”42. Excellence in Urban Guerrilla Marketing” admin_label=”42. Excellence in Urban Guerrilla Marketing” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n
\"\"<\/td>\nAlliance Bank Malaysia<\/strong>
Campaign:\u00a0 (Do Not) Hold On To Your Seats, You Have Been Upgraded!<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Mountain Dew
Campaign: World\u2019s First Regional Virtual to Reality PUBG Tournament: How We Drove Record Sales & Created 2 World Records
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong>
Brand: Wonda Coffee
Campaign: The Original Taste of Malaysia rolls out a Wonda-ful five pillars campaign
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nJobstreet by SEEK<\/strong>
Campaign: Better Matches
Agency: Naga DDB Tribal<\/td>\n<\/tr>\n
\"\"<\/td>\nMR.DIY<\/strong>
Campaign: Big & Small, MR D.I.Y Has It All
Agency: The Shout Group<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”43. Excellence in Viral Marketing” admin_label=”43. Excellence in Viral Marketing” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nGolden Screen Cinemas<\/strong>
Campaign: “How To Make Millions Before Grandma Dies” Viral Campaign<\/td>\n<\/tr>\n
\"\"<\/td>\nLendlease Malaysia<\/strong>
Brand: The Exchange TRX
Campaign: GO VIRAL FAST! The Exchange TRX creates FOMO and soars to #1 amongst 200 Malls
Agency: Ampersand Advisory<\/td>\n<\/tr>\n
\"\"<\/td>\nMR.DIY<\/b>
Campaign: MR D.I.Y Merdeka 2023<\/td>\n<\/tr>\n
\"\"<\/td>\nMR.DIY<\/b>
Campaign: Big & Small, MR D.I.Y Has It All
Agency: The Shout Group<\/td>\n<\/tr>\n
\"\"<\/td>\nMR.DIY<\/b>
Campaign: Raya Sama-Sama<\/td>\n<\/tr>\n
\"\"<\/td>\nNestl\u00e9 (Zone AOA)<\/strong>
Brand: Nestl\u00e9 & Wyeth Nutrition
Campaign: Nestl\u00e9 x Lazada Regional Super Brand Day 2024 \u2013 Generations Of Love
Agency: Imagic Esolutions<\/td>\n<\/tr>\n
\"\"<\/td>\nPet World Nutritions<\/strong>
Brand: Delizios
Campaign: Catelier: Malaysia\u2019s 1st Cat Fine Dining Experience<\/td>\n<\/tr>\n
\"\"<\/td>\nRHB Banking Group<\/strong>
Brand: RHB Bank
Campaign: Forgiveness
Agency: The Shout Group<\/td>\n<\/tr>\n
\"\"<\/td>\nWoodpeckers Group<\/strong>
Brand: ChaTraMue
Campaign: Calling for Nadia!<\/td>\n<\/tr>\n
\"\"<\/td>\nZUS Coffee<\/strong>
Campaign: ZUS Coffee: Buatan Malaysia
Agencies: Fishermen Integrated, Imagineer Film<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”44. Marketing Leader of the Year” admin_label=”44. Marketing Leader of the Year” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n
\"\"<\/td>\nMR.DIY<\/b>
Individual: Alex Goh<\/td>\n<\/tr>\n
\"\"<\/td>\nRHB Banking Group<\/strong>
Individual: Wendy Tan<\/td>\n<\/tr>\n
\"\"<\/td>\nSharp Electronics Malaysia<\/strong>
Individual: Jayson Ong<\/td>\n<\/tr>\n
\"\"<\/td>\nSIRIM QAS International<\/strong>
Individual: Sarasufia Hamdan<\/td>\n<\/tr>\n
\"\"<\/td>\nTune Talk<\/strong>
Individual: Joseph Lim<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”45. Marketing Team of the Year” admin_label=”45. Marketing Team of the Year” _builder_version=”4.14.7″ body_text_color=”#000000″ body_font_size=”14px” body_line_height=”1.4em” max_width=”1060px” module_alignment=”center” body_font_size_tablet=”” body_font_size_phone=”12px” body_font_size_last_edited=”on|phone” z_index_tablet=”500″ custom_css_main_element=”img {|| vertical-align: middle;||}||||.details{|| display: inline|| || }” custom_css_toggle_content=”.et_pb_toggle_content{|| display: inline||}” title_text_shadow_horizontal_length_tablet=”0px” title_text_shadow_vertical_length_tablet=”0px” title_text_shadow_blur_strength_tablet=”1px” closed_title_text_shadow_horizontal_length_tablet=”0px” closed_title_text_shadow_vertical_length_tablet=”0px” closed_title_text_shadow_blur_strength_tablet=”1px” body_text_shadow_horizontal_length_tablet=”0px” body_text_shadow_vertical_length_tablet=”0px” body_text_shadow_blur_strength_tablet=”1px” body_link_text_shadow_horizontal_length_tablet=”0px” body_link_text_shadow_vertical_length_tablet=”0px” body_link_text_shadow_blur_strength_tablet=”1px” body_ul_text_shadow_horizontal_length_tablet=”0px” body_ul_text_shadow_vertical_length_tablet=”0px” body_ul_text_shadow_blur_strength_tablet=”1px” body_ol_text_shadow_horizontal_length_tablet=”0px” body_ol_text_shadow_vertical_length_tablet=”0px” body_ol_text_shadow_blur_strength_tablet=”1px” body_quote_text_shadow_horizontal_length_tablet=”0px” body_quote_text_shadow_vertical_length_tablet=”0px” body_quote_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” text_shadow_horizontal_length_tablet=”0px” text_shadow_vertical_length_tablet=”0px” text_shadow_blur_strength_tablet=”1px” global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
\"\"<\/td>\nAlliance Bank Malaysia<\/strong><\/td>\n<\/tr>\n
\"\"<\/td>\nEtika<\/strong><\/td>\n<\/tr>\n
\"\"<\/td>\nIOI City Mall<\/strong><\/td>\n<\/tr>\n
