2022 Finalists
1. Excellence in Advertising
BCA Campaign: BCA Expoversary: Pivoting for Change Agency: ADA |
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HSBC Campaign: HSBC – Advance and Premier Campaign Audience Exploration Agency: PHD Media |
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Indosat Ooredoo Hutchison Brand: IM3 Campaign: The Rhythm of Reconnection Agency: Mata Angin |
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Indosat Ooredoo Hutchison Brand: IM3 Campaign: IM3 – Kembali Silaturahmi Agency: PHD Media |
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P&G Indonesia Brand: PANTENE Campaign: Recharged hair. Recharged Me! Agencies: Dentsu Creative, Mediacomm, Sugar n Spice, BBDO, FAS |
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Paragon Technologies Brand: Wardah Campaign: Wardah – Bergerak Hidupkan Harapan Agency: PHD Media |
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PermataBank Campaign: PermataBank – #Ingat3A Agency: M&C Saatchi Indonesia |
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Rekso National Food Brand: McDonald’s Campaign: McDonald’s The Gift of Time Agency: Leo Burnett Indonesia |
2. Excellence in B2B Marketing
iForte Solusi Infotek Campaign: Pagelaran Sabang Merauke |
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L’Oréal Indonesia Brand: L’Oréal Campaign: L’Oréal Professional Salon & Hair Expert Program Agency: Tada |
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Ninja Xpress Campaign: David vs. Goliath: Ninja Xpress shines in unlocking of Indonesia’s SMEs Agency: ADA |
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Tirta Investama Brand: Danone Aqua Campaign: Mitra Aqua (Aqua Partners Club) Agency: Tada |
3. Excellence in Brand Awareness
HSBC Campaign: HSBC BWF World Tour Series 2022 – Indonesia Master & Indonesia Open Agency: PHD Media |
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Indosat Ooredoo Hutchison Brand: IM3 Campaign: IM3 – Kembali Silaturahmi Agency: PHD Media |
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Marshall Cavendish Education Campaign: MCE Rebranding Campaign – The Joy of Learning Agencies: Refinery and Fifth Ring |
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Mondelēz Brand: Biskuat Campaign: Biskuat/Generation Tigers Agencies: Leo Burnett Indonesia, Spark Foundry |
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OCBC NISP Campaign: All for ONe, and ONe for all: Rejuvenating OCBC-NISP’s ONe Mobile Agency: ADA |
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Paragon Technologies Brand: Wardah Campaign: Wardah Lightening AR Campaign Agency: madebyhumans |
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Paragon Technologies Brand: Wardah Campaign: Wardah – Bergerak Hidupkan Harapan Agency: PHD Media |
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PermataBank Campaign: PermataMobile X #AdaRatusanFitur Agency: M&C Saatchi Indonesia |
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Savoria Kreasi Rasa Brand: Permen FOX’S Campaign: The Stage For Indonesian Heritage Agency: ALVA Froyo |
4. Excellence in Brand Strategy
BCA Campaign: Outwit and Outsmart: How ADA Helped BCA in The Battle Against Online Fraudsters Agency: ADA |
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Kopi Kenangan Hanya Untukmu Campaign: Kopi Kenangan Hanya Untukmu celebrating Independence Day – By Indonesia, For Indonesia |
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Matahari Graha Fantasi Brand: Timezone Campaign: Timezone Fun App, Strengthening Costumer Engagement After Pandemic |
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OCBC NISP Campaign: All for ONe, and ONe for all: Rejuvenating OCBC-NISP’s ONe Mobile Agency: ADA |
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PermataBank Brand: Permata Bank Air Asia Cards Campaign: YOK BERANGKAT (Let’s Get Going) Agency: M&C Saatchi Indonesia |
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Sinar Mas Land Campaign: Sinar Mas Land National Program |
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SONY Pictures Campaign: SONY Pictures Spiderman No Way Home: Scaling brands with disruptive mobile gaming Agency: ADA |
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Toyota Campaign: “Beyond Followers”: Winning Toyota followers through their hearts Agency: ADA |
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Truecaller Campaign: Scary Stories – Protection Against Spammers And Scammers Agency: M&C Saatchi Indonesia |
