{"id":19314,"date":"2026-08-25T10:47:38","date_gmt":"2026-08-25T02:47:38","guid":{"rendered":"https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/?p=19314"},"modified":"2026-08-25T10:47:43","modified_gmt":"2026-08-25T02:47:43","slug":"alaric-sng","status":"publish","type":"post","link":"https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/alaric-sng\/","title":{"rendered":"Alaric Sng"},"content":{"rendered":"

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2026 JUDGE’S PROFILE<\/h2>\n

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Alaric Sng<\/h3>\n

Director of Global Marketing<\/h4>\n

Shake Shack<\/h5>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]Alaric Sng is a seasoned marketer with more than 13 years of experience leading brand marketing, partnerships, and guest experience across global markets. As Director of Global Marketing at Shake Shack, he oversees brand marketing for international licensed partner markets and has played a central role in expanding the brand\u2019s global presence through strategic partnerships and culturally resonant campaigns.[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_divider color=”#D2AE2B” divider_style=”dashed” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=”View other 2026 Judges\u2019 Profile” _builder_version=”4.27.0″ _module_preset=”default” global_module=”19013″ saved_tabs=”all” collapsed=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

View other 2026 Judges\u2019 Profile<\/h5>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”off|off|off” admin_label=”Judges 2026″ _builder_version=”4.27.0″ custom_margin=”0px||||false|false” custom_padding=”0px||||false|false” saved_tabs=”all” locked=”off” global_colors_info=”{}” global_module=”19015″ theme_builder_area=”post_content”][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ make_equal=”on” disabled_on=”off|off|off” admin_label=”Row” _builder_version=”4.27.0″ custom_margin=”||||false|false” custom_padding=”||35px||false|false” use_custom_width=”on” custom_width_px=”1440px” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”1_4″ _builder_version=”4.27.0″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_team_member name=”Phyllis Wong” position=”Head of Marketing & SMB” image_url=”https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/wp-content\/uploads\/sites\/39\/2026\/04\/Phyllis-Wong-img.jpg” admin_label=”ASUS Technology (HK) Limited” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” min_height=”114px” custom_margin=”||1px||false|false” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE5MDA1In19@” link_option_url_new_window=”on” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

ASUS Technology (HK) Limited<\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

2026 JUDGE’S PROFILEAlaric Sng Director of Global Marketing Shake ShackAlaric Sng is a seasoned marketer with more than 13 years of experience leading brand marketing, partnerships, and guest experience across global markets. As Director of Global Marketing at Shake Shack, he oversees brand marketing for international licensed partner markets and has played a central role […]<\/p>\n","protected":false},"author":65,"featured_media":19285,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[31],"tags":[],"class_list":["post-19314","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-2026-judges"],"yoast_head":"\n2026 Judges - Alaric Sng<\/title>\n<meta name=\"description\" content=\"Marketing Excellence Awards is designed to recognise outstanding work in Hong Kong\u2019s marketing industry, it is one of Hong Kong\u2019s largest awards shows to celebrate the region\u2019s top marketers.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/alaric-sng\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"2026 Judges - 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