{"id":27789,"date":"2026-03-03T10:19:20","date_gmt":"2026-03-03T02:19:20","guid":{"rendered":"https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/?p=27789"},"modified":"2026-03-03T10:19:57","modified_gmt":"2026-03-03T02:19:57","slug":"karmen-wong","status":"publish","type":"post","link":"https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/karmen-wong\/","title":{"rendered":"Karmen Wong"},"content":{"rendered":"

[et_pb_section fb_built=”1″ admin_label=”Judges” module_class=”color1-box ” _builder_version=”4.27.0″ locked=”off” global_colors_info=”{}”][et_pb_row admin_label=”2026 Judge’s Profile” _builder_version=”4.27.0″ _module_preset=”default” global_module=”27400″ saved_tabs=”all” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

2026 Judge’s Profile<\/h4>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,2_3″ admin_label=”Row” module_class=”members-full-description” _builder_version=”4.27.0″ custom_margin=”|||” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/wp-content\/uploads\/sites\/27\/2026\/03\/Great-Eastern-General-Malaysia_Karmen-Wong.png” alt=”Affin_JasmineJefri” title_text=”Great Eastern General Malaysia_Karmen Wong” _builder_version=”4.27.0″ always_center_on_mobile=”off” locked=”off” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”2_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Designation” _builder_version=”4.27.0″ locked=”off” global_colors_info=”{}”]<\/p>\n

Karmen Wong<\/h3>\n

AVP Marketing & Customer Engagement<\/h4>\n

Great Eastern General Malaysia<\/h5>\n

[\/et_pb_text][et_pb_text admin_label=”BIO” _builder_version=”4.27.0″ global_colors_info=”{}”]Karmen Wong is the assistant vice president of marketing and customer engagement at Great Eastern General Malaysia, where she leads initiatives that enhance customer journeys, strengthen brand positioning, and deliver performance-driven marketing outcomes. With over 10 years of experience, Karmen has built her career across RevMedia, AirAsia BIG Loyalty, and Shell Malaysia, shaping brand and digital strategies across diverse industries. <\/p>\n

Driven by a deep passion for purposeful, people-first marketing, she remains committed to building meaningful brands and advancing marketing practices in an ever-evolving landscape.[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”off|off|off” admin_label=”View Other 2026 Judges’ Profile” _builder_version=”4.27.0″ _module_preset=”default” custom_margin=”||0px||false|false” custom_padding=”||0px||false|false” global_module=”27403″ saved_tabs=”all” locked=”off” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.0″ _module_preset=”default” custom_margin=”||0px||false|false” custom_padding=”||0px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.0″ text_text_color=”#ffffff” custom_margin=”||0px||false|false” custom_padding=”||0px||false|false” z_index_tablet=”500″ text_text_shadow_horizontal_length_tablet=”0px” text_text_shadow_vertical_length_tablet=”0px” text_text_shadow_blur_strength_tablet=”1px” link_text_shadow_horizontal_length_tablet=”0px” link_text_shadow_vertical_length_tablet=”0px” link_text_shadow_blur_strength_tablet=”1px” ul_text_shadow_horizontal_length_tablet=”0px” ul_text_shadow_vertical_length_tablet=”0px” ul_text_shadow_blur_strength_tablet=”1px” ol_text_shadow_horizontal_length_tablet=”0px” ol_text_shadow_vertical_length_tablet=”0px” ol_text_shadow_blur_strength_tablet=”1px” quote_text_shadow_horizontal_length_tablet=”0px” quote_text_shadow_vertical_length_tablet=”0px” quote_text_shadow_blur_strength_tablet=”1px” header_text_shadow_horizontal_length_tablet=”0px” header_text_shadow_vertical_length_tablet=”0px” header_text_shadow_blur_strength_tablet=”1px” header_2_text_shadow_horizontal_length_tablet=”0px” header_2_text_shadow_vertical_length_tablet=”0px” header_2_text_shadow_blur_strength_tablet=”1px” header_3_text_shadow_horizontal_length_tablet=”0px” header_3_text_shadow_vertical_length_tablet=”0px” header_3_text_shadow_blur_strength_tablet=”1px” header_4_text_shadow_horizontal_length_tablet=”0px” header_4_text_shadow_vertical_length_tablet=”0px” header_4_text_shadow_blur_strength_tablet=”1px” header_5_text_shadow_horizontal_length_tablet=”0px” header_5_text_shadow_vertical_length_tablet=”0px” header_5_text_shadow_blur_strength_tablet=”1px” header_6_text_shadow_horizontal_length_tablet=”0px” header_6_text_shadow_vertical_length_tablet=”0px” header_6_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” global_colors_info=”{}”]<\/p>\n

View Other 2026 Judges’ Profile<\/h4>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”off|off|off” admin_label=”2026 Judges” _builder_version=”4.27.0″ _module_preset=”default” global_module=”27405″ saved_tabs=”all” locked=”off” collapsed=”off” global_colors_info=”{}”][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ disabled_on=”off|off|off” _builder_version=”4.16″ _module_preset=”default” collapsed=”off” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Asyraf Suhaibi” position=”Head of Brand Management Section, Corporate Communication Department” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/wp-content\/uploads\/sites\/27\/2026\/02\/Air-Selangor_Asyraf-Suhaibi.png” disabled_on=”off|off|off” admin_label=”Air Selangor_Asyraf Suhaibi” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI3NjMwIiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]Air Selangor<\/b>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Siew Poh Lim” position=”Marketing Director” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/wp-content\/uploads\/sites\/27\/2026\/02\/Fonterra-Brands-Malaysia_Siew-Poh-Lim.jpg” disabled_on=”off|off|off” admin_label=”Anmum, Anlene, Anchor, Fernleaf_Siew Poh\tLim” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI3NDA3IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]Anmum, Anlene, Anchor, Fernleaf<\/b>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Xing Jun\tKhoo” position=”Head of Digital, Media & Insights” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/wp-content\/uploads\/sites\/27\/2026\/02\/Dutch-Lady-Milk-Industries-DLMI_Xing-Jun-Khoo.png” admin_label=”Dutch Lady Milk Industries (DLMI)_Xing Jun\tKhoo” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI3NDgwIiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]Dutch Lady Milk Industries (DLMI)<\/b>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Nachiappan M.T. Arasu” position=”VP, Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/wp-content\/uploads\/sites\/27\/2026\/02\/Express-Rail-Link-_Nachiappan-M.T.-Arasu.png” admin_label=”Express Rail Link_Nachiappan\tM.T. Arasu” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI3Mzk2IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Express Rail Link<\/b><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ disabled_on=”off|off|off” _builder_version=”4.16″ _module_preset=”default” collapsed=”off” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Karmen Wong” position=”AVP Marketing & Customer Engagement” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/wp-content\/uploads\/sites\/27\/2026\/03\/Great-Eastern-General-Malaysia_Karmen-Wong.png” admin_label=”Great Eastern General Malaysia_Karmen Wong” _builder_version=”4.27.0″ link_option_url_new_window=”on” hover_enabled=”0″ locked=”off” global_colors_info=”{}” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI3Nzg5IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” _dynamic_attributes=”link_option_url” sticky_enabled=”0″]Great Eastern General Malaysia<\/b>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Khairul Annuar Yusof” position=”Head of Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/wp-content\/uploads\/sites\/27\/2026\/02\/IHH-Healthcare-Malaysia_Khairul-Annuar-Yusof.png” admin_label=”IHH Healthcare Malaysia_Khairul Annuar Yusof” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI3NjY1IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]IHH Healthcare Malaysia<\/b>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Deon Lee” position=”Director of Customer & Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/wp-content\/uploads\/sites\/27\/2026\/02\/Lotuss-Stores-Malaysia_Deon-Lee.png” admin_label=”Lotus’s Stores (Malaysia)_Deon\tLee” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI3NDkxIiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]Lotus’s Stores (Malaysia)<\/b>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Chayenne Tan” position=”GM of Product Development & Marketing, Commercial” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/wp-content\/uploads\/sites\/27\/2023\/05\/MRT-Corporation_Chayenne-Tan.jpeg” admin_label=”MRT Corporation_Chayenne\tTan” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE5ODYxIiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]MRT Corporation<\/b>[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ disabled_on=”off|off|off” _builder_version=”4.16″ _module_preset=”default” collapsed=”off” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Debra Deyvitah” position=”Head of Marketing \u2013 Foods” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/wp-content\/uploads\/sites\/27\/2026\/02\/PepsiCo-Malaysia_Debra-Deyvitah.png” admin_label=”PepsiCo Malaysia_Debra Deyvitah” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI3NzA4IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]PepsiCo Malaysia<\/b>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Janice Tan” position=”Head of Digital & CRM” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/wp-content\/uploads\/sites\/27\/2026\/02\/Shiseido-Malaysia_Janice-Tan.png” admin_label=”Shiseido Malaysia_Janice Tan” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI3NTc2IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]Shiseido Malaysia<\/b>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Andrew Pinto” position=”Vice President of Brand & Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/wp-content\/uploads\/sites\/27\/2026\/02\/Unifi-Telekom-Malaysia_Andrew-Pinto.png” admin_label=”Unifi (Telekom Malaysia)_Andrew Pinto” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI3NzMxIiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]Unifi (Telekom Malaysia)<\/b>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Kiranjeet Kaur” position=”Director of Marketing Communications” 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image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/wp-content\/uploads\/sites\/27\/2026\/03\/ZUS-Coffee_Shafiqah-Othman.png” admin_label=”ZUS Coffee_Shafiqah Othman” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI3NzY2IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]ZUS Coffee<\/b>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

2026 Judge’s ProfileKarmen Wong AVP Marketing & Customer Engagement Great Eastern General MalaysiaKarmen Wong is the assistant vice president of marketing and customer engagement at Great Eastern General Malaysia, where she leads initiatives that enhance customer journeys, strengthen brand positioