{"id":16301,"date":"2024-06-14T22:32:52","date_gmt":"2024-06-14T14:32:52","guid":{"rendered":"https:\/\/awards.marketing-interactive.com\/loyalty-and-engagement-sg\/?page_id=16301"},"modified":"2024-11-22T14:28:22","modified_gmt":"2024-11-22T06:28:22","slug":"2024-winners","status":"publish","type":"page","link":"https:\/\/awards.marketing-interactive.com\/loyalty-and-engagement-sg\/2024\/winners\/","title":{"rendered":"2024 Winners"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.7.5″ global_colors_info=”{}”][et_pb_row _builder_version=”4.14.7″ global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”3.0.47″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Winners” _builder_version=”4.14.7″ saved_tabs=”all” global_colors_info=”{}”]<\/p>\n

2024 Winners<\/h2>\n

[\/et_pb_text][et_pb_toggle title=”Brand of the Year” admin_label=”L&E 2024 Brand of the Year” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n
\"\"<\/td>\nShell International Petroleum<\/strong>
<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”Loyalty Agency of the Year” admin_label=”Loyalty Agency of the Year” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n

 <\/p>\n\n\n\n
\"\"<\/td>\nPRM Marketing Services (PRMMS)<\/span><\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”Engagement Agency of the Year” admin_label=”Engagement Agency of the Year” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n

 <\/p>\n\n\n\n
\"\"<\/td>\nPRM Marketing Services (PRMMS)<\/span><\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”Relationship Marketing Agency of the Year” admin_label=”Relationship Marketing Agency of the Year” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n
\"\"<\/td>\nPRM Marketing Services (PRMMS)<\/span><\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_text admin_label=”LOYALTY CATEGORIES” _builder_version=”4.14.7″ saved_tabs=”all” global_colors_info=”{}”]<\/p>\n

LOYALTY CATEGORIES<\/h3>\n

[\/et_pb_text][et_pb_toggle title=”1. Best Card-Based Loyalty Programme” admin_label=”1. Best Card-Based Loyalty Programme” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

UEM Sunrise<\/strong><\/span>
Brand: Tresor by UEM Sunrise
Campaign: Tresor Loyalty Programme<\/span><\/p>\n<\/td>\n<\/tr>\n

\"\"<\/td>\n\n
SILVER
<\/strong><\/span><\/h5>\n

Hewlett Packard Enterprise<\/strong>
Campaign: HPE ENGAGE & GROW
Agency: PRM Marketing Services (PRMMS)<\/p>\n<\/td>\n<\/tr>\n

\"\"<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Bank of China
<\/strong>Campaign: Bank of China rewards & incentives
Agency: WINK<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”2. Best Loyalty Programme Integration” admin_label=”2. Best Loyalty Programme Integration” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Abbott Products Indonesia<\/strong><\/span>
Brand: Pediasure
Campaign: Pediasure Loyalty Program
Agency:\u00a0Epic Tech<\/span><\/p>\n<\/td>\n<\/tr>\n

\"\"<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

CARiNG Pharmacy Retail Management<\/strong>
Brand: Caring Membership
Campaign: 3\u00a0Great Pharmacies, 1 Awesome App
Agency: 180 Degrees Brandcom<\/p>\n<\/td>\n<\/tr>\n

\"\"<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Hewlett Packard Enterprise
<\/strong>Campaign: HPE ENGAGE & GROW
Agency: PRM Marketing Services (PRMMS)<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”3. Best Loyalty Strategy \u2013 Automotive” admin_label=”3. Best Loyalty Strategy \u2013 Automotive” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

RACQ<\/strong><\/span>
Campaign: RACQ Member Benefits Cashback
Agency: WINK<\/span><\/p>\n<\/td>\n<\/tr>\n

\"\"<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Shell International Petroleum<\/strong>
Campaign: Shell Advantage Rewards (SHARE)
Agency: PRM Marketing Services (PRMMS)<\/p>\n<\/td>\n<\/tr>\n

