{"id":11247,"date":"2022-09-02T14:58:35","date_gmt":"2022-09-02T06:58:35","guid":{"rendered":"https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/?p=11247"},"modified":"2022-09-02T15:03:32","modified_gmt":"2022-09-02T07:03:32","slug":"ellen-tsang-3","status":"publish","type":"post","link":"https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/ellen-tsang\/","title":{"rendered":"Ellen Tsang"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Speakers&#8221; _builder_version=&#8221;3.22&#8243; custom_padding=&#8221;50px||30px|&#8221; animation_style=&#8221;zoom&#8221; animation_intensity_zoom=&#8221;10%&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; header_text_color=&#8221;#D2AE2B&#8221; header_2_font_size=&#8221;40px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 style=\"text-align: left\"><strong>Judge&#8217;s Profile<\/strong><\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,2_3&#8243; _builder_version=&#8221;3.25&#8243; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;40px|0px|40px|0px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/wp-content\/uploads\/sites\/39\/2022\/09\/Ellen-Tsang.jpg&#8221; title_text=&#8221;Ellen Tsang&#8221; _builder_version=&#8221;4.14.7&#8243; custom_margin=&#8221;|||&#8221; custom_margin_tablet=&#8221;90px|||&#8221; custom_margin_last_edited=&#8221;off|desktop&#8221; custom_padding=&#8221;30px|||&#8221; z_index_tablet=&#8221;500&#8243; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Text&#8221; _builder_version=&#8221;4.14.7&#8243; text_font=&#8221;Poppins|300|||||||&#8221; text_text_color=&#8221;#000000&#8243; header_2_font=&#8221;Poppins|700|||||||&#8221; header_2_text_color=&#8221;#D2AE2B&#8221; header_2_font_size=&#8221;45px&#8221; header_2_letter_spacing=&#8221;2px&#8221; header_2_line_height=&#8221;2em&#8221; header_3_font=&#8221;Merriweather|700|||||||&#8221; header_3_text_color=&#8221;#4646c4&#8243; header_3_font_size=&#8221;36px&#8221; header_3_line_height=&#8221;1.4em&#8221; hover_enabled=&#8221;0&#8243; header_2_font_size_tablet=&#8221;35px&#8221; header_2_font_size_phone=&#8221;25px&#8221; header_2_font_size_last_edited=&#8221;on|desktop&#8221; header_3_font_size_tablet=&#8221;&#8221; header_3_font_size_phone=&#8221;&#8221; header_3_font_size_last_edited=&#8221;on|tablet&#8221; z_index_tablet=&#8221;500&#8243; text_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; text_text_shadow_vertical_length_tablet=&#8221;0px&#8221; text_text_shadow_blur_strength_tablet=&#8221;1px&#8221; link_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; link_text_shadow_vertical_length_tablet=&#8221;0px&#8221; link_text_shadow_blur_strength_tablet=&#8221;1px&#8221; ul_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; ul_text_shadow_vertical_length_tablet=&#8221;0px&#8221; ul_text_shadow_blur_strength_tablet=&#8221;1px&#8221; ol_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; ol_text_shadow_vertical_length_tablet=&#8221;0px&#8221; ol_text_shadow_blur_strength_tablet=&#8221;1px&#8221; quote_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; quote_text_shadow_vertical_length_tablet=&#8221;0px&#8221; quote_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_2_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_2_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_2_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_3_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_3_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_3_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_4_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_4_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_4_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_5_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_5_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_5_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_6_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_6_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_6_text_shadow_blur_strength_tablet=&#8221;1px&#8221; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h2>Ellen Tsang<\/h2>\n<p>Managing Director, Head of Marketing and Communications<br \/><strong>Value Partners Group<\/strong><\/p>\n<p><span lang=\"EN-US\" data-ogsc=\"rgb(32, 31, 30)\">Ellen\u00a0Tsang is the Managing Director, Head of Marketing and Communications of Value Partners Group. She is responsible for the overall marketing function of the HK-listed asset manager, which includes devising strategies and overseeing initiatives on branding, marketing, corporate communications and investor relations. Ellen has more than 15 years of financial marketing experience in the asset management and also insurance sectors. Prior to that,\u00a0Ellen\u00a0was a marketer in the internet and telecom industries. Over the years,\u00a0Ellen\u00a0and her team spearheaded many marketing campaigns in branding, product launch or re-positioning, and also projects on customer journey and crisis management.<\/span><\/p>\n<p><span lang=\"EN-US\" data-ogsc=\"rgb(32, 31, 30)\">Ellen\u00a0holds a MA in Marketing Management from the Birmingham City University in the UK, and a MSc in Finance from the Chinese University of Hong Kong. She is a fellow and also a Chartered Marketer of the Chartered Institute of Marketing.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;3.25&#8243; custom_margin=&#8221;0px||0px|&#8221; custom_padding=&#8221;0px||0px|&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;0px||0px|&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_divider color=&#8221;#cccccc&#8221; divider_style=&#8221;dotted&#8221; _builder_version=&#8221;3.19.18&#8243; height=&#8221;10px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.14.7&#8243; 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Head of Marketing and Brand Management&#8221; image_url=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/wp-content\/uploads\/sites\/39\/2022\/08\/MEA22_A4_Cover.png&#8221; admin_label=&#8221;Simon Shing&#8221; _builder_version=&#8221;4.14.7&#8243; link_option_url=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/Simon-shing\/&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>China CITIC Bank International<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_team_member name=&#8221;Winkie Wong&#8221; position=&#8221;Vice President, Brand and Creative&#8221; image_url=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/wp-content\/uploads\/sites\/39\/2022\/08\/Winkie-Wong.jpg&#8221; admin_label=&#8221;Winkie Wong&#8221; _builder_version=&#8221;4.14.7&#8243; link_option_url=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/Winkie-Wong\/&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>DFS Group<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_team_member name=&#8221;Brian Hui&#8221; position=&#8221;Managing Director, Head of Customer Propositions and Marketing, Wealth and Personal Banking HK&#8221; image_url=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/wp-content\/uploads\/sites\/39\/2022\/09\/Brian-Hui.jpg&#8221; admin_label=&#8221;Brian Hui&#8221; _builder_version=&#8221;4.14.7&#8243; link_option_url=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/Brian-Hui\/&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>HSBC<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,1_4,1_4,1_4&#8243; 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_builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_team_member name=&#8221;Eric Lui&#8221; position=&#8221;General Manager, HK &amp; Macau&#8221; image_url=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/wp-content\/uploads\/sites\/39\/2022\/08\/Eric-Lui_.jpg&#8221; admin_label=&#8221;Eric Lui&#8221; _builder_version=&#8221;4.14.7&#8243; link_option_url=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/Eric-Lui\/&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>L&#8217;Occitane (Far East)<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_team_member name=&#8221;Kristie Cheung&#8221; position=&#8221;Global Head of Marketing Communications&#8221; 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_builder_version=&#8221;4.14.7&#8243; link_option_url=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/Maggie-Cheng\/&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>MINI Hong Kong<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.0.47&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_team_member name=&#8221;Deep Yim&#8221; position=&#8221;Head Of Marketing Communications&#8221; image_url=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/wp-content\/uploads\/sites\/39\/2022\/08\/Deep-Yim.jpg&#8221; admin_label=&#8221;Deep Yim&#8221; _builder_version=&#8221;4.14.7&#8243; link_option_url=&#8221;https:\/\/awards.marketing-interactive.com\/marketing-excellence-hk\/Deep-Yim\/&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Nestl\u00e9<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; 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