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URC Indonesia Brand: Piattos Campaign: Upvalue Piattos Proposition in GT Channel from IDR 1.000 to IDR 2.000 |
5. Excellence in Communications / Public Relations
Aldila Sutjiadi & BullyID Indonesia Campaign: The Abusive Balls Agency: Iris Worldwide |
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Gojek Indonesia Campaign: Gojek Electric Vehicle Launch |
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OCBC NISP Campaign: All for ONe, and ONe for all: Rejuvenating OCBC-NISP’s ONe Mobile Agency: ADA |
6. Excellence in Content Marketing
Kopi Kenangan Hanya Untukmu Campaign: Kopi Kenangan Hanya Untukmu celebrating Independence Day – By Indonesia, For Indonesia Agency: ADA |
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PermataBank Campaign: PermataBank – #Ingat3A Agency: M&C Saatchi Indonesia |
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SASA Indonesia Campaign: Sasa MSG is Safe Agency: Salvo Cipta Kreasi |
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Savoria Kreasi Rasa Brand: Permen FOX’S Campaign: The Stage For Indonesian Heritage Agency: ALVA Froyo |
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Starbucks Indonesia Brand: Starbucks Campaign: Starbucks Coffeemezation Agency: Salvo Networks |
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Starbucks Indonesia Brand: Starbucks Campaign: Say It With Starbucks |
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Toyota Campaign: “Beyond Followers”: Winning Toyota followers through their hearts Agency: ADA |
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Ubud Writers & Readers Festival Campaign: The Thread Story: Creating Content To Promote Content Agency: M&C Saatchi Indonesia |
7. Excellence in Corporate Social Responsibility
Nu Skin Indonesia (Nusa Selaras Indonesia) Brand: Nu Skin Campaign: Local Small Enterprises Support |
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Shipper Campaign: Financial Literacy Training for MSMEs |
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Starbucks Indonesia Brand: Starbucks Campaign: Starbucks X Kreaby |
8. Excellence in COVID-19 Related Campaign
Gojek Indonesia Campaign: Driver Vaccination Program |
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L’Oréal Indonesia Brand: L’Oréal Campaign: L’Oréal Professional Salon & Hair Expert Program Agency: Tada |
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Matahari Graha Fantasi Brand: Timezone Campaign: Timezone Rewards, Reclaim Your Fun! |
9. Excellence in Customer Engagement
Erha Clinic Indonesia Brand: ERHA Campaign: My ERHA Agency: Tada |
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Griya Miesejati Brand: Bakmi GM Campaign: Bakmi GMania Agency: Tada |
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Nestlé Indonesia Brand: Nestlé Lactogrow Campaign: Grow Happy Meter Agencies: Dentsu International Indonesia, Wunderman Thompson |
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Nestlé Indonesia Brand: S-26 Procal GOLD Campaign: S26 GOLD – #DariBelajarJadiHebat Institute :Digital Powered Ecosystem for Exceptional Learning Agencies: Dentsu, Ogilvy |
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PermataBank Campaign: Wealth Wisdom Agencies: Katadata, Damn Inc, M&C Saatchi Indonesia |
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Rekso National Food Brand: McDonald’s Campaign: McDonald’s Pahlawan – Toys that build a nation Agencies: Leo Burnett Indonesia, Digitas Indonesia |
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Starbucks Indonesia Brand: Starbucks Campaign: Starbucks Coffeemezation Agency: Salvo Networks |
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Starbucks Indonesia Brand: Starbucks Campaign: Say It With Starbucks |
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Toyota Campaign: “Beyond Followers”: Winning Toyota followers through their hearts Agency: ADA |
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Ubud Writers & Readers Festival Campaign: The Thread Story: Creating Content To Promote Content Agency: M&C Saatchi Indonesia |
10. Excellence in Data-Driven Marketing & Consumer Insights
AQUA Campaign: #AQUADULU Agencies: Wavemaker, GroupM, Moving Walls Indonesia |
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Danone Brand: SGM Eksplor Campaign: Klub Generasi Maju Loyalty Rewards |
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Domino’s Campaign: Creating The Domino Effect For Domino’s Indonesia, 85% Higher Incremental Sales Agency: Capillary Technologies |
