{"id":17326,"date":"2025-02-10T10:58:30","date_gmt":"2025-02-10T10:58:30","guid":{"rendered":"https:\/\/awards.marketing-interactive.com\/digiz-hk\/?page_id=17326"},"modified":"2025-02-10T11:01:44","modified_gmt":"2025-02-10T11:01:44","slug":"2024-winners","status":"publish","type":"page","link":"https:\/\/awards.marketing-interactive.com\/digiz-hk\/2024\/winners\/","title":{"rendered":"2024 Winners"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”3.22.3″ locked=”off” global_colors_info=”{}”][et_pb_row _builder_version=”4.14.7″ global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”3.0.47″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Winners” _builder_version=”4.14.7″ text_font=”||||||||” text_text_color=”#000000″ text_letter_spacing=”1px” text_line_height=”1.6em” header_2_font=”|700||on|||||” header_2_text_color=”#00aae3″ header_2_font_size=”45px” header_2_letter_spacing=”2px” header_2_line_height=”1.6em” header_3_font=”|600|||||||” header_3_text_color=”#00aae3″ header_4_text_color=”#000034″ max_width=”1060px” max_width_last_edited=”off|desktop” module_alignment=”center” custom_margin=”|||” custom_padding=”|||” hover_enabled=”0″ header_2_font_size_tablet=”35″ header_2_font_size_phone=”28″ header_2_font_size_last_edited=”on|desktop” z_index_tablet=”500″ text_text_shadow_horizontal_length_tablet=”0px” text_text_shadow_vertical_length_tablet=”0px” text_text_shadow_blur_strength_tablet=”1px” link_text_shadow_horizontal_length_tablet=”0px” link_text_shadow_vertical_length_tablet=”0px” link_text_shadow_blur_strength_tablet=”1px” ul_text_shadow_horizontal_length_tablet=”0px” ul_text_shadow_vertical_length_tablet=”0px” ul_text_shadow_blur_strength_tablet=”1px” ol_text_shadow_horizontal_length_tablet=”0px” ol_text_shadow_vertical_length_tablet=”0px” ol_text_shadow_blur_strength_tablet=”1px” quote_text_shadow_horizontal_length_tablet=”0px” quote_text_shadow_vertical_length_tablet=”0px” quote_text_shadow_blur_strength_tablet=”1px” header_text_shadow_horizontal_length_tablet=”0px” header_text_shadow_vertical_length_tablet=”0px” header_text_shadow_blur_strength_tablet=”1px” header_2_text_shadow_horizontal_length_tablet=”0px” header_2_text_shadow_vertical_length_tablet=”0px” header_2_text_shadow_blur_strength_tablet=”1px” header_3_text_shadow_horizontal_length_tablet=”0px” header_3_text_shadow_vertical_length_tablet=”0px” header_3_text_shadow_blur_strength_tablet=”1px” header_4_text_shadow_horizontal_length_tablet=”0px” header_4_text_shadow_vertical_length_tablet=”0px” header_4_text_shadow_blur_strength_tablet=”1px” header_5_text_shadow_horizontal_length_tablet=”0px” header_5_text_shadow_vertical_length_tablet=”0px” header_5_text_shadow_blur_strength_tablet=”1px” header_6_text_shadow_horizontal_length_tablet=”0px” header_6_text_shadow_vertical_length_tablet=”0px” header_6_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” saved_tabs=”all” global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n

2024 Winners<\/h2>\n

[\/et_pb_text][et_pb_toggle title=”Best of Show \u2013 Brand” admin_label=”Best of Show \u2013 Brand” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n
\"\"<\/td>\nBlua Health<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”Best of Show \u2013 Agency” admin_label=”Best of Show \u2013 Agency” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n