\"\"<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Inchcape Singapore
<\/strong>Campaign: Toyota Always
Agency: PRM Marketing Services (PRMMS)<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”4. Best Loyalty Strategy \u2013 Consumer” admin_label=”4. Best Loyalty Strategy \u2013 Consumer” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Abbott Products Indonesia<\/strong><\/span>
Brand: PEDIASURE & ENSURE
Campaign: WHATSAPP – DIGITAL VOUCHER DISTRIBUTION FOR PHARMACIES, GENERAL TRADE AND MODERN TRADE
Agency: Kartini Otomasi Indonesia<\/span><\/p>\n<\/td>\n<\/tr>\n

\"\"<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Watsons Malaysia\u00a0<\/strong>
Campaign: Watsons CRM 2023
Agency: Accenture Song<\/p>\n<\/td>\n<\/tr>\n

\"\"<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

FairPrice Group
<\/strong>Campaign: Always, FairPrice: 50 Years of Purpose<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”5. Best Loyalty Strategy \u2013 eCommerce” admin_label=”5. Best Loyalty Strategy \u2013 eCommerce” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

FairPrice Group<\/strong><\/span>
Campaign: Always, FairPrice: 50 Years of Purpose<\/span><\/p>\n<\/td>\n<\/tr>\n

\"\"<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Watsons Malaysia\u00a0<\/strong>
Campaign: Empowering Malaysians to Shop Online with more value
Agency: Accenture Song<\/p>\n<\/td>\n<\/tr>\n

\"\"<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

VANS
<\/strong>Campaign: VANS\u2019 Off the Wall Engagement with Strategic Automation
Agency: ADA Asia<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”6. Best Loyalty Strategy \u2013 Entertainment & Media” admin_label=”6. Best Loyalty Strategy \u2013 Entertainment & Media” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

National Gallery Singapore (Keppel Centre for Art Education)<\/strong><\/span>
Campaign: A Brush with Forest Fire
Agency: The Merry Men Works, Make Studios<\/span><\/p>\n<\/td>\n<\/tr>\n

\"\"<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

TSL Media Group<\/strong>
Campaign: #TSL10 Anniversary Campaign<\/p>\n<\/td>\n<\/tr>\n

\"\"<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Vietnam Airlines
<\/strong>Campaign: Lotusmiles
Agency: Comarch<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”7. Best Loyalty Strategy \u2013 Fashion & Beauty” admin_label=”7. Best Loyalty Strategy \u2013 Fashion & Beauty” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Jaspal Group<\/strong><\/span>
Campaign: JASPAL: Crafting a Trendsetting Legacy with 87% Loyalty Growth
Agency:\u00a0Capillary Technologies<\/span><\/p>\n<\/td>\n<\/tr>\n

\"\"<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Watsons Malaysia<\/strong>
Campaign: Watsons CRM 2023
Agency: Accenture Song<\/p>\n<\/td>\n<\/tr>\n

\"\"<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

GUERLAIN
<\/strong>Campaign: GUERLAIN CHRISTMAS ADVENT CALENDAR
Agency: XGATE<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”8. Best Loyalty Strategy \u2013 Finance & Insurance ” admin_label=”8. Best Loyalty Strategy \u2013 Finance & Insurance ” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Standard Chartered Bank Singapore<\/strong><\/span>
Campaign: SC Mobile
Agency: W\/E + Partners<\/span><\/p>\n<\/td>\n<\/tr>\n

\"\"<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

AIA Singapore<\/strong>
Campaign: AIA CI \u2013 AIA Cancer Care Booster and AIA Recharge CI Cover Promo
Agency: W\/E + Partners<\/p>\n<\/td>\n<\/tr>\n

\"\"<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

FWD Vietnam
<\/strong>Campaign: Celebrate 1OxFWDb<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”9. Best Loyalty Strategy \u2013 Food & Beverage” admin_label=”9. Best Loyalty Strategy \u2013 Food & Beverage” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

FairPrice Group<\/strong><\/span>
Brand: Kopitiam Investment
Campaign: Kopitiam Goes Digital<\/span><\/p>\n<\/td>\n<\/tr>\n

\"\"<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Imperial Treasure Restaurant Group<\/strong>
Campaign: IMPERIAL TREASURE CLUB
Agency: XGATE<\/p>\n<\/td>\n<\/tr>\n