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Haleon Brand: Panadol Campaign: Panadol Extra Cares After Vaccine Agency: Zenith |
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Netflix Campaign: #HallyuBarengNetflix Agencies: Wavemaker, Moving Walls Indonesia |
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Ninja Xpress Campaign: David vs. Goliath: Ninja Xpress shines in unlocking of Indonesia’s SMEs Agency: ADA |
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PermataBank Campaign: Personal Loan Always On Conversion Campaign Agency: Leverate Media Asia |
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Tokocrypto Campaign: ADA x Tokocrypto: Scaling new heights with Predictive Analysis Agency: ADA |
11. Excellence in Digital Marketing
Commonwealth Bank Campaign: Quality over Quantity: Commonwealth Bank Indonesia’s Gameplan to Break The Clutter Agency: ADA |
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Indosat Ooredoo Hutchison Brand: IM3 Campaign: IM3 – Kembali Silaturahmi Agency: PHD Media |
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Matahari Graha Fantasi Brand: Timezone Campaign: Timezone, Strengthening Costumer Engagement After Pandemic |
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Nestlé Indonesia Brand: Nestlé Bear Brand Campaign: Agility@Scale – Bear Brand Agencies: Dentsu International Indonesia, Ogilvy |
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PermataBank Campaign: PermataBank – #Ingat3A Agency: M&C Saatchi Indonesia |
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Savoria Kreasi Rasa Brand: Permen FOX’S Campaign: The Stage For Indonesian Heritage Agency: ALVA Froyo |
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Sinar Mas Land Campaign: Maximize National Campaign Program through Digital Marketing Channel |
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Tokocrypto Campaign: ADA x Tokocrypto: Scaling new heights with Predictive Analysis Agency: ADA |
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Traveloka Campaign: Traveloka Reward Zone |
12. Excellence in eCommerce Marketing
Bierersdorf Brand: Nivea Campaign: Nivea Shopee Super Brand Day Agency: OMD |
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Danone Brands: SGM, BEBELAC, NUTRILON Campaign: A Hattrick of Excellence: Hacking algorithms for outstanding growth with Danone Growing Up Milk (GUM) Agency: ADA |
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Danone Brand: Bebelac Campaign: Launch Campaign Bebelac Exclusive E-commerce SKU Agencies: ADA, Space & Shapes |
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KAO Indonesia Brand: Biore UV Aqua Rich Campaign: The Future of Live Shopping Agency: ALVA Froyo |
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Lazada Campaign: Lazada Guess It! Agency: Salvo Cipta Kreasi |
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Nestlé Indonesia Brand: Nestlé KitKat Campaign: Ada Break Fast Ada KitKat Agencies: Dentsu International Indonesia, Wunderman Thompson |
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Paragon Technologies Brand: Wardah Campaign: Shopee – Paragon – Wardah Super Brand Day Agency: PHD Media |
13. Excellence in Event Marketing
BCA Campaign: BCA Expoversary: Pivoting for Change Agency: ADA |
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iForte Solusi Infotek Campaign: Pagelaran Sabang Merauke |
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Nestlé Indonesia Brand: Nescafé Campaign: Nescafé Music Nights Agencies: Dentsu International Indonesia, Publicis Indonesia |
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PermataBank Campaign: Wealth Wisdom Agencies: Katadata, Damn Inc, M&C Saatchi Indonesia |
14. Excellence in Experiential Marketing
Cleya Campaign: Cleya World AR Campaign Agency: madebyhumans |
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Lazada Campaign: Lazada Guess It! Agency: Salvo Cipta Kreasi |
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Paragon Technologies Brand: Wardah Campaign: Wardah – Bergerak Hidupkan Harapan Agency: PHD Media |
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Rentokil Indonesia Brand: Rentokil Campaign: Google My Business Point Reward Program |
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SONY Pictures Campaign: SONY Pictures Spiderman No Way Home: Scaling brands with disruptive mobile gaming Agency: ADA |
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Starbucks Indonesia Brand: Starbucks Campaign: Starbucks Coffeemezation Agency: Salvo Networks |
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Starbucks Indonesia Brand: Starbucks Campaign: Say It With Starbucks |
15. Excellence in Gaming
Indosat Ooredoo Hutchison Brand: Tri Indonesia Campaign: H3RO |
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Nestlé Indonesia Brand: S-26 Procal GOLD Campaign: S26 Procal Gold Little Doctor Kit Agencies: Dentsu International Indonesia, Inmobi, Ogilvy |
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SONY Pictures Campaign: SONY Pictures Spiderman No Way Home: Scaling brands with disruptive mobile gaming Agency: ADA |
16. Excellence in Influencer / KOLs Marketing
ByteDance Brand: TikTok Campaign: TikTok Unleashes The Unlikely Influencer Agency: M&C Saatchi Indonesia |
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Garudafood Putra Putri Jaya Campaign: Chocolatos Resep Campaign Agency: Kamaye Digital |
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KAO Indonesia Brand: Biore UV Aqua Rich Campaign: The Future of Live Shopping Agency: ALVA Froyo |
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OCBC NISP Campaign: The Downfall Of Fraudspiracy Agency: ALVA Froyo |
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OCBC NISP Brand: Nyala Campaign: #Financiallyfit | Financial Fitness Director Agency: Dentsu Creative |
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P&G Indonesia Brand: PANTENE Campaign: Recharged hair. Recharged Me! Agencies: Dentsu Creative, Mediacomm, Sugar n Spice, BBDO, FAS |
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PermataBank Campaign: PermataMobile X #AdaRatusanFitur Agency: Sukses Terus internasional (S-Teroos) |
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SASA Indonesia Campaign: Sasa MSG is Safe Agency: Salvo Cipta Kreasi |
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Sinar Mas Land Campaign: Maximize National Campaign Program through KOL Marketing |
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Starbucks Brand: Starbucks Campaign: Starbucks Coffeemezation Agency: Salvo Networks |
17. Excellence in Integrated Marketing
HSBC Campaign: HSBC BWF World Tour Series 2022 – Indonesia Master & Indonesia Open Agency: PHD Media |
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Indosat Ooredoo Hutchison Brand: IM3 Campaign: IM3 – Kembali Silaturahmi Agency: PHD Media |
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Matahari Graha Fantasi Brand: Timezone Campaign: Timezone Fun App, Strengthening Costumer Engagement After Pandemic |
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Mondelēz Brand: OREO Campaign: Oreo Save Dads Agencies: Leo Burnett Indonesia, Spark Foundry |
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Nestlé Indonesia Brand: Nestlé Bear Brand Campaign: Bear Brand Agencies: Dentsu International Indonesia, Ogilvy |
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PermataBank Campaign: Tunaikan Mimpi GaPake Lama Agency: M&C Saatchi Indonesia |
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Shipper Campaign: Pahalawan Cuan |
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Sinar Mas Land Campaign: Sinar Mas Land National Program Agency: |
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Truecaller Campaign: Scary Stories – Protection Against Spammers And Scammers Agency: M&C Saatchi Indonesia |
18. Excellence in Launch / Re-launch Marketing
Cleya Campaign: Cleya World AR Campaign Agency: madebyhumans |
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Gojek Indonesia Campaign: Gojek Electric Vehicle Launch |
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Kopi Kenangan Hanya Untukmu Campaign: Kopi Kenangan Hanya Untukmu celebrating Independence Day – By Indonesia, For Indonesia Agency: ADA |
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Kraft Heinz Brand: Heinz Campaign: Heinz/The Perfect Match Agencies: Leo Burnett Indonesia, BBH India |
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Nestlé Indonesia Brand: Nestlé Milo Campaign: Milo Less Sugar Launch Agencies: Dentsu International Indonesia, Wunderman Thompson |
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PermataBank Campaign: Tunaikan Mimpi GaPake Lama Agency: M&C Saatchi Indonesia |
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Savoria Kreasi Rasa Brand: Permen FOX’S Campaign: The Stage For Indonesian Heritage Agency: ALVA Froyo |
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XL Axiata Brand: XL Campaign: We Are More Agency: M&C Saatchi Indonesia |
