{"id":15119,"date":"2024-08-20T15:49:39","date_gmt":"2024-08-20T07:49:39","guid":{"rendered":"https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/?p=15119"},"modified":"2024-08-20T16:13:21","modified_gmt":"2024-08-20T08:13:21","slug":"mag-lai","status":"publish","type":"post","link":"https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/mag-lai\/","title":{"rendered":"Mag Lai"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Speakers&#8221; _builder_version=&#8221;3.22&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row admin_label=&#8221;2024 JUDGE&#8217;S PROFILE&#8221; _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; global_module=&#8221;14695&#8243; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 class=\"h1\" style=\"text-align: center\">2024 JUDGE&#8217;S PROFILE<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,2_3&#8243; module_class=&#8221;members-full-description&#8221; _builder_version=&#8221;4.14.7&#8243; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;40px|0px|40px|0px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/wp-content\/uploads\/sites\/39\/2024\/08\/Mag-Lai.jpg&#8221; title_text=&#8221;Mag Lai&#8221; _builder_version=&#8221;4.14.7&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Text&#8221; _builder_version=&#8221;4.14.7&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>Mag Lai<\/h3>\n<h4>Regional Head of Brand, Asahi Super Dry, Asia<\/h4>\n<h5>Asahi Europe &amp; International<\/h5>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]Mag Lai is the Regional Head of Brand at Asahi Europe &amp; International, where she is leading Asahi\u2019s brand premiumization strategy in Asia and driving overall markets leadership through brand investments, new product development and portfolio strategy.  She is also responsible for designing, executing, and optimizing Asia-wide brand campaigns as well as fostering consumer-centric culture and execution excellence across the region.<\/p>\n<p>Mag has more than 15 years of commercial and marketing experiences in premium and luxury sectors. Prior to Asahi, she worked for Moet Hennessy (LVMH) in leading world-class spirits portfolio in driving value creation and brand desirability in Asia.[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_divider color=&#8221;#D2AE2B&#8221; divider_style=&#8221;dashed&#8221; _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;View other judges\u2019 profile 2024&#8243; _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; global_module=&#8221;14690&#8243; saved_tabs=&#8221;all&#8221; collapsed=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; 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_builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_team_member name=&#8221;Gladys Lo&#8221; position=&#8221;Marketing Director&#8221; image_url=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/wp-content\/uploads\/sites\/39\/2024\/04\/MEA-2024_Hor-HK.png&#8221; admin_label=&#8221;American Eagle Outfitters Inc.&#8221; _builder_version=&#8221;4.14.7&#8243; _dynamic_attributes=&#8221;link_option_url&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE0NzM0In19@&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>American Eagle Outfitters Inc.<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_team_member name=&#8221;AVIS GOT&#8221; position=&#8221;Assistant General Manager, Marketing (CRM &amp; eShop)&#8221; image_url=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/wp-content\/uploads\/sites\/39\/2024\/04\/MEA-2024_Hor-HK.png&#8221; admin_label=&#8221;APITA, Citistore, GUU SAN, UNY&#8221; _builder_version=&#8221;4.14.7&#8243; inline_fonts=&#8221;Abril Fatface&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>APITA, Citistore, GUU SAN, UNY<\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_team_member name=&#8221;Mag Lai&#8221; position=&#8221;Regional Head of Brand, Asahi Super Dry, Asia&#8221; image_url=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/wp-content\/uploads\/sites\/39\/2024\/08\/Mag-Lai.jpg&#8221; admin_label=&#8221;Asahi Europe &amp; International&#8221; _builder_version=&#8221;4.14.7&#8243; 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link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE0OTY1In19@&#8221; inline_fonts=&#8221;Abril Fatface&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Carlyle &amp; Co.<\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_team_member name=&#8221;Sarah Tam&#8221; position=&#8221;Head of Corporate Communications&#8221; image_url=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/wp-content\/uploads\/sites\/39\/2021\/08\/Sarah-Tam-1.jpg&#8221; admin_label=&#8221;Cigna Worldwide General Insurance Company&#8221; _builder_version=&#8221;4.14.7&#8243; _dynamic_attributes=&#8221;link_option_url&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6Ijg3MTgifX0=@&#8221; 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position=&#8221;Marketing Director \u2013 Food, Hong Kong &amp; Macau&#8221; image_url=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/wp-content\/uploads\/sites\/39\/2024\/08\/Irene-Man.jpg&#8221; admin_label=&#8221;DFI Retail Group&#8221; _builder_version=&#8221;4.14.7&#8243; _dynamic_attributes=&#8221;link_option_url&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE0NzU5In19@&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>DFI Retail Group\u00a0<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,1_4,1_4,1_4&#8243; make_equal=&#8221;on&#8221; _builder_version=&#8221;4.14.7&#8243; use_custom_width=&#8221;on&#8221; custom_width_px=&#8221;1440px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; 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position=&#8221;Head of Marketing Communications&#8221; image_url=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/wp-content\/uploads\/sites\/39\/2024\/08\/Kennis-Ng.jpg&#8221; admin_label=&#8221;ExxonMobil Hong Kong&#8221; _builder_version=&#8221;4.14.7&#8243; _dynamic_attributes=&#8221;link_option_url&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE0ODM3In19@&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>ExxonMobil Hong Kong<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_team_member name=&#8221;Sarah Starck &#8221; position=&#8221;Regional Marketing Director APAC, Consumer &#8221; image_url=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/wp-content\/uploads\/sites\/39\/2024\/08\/Sarah-Starck.jpg&#8221; 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InternationalMag Lai is the Regional Head of Brand at Asahi Europe &amp; International, where she is leading Asahi\u2019s brand premiumization strategy in Asia and driving overall markets leadership through brand investments, new product development and portfolio strategy. She is also [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[26],"tags":[],"class_list":["post-15119","post","type-post","status-publish","format-standard","hentry","category-2024-judges"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>2024 Judges - Mag Lai<\/title>\n<meta name=\"description\" content=\"Marketing Excellence Awards is designed to recognise outstanding work in Hong Kong\u2019s marketing industry, it is one of Hong Kong\u2019s largest awards shows to celebrate the region\u2019s top marketers.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/mag-lai\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"2024 Judges - 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