\"\"<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Pu Tien Restaurant<\/strong>
Campaign: Putien Membership
Agency: XGATE<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”10. Best Loyalty Strategy \u2013 Launch \/ Re-Launch” admin_label=”10. Best Loyalty Strategy \u2013 Launch \/ Re-Launch” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Unilever Singapore<\/strong><\/span>
Brand: Magnum
Campaign: The Magnum Classic Remix Arcade
Agencies: Jack Morton, Sqkii, Golin Singapore, Tower of Doom, Mindshare\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n

\"\"<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

FairPrice Group<\/strong>
Campaign: Always, FairPrice: 50 Years of Purpose<\/p>\n<\/td>\n<\/tr>\n

\"\"<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Standard Chartered Bank Singapore
<\/strong>Campaign: SC Mobile
Agency: W\/E + Partners<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”11. Best Loyalty Strategy \u2013 Lifestyle” admin_label=”11. Best Loyalty Strategy \u2013 Lifestyle” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

United Overseas Bank (UOB)<\/strong><\/span>
Brand: UOB TMRW
Campaign: Smooth payments with UOB TMRW
Agency:\u00a0GERMS Digital<\/span><\/p>\n<\/td>\n<\/tr>\n

\"\"<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Tata Group<\/strong>
Campaign: How Tata x Capillary Built & Scaled One of Largest Coalition Program to 100mn Registered Users.
Agency: Capillary Technologies<\/p>\n<\/td>\n<\/tr>\n

\"\"<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

MAPCLUB Digital Asia
<\/strong>Brand: MAPCLUB
Campaign: Building The Top-of-Mind Integrated Loyalty Program Ecosystem and Customer Engagement in Retail Lifestyle Sector<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

 <\/p>\n

[\/et_pb_toggle][et_pb_toggle title=”12. Best Loyalty Strategy \u2013 Retail” admin_label=”12. Best Loyalty Strategy \u2013 Retail” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Watsons Malaysia <\/strong><\/span>
Campaign: Watsons CRM 2023
Agency: Accenture Song<\/span><\/p>\n<\/td>\n<\/tr>\n

\"\"<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Shell International Petroleum<\/strong>
Campaign: Shell Advantage Rewards (SHARE)
Agency: PRM Marketing Services (PRMMS)<\/p>\n<\/td>\n<\/tr>\n

\"\"<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

MAPCLUB Digital Asia
<\/strong>Brand: MAPCLUB
Campaign: Building The Top-of-Mind Integrated Loyalty Program Ecosystem and Customer Engagement in Retail Lifestyle Sector<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”13. Best Loyalty Strategy \u2013 Travel & Hospitality” admin_label=”13. Best Loyalty Strategy \u2013 Travel & Hospitality” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Pan Pacific Hotels Group<\/strong>
Campaign: #YoursToDiscover
Agency: Bread Butter Bacon<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Enrich by Malaysia Airlines<\/strong>
Campaign: Enrich A-TO-Z
Agency: Magna Digital<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Sentosa Development Corporation<\/strong>
Campaign: MySentosa App
Agency: Section<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”14. Best Membership Programme” admin_label=”14. Best Membership Programme” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Jaspal Group<\/strong>
Campaign: JASPAL: Crafting a Trendsetting Legacy with 87% Loyalty Growth
Agency: Capillary Technologies<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Shell International Petroleum<\/strong>
Campaign: Shell Advantage Rewards (SHARE)
Agency: PRM Marketing Services (PRMMS)<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

minden.ai<\/strong>
Brand: yuu Rewards Club
Campaign: yuu Rewards Club<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”15. Best Partnership in a Loyalty Programme” admin_label=”15. Best Partnership in a Loyalty Programme” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Hewlett Packard Enterprise<\/strong>
Campaign: HPE ENGAGE & GROW
Agency: PRM Marketing Services (PRMMS)<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Enrich by Malaysia Airlines<\/strong>
Campaign: FLY, STAY, PAY!
Agency: Magna Digital<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Aspire Lifestyles (APAC)<\/strong>
Campaign: Aspire Lifestyles Singapore<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”16. Best Regional Loyalty Campaign” admin_label=”16. Best Regional Loyalty Campaign” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