\"\"<\/td>\nOmnichat<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”1. Best Cross-Platform Campaign” admin_label=”1. Best Cross-Platform Campaign” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n\n
\"\"<\/td>\nAIA International<\/strong>
AIA Hong Kong<\/strong><\/em>
AIA Points X Openrice Minigame Campaign
Agency: Cymballe \u2013 JERVEX<\/em><\/td>\n<\/tr>\n<\/tbody>\n
\"\"<\/td>\nHang Seng Bank<\/strong>
Preferred Banking<\/strong><\/em>
Preferred Banking \u2013 Be a Game Changer and \u201cCarry\u201d Yourself Campaign
Agency: Sunny Idea<\/em><\/td>\n<\/tr>\n
<\/td>\nFWD Life Insurance Company (Bermuda)<\/strong>
FWD MAX<\/strong><\/em>
\u201cFWD Here We Are For Your Health\u201d Campaign<\/td>\n<\/tr>\n
<\/td>\nCREED<\/strong>
CREED X ROBBi exclusive \u2013 the first scented collectable Art Toy
Agencies: Red Ant Asia, Carbon<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”2. Best CRM Campaign” admin_label=”2. Best CRM Campaign” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nAS Watson<\/strong>
MoneyBack<\/strong><\/em>
Let’s Go Green
Agency: Society<\/em><\/td>\n<\/tr>\n
<\/td>\nOctopus Hong Kong<\/strong>
Octopus Easy Earn<\/strong><\/em>
Spend Consumption Voucher with Octopus Easy Earn, Earn Easily Everyday
Agency: OMD Hong Kong<\/em><\/td>\n<\/tr>\n
<\/td>\nFWD Life Insurance Company (Bermuda)<\/strong>
FWD MAX<\/strong><\/em>
FWD MAX \u2013 Customer Engagement & CRM Mobile Platform<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”3. Best Data Activation” admin_label=”3. Best Data Activation” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nL’Or\u00e9al Hong Kong<\/strong>
L’Or\u00e9al Digital Force \u2013 Centralized Digital Operation System
Agency: Pontac<\/em><\/td>\n<\/tr>\n
<\/td>\nDBS<\/strong>
DBS SME Banking<\/strong><\/em>
DBS Lead Generation Campaign
Agency: FABCOM<\/em><\/td>\n<\/tr>\n
<\/td>\nPromise Hong Kong<\/strong>
Promise x Cheerleading Squad
Agency: EssenceMediacom Hong Kong<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”4. Best Digital Branded Content” admin_label=”4. Best Digital Branded Content” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nyuu Rewards<\/strong>
yuu \u2013 Ready, Set, Grab Jetso Deals!
Agencies: de goose, Kids & Dogs, Kitchen, PHD<\/em><\/td>\n<\/tr>\n
<\/td>\nCathay<\/strong>
Feels Good To Move
Agency: Digitas, Leo Burnett<\/em><\/td>\n<\/tr>\n
<\/td>\nHang Seng Bank<\/strong>
Preferred Banking<\/strong><\/em>
Preferred Banking \u2013 Be a Game Changer and \u201cCarry\u201d Yourself Campaign
Agency: Sunny Idea<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”5. Best Digital Launch\/Rebranding Campaign” admin_label=”5. Best Digital Launch\/Rebranding Campaign” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nCathay<\/strong>
Feels Good To Move
Agency: Digitas, Leo Burnett<\/em><\/td>\n<\/tr>\n
<\/td>\nSmarTone Mobile Communications<\/strong>
SmarTone Care<\/strong><\/em>
SmarTone Care CRM App \u2013 Live Smart, Spend Smart!
Agency: DigiSalad<\/em><\/td>\n<\/tr>\n
<\/td>\nBupa (Asia)<\/strong>
Blua Health<\/strong><\/em>
Blua Health: A One-stop AI-powered App for Health
Agency: DigiSalad<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”6. Best Digital Mass Audience Campaign” admin_label=”6. Best Digital Mass Audience Campaign” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nUber Hong Kong<\/strong>
Uber Taxi<\/strong><\/em>
Rethink Your Ride
Agency: EssenceMediacom Hong Kong<\/em><\/td>\n<\/tr>\n
<\/td>\nyuu Rewards<\/strong>
yuu \u2013 Ready, Set, Grab Jetso Deals!
