Finalists
1. Best e-Commerce – Retail
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bossini |
 |
Cyber Games Arena Campaign: Cyber Games Arena eCommerce Ecosystem Agency: MONI |
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Dior Campaign: Dior Event System Development Agency: PRIZM |
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Hutchison Telephone Company Brand: 3HK Campaign: 3LIVE BOX |
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New Balance Campaign: APAC e-Commerce Rollout Agency: MONI |
2. Best e-Commerce – Financial Services
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AIA Hong Kong Campaign: AIA HK Voluntary Health Insurance Scheme Campaign Agencies: Xaxis Hong Kong, MediaCom Hong Kong |
 |
AXA China Region Insurance Company Brand: AXA Hong Kong & Macau Campaign: Travel insurance eCommerce revamp |
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MSIG Insurance (Hong Kong) Campaign: MSIG Mobile App Agency: ESDlife |
4. Best e-Commerce – Lifestyle & Entertainment
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Crown Motor Brand: Toyota Supra Campaign: Toyota’s legend Supra new launch online pre-ordering & event support Agency: PRIZM |
|
Cyber Games Arena Campaign: Cyber Games Arena eCommerce Ecosystem Agency: MONI |
 |
Genting Cruise Lines Brand: Dream Cruises Campaign: Cruising to the Dream Performance Agency: Mindshare Hong Kong – Neo |
|
New Balance Campaign: APAC e-Commerce Rollout Agency: MONI |
 |
tmtplaza Campaign: tmtplaza 30th Anniversary – Christmas Light Extravaganza Agency: Joy Luck Entertainment |
5. Best e-Commerce – Food & Beverage
 |
Birdland (Hong Kong) Brand: KFC Campaign: KFC Golden Series Launch & Ecommerce Campaign Agency: PRIZM |
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General Mills Brand: Häagen-Dazs Campaign: Häagen-Dazs E-Coupon Distribution System Agency: PRIZM |
6. Best e-Commerce – Hospitality & Travel
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Cathay Pacific Airways Campaign: Cathay Pacific Always On Global Performance Campaign Agency: Digitas Hong Kong |
 |
The Peninsula Boutique Campaign: Peninsula Boutique E-commerce B2B & B2C Agency: MONI |
 |
The Peninsula Hotels Campaign: Driving Direct Hotel Bookings Through Always On SEM Agency: iProspect Hong Kong |
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Trip.com Campaign: Trip.com “The Easy Way To Go” Agency: Digitas Hong Kong |
7. Best e-Commerce – Telecommunication
 |
Birdie Mobile Campaign: Birdie Mobile and Birdie Farm |
|
Hutchison Telephone Company Brand: 3HK Campaign: 3LIVE BOX |
 |
MO – Mobile Online Campaign: Disrupt Telcos with MO Agency: IBM iX |
 |
SmarTone Telecommunication Brand: SmarTone Campaign: e-Commerce in SmarTone |
8. Best Solution – International Expansion
|
Genting Cruise Lines Brand: Dream Cruises Campaign: Cruising to the Dream Performance Agency: Mindshare Hong Kong – Neo |
 |
THE NET-A-PORTER GROUP ASIA PACIFIC Brand: NET-A-PORTER Campaign: New Fashion Talents Agency: Havas Media |
9. Best Solution – Customer Communication
 |
B.S.C. Online Brand: BKEE.com Campaign: BKEE.com eCommerce Solution Agency: CLEARgo |
|
tmtplaza Campaign: tmtplaza 30th Anniversary – Christmas Light Extravaganza Agency: Joy Luck Entertainment |
 |
Ubisoft Campaign: Ubisoft ChinaJoy – Unlocks the Next Level Agency: Freeman |
11. Best Solution – Best Organic Search Campaign
 |
ASH Campaign: From Last Page to #1: Uplifting Visibility and Growing Traffic for ASH through SEO Agency: iProspect Hong Kong |
 |
Cigna Hong Kong Campaign: Insuring Cigna’s Organic Visibility and Traffic Agency: SearchGuru Hong Kong |
12. Best Solution – Sales Lead Generation
|
AIA Hong Kong Campaign: AIA HK Voluntary Health Insurance Scheme Campaign Agencies: Xaxis Hong Kong, MediaCom Hong Kong |
|
B.S.C. Online Brand: BKEE.com Campaign: BKEE.com B2B eCommerce Portal Agency: CLEARgo |
|
Birdland (Hong Kong) Brand: KFC Campaign: KFC Golden Series Launch & Ecommerce Campaign Agency: PRIZM |
|
Cathay Pacific Airways Campaign: Cathay Pacific Always On Global Performance Campaign Agency: Digitas Hong Kong |
|
