JUDGE’S PROFILE

Bert Leung

General Manager – Strategic Retailing
HKTV Mall

Bert Leung is the General Manager of Strategic Retailing at HKTVmall, the largest online shopping platform in Hong Kong. HKTVmall is now selling 300,000-plus products ranging from supermarket, beauty, health, household to electronics.

In 2019, he developed an O2O store network to support business growth, with an objective not only to drive “offline-to-online” conversations, but to also serve as self-pick-up points. Fifty seven stores have been launched with the target to have 120 by the end of this year.

Before that, he had been the lead of the product marketing team since 2015, with his extensive marketing experience gained from other retailing and FMCG corporates.

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