{"id":17797,"date":"2025-05-20T14:39:27","date_gmt":"2025-05-20T06:39:27","guid":{"rendered":"https:\/\/awards.marketing-interactive.com\/digiz-hk\/?p=17797"},"modified":"2025-05-21T09:56:22","modified_gmt":"2025-05-21T01:56:22","slug":"fatima-lam","status":"publish","type":"post","link":"https:\/\/awards.marketing-interactive.com\/digiz-hk\/fatima-lam\/","title":{"rendered":"Fatima Lam"},"content":{"rendered":"

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2025 JUDGE PROFILE<\/h2>\n

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Fatima Lam<\/h3>\n

Marketing Director, APAC<\/h4>\n

Bonhams<\/h5>\n

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Fatima Lam, Marketing Director, APAC at Bonhams, is a pioneer in digital marketing with over 15 years\u2019 experience in the art and luxury sector. She leads omnichannel campaigns, harnessing AI and cutting-edge technologies such as Augmented Reality (AR) walkthroughs and live-streamed auctions to boost brand prominence and engagement across Hong Kong, mainland China, Taiwan, and Singapore. Previously, she held senior positions at Poly Auction Hong Kong and Jaquet Droz. Her enthusiasm for Martech and AI tools drives her to adopt innovative solutions, enhancing marketing strategies with advanced analytics, automation, and personalisation, significantly improving effectiveness and customer experience.<\/span><\/p>\n

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View Other Judges\u2019 Profile<\/h2>\n

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Bank of China (Hong Kong)<\/strong><\/p>\n

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Bonhams <\/strong><\/p>\n

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Chow Sang Sang Jewellery\u00a0<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Paul Sze” position=”Head of Digital & E-commerce” image_url=”https:\/\/awards.marketing-interactive.com\/digiz-hk\/wp-content\/uploads\/sites\/49\/2025\/02\/Digiz25_Logo_Silver_V.png” admin_label=”Paul Sze” _builder_version=”4.27.0″ locked=”off” global_colors_info=”{}”]<\/p>\n

City Chain<\/strong><\/p>\n

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DBS Bank<\/strong><\/p>\n

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Hyatt Hotels Corporation<\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Stella Wei” position=”Head of Digital Marketing & CRM” image_url=”https:\/\/awards.marketing-interactive.com\/digiz-hk\/wp-content\/uploads\/sites\/49\/2025\/02\/Digiz25_Logo_Silver_V.png” admin_label=”Stella Wei” _builder_version=”4.27.0″ locked=”off” global_colors_info=”{}”]<\/p>\n

Kai Tak Sports Park<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Frankie Li” position=”Global Marketing VP, Category and Digital” image_url=”https:\/\/awards.marketing-interactive.com\/digiz-hk\/wp-content\/uploads\/sites\/49\/2025\/05\/Frankie-Li.jpeg” admin_label=”Frankie Li” _builder_version=”4.27.0″ locked=”off” global_colors_info=”{}”]<\/p>\n

Lee Kum Kee International Holdings<\/strong><\/p>\n

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Supergoop!<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Brigitta Tam” position=”Head of Digital Experience and Innovation” image_url=”https:\/\/awards.marketing-interactive.com\/digiz-hk\/wp-content\/uploads\/sites\/49\/2025\/02\/Digiz25_Logo_Silver_V.png” admin_label=”Brigitta Tam” _builder_version=”4.27.0″ locked=”off” global_colors_info=”{}”]<\/p>\n

The Hong Kong Jockey Club<\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Rachel Yeung ” position=”Director of Digital Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/digiz-hk\/wp-content\/uploads\/sites\/49\/2025\/05\/Rachel-Yeung.jpg” admin_label=”Rachel Yeung ” _builder_version=”4.27.0″ locked=”off” global_colors_info=”{}”]<\/p>\n

The Peninsula Hotels<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Alin Dobrea ” position=”Marketing Director” image_url=”https:\/\/awards.marketing-interactive.com\/digiz-hk\/wp-content\/uploads\/sites\/49\/2025\/05\/Alin-Dobrea.jpg” admin_label=”Alin Dobrea ” _builder_version=”4.27.0″ locked=”off” global_colors_info=”{}”]<\/p>\n

ZALORA<\/strong><\/p>\n

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2025 JUDGE PROFILEFatima Lam Marketing Director, APAC BonhamsFatima Lam, Marketing Director, APAC at Bonhams, is a pioneer in digital marketing with over 15 years\u2019 experience in the art and luxury sector. 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