Agencise: de goose, Kids & Dogs, Kitchen, PHD<\/em><\/td>\n<\/tr>\n
<\/td>\nAXA Hong Kong & Macau<\/strong>
AXA General Insurance Hong Kong<\/strong><\/em>
AXA X TaiMaSing: To live carefree, insurance provides the keys
Agency: So Don\u2019t Bore<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”7. Best Digital OOH Campaign” admin_label=”7. Best Digital OOH Campaign” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nUber Hong Kong<\/strong>
Uber Taxi<\/strong><\/em>
Rethink Your Ride
Agency: EssenceMediacom Hong Kong<\/em><\/td>\n<\/tr>\n
<\/td>\nCathay<\/strong>
Feels Good To Move
Agencies: Digitas, Leo Burnett<\/em><\/td>\n<\/tr>\n
<\/td>\nHivestack by Perion<\/strong>
Helena Rubinstein<\/strong><\/em>
Leveraging Programmatic DOOH for Helena Rubinstein in Hong Kong
Agency: Omnicom Media Group (OMG)<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”8. Best Digital Performance Campaign” admin_label=”8. Best Digital Performance Campaign” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n
\"\"<\/td>\nHang Seng Bank<\/strong>
Prestige Banking CFO Campaign
Agency: Zenith HK<\/em><\/td>\n<\/tr>\n
<\/td>\nAIA International<\/strong>
AIA Hong Kong<\/strong><\/em>
AIA Points X Openrice Minigame Campaign
Agency: Cymballe \u2013 JERVEX<\/em><\/td>\n<\/tr>\n
<\/td>\nStandard Chartered Hong Kong<\/strong>
Frozen Campaign
Agency: Leo Burnett Hong Kong<\/em><\/td>\n<\/tr>\n
<\/td>\nDBS<\/strong>
DBS SME Banking<\/strong><\/em>
DBS Lead Generation Campaign
Agency: FABCOM<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”9. Best Digital Targeted Audience Campaign” admin_label=”9. Best Digital Targeted Audience Campaign” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nBupa (Asia)<\/strong>
Blua Health<\/strong><\/em>
Blua Health: A One-stop AI-powered App for Health
Agency: DigiSalad<\/em><\/td>\n<\/tr>\n
<\/td>\nMidland Realty<\/strong>
Hyper-Targeting Strategy
Agencies: Mindshare Hong Kong, GroupM Nexus<\/em><\/td>\n<\/tr>\n
<\/td>\nAS Watson<\/strong>
MoneyBack<\/strong><\/em>
Let’s Go Green
Agency: Society<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”10. Best e-Commerce Campaign” admin_label=”10. Best e-Commerce Campaign” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n
\"\"<\/td>\nPNS eShop<\/strong>
Always on Performance Campaign
Agency: FABCOM<\/em><\/td>\n<\/tr>\n
<\/td>\nDFI Retail Group<\/strong>
Mannings<\/strong><\/em>
Mannings Online Store: From Digital Transformation to AI-driven Transformation
Agency: FIMMICK<\/em><\/td>\n<\/tr>\n
<\/td>\nHSBC<\/strong>
Smart Use of Future Money
Agencies: OMG, Saatchi & Saatchi<\/em><\/td>\n<\/tr>\n
<\/td>\nAXA Hong Kong & Macau<\/strong>
AXA General Insurance Hong Kong<\/strong><\/em>
AXA X TaiMaSing: To live carefree, insurance provides the keys
Agency: So Don\u2019t Bore<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”11. Best Effective Search Campaign” admin_label=”11. Best Effective Search Campaign” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nUnited Asia Finance<\/strong>
UA Finance<\/strong><\/em>
Data Surge: The Growth Igniter
Agencies: GroupM, GroupM Nexus<\/em><\/td>\n<\/tr>\n
<\/td>\nCathay Pacific<\/strong>
Cathay Real Time Travel Performance
Agency: Digitas HK<\/em><\/td>\n<\/tr>\n
<\/td>\nPromise Hong Kong<\/strong>