United Overseas Bank (UOB)
<\/strong>Brand: UOB Cards
Campaign: UOB Cards x Taylor Swift Campaign
Agency: GERMS<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Pan Pacific Hotels Group<\/strong>
Campaign: #YoursToDiscover
Agency: Bread Butter Bacon<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Shell<\/strong>
Campaign: How Shell stands out in the Indian Market using Shell V-Power Rewards
Agency: Capillary Technologies<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”17. Best Use of Artificial Intelligence” admin_label=”17. Best Use of Artificial Intelligence” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

minden.ai<\/strong>
Campaign: Causal AI: From Mass Promotion to Personalized Engagement<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

DBS Bank<\/strong>
Campaign: OTP Authentication<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Singtel<\/strong>
Campaign: Aurora B2B Marketplace<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”18. Best Use of Rewards & Incentives” admin_label=”18. Best Use of Rewards & Incentives” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Salim Ivomas Pratama<\/strong>
Brand: Palmia
Campaign: Palmia Points
Agency: Limestones<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Global Digital Niaga (Blibli)<\/strong>
Campaign: Dream On<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Hewlett Packard Enterprise<\/strong>
Campaign: HPE ENGAGE & GROW
Agency: PRM Marketing Services (PRMMS)<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_text admin_label=”ENGAGEMENT CATEGORIES” _builder_version=”4.14.7″ saved_tabs=”all” global_colors_info=”{}”]<\/p>\n

ENGAGEMENT CATEGORIES<\/h3>\n

[\/et_pb_text][et_pb_toggle title=”19. Best Customer Experience” admin_label=”19. Best Customer Experience” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

DBS Bank<\/strong>
Campaign: Applying Continuous Discovery to deliver Cashless Cashback solutions <\/span><\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Singlife<\/strong>
Campaign: A Better Way to Financial Freedom<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Oversea-Chinese Banking Corporation<\/strong>
Brand: OCBC
Campaign: OCBC Wisma Atria
Agency: GOVT Singapore<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”20. Best Employee Engagement Strategy” admin_label=”20. Best Employee Engagement Strategy” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

DBS Bank<\/strong>
Campaign: Best of Me, Best of We, and Best of E!<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

RHB Singapore<\/strong>
Campaign: At our Best, Together<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Sime Darby Oils<\/strong>
Campaign: #GetMovingChallenge 3.0
Agency: Edelman<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”21. Best Engagement Strategy \u2013 B2B” admin_label=”21. Best Engagement Strategy \u2013 B2B” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Hewlett Packard Enterprise<\/strong>
Campaign: HPE ENGAGE & GROW
Agency: PRM Marketing Services (PRMMS)<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

HSBC<\/strong>
Campaign: HSBC Nexus@Singapore Fintech Festival
Agencies: George P. Johnson, Design Bridge and Partners<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Hewlett Packard Enterprise<\/strong>
Campaign: HPE Networking Instant On ACTION Partner Club
Agency: PRM Marketing Services (PRMMS)<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”22. Best Engagement Strategy \u2013 B2C” admin_label=”22. Best Engagement Strategy \u2013 B2C” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Abbott Products Indonesia<\/strong>
Brand: Pediasure
Campaign: Pediasure Loyalty Program
Agency: Epic Tech <\/span><\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Unilever Singapore<\/strong>
Brand: Magnum
Campaign: The Magnum Classic Remix Arcade
Agencies: Jack Morton, Sqkii, Golin Singapore, Tower of Doom, Mindshare<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Abbott Products Indonesia<\/strong>
Brand: PEDIASURE & ENSURE
Campaign: WHATSAPP \u2013 DIGITAL VOUCHER DISTRIBUTION FOR PHARMACIES, GENERAL TRADE AND MODERN TRADE
Agency: Kartini Otomasi Indonesia<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”23. Best Engagement Strategy \u2013 Specific Audience” admin_label=”23. Best Engagement Strategy \u2013 Specific Audience” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Syngenta Asia Pacific<\/strong>
Campaign: Syngenta ePartnerGrow
Agency: PRM Marketing Services (PRMMS)<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Geneco<\/strong>
Campaign: #MySecretGarden<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Shell International Petroleum<\/strong>
Campaign: Shell Advantage Rewards (SHARE)
Agency: PRM Marketing Services (PRMMS)<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”24. Best Omnichannel Strategy” admin_label=”24. Best Omnichannel Strategy” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Watsons Malaysia<\/strong>
Campaign: Watsons Giving You Seoul with the Biggest K-Beauty Festa!
Agency: Accenture Song<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Under Armour<\/strong>
Campaign: UA Rewards Anniversary: Omnichannel Loyalty Beyond Borders
Embarked on an ambitious endeavor, created a unified campaign across SAPAC.<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Shell International Petroleum<\/strong>
Campaign: Shell Advantage Rewards (SHARE)
Agency: PRM Marketing Services (PRMMS)<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”25. Best Online Experience” admin_label=”25. Best Online Experience” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