19. Excellence in Loyalty Marketing
Danone Brand: SGM Eksplor Campaign: Klub Generasi Maju Loyalty Rewards |
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Erha Clinic Indonesia Brand: ERHA Campaign: My ERHA Agency: Tada |
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Griya Miesejati Brand: Bakmi GM Campaign: Bakmi GMania Agency: Tada |
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Kanmo Group Campaign: Reimagining Growth at Kanmo Agency: Capillary Technologies |
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Matahari Graha Fantasi Brand: Timezone Campaign: Timezone Rewards, Reclaim Your Fun! |
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PermataBank Brand: Permata Bank Air Asia Cards Campaign: YOK BERANGKAT (Let’s Get Going) Agency: M&C Saatchi Indonesia |
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Samsung Members Indonesia Brand: SEIN Campaign: Samsung Members Loyalty Campaign Agency: Salvo Cipta Kreasi |
20. Excellence in Marketing Innovation
Erha Clinic Indonesia Brand: ERHA Campaign: My ERHA Agency: Tada |
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Griya Miesejati Brand: Bakmi GM Campaign: Bakmi GMania Agency: Tada |
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Kopi Kenangan Hanya Untukmu Campaign: Kopi Kenangan Hanya Untukmu celebrating Independence Day – By Indonesia, For Indonesia Agency: ADA |
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L’Oréal Indonesia Brand: L’Oréal Campaign: L’Oréal Professional Salon & Hair Expert Program Agency: Tada |
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Nestlé Indonesia Brand: Nestlé Lactogrow Campaign: Grow Happy Meter Agencies: Dentsu International Indonesia, Wunderman Thompson |
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Paragon Technologies Brand: Wardah Campaign: Wardah Lightening AR Campaign Agency: madebyhumans |
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Paragon Technologies Brand: Kahf Campaign: Kahf – SenyumSedekahf – AR Filter Making Men Smile more Often Agency: PHD Media |
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Rekso National Food Brand: McDonald’s Campaign: McDonald’s Pahlawan – Toys that build a nation Agencies: Leo Burnett Indonesia, Digitas Indonesia |
21. Excellence in Marketing to a Specific Audience
Commonwealth Bank Campaign: Quality over Quantity: Commonwealth Bank Indonesia’s Gameplan to Break The Clutter Agency: ADA |
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Danone Brands: SGM, BEBELAC, NUTRILON Campaign: A Hattrick of Excellence: Hacking algorithms for outstanding growth with Danone Growing Up Milk (GUM) Agency: ADA |
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Nestlé Indonesia Brand: Nestlé Lactogrow Campaign: Grow Happy Meter Agencies: Dentsu International Indonesia, Wunderman Thompson |
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Ninja Xpress Campaign: David vs. Goliath: Ninja Xpress shines in unlocking of Indonesia’s SMEs Agency: ADA |
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PermataBank Campaign: PermataBank Campus Ambassador Agency: M&C Saatchi Indonesia |
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SONY Pictures Campaign: SONY Pictures Spiderman No Way Home: Scaling brands with disruptive mobile gaming Agency: ADA |
22. Excellence in Marketing Transformation
BCA Campaign: BCA Expoversary: Pivoting for Change Agency: ADA |
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Marshall Cavendish Education Campaign: MCE Rebranding Campaign – The Joy of Learning Agencies: Refinery and Fifth Ring |
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P&G Indonesia Brand: PANTENE Campaign: Recharged hair. Recharged Me! Agencies: Dentsu Creative, Mediacomm, Sugar n Spice, BBDO, FAS |
23. Excellence in Media Strategy
BCA Campaign: BCA Expoversary: Pivoting for Change Agency: ADA |
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BCA Campaign: Outwit and Outsmart: How ADA Helped BCA in The Battle Against Online Fraudsters Agency: ADA |
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Commonwealth Bank Campaign: Quality over Quantity: Commonwealth Bank Indonesia’s Gameplan to Break The Clutter Agency: ADA |
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Danone Brands: SGM, BEBELAC, NUTRILON Campaign: A Hattrick of Excellence: Hacking algorithms for outstanding growth with Danone Growing Up Milk (GUM) Agency: ADA |
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Indosat Ooredoo Hutchison Brand: IM3 Campaign: IM3 – Kembali Silaturahmi Agency: PHD Media |