\"\"<\/td>\nMR.DIY<\/b><\/td>\n<\/tr>\n
\"\"<\/td>\nPrince Court Medical Centre<\/strong><\/td>\n<\/tr>\n
\"\"<\/td>\nResorts World Genting<\/strong><\/td>\n<\/tr>\n
\"\"<\/td>\nRHB Banking Group<\/strong><\/td>\n<\/tr>\n
\"\"<\/td>\nSharp Electronics Malaysia<\/strong><\/td>\n<\/tr>\n
\"\"<\/td>\nSpritzer<\/strong><\/td>\n<\/tr>\n
\"\"<\/td>\nTelekom Malaysia – Unifi (TM Technology Services)<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”3.22.7″ background_color=”#ffffff” custom_margin=”0px|0px|0px|0px” custom_padding=”0px|0px|0px|0px” global_colors_info=”{}”][et_pb_row _builder_version=”3.25″ custom_padding=”100px||50px” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”3.0.47″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/awards.marketing-interactive.com\/mea-my-2019\/wp-content\/uploads\/sites\/14\/2019\/05\/MARKETING_logo_blue-e1553057029513.png” url=”https:\/\/www.marketing-interactive.com\/” url_new_window=”on” align=”center” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” admin_label=”Marketing logo” _builder_version=”3.23″ max_width=”40%” module_alignment=”center” global_colors_info=”{}”][\/et_pb_image][et_pb_social_media_follow _builder_version=”3.22.7″ text_orientation=”center” background_layout=”dark” custom_padding=”0px||0rem|||” border_radii=”on|34px|34px|34px|34px” global_colors_info=”{}”][et_pb_social_media_follow_network social_network=”facebook” url=”https:\/\/www.facebook.com\/marketingmagazine.group\/” _builder_version=”3.19.18″ background_color=”#3b5998″ global_colors_info=”{}” follow_button=”off” url_new_window=”on”]facebook[\/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”twitter” url=”https:\/\/twitter.com\/MarketingEds” _builder_version=”3.19.18″ background_color=”#00acee” global_colors_info=”{}” follow_button=”off” url_new_window=”on”]twitter[\/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”linkedin” url=”https:\/\/www.linkedin.com\/company\/4859773\/” _builder_version=”3.19.18″ background_color=”#0077b5″ global_colors_info=”{}” follow_button=”off” url_new_window=”on”]linkedin[\/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”youtube” url=”https:\/\/www.youtube.com\/channel\/UCmCeNAoR4ygKBSv4IisSB3Q” _builder_version=”3.19.18″ background_color=”#c4302b” global_colors_info=”{}” follow_button=”off” url_new_window=”on”]youtube[\/et_pb_social_media_follow_network][\/et_pb_social_media_follow][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” disabled_on=”off|off|off” _builder_version=”3.25″ width=”100%” max_width=”1024px” z_index_tablet=”500″ global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”3.0.47″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_cta title=”Stay Updated!” button_url=”https:\/\/www.lighthouse-media.com\/submarketing\/” url_new_window=”on” button_text=”Subscribe” _builder_version=”3.22.7″ header_font=”Montserrat|700||on|||||” body_font=”Montserrat||||||||” background_color=”#0D2164″ custom_padding=”|25px||25px||true” global_colors_info=”{}”]Be the first to know what’s coming up! Sign Up for our newsletter to get the latest news and events related to Marketing<\/em> Magazine.[\/et_pb_cta][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.0.47″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”MM Awards” _builder_version=”3.27.4″ text_font=”Montserrat||||||||” text_text_color=”#000000″ text_line_height=”1.2em” link_font=”||||||||” link_text_color=”#000000″ header_font=”||||||||” custom_padding=”5px|5px|5px|5px” z_index_tablet=”500″ global_colors_info=”{}” text_text_color__hover_enabled=”on” link_text_color__hover=”#0c71c3″ text_text_color__hover=”#000000″]Awards<\/strong><\/p>\n

Agency of the Year Awards<\/a><\/p>\n

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Loyalty & Engagement Awards<\/a><\/p>\n

Marketing Events Awards<\/a><\/p>\n

Marketing Excellence Awards<\/a><\/p>\n

Marketing Talent Awards<\/a><\/p>\n

MARKies Awards<\/a><\/p>\n

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2024 Finalists Allianz MalaysiaCampaign: Kisah TerrorAgency: MediaCliQ Group CelcomDigiBrand: CelcomDigi BrandCampaign: The Power of the Unthinkable: The CelcomDigi StoryAgencies: Naga DDB Tribal, M&C Saatchi, OMD, Kingdom Digital CelcomDigiBrand: CelcomDigi CorporateCampaign: CelcomDigi Brings People\u2019s Voice to Film Through AIAgencies: Naga DDB Tribal, M&C Saatchi, Kingdom Digital, Fastbridge EtikaBrand: Wonda CoffeeCampaign: Wonda 10th Anniversary : Creating An […]<\/p>\n","protected":false},"author":50,"featured_media":17432,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-16674","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"\n2024 Finalists | Marketing Excellence Award Malaysia 2026<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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