RHB Singapore<\/strong>
Campaign: Beyond the Branch: RHB\u2019s Mobile & Web Banking Revolution <\/span><\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Hewlett Packard Enterprise<\/strong>
Campaign: HPE Networking Instant On ACTION Partner Club
Agency: PRM Marketing Services (PRMMS)<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Shell International Petroleum<\/strong>
Campaign: Shell Advantage Rewards (SHARE)
Agency: PRM Marketing Services (PRMMS)<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”26. Best Use of Advocates” admin_label=”26. Best Use of Advocates” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Central Provident Fund Board<\/strong>
Campaign: C.P.F: Community Paying it Forward<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Geneco<\/strong>
Campaign: #MySecretGarden<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Geneco<\/strong>
Campaign: The Magic of Hope<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”27. Best Use of Contests \/ Promotions” admin_label=”27. Best Use of Contests \/ Promotions” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

HSBC Singapore<\/strong>
Campaign: Play for Good
Agency: Ogilvy Singapore<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

United Overseas Bank (UOB)<\/strong>
Brand: UOB Cards
Campaign: Magic & Romance Regional Campaign
Agency: GERMS Digital<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

AIA Singapore<\/strong>
Campaign: AIA Recharge CI Cover Promo
Agency: W\/E + Partners<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”28. Best Use of Corporate Social Responsibility” admin_label=”28. Best Use of Corporate Social Responsibility” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Geneco<\/strong>
Campaign: The Magic of Hope<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

DBS Bank<\/strong>
Campaign: People of Purpose with MINDS<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

HSBC Singapore<\/strong>
Campaign: Play for Good
Agency: Ogilvy Singapore<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”29. Best Use of Experiential \/ Live Marketing” admin_label=”29. Best Use of Experiential \/ Live Marketing” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

KELLY AND COMPANION<\/strong>
Brand: KELLY & CO\u2019S
Campaign: KELLY & CO\u2019S 30-DAY CHALLENGE<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Geneco<\/strong>
Campaign: The Magic of Hope<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

HSBC Singapore<\/strong>
Campaign: HSBC Women\u2019s World Championship \u2013 5D Orchid Holographic Installation
Agency: Hogarth Worldwide<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”30. Best Use of Gamification” admin_label=”30. Best Use of Gamification” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Shell International Petroleum<\/strong>
Campaign: Shell Advantage Rewards (SHARE)
Agency: PRM Marketing Services (PRMMS)<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Central Provident Fund Board<\/strong>
Campaign: C.P.F: Community Paying it Forward
Agency: Originally US<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

HSBC Singapore<\/strong>
Campaign: Play for Good
Agency: Ogilvy Singapore<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”31. Best Use of Influencers” admin_label=”31. Best Use of Influencers” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Pan Pacific Hotels Group<\/strong>
Campaign: PPHG #YoursToDiscover
Agency: Bread Butter Bacon<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

AIA Singapore<\/strong>
Campaign: Live Better with Tottenham Hotspur<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Geneco<\/strong>
Campaign: #GenecoFiVesta<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”32. Best Use of Integrated Media” admin_label=”32. Best Use of Integrated Media” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Geneco<\/strong>
Campaign: #MySecretGarden<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

AIA Singapore<\/strong>
Campaign: AIA Health360
Agency: Ogilvy Singapore<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Geneco<\/strong>
Campaign: #GenecoFiVesta<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”33. Best Use of User-Generated Content” admin_label=”33. Best Use of User-Generated Content” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Kitchenette Lestari<\/strong>
Brand: Djournal Coffee
Campaign: UGC Campaign Strategy<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

