{"id":13094,"date":"2023-07-19T12:17:28","date_gmt":"2023-07-19T04:17:28","guid":{"rendered":"https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/?p=13094"},"modified":"2023-07-19T12:17:34","modified_gmt":"2023-07-19T04:17:34","slug":"lydia-yau","status":"publish","type":"post","link":"https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/lydia-yau\/","title":{"rendered":"Lydia Yau"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Speakers&#8221; _builder_version=&#8221;3.22&#8243; custom_padding=&#8221;50px||30px|&#8221; animation_style=&#8221;zoom&#8221; animation_intensity_zoom=&#8221;10%&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; header_text_color=&#8221;#D2AE2B&#8221; header_2_font_size=&#8221;40px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 style=\"text-align: left\"><strong>Judge&#8217;s Profile<\/strong><\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,2_3&#8243; _builder_version=&#8221;3.25&#8243; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;40px|0px|40px|0px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/wp-content\/uploads\/sites\/39\/2023\/07\/Lydia-Yau.jpg&#8221; title_text=&#8221;Lydia Yau&#8221; _builder_version=&#8221;4.14.7&#8243; custom_margin=&#8221;|||&#8221; custom_margin_tablet=&#8221;90px|||&#8221; custom_margin_last_edited=&#8221;off|desktop&#8221; 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ol_text_shadow_blur_strength_tablet=&#8221;1px&#8221; quote_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; quote_text_shadow_vertical_length_tablet=&#8221;0px&#8221; quote_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_2_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_2_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_2_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_3_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_3_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_3_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_4_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_4_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_4_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_5_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_5_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_5_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_6_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_6_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_6_text_shadow_blur_strength_tablet=&#8221;1px&#8221; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h2><span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Lydia Yau&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:13245,&quot;3&quot;:{&quot;1&quot;:0},&quot;5&quot;:{&quot;1&quot;:[{&quot;1&quot;:2,&quot;2&quot;:0,&quot;5&quot;:{&quot;1&quot;:2,&quot;2&quot;:0}},{&quot;1&quot;:0,&quot;2&quot;:0,&quot;3&quot;:3},{&quot;1&quot;:1,&quot;2&quot;:0,&quot;4&quot;:1}]},&quot;6&quot;:{&quot;1&quot;:[{&quot;1&quot;:2,&quot;2&quot;:0,&quot;5&quot;:{&quot;1&quot;:2,&quot;2&quot;:0}},{&quot;1&quot;:0,&quot;2&quot;:0,&quot;3&quot;:3},{&quot;1&quot;:1,&quot;2&quot;:0,&quot;4&quot;:1}]},&quot;7&quot;:{&quot;1&quot;:[{&quot;1&quot;:2,&quot;2&quot;:0,&quot;5&quot;:{&quot;1&quot;:2,&quot;2&quot;:0}},{&quot;1&quot;:0,&quot;2&quot;:0,&quot;3&quot;:3},{&quot;1&quot;:1,&quot;2&quot;:0,&quot;4&quot;:1}]},&quot;8&quot;:{&quot;1&quot;:[{&quot;1&quot;:2,&quot;2&quot;:0,&quot;5&quot;:{&quot;1&quot;:2,&quot;2&quot;:0}},{&quot;1&quot;:0,&quot;2&quot;:0,&quot;3&quot;:3},{&quot;1&quot;:1,&quot;2&quot;:0,&quot;4&quot;:1}]},&quot;10&quot;:1,&quot;11&quot;:4,&quot;12&quot;:0,&quot;15&quot;:&quot;Calibri&quot;,&quot;16&quot;:12}\">Lydia Yau<\/span><\/h2>\n<p><span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Head of Group Marketing Strategies and Communications&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:13245,&quot;3&quot;:{&quot;1&quot;:0},&quot;5&quot;:{&quot;1&quot;:[{&quot;1&quot;:2,&quot;2&quot;:0,&quot;5&quot;:{&quot;1&quot;:2,&quot;2&quot;:0}},{&quot;1&quot;:0,&quot;2&quot;:0,&quot;3&quot;:3},{&quot;1&quot;:1,&quot;2&quot;:0,&quot;4&quot;:1}]},&quot;6&quot;:{&quot;1&quot;:[{&quot;1&quot;:2,&quot;2&quot;:0,&quot;5&quot;:{&quot;1&quot;:2,&quot;2&quot;:0}},{&quot;1&quot;:0,&quot;2&quot;:0,&quot;3&quot;:3},{&quot;1&quot;:1,&quot;2&quot;:0,&quot;4&quot;:1}]},&quot;7&quot;:{&quot;1&quot;:[{&quot;1&quot;:2,&quot;2&quot;:0,&quot;5&quot;:{&quot;1&quot;:2,&quot;2&quot;:0}},{&quot;1&quot;:0,&quot;2&quot;:0,&quot;3&quot;:3},{&quot;1&quot;:1,&quot;2&quot;:0,&quot;4&quot;:1}]},&quot;8&quot;:{&quot;1&quot;:[{&quot;1&quot;:2,&quot;2&quot;:0,&quot;5&quot;:{&quot;1&quot;:2,&quot;2&quot;:0}},{&quot;1&quot;:0,&quot;2&quot;:0,&quot;3&quot;:3},{&quot;1&quot;:1,&quot;2&quot;:0,&quot;4&quot;:1}]},&quot;10&quot;:1,&quot;11&quot;:4,&quot;12&quot;:0,&quot;15&quot;:&quot;Calibri&quot;,&quot;16&quot;:12}\">Head of Group Marketing Strategies and Communications<\/span><br \/><strong>Vitasoy<\/strong><\/p>\n<p class=\"x_MsoNormal\"><span data-ogsc=\"black\">Lydia Yau is a passionate brand-builder who grows businesses by elevating brands. She has a proven track record in fueling business growth and breaking into new markets. Following her career at P&amp;G, she joined Tencent, and started her purpose-driven venture in Green Monday, and now, Vitasoy.