{"id":20,"date":"2019-02-28T09:54:58","date_gmt":"2019-02-28T09:54:58","guid":{"rendered":"http:\/\/awards.marketing-interactive.com\/loyalty-and-engagement-awards-singapore-2019\/?page_id=20"},"modified":"2026-01-05T22:42:43","modified_gmt":"2026-01-05T14:42:43","slug":"about","status":"publish","type":"page","link":"https:\/\/awards.marketing-interactive.com\/loyalty-and-engagement-sg\/about\/","title":{"rendered":"About The Awards"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; theme_builder_area=&#8221;post_content&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221;][et_pb_row column_structure=&#8221;3_5,2_5&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<h2 class=\"h1\">About the Awards<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#ffffff&#8221; text_line_height=&#8221;1.8em&#8221; header_2_text_color=&#8221;#ffffff&#8221; header_2_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;95%&#8221; width_last_edited=&#8221;on|phone&#8221; module_alignment=&#8221;center&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;left&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]MARKETING-INTERACTIVE returns with the 14<sup style=\"font-size: 60%;\">th<\/sup> edition of The Loyalty &amp; Engagement Awards to celebrate the best loyalty and engagement campaigns designed to attract, retain, and appreciate an organisation\u2019s biggest advocates \u2013 their customers and their people.<\/p>\n<p>Open to any client company (public, private or NGO) or from partners or agencies entering on behalf of their clients, the annual awards seek to give merit to the most effective, innovative and deserving consumer-centric programmes and strategies. <\/p>\n<p>The Loyalty &#038; Engagement Awards is the only event in the Asia Pacific region focused completely on customer loyalty and engagement. Entries are sought from across South Asia, Southeast Asia and ANZ regions*.<\/p>\n<p>53 categories covering broader vertical engagement bases and loyalty schemes are open for submission this year.  <\/p>\n<p>Judged by an independent panel of senior, client-side marketers, the awards present the perfect opportunity to not only showcase your best work to the wider industry but increase your credibility and claim your position at the forefront of success.<\/p>\n<p>Four overall titles &#8211; the L&#038;E 2026 Brand of the Year, Loyalty Agency of the Year, Engagement Agency of the Year, and Relationship Marketing Agency of the Year &#8211; will also be awarded to the most successful agencies and brand at the awards ceremony.  <\/p>\n<p>We wish all entrants the very best of luck with their submissions! <\/p>\n<p><em>*The following countries are eligible to enter: Australia, Bangladesh, Bhutan, Brunei, Cambodia, East Timor, India, Indonesia, Laos, Malaysia, Maldives, Myanmar, Nepal, New Zealand, Pakistan, Papua New Guinea, Philippines, Singapore, Sri Lanka, Thailand and Vietnam<\/em>[\/et_pb_text][et_pb_button button_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIzIiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@&#8221; button_text=&#8221;GET STARTED&#8221; disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.27.0&#8243; _dynamic_attributes=&#8221;button_url&#8221; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][\/et_pb_button][\/et_pb_column][et_pb_column type=&#8221;2_5&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_video src=&#8221;https:\/\/static.lighthouse-media.asia\/LEA\/2022\/Loyalty_Engagement_Awards.mp4&#8243; disabled_on=&#8221;on|on|on&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; disabled=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][\/et_pb_video][et_pb_image src=&#8221;https:\/\/awards.marketing-interactive.com\/loyalty-and-engagement-sg\/wp-content\/uploads\/sites\/30\/2026\/01\/LEA-SG-Web-Main-Pic.png&#8221; title_text=&#8221;LEA SG Web Main Pic&#8221; show_bottom_space=&#8221;off&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;50px||||false|false&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; theme_builder_area=&#8221;post_content&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221;][et_pb_row column_structure=&#8221;3_5,2_5&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;] About the Awards [\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#ffffff&#8221; text_line_height=&#8221;1.8em&#8221; header_2_text_color=&#8221;#ffffff&#8221; header_2_line_height=&#8221;1.6em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;95%&#8221; width_last_edited=&#8221;on|phone&#8221; module_alignment=&#8221;center&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;left&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]MARKETING-INTERACTIVE returns with the 14th edition of The Loyalty &amp; Engagement Awards to celebrate the [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-20","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - 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