{"id":13597,"date":"2022-07-21T07:00:56","date_gmt":"2022-07-21T07:00:56","guid":{"rendered":"https:\/\/awards.marketing-interactive.com\/digiz-hk\/?p=13597"},"modified":"2022-07-27T10:26:31","modified_gmt":"2022-07-27T10:26:31","slug":"yvonne-leung","status":"publish","type":"post","link":"https:\/\/awards.marketing-interactive.com\/digiz-hk\/yvonne-leung\/","title":{"rendered":"Yvonne Leung"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;section&#8221; _builder_version=&#8221;3.22&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row admin_label=&#8221;row&#8221; _builder_version=&#8221;3.25&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 class=\"h1\" style=\"text-align: center\">2022 JUDGE PROFILE<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;2_5,3_5&#8243; _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;2_5&#8243; _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/awards.marketing-interactive.com\/digiz-hk\/wp-content\/uploads\/sites\/49\/2022\/07\/Yvonne-Leung-scaled.jpg&#8221; title_text=&#8221;Yvonne Leung&#8221; _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; header_4_text_color=&#8221;#ffffff&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>Yvonne Leung<\/h3>\n<h4>Director of Customer Transformation &amp; Growth<br \/><strong>Bupa International<\/strong><\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p class=\"x_x_MsoNormal\">Yvonne Leung is currently the Director of Customer Transformation &amp; Growth of Bupa Hong Kong and ex-Chief Marketing Officer and founding leader of AlipayHK. She is a well-known marketer and change leader in Fintech industry, a Chartered Marketer and Fellow Member (FCIM) of Chartered Institute of Marketing (UK) and a winner for Distinguished Marketing Leadership of HKMA\/TVB Marketing Excellence Awards 2020. Yvonne has extensive experience in analytics-based performance marketing, creative\/ service design, experience-driven innovations, digital transformation, public &amp; media relations, and corporate events, dedicate to integrate strategic thinking and practical business applications through creating human-centered user experience; while continually build game changing solutions to maximize business values and brand equity.<\/p>\n<p class=\"x_x_MsoNormal\">Yvonne holds a Bachelor of Commerce degree in Finance (First Class Hons &amp; Dean\u2019s List Award), a Master of Arts degree in Communication, a Master of Business Administration degree in Strategic Management, and a Doctor of Business Administration degree with research focus in Digital Marketing. She has also completed Digital Disruption: Digital Transformation Strategies Program of University of Cambridge, Customer-Focused Innovation Program at Stanford University, and Executive Program for Leading Change at HKUST.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_divider _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_divider][et_pb_text _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 style=\"text-align: center\">View Other Judges\u2019 Profile<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;on|off|off&#8221; admin_label=&#8221;Panel of Judges list &#8221; module_class=&#8221;circle-member-image&#8221; _builder_version=&#8221;4.7.5&#8243; background_enable_color=&#8221;off&#8221; custom_padding=&#8221;||||true|false&#8221; global_module=&#8221;13362&#8243; saved_tabs=&#8221;all&#8221; locked=&#8221;off&#8221; collapsed=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_4,1_4,1_4,1_4&#8243; admin_label=&#8221;Row&#8221; _builder_version=&#8221;4.0.11&#8243; use_custom_width=&#8221;on&#8221; custom_width_px=&#8221;1440px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_team_member name=&#8221;Ken Lee&#8221; position=&#8221;Chief Distribution Officer&#8221; image_url=&#8221;https:\/\/awards.marketing-interactive.com\/digiz-hk\/wp-content\/uploads\/sites\/49\/2022\/07\/Ken-Lee.png&#8221; admin_label=&#8221;Ken Lee&#8221; _builder_version=&#8221;4.14.7&#8243; link_option_url=&#8221;https:\/\/awards.marketing-interactive.com\/digiz-hk\/ken-lee\/&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Blue Insurance<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_team_member name=&#8221;Yvonne LeUNG&#8221; position=&#8221;Director of Customer Transformation &amp; Growth&#8221; image_url=&#8221;https:\/\/awards.marketing-interactive.com\/digiz-hk\/wp-content\/uploads\/sites\/49\/2022\/07\/Yvonne-Leung-scaled.jpg&#8221; admin_label=&#8221;Yvonne Leung&#8221; _builder_version=&#8221;4.14.7&#8243; link_option_url=&#8221;https:\/\/awards.marketing-interactive.com\/digiz-hk\/yvonne-leung\/&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Bupa International<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; 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Digital Transformation&#8221; image_url=&#8221;https:\/\/awards.marketing-interactive.com\/digiz-hk\/wp-content\/uploads\/sites\/49\/2022\/07\/IMG_1602.jpg&#8221; admin_label=&#8221;Dominic Siu&#8221; _builder_version=&#8221;4.14.7&#8243; link_option_url=&#8221;https:\/\/awards.marketing-interactive.com\/digiz-hk\/Dominic-Siu\/&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Dah Sing