Promise x Cheerleading Squad
Agency: EssenceMediacom Hong Kong<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”12. Best Engaging Campaign” admin_label=”12. Best Engaging Campaign” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nHang Seng Bank<\/strong>
Preferred Banking<\/strong><\/em>
Preferred Banking \u2013 Be a Game Changer and \u201cCarry\u201d Yourself Campaign
Agency: Sunny Idea<\/em><\/td>\n<\/tr>\n
<\/td>\nAS Watson<\/strong>
MoneyBack<\/strong><\/em>
Let’s Go Green
Agency: Society<\/em><\/td>\n<\/tr>\n
<\/td>\nLVMH Hong Kong<\/strong>
Fresh<\/strong><\/em>
Tea Journey-2023 Customer Activation Program
Agency: Pontac<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”13. Best Metaverse Campaign” admin_label=”13. Best Metaverse Campaign” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nHSBC<\/strong>
PayMe by HSBC<\/strong><\/em>
The Biggest Laisee of All
Agency: OMG<\/em><\/td>\n<\/tr>\n
<\/td>\nMTR Corporation<\/strong>
MTR advertising \u2013 Metaverse Campaign
Agency: JCDecaux Transport
<\/em><\/td>\n<\/tr>\n
<\/td>\nAirport Authority Hong Kong<\/strong>
Hong Kong International Airport Advertising \u2013 Metaverse Campaign
Agency: JCDecaux Transport
<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”14. Best Mobile Campaign” admin_label=”14. Best Mobile Campaign” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nFWD Life Insurance Company (Bermuda)<\/strong>
FWD MAX<\/strong><\/em>
\u201cFWD MAX\u201d: A Unified Customer Loyalty & Engagement Mobile Platform<\/td>\n<\/tr>\n
<\/td>\nUber Hong Kong<\/strong>
Uber Taxi<\/strong><\/em>
Rethink Your Ride
Agency: EssenceMediacom Hong Kong<\/em><\/td>\n<\/tr>\n
<\/td>\nAIA International<\/strong>
AIA Hong Kong<\/strong><\/em>
AIA Points X Openrice Minigame Campaign
Agency: Cymballe \u2013 JERVEX<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”15. Best Phygital Experience” admin_label=”15. Best Phygital Experience” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nWatsons Hong Kong eShop<\/strong>
Watsons App
Agency: EY Mtel<\/em><\/td>\n<\/tr>\n
<\/td>\nCityplaza Hong Kong<\/strong>
Cityplaza x Disney Grow with LOVE
Agencies: MakeItLoud, Boxing Promotions<\/em><\/td>\n<\/tr>\n
<\/td>\nShangri-La Circle<\/strong>
Mobile Service Request with NeXRobot<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”16. Best User-Generated Content Campaign” admin_label=”16. Best User-Generated Content Campaign” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nStandard Chartered Hong Kong<\/strong>
Frozen Campaign
Agency: Leo Burnett Hong Kong<\/em><\/td>\n<\/tr>\n
<\/td>\nOlympian City, NBA<\/strong>
Sino Malls<\/strong><\/em>
NBA SUMMER BASE
Agencies: Neonet, MGV<\/em><\/td>\n<\/tr>\n
<\/td>\nCaf\u00e9 de Coral<\/strong>
Oliver’s Super Sandwiches<\/strong><\/em>
Go Keto
Agency: heydaysss<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”17. Best Video\/Live Streaming Campaign” admin_label=”17. Best Video\/Live Streaming Campaign” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nHSBC<\/strong>
Smart Use of Future Money
Agency: OMG, Saatchi & Saatchi<\/em><\/td>\n<\/tr>\n
<\/td>\nHang Seng Bank<\/strong>
Preferred Banking<\/strong><\/em>
Preferred Banking \u2013 Be a Game Changer and \u201cCarry\u201d Yourself Campaign
Agency: Sunny Idea<\/em><\/td>\n<\/tr>\n
<\/td>\nAdvanced Micro Devices, Inc<\/strong>
AMD<\/strong><\/em>
AMD x HP VTuber Journey
Agency: Eliphant<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”18. Best Acquisition & Retention Strategies” admin_label=”18. Best Acquisition & Retention Strategies” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nA.S. Watson Group (HK)<\/strong>
Watsons Hong Kong eShop<\/strong><\/em>
Watsons Order and Pay Express on WhatsApp
Agency: Omnichat<\/em><\/td>\n<\/tr>\n
<\/td>\nSino Group<\/strong>
S\u207a REWARDS<\/strong><\/em>
AlipayHK\/ AlipayCN \u201cS\u207a REWARDS\u201d Mini App Launch<\/td>\n<\/tr>\n
<\/td>\nAIA International<\/strong>
AIA Hong Kong<\/strong><\/em>
AIA Points X Openrice Minigame Campaign
Agency: Cymballe \u2013 JERVEX<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”19. Best Conversion Optimisation Strategies” admin_label=”19. Best Conversion Optimisation Strategies” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nStandard Chartered Hong Kong<\/strong>
Digital Lending Campaign
Agency: dentsu Hong Kong<\/em><\/td>\n<\/tr>\n
<\/td>\nDFI Retail Group<\/strong>
Mannings<\/strong><\/em>
Mannings Online Store: From Digital Transformation to AI-driven Transformation
Agency: FIMMICK<\/em><\/td>\n<\/tr>\n
<\/td>\nBupa (Asia)<\/strong>
Blua Health<\/strong><\/em>
Blua Health: A One-stop AI-powered App for Health
Agency: DigiSalad<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”20. Best Customer Journey” admin_label=”20. Best Customer Journey” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nDyson Hong Kong<\/strong>
Dyson<\/strong><\/em>
Styling Journey with Dyson on WhatsApp
Agency: Omnichat<\/em><\/td>\n<\/tr>\n
<\/td>\nFWD Life Insurance Company (Bermuda)<\/strong>
FWD MAX<\/strong><\/em>
FWD MAX \u2013 Customer Engagement & CRM Mobile Platform<\/td>\n<\/tr>\n
<\/td>\nThe Hong Kong Jockey Club<\/strong>
Discover by Classic 3-in-1<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”21. Best Digital Advertising Strategies” admin_label=”21. Best Digital Advertising Strategies” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nGP Batteries<\/strong>
GP New Ultra+ Launch Campaign<\/td>\n<\/tr>\n
<\/td>\nMidland Realty<\/strong>
Hyper-Targeting Strategy
Agencies: Mindshare Hong Kong, GroupM Nexus<\/em><\/td>\n<\/tr>\n
<\/td>\nHung’s Food Group<\/strong>
Yoshinoya Hong Kong<\/strong><\/em>
Yoshinoya Privilege Pass
Agency: Vpon AI Big Data Group<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”22. Best e-Commerce Strategies” admin_label=”22. Best e-Commerce Strategies” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nPNS eShop<\/strong>
Always on Performance Campaign
Agency: FABCOM<\/em><\/td>\n<\/tr>\n
<\/td>\nAirport Authority Hong Kong<\/strong>
\u201cMy HKG\u201d Mobile App<\/strong><\/em>
One-stop Booking Experience in Airport City<\/td>\n<\/tr>\n
<\/td>\nA.S. Watson Group (HK)<\/strong>
Watsons Hong Kong eShop<\/strong><\/em>
Watsons Order and Pay Express on WhatsApp
Agency: Omnichat<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”23. Best Gaming Integration Strategies” admin_label=”23. Best Gaming Integration Strategies” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nyuu Rewards<\/strong>
yuu \u2013 Ready, Set, Grab Jetso Deals!
Agencies: de goose, Kids & Dogs, Kitchen, PHD<\/em><\/td>\n<\/tr>\n
<\/td>\nHSBC<\/strong>
PayMe by HSBC<\/strong><\/em>
The Biggest Laisee of All
Agency: OMG<\/em><\/td>\n<\/tr>\n
<\/td>\nHang Seng Bank<\/strong>
Preferred Banking<\/strong><\/em>
Preferred Banking \u2013 Be a Game Changer and \u201cCarry\u201d Yourself Campaign
Agency: Sunny Idea<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”24. Best Influencer Strategies” admin_label=”24. Best Influencer Strategies” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nSouth China Morning Post<\/strong>
SCMP Advertising+ Morning Studio<\/strong><\/em>
I Read the SCMP
Agency: Assembly<\/em><\/td>\n<\/tr>\n
<\/td>\nLink Asset Management<\/strong>
Link Up<\/strong><\/em>
Link Up Grand Launch<\/td>\n<\/tr>\n
<\/td>\nGP Batteries<\/strong>
GP New Ultra+ Launch Campaign<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”25. Best Programmatic Strategies” admin_label=”25. Best Programmatic Strategies” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nAnt Bank (Hong Kong)<\/strong>
Programmatic Power: Ant Bank’s Winning Formula
Agencies: New iMedia, Digioo<\/em><\/td>\n<\/tr>\n
<\/td>\nHung’s Food Group<\/strong>
Yoshinoya Hong Kong<\/strong><\/em>
Yoshinoya Privilege Pass
Agency: Vpon AI Big Data Group<\/em><\/td>\n<\/tr>\n
<\/td>\nL’Or\u00e9al Hong Kong<\/strong>
L’Or\u00e9al Digital Force \u2013 Centralized Digital Operation System
Agency: Pontac<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”26. Best Omnichannel Strategies” admin_label=”26. Best Omnichannel Strategies” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nHSBC<\/strong>
Smart Use of Future Money
Agencies: OMG, Saatchi & Saatchi<\/em><\/td>\n<\/tr>\n
<\/td>\nShangri-La Circle<\/strong>
Smart Check-in with Mobile Key & Self-service Kiosk<\/td>\n<\/tr>\n
<\/td>\nMidland Realty<\/strong>
360 New Client Strategy
Agencies: Mindshare Hong Kong, GroupM Nexus<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”27. Best Social Media Strategies” admin_label=”27. Best Social Media Strategies” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nThe Grounds<\/strong>
Zicket<\/strong><\/em>
Solidifying The Grounds As A Hong Kong Tradition
Agency: OCPR<\/em><\/td>\n<\/tr>\n
<\/td>\nStandard Chartered Hong Kong<\/strong>
Frozen Campaign
Agency: Leo Burnett Hong Kong<\/em><\/td>\n<\/tr>\n
<\/td>\nDel Monte Kitchenomics<\/strong>
#GetCookingWithUs
Agency: Greenpark<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”28. Best UI\/UX Design” admin_label=”28. Best UI\/UX Design” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nWatsons Hong Kong eShop<\/strong>
Watsons eDr App
Agency: EY Mtel<\/em><\/td>\n<\/tr>\n
<\/td>\nBupa (Asia)<\/strong>
Blua Health<\/strong><\/em>
Blua Health: A One-stop AI-powered App for Health
Agency: DigiSalad<\/em><\/td>\n<\/tr>\n
<\/td>\nShangri-La Circle<\/strong>
Booking Flow Revamp \u2013 Immersive Booking, Customized Experience!<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”29. Best Use of Real-Time Marketing” admin_label=”29. Best Use of Real-Time Marketing” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nBupa (Asia)<\/strong>
Blua Health<\/strong><\/em>
Blua Health: A One-stop AI-powered App for Health
Agency: DigiSalad<\/em><\/td>\n<\/tr>\n
<\/td>\nDyson Hong Kong<\/strong>
Dyson<\/strong><\/em>
Styling Journey with Dyson on WhatsApp
Agency: Omnichat<\/em><\/td>\n<\/tr>\n
<\/td>\nCathay Pacific<\/strong>
Cathay Real Time Travel Performance
Agency: Digitas HK<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”30. Best Use of Immersive Technology” admin_label=”30. Best Use of Immersive Technology” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nOlympian City, NBA<\/strong>
Sino Malls<\/strong><\/em>
NBA SUMMER BASE
Agencies: Neonet, MGV<\/em><\/td>\n<\/tr>\n
<\/td>\nFWD Life Insurance Company (Bermuda)<\/strong>
FWD MAX<\/strong><\/em>
FWD Here We Are For Your Health x MIRRORified Health Theme Park
Agency: Cymballe<\/em><\/td>\n<\/tr>\n
<\/td>\nAmerican Express<\/strong>
Irreplicable Platinum Moments
Agency: UM Hong Kong<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”31. Best Use of Personalisation Strategies” admin_label=”31. Best Use of Personalisation Strategies” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nDyson Hong Kong<\/strong>
Dyson<\/strong><\/em>
Styling Journey with Dyson on WhatsApp
Agency: Omnichat<\/em><\/td>\n<\/tr>\n
<\/td>\nBupa (Asia)<\/strong>
Blua Health<\/strong><\/em>
Blua Health: A One-stop AI-powered App for Health
Agency: DigiSalad<\/em><\/td>\n<\/tr>\n
<\/td>\nWatsons Hong Kong eShop<\/strong>
Watsons eDr App
Agency: EY Mtel<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”33. Best Ad-Tech Tool” disabled_on=”off|off|off” admin_label=”33. Best Ad-Tech Tool” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nThe Trade Desk <\/strong><\/td>\n<\/tr>\n
<\/td>\nAdmazes<\/strong><\/td>\n<\/tr>\n
<\/td>\nSpread-it <\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”35. Best Customer Relationship Management Platform” disabled_on=”off|off|off” admin_label=”35. Best Customer Relationship Management Platform” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\n Omnichat\u00a0<\/strong><\/td>\n<\/tr>\n
<\/td>\nFWD MAX<\/strong><\/td>\n<\/tr>\n
<\/td>\n DigiSalad <\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”36. Best Data Analytics Tool” disabled_on=”off|off|off” admin_label=”36. Best Data Analytics Tool” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nOmnichat\u00a0<\/strong><\/td>\n<\/tr>\n
<\/td>\nAdmazes <\/strong><\/td>\n<\/tr>\n
<\/td>\nDigiSalad\u00a0<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”37. Best Programmatic Advertising Platform” disabled_on=”off|off|off” admin_label=”37. Best Programmatic Advertising Platform” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n
\"\"<\/td>\nThe Trade Desk\u00a0<\/strong><\/td>\n<\/tr>\n
<\/td>\n GroupM Nexus Media Solutions <\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”38. Best Influencer Marketing Platform” disabled_on=”off|off|off” admin_label=”38. Best Influencer Marketing Platform” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n
\"\"<\/td>\nGroupM GOAT<\/strong><\/td>\n<\/tr>\n
<\/td>\nSpread-it<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”40. Best Marketing Automation Platform” disabled_on=”off|off|off” admin_label=”40. Best Marketing Automation Platform” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\nOmnichat <\/strong><\/td>\n<\/tr>\n
<\/td>\nAdmazes <\/strong><\/td>\n<\/tr>\n
<\/td>\nShangri-La Circle <\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”41. Best MarTech Team” admin_label=”41. Best MarTech Team” _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
\"\"<\/td>\n Omnichat <\/strong><\/td>\n<\/tr>\n
<\/td>\n DigiSalad <\/strong><\/td>\n<\/tr>\n
<\/td>\n GP Batteries\u00a0<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

2024 Winners Blua Health Omnichat AIA InternationalAIA Hong KongAIA Points X Openrice Minigame CampaignAgency: Cymballe \u2013 JERVEX Hang Seng BankPreferred BankingPreferred Banking \u2013 Be a Game Changer and \u201cCarry\u201d Yourself CampaignAgency: Sunny Idea FWD Life Insurance Company (Bermuda)FWD MAX\u201cFWD Here We Are For Your Health\u201d Campaign CREEDCREED X ROBBi exclusive \u2013 the first scented collectable […]<\/p>\n","protected":false},"author":44,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-17326","page","type-page","status-publish","hentry"],"yoast_head":"\n2024 Winners - DigiZ Awards<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/awards.marketing-interactive.com\/digiz-hk\/2024\/winners\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"2024 Winners - 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