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Mondelēz Brand: Cadbury Campaign: Cadbury/Say it from the heart Agency: Spark Foundry |
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Nestlé Indonesia Brand: Nestlé KitKat Campaign: KITKAT Valentine’s Day #ValentineVersiGue Agency: Dentsu |
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Nestlé Indonesia Brand: Nestlé Milo Campaign: Milo Less Sugar Launch Agencies: Dentsu International Indonesia, Wunderman Thompson |
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Nestlé Indonesia Brand: Nestlé Bear Brand Campaign: Agility@Scale – Bear Brand Agencies: Dentsu International Indonesia, Ogilvy |
24. Excellence in Mobile Marketing
Disney Campaign: Doctor Strange In The Multiverse Of Madness Agencies: Zenith – Publicis Imagine, Media Innity Indonesia |
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Matahari Graha Fantasi Brand: Timezone Campaign: Timezone, Strengthening Costumer Engagement After Pandemic |
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Nestlé Indonesia Brand: Nestlé KitKat Campaign: KITKAT Valentine’s Day #ValentineVersiGue Agency: Dentsu |
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Nestlé Indonesia Brand: Nestlé Milo Campaign: Milo Less Sugar Launch Agencies: Dentsu International Indonesia, Wunderman Thompson, Ogilvy |
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Nestlé Indonesia Brand: Nestlé KitKat Campaign: Ada Break Fast Ada KitKat Agencies: Dentsu International Indonesia, Wunderman Thompson |
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PermataBank Campaign: Personal Loan Always On Conversion Campaign Agency: Leverate Media Asia |
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SONY Pictures Campaign: SONY Pictures Spiderman No Way Home: Scaling brands with disruptive mobile gaming Agency: ADA |
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Tokocrypto Campaign: ADA x Tokocrypto: Scaling new heights with Predictive Analysis Agency: ADA |
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Truecaller Campaign: Scary Stories – Protection Against Spammers And Scammers Agency: M&C Saatchi Indonesia |
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WALL’S Campaign: Wall’s Cornetto Campaign Agencies: Mindshare, Media Innity Indonesia |
25. Excellence in Out-of-Home Advertising
AQUA Campaign: #AQUADULU Agencies: Wavemaker, GroupM, Moving Walls Indonesia |
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Cleya Campaign: Cleya World AR Campaign Agency: madebyhumans |
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Gojek Indonesia Campaign: RekomendAsik |
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Netflix Campaign: #HallyuBarengNetflix Agencies: Wavemaker, Moving Walls Indonesia |
26. Excellence in Performance Marketing
BCA Campaign: Outwit and Outsmart: How ADA Helped BCA in The Battle Against Online Fraudsters Agency: ADA |
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Commonwealth Bank Campaign: Quality over Quantity: Commonwealth Bank Indonesia’s Gameplan to Break The Clutter Agency: ADA |
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Danone Brands: SGM, BEBELAC, NUTRILON Campaign: A Hattrick of Excellence: Hacking algorithms for outstanding growth with Danone Growing Up Milk (GUM) Agency: ADA |
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Nestlé Indonesia Brand: Nestlé Dancow Nutritods Campaign: Dancow GUM – Parenting Rewards Campaign Agencies: Dentsu International Indonesia, IRIS |
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OCBC NISP Campaign: All for ONe, and ONe for all: Rejuvenating OCBC-NISP’s ONe Mobile Agency: ADA |
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PermataBank Campaign: Personal Loan Always On Conversion Campaign Agency: Leverate Media Asia |
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Tokocrypto Campaign: ADA x Tokocrypto: Scaling new heights with Predictive Analysis Agency: ADA |
27. Excellence in Personalisation Marketing
Commonwealth Bank Campaign: Quality over Quantity: Commonwealth Bank Indonesia’s Gameplan to Break The Clutter Agency: ADA |
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Danone Brand: SGM Eksplor Campaign: Klub Generasi Maju Omni Channel Engagement |
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Danone Brands: Bebelac, SGM, NUTRILON Campaign: A Hattrick of Excellence: Hacking algorithms for outstanding growth with Danone Growing Up Milk (GUM) Agency: ADA |