Bank<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,1_4,1_4,1_4&#8243; admin_label=&#8221;Row&#8221; _builder_version=&#8221;4.0.11&#8243; use_custom_width=&#8221;on&#8221; custom_width_px=&#8221;1440px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_team_member name=&#8221;Antony Yiu  &#8221; position=&#8221;Senior Vice President, Head of Digital Acquisitions &amp; Martech&#8221; image_url=&#8221;https:\/\/awards.marketing-interactive.com\/digiz-hk\/wp-content\/uploads\/sites\/49\/2022\/07\/Anthony-Yiu-scaled.jpg&#8221; admin_label=&#8221;Antony Yiu&#8221; _builder_version=&#8221;4.14.7&#8243; link_option_url=&#8221;https:\/\/awards.marketing-interactive.com\/digiz-hk\/Antony-Yiu\/&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>DBS Bank (Hong Kong)<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_team_member name=&#8221;Jan Harling&#8221; position=&#8221;New Customer Acquisition Director APAC&#8221; image_url=&#8221;https:\/\/awards.marketing-interactive.com\/digiz-hk\/wp-content\/uploads\/sites\/49\/2022\/07\/Jan-Harling.jpg&#8221; admin_label=&#8221;Jan Harling&#8221; _builder_version=&#8221;4.14.7&#8243; link_option_url=&#8221;https:\/\/awards.marketing-interactive.com\/digiz-hk\/jan-harling\/&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>foodpanda<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_team_member name=&#8221;Jonathan Wan&#8221; position=&#8221;Director, Customer Experience, Data Analytics and Marketing&#8221; image_url=&#8221;https:\/\/awards.marketing-interactive.com\/digiz-hk\/wp-content\/uploads\/sites\/49\/2022\/07\/Jonathan-Wan.jpg&#8221; admin_label=&#8221;Jonathan Wan&#8221; _builder_version=&#8221;4.14.7&#8243; link_option_url=&#8221;https:\/\/awards.marketing-interactive.com\/digiz-hk\/Jonathan-Wan\/&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Japan Airlines Co.<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.25&#8243; 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global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_team_member name=&#8221;Bonnie Mak&#8221; position=&#8221;Associate Director, Head of eStore Online Group&#8221; image_url=&#8221;https:\/\/awards.marketing-interactive.com\/digiz-hk\/wp-content\/uploads\/sites\/49\/2022\/07\/Bonnie-Mak.jpg&#8221; admin_label=&#8221;Bonnie Mak&#8221; _builder_version=&#8221;4.14.7&#8243; link_option_url=&#8221;https:\/\/awards.marketing-interactive.com\/digiz-hk\/Bonnie-Mak\/&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Samsung Electronics Hong Kong<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_team_member name=&#8221;Philip Chau&#8221; position=&#8221;Vice President, Head of Marketing&#8221; image_url=&#8221;https:\/\/awards.marketing-interactive.com\/digiz-hk\/wp-content\/uploads\/sites\/49\/2022\/07\/Philip-Chau.jpg&#8221; admin_label=&#8221;Philip Chau&#8221; _builder_version=&#8221;4.14.7&#8243; link_option_url=&#8221;https:\/\/awards.marketing-interactive.com\/digiz-hk\/Philip-Chau\/&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Regal Hotels International <\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_team_member name=&#8221;Murphy Lam&#8221; position=&#8221;Associate Director, Marketing, Cl\u00e9 de Peau Beaut\u00e9&#8221; image_url=&#8221;https:\/\/awards.marketing-interactive.com\/digiz-hk\/wp-content\/uploads\/sites\/49\/2022\/07\/Digiz.png&#8221; admin_label=&#8221;Devendra Shivhare&#8221; _builder_version=&#8221;4.14.7&#8243; link_option_url=&#8221;https:\/\/awards.marketing-interactive.com\/digiz-hk\/Devendra-Shivhare\/&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Shiseido Hong Kong<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; 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image_url=&#8221;https:\/\/awards.marketing-interactive.com\/digiz-hk\/wp-content\/uploads\/sites\/49\/2022\/07\/alin-dobrea.jpg&#8221; admin_label=&#8221;Alin Dobrea&#8221; _builder_version=&#8221;4.14.7&#8243; link_option_url=&#8221;https:\/\/awards.marketing-interactive.com\/digiz-hk\/Alin-Dobrea\/&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>ZALORA Group<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>2022 JUDGE PROFILEYvonne Leung Director of Customer Transformation &amp; GrowthBupa InternationalYvonne Leung is currently the Director of Customer Transformation &amp; Growth of Bupa Hong Kong and ex-Chief Marketing Officer and founding leader of AlipayHK. She is a well-known marketer and change leader in Fintech industry, a Chartered Marketer and Fellow Member (FCIM) of Chartered Institute [&hellip;]<\/p>\n","protected":false},"author":44,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-13597","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Yvonne Leung - DigiZ Awards<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/awards.marketing-interactive.com\/digiz-hk\/yvonne-leung\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Yvonne Leung - DigiZ Awards\" \/>\n<meta property=\"og:description\" content=\"2022 JUDGE PROFILEYvonne Leung Director of Customer Transformation &amp; GrowthBupa InternationalYvonne Leung is currently the Director of Customer Transformation &amp; Growth of Bupa Hong Kong and ex-Chief Marketing Officer and founding leader of AlipayHK. 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