<br aria-hidden=\"true\" \/><br aria-hidden=\"true\" \/>Past experience includes brand management and marketing, strategic partnership, growth across different industries and markets, including consumer goods, prestige beauty, fintech, foodtech and online platforms.<\/span><\/p>\n<p class=\"x_MsoNormal\"><span data-ogsc=\"black\">\u00a0<\/span><span data-ogsc=\"black\"><span class=\"mark2b14o5fet\" data-markjs=\"true\" data-ogac=\"\" data-ogab=\"\" data-ogsc=\"black\" data-ogsb=\"rgb(255, 241, 0)\">Lydia<\/span>\u2019s passion for winning and curiosity with how brands can better connect with their target audience has given her ideas to create and transform. Her work expresses her love for consumer insights and thinking out of the box, as well as tackling business challenges. She sees herself as a student of leadership and always works to better both herself and her team.<\/span><\/p>\n<p class=\"x_MsoNormal\"><span data-ogsc=\"black\">\u00a0<\/span><\/p>\n<p class=\"x_MsoNormal\"><span data-ogsc=\"black\">Apart from her profession,\u00a0<span class=\"mark2b14o5fet\" data-markjs=\"true\" data-ogac=\"\" data-ogab=\"\" data-ogsc=\"black\" data-ogsb=\"rgb(255, 241, 0)\">Lydia<\/span>\u00a0is also keen on giving back to community. Previously a Guest Lecturer at the Chinese Medical University, a mentor of HeadStart@HKUST and a mentor in her Alma Mater, sharing her experience with fellow students.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;3.25&#8243; custom_margin=&#8221;0px||0px|&#8221; custom_padding=&#8221;0px||0px|&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;0px||0px|&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_divider color=&#8221;#cccccc&#8221; divider_style=&#8221;dotted&#8221; _builder_version=&#8221;3.19.18&#8243; height=&#8221;10px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; header_text_color=&#8221;#D2AE2B&#8221; header_2_font_size=&#8221;40px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 style=\"text-align: center\"><strong>View other Judges&#8217; Profile<\/strong><\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Judges 2023&#8243; _builder_version=&#8221;4.14.7&#8243; custom_margin=&#8221;0px||||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221; global_module=&#8221;13044&#8243; saved_tabs=&#8221;all&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_4,1_4,1_4,1_4&#8243; make_equal=&#8221;on&#8221; admin_label=&#8221;MEA Judges 2021 Row 1&#8243; _builder_version=&#8221;4.14.7&#8243; use_custom_width=&#8221;on&#8221; custom_width_px=&#8221;1440px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_team_member name=&#8221;Karen Ng&#8221; position=&#8221;General Manager, Corporate Branding and Marketingav&#8221; image_url=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/wp-content\/uploads\/sites\/39\/2023\/07\/Karen-Ng-scaled.jpg&#8221; admin_label=&#8221;Karen Ng&#8221; _builder_version=&#8221;4.14.7&#8243; link_option_url=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/Karen-Ng\/&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Airport Authority Hong Kong<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_team_member name=&#8221;Tereza Hui&#8221; position=&#8221;Head of Marketing Management&#8221; image_url=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/wp-content\/uploads\/sites\/39\/2023\/07\/Tereza-Hui.png&#8221; admin_label=&#8221;Tereza Hui&#8221; _builder_version=&#8221;4.14.7&#8243; link_option_url=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/Tereza-Hui\/&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Bank of China (Hong Kong)<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_team_member name=&#8221;Anne Leung&#8221; position=&#8221;Director, Brand Marketing&#8221; image_url=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/wp-content\/uploads\/sites\/39\/2023\/07\/Anne-Leung-scaled.jpg&#8221; admin_label=&#8221;Anne Leung&#8221; _builder_version=&#8221;4.14.7&#8243; link_option_url=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/Anne-Leung\/&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Hong Kong Tourism Board<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_team_member name=&#8221;Franklin Law &#8221; position=&#8221;Marketing Director&#8221; image_url=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/wp-content\/uploads\/sites\/39\/2023\/07\/Franklin-Law.jpg&#8221; admin_label=&#8221;Franklin Law &#8221; _builder_version=&#8221;4.14.7&#8243; link_option_url=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/Franklin-Law\/&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Ocean Park Hong Kong<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,1_4,1_4,1_4&#8243; make_equal=&#8221;on&#8221; admin_label=&#8221;MEA Judges 2021 Row 2&#8243; _builder_version=&#8221;4.7.5&#8243; use_custom_width=&#8221;on&#8221; custom_width_px=&#8221;1440px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_team_member name=&#8221;Savoy Lin&#8221; position=&#8221;Group Director of Marketing Communications&#8221; image_url=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/wp-content\/uploads\/sites\/39\/2023\/07\/Savoy-Lin.jpg&#8221; admin_label=&#8221;Savoy Lin&#8221; _builder_version=&#8221;4.14.7&#8243; link_option_url=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/Savoy-Lin\/&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Regal Hotels International<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; 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