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Nestlé Indonesia Brand: Nestlé Milo Campaign: Milo Sustained Energy 2.0 Agencies: Dentsu International Indonesia, Wunderman Thompson, Ogilvy |
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Uniqlo Indonesia Brand: Uniqlo Campaign: How “glocalisation” of content that reflects customer personas, fuels growth Agency: Aisensum |
28. Excellence in Pivot Marketing
BCA Campaign: BCA Expoversary: Pivoting for Change Agency: ADA |
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L’Oréal Indonesia Brand: L’Oréal Campaign: L’Oréal Professional Salon & Hair Expert Program Agency: Tada |
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Mondelēz Brand: Biskuat Campaign: Biskuat/Generation Tigers Agencies: Leo Burnett Indonesia, Spark Foundry |
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P&G Indonesia Brand: PANTENE Campaign: Recharged hair. Recharged Me! Agencies: Dentsu Creative, Mediacomm, Sugar n Spice, BBDO, FAS |
29. Excellence in Relationship Marketing
Danone Brand: SGM Eksplor Campaign: Klub Generasi Maju Omni Channel Engagement |
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iForte Solusi Infotek Campaign: Pagelaran Sabang Merauke |
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Toyota Campaign: “Beyond Followers”: Winning Toyota followers through their hearts Agency: ADA |
30. Excellence in Social Media Marketing
Gojek Indonesia Campaign: #RekomendAsik |
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Matahari Graha Fantasi Brand: Timezone Campaign: Timezone, Strengthening Costumer Engagement After Pandemic |
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Mondelēz Brand: OREO Campaign: Oreo Save Dads Agencies: Leo Burnett Indonesia, Spark Foundry |
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Nestlé Indonesia Brand: Nestlé Lactogrow Campaign: Grow Happy Meter Agencies: Dentsu International Indonesia, Wunderman Thompson |
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OCBC NISP Campaign: The Downfall Of Fraudspiracy Agency: ALVA Froyo |
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P&G Indonesia Brand: PANTENE Campaign: Recharged hair. Recharged Me! Agencies: Dentsu Creative, Mediacomm, Sugar n Spice, BBDO, FAS |
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PermataBank Campaign: PermataBank – #Ingat3A Agency: M&C Saatchi indonesia |
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SASA Indonesia Campaign: Sasa MSG is Safe Agency: Salvo Cipta Kreasi |
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Starbucks Indonesia Brand: Starbucks Campaign: Starbucks Coffeemezation Agency: Salvo Networks |
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Toyota Campaign: “Beyond Followers”: Winning Toyota followers through their hearts Agency: ADA |
31. Excellence in TV / Video Advertising
Bank Rakyat Indonesia Brand: Bank BRI Campaign: Bank BRI Anti Fraud Squad Agency: ALVA Froyo |
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Indosat Ooredoo Hutchison Brand: IM3 Campaign: IM3 – Kembali Silaturahmi Agency: PHD Media |
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Industri Jamu Dan Farmasi Sido Muncul Brand: Kuku bima EnergG Campaign: Kuku Bim National Sports Day Agency: ALVA Froyo |
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KAO Indonesia Brand: Biore UV Aqua Rich Campaign: Biore UV Aqua Rich Globally Approved Agency: ALVA Froyo |
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SONY Pictures Campaign: SONY Pictures Spiderman No Way Home: Scaling brands with disruptive mobile gaming Agency: ADA |
32. Excellence in Viral Marketing
ByteDance Brand: TikTok Campaign: TikTok Unleashes The Unlikely Influencer Agency: M&C Saatchi Indonesia |
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Cleya Campaign: Cleya World AR Campaign Agency: madebyhumans |
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Kopi Kenangan Hanya Untukmu Campaign: Kopi Kenangan Hanya Untukmu celebrating Independence Day – By Indonesia, For Indonesia Agency: ADA |
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P&G Indonesia Brand: PANTENE Campaign: Recharged hair. Recharged Me! Agencies: Dentsu Creative, Mediacomm, Sugar n Spice, BBDO, FAS |
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SASA Indonesia Campaign: Sasa MSG is Safe Agency: Salvo Cipta Kreasi |
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Starbucks Indonesia Brand: Starbucks Campaign: Starbucks Coffeemezation Agency: Salvo Networks |