HSBC Singapore<\/strong>
Campaign: Play for Good
Agency: Ogilvy Singapore<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

KELLY AND COMPANION<\/strong>
Brand: KELLY & CO\u2019S
Campaign: KELLY & CO\u2019S PET AMBASSADORS PROGRAM<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”34. Best User Experience” admin_label=”34. Best User Experience” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Sentosa Development Corporation<\/strong>
Campaign: MySentosa App
Agency: Section<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Mandai Wildlife Reserve<\/strong>
Campaign: Ranger Buddies Quest
Agencies: Pico Art International, Media.Monks<\/p>\n<\/td>\n<\/tr>\n

\"\"<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Tata Group<\/strong>
Campaign: How Tata x Capillary Built & Scaled One of Largest Coalition Program to 100mn Registered Users.
Agency: Capillary Technologies<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_text admin_label=”RELATIONSHIP CATEGORIES” _builder_version=”4.14.7″ saved_tabs=”all” global_colors_info=”{}”]<\/p>\n

RELATIONSHIP CATEGORIES<\/h3>\n

[\/et_pb_text][et_pb_toggle title=”35. Best Customer Relationship Management Strategy” admin_label=”35. Best Customer Relationship Management Strategy” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Watsons Malaysia<\/strong>
Campaign: Watsons CRM 2023
Agency: Accenture Song<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Shell International Petroleum<\/strong>
Campaign: Shell Advantage Rewards (SHARE)
Agency: PRM Marketing Services (PRMMS)<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Hewlett Packard Enterprise<\/strong>
Campaign: HPE ENGAGE & GROW
Agency: PRM Marketing Services (PRMMS)<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”36. Best Customer Retention Strategy” admin_label=”36. Best Customer Retention Strategy” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Enrich by Malaysia Airlines<\/strong>
Campaign: SHORTCUT TO THE TOP
Agency: Magna Digital<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

FairPrice Group<\/strong>
Brand: NTUC FairPrice Co-Operative
Campaign: Sustain Online Groceries Success \u2013 Navigating Post-Pandemic Retention<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Hewlett Packard Enterprise<\/strong>
Campaign: HPE ENGAGE & GROW
Agency: PRM Marketing Services (PRMMS)<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”37. Best Personalisation in Relationship Marketing” admin_label=”37. Best Personalisation in Relationship Marketing” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Hewlett Packard Enterprise<\/strong>
Campaign: HPE ENGAGE & GROW
Agency: PRM Marketing Services (PRMMS)<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Shell International Petroleum<\/strong>
Campaign: Shell Advantage Rewards (SHARE)
Agency: PRM Marketing Services (PRMMS)<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Friesland Campina<\/strong>
Brand: Friso
Campaign: Friso Ecosystem
Agency: MRM Singapore<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”38. Best Use of Consumer Insights \/ Data Analytics” admin_label=”38. Best Use of Consumer Insights \/ Data Analytics” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

FairPrice Group<\/strong>
Brand: NTUC FairPrice Co-Operative
Campaign: Elevating Omni-Channel Customer Engagement and Experience through Data Analytics and Insights<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Shell International Petroleum<\/strong>
Campaign: Shell Advantage Rewards (SHARE)
Agency: PRM Marketing Services (PRMMS)<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

HSBC<\/strong>
Campaign: HSBC Nexus@Singapore Fintech Festival
Agencies: George P. Johnson, Design Bridge and Partners<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”39. Best Use of Content Marketing” admin_label=”39. Best Use of Content Marketing” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

AIA Singapore<\/strong>
Campaign: AIA Centurion PA
Agency: Ogilvy Singapore<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Geneco<\/strong>
Campaign: #MySecretGarden<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Watsons Malaysia\u00a0<\/strong>
Campaign: Watsons Health, Wellness, and Beauty Video Series 2023
Agency: Accenture Song<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”40. Best Use of Direct Marketing” admin_label=”40. Best Use of Direct Marketing” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Hewlett Packard Enterprise<\/strong>
Campaign: HPE ENGAGE & GROW
Agency: PRM Marketing Services (PRMMS) <\/span><\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Geneco<\/strong>
Campaign: The Magic of Hope<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