Crown Motor Brand: Toyota Supra Campaign: Toyota’s legend Supra new launch online pre-ordering & event support Agency: PRIZM |
15. Best Use of Social Media
 |
Sino Group Campaign: Sino Green Hackers Agency: KASHow |
|
tmtplaza Campaign: tmtplaza 30th Anniversary – Christmas Light Extravaganza Agency: Joy Luck Entertainment |
 |
Tsui Heung Food Factory Campaign: Tsui Heung Social Media with E-Commerce Management Agency: Ying Interactive Marketing Services |
16. Best Use of Programmatic
|
B.S.C. Online Brand: BKEE.com Campaign: BKEE.com eCommerce Solution Agency: CLEARgo |
|
Cathay Pacific Airways Campaign: Cathay Pacific Always On Global Performance Campaign Agency: Digitas Hong Kong |
|
Genting Cruise Lines Brand: Dream Cruises Campaign: Cruising to the Dream Performance Agency: Mindshare Hong Kong – Neo |
 |
The Dairy Farm Company Brand: Market Place by Jasons Campaign: Market Place Delivers Always-on Campaign Agencies: Xaxis Hong Kong, Mindshare Hong Kong |
17. Best e-Commerce Strategies
|
AIA Hong Kong |
|
bossini |
|
Cathay Pacific Airways Campaign: Cathay Pacific Always On Global Performance Campaign Agency: Digitas Hong Kong |
|
Genting Cruise Lines Brand: Dream Cruises Campaign: Cruising to the Dream Performance Agency: Mindshare Hong Kong – Neo |
 |
Yahoo Hong Kong Brand: Yahoo Shopping Campaign: Yahoo App x Yahoo Shopping 8th Anniversary |
18. Best User Experience
|
AIA Hong Kong Campaign: AIA HK Voluntary Health Insurance Scheme Campaign Agencies: Xaxis Hong Kong, MediaCom Hong Kong |
|
B.S.C. Online Brand: BKEE.com Campaign: BKEE.com eCommerce Solution Agency: CLEARgo |
|
MSIG Insurance (Hong Kong) Campaign: MSIG Mobile App Agency: ESDlife |
 |
New World Property Management Company Campaign: Artisanal Living App |
|
The Peninsula Boutique Campaign: Peninsula Boutique E-commerce B2B & B2C Agency: MONI |
19. Best e-Commerce Campaign
|
Cathay Pacific Airways Campaign: Cathay Pacific Always On Global Performance Campaign Agency: Digitas Hong Kong |
 |
Nike Hong Kong Brand: Nike Campaign: NikePlus Membership 2.0 Agency: AnalogFolk Hong Kong |
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Samsonite Asia Brand: Samsonite Campaign: Samsonite 2019 Chinese New Year 360° Promotion Agency: French Rotational Production |
|
tmtplaza Campaign: tmtplaza 30th Anniversary – Christmas Light Extravaganza Agency: Joy Luck Entertainment |
|
Trip.com Campaign: Trip.com “The Easy Way To Go” Agency: Digitas Hong Kong |
20. Best CRM Campaign
|
B.S.C. Online Brand: BKEE.com Campaign: Client Retargeting Campaign Agency: CLEARgo |
|
Hutchison Telephone Company Brand: 3HK Campaign: 3Mall |
|
Nike Hong Kong Brand: Nike Campaign: NikePlus Membership 2.0 Agency: AnalogFolk Hong Kong |
 |
Quality HealthCare Medical Services Campaign: Quality HealthCare eShop Agency: FevaWorks Solutions (HK) |
21. Best e-Commerce Website Design
|
bossini |
|
Hutchison Telephone Company Brand: 3HK Campaign: 3Mall |
|
New Balance Campaign: APAC e-Commerce Rollout Agency: MONI |
 |
Puyi Group Brand: Puyi Optical Campaign: e-Commerce with Omni-channel Solution for Puyi Agency: CLEARgo |
|
The Peninsula Boutique Campaign: Peninsula Boutique eCommerce for B2B & B2C Agency: MONI |
22. Best Mobile / App e-Commerce
 |
Hong Kong Telecom Brand: Tap & Go Campaign: Tap & Go Market Place Agency: MONI |
|
MO – Mobile Online Campaign: Disrupt Telcos with MO Agency: IBM iX |
|
MSIG Insurance (Hong Kong) Campaign: MSIG Mobile App Agency: ESDlife |
23. Best Omni Channel Process
|
bossini |
 |
CLEARomni Campaign: CLEARomni Solution Agency: CLEARgo |
|
New Balance Campaign: APAC e-Commerce Rollout Agency: MONI |
|
Nike Hong Kong Brand: Nike Campaign: NikePlus Membership 2.0 Agency: AnalogFolk Hong Kong |
|
SmarTone Telecommunication Brand: SmarTone Campaign: Omni-Channel Development in SmarTone |
24. e-Commerce Business of the Year
|
B.S.C. Online Brand: BKEE.com Agency: CLEARgo |
|
bossini |
 |
HK Express |
25. e-Commerce Marketing Agency of the Year
 |
CLEARgo |
 |
Digitas Hong Kong |
 |
iProspect Hong Kong |
 |
MONI |
 |
Xaxis Hong Kong |
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