State Bank of India (SBI)<\/strong>
Campaign: New Card Activation Campaign for debit portfolio
Agency: Mastercard<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Friesland Campina<\/strong>
Brand: Friso
Campaign: Friso Ecosystem
Agency: MRM Singapore<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”41. Best Use of Mobile” admin_label=”41. Best Use of Mobile” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Shell International Petroleum<\/strong>
Campaign: Shell Advantage Rewards (SHARE)
Agency: PRM Marketing Services (PRMMS)<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

HSBC Singapore<\/strong>
Campaign: Play for Good
Agency: Ogilvy Singapore<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Sentosa Development Corporation<\/strong>
Campaign: MySentosa App
Agency: Section<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”42. Best Use of Relationship Marketing \u2013 B2B” admin_label=”42. Best Use of Relationship Marketing \u2013 B2B” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Cigna<\/strong>
Campaign: The 5% Pledge
Agency: MRM Singapore<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

IMI Lifestyle Products<\/strong>
Brand: Goodsalt
Campaign: Healthier Food Trail
Agencies: Aires Adventure, Skale by Growth Desk<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Shell International Petroleum<\/strong>
Campaign: Shell Advantage Rewards (SHARE)
Agency: PRM Marketing Services (PRMMS)<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”43. Best Use of Relationship Marketing \u2013 B2C” admin_label=”43. Best Use of Relationship Marketing \u2013 B2C” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Shell International Petroleum<\/strong>
Campaign: Shell Advantage Rewards (SHARE)
Agency: PRM Marketing Services (PRMMS)<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Geneco<\/strong>
Campaign: #MySecretGarden<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Geneco<\/strong>
Campaign: #GenecoFiVesta<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”44. Best Use of Social Media” admin_label=”44. Best Use of Social Media” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Immigration and Checkpoints Authority<\/strong>
Campaign: Happy 20th Birthday ICA!
Agency: Digital Studio by APRW<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Pan Pacific Hotels Group<\/strong>
Campaign: PPHG #YoursToDiscover
Agency: Bread Butter Bacon<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Kenanga Investment Bank<\/strong>
Campaign: 1-minute Warrants<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”45. Best Use of Technology” admin_label=”45. Best Use of Technology” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Mandai Wildlife Reserve<\/strong>
Campaign: Ranger Buddies Quest
Agencies: Pico Art International, Media.Monks<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Shell International Petroleum<\/strong>
Campaign: Shell Advantage Rewards (SHARE)
Agency: PRM Marketing Services (PRMMS)<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Hewlett Packard Enterprise<\/strong>
Campaign: HPE ENGAGE & GROW
Agency: PRM Marketing Services (PRMMS)<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_text admin_label=”TALENT CATEGORIES” _builder_version=”4.14.7″ saved_tabs=”all” global_colors_info=”{}”]<\/p>\n

TALENT CATEGORIES<\/h3>\n

[\/et_pb_text][et_pb_toggle title=”46. Team of the Year \u2013 Agency” admin_label=”46. Team of the Year \u2013 Agency” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

PRM Marketing Services (PRMMS)<\/strong><\/span><\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Wink<\/strong><\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Digitas Singapore<\/strong><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”47. Team of the Year \u2013 Brand” admin_label=”47. Team of the Year \u2013 Brand” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

FairPrice Group<\/strong><\/span><\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Hewlett Packard Enterprise<\/strong><\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Millennium Hotels and Resorts<\/strong><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.7.5″ global_colors_info=”{}”][et_pb_row _builder_version=”4.14.7″ global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”3.0.47″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Winners” _builder_version=”4.14.7″ saved_tabs=”all” global_colors_info=”{}”] 2024 Winners [\/et_pb_text][et_pb_toggle title=”Brand of the Year” admin_label=”L&E 2024 Brand of the Year” _builder_version=”4.14.7″ global_colors_info=”{}”] Shell International Petroleum [\/et_pb_toggle][et_pb_toggle title=”Loyalty Agency of the Year” admin_label=”Loyalty Agency of the Year” _builder_version=”4.14.7″ global_colors_info=”{}”]   PRM Marketing Services (PRMMS) [\/et_pb_toggle][et_pb_toggle title=”Engagement Agency of […]<\/p>\n","protected":false},"author":51,"featured_media":17666,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-16301","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"\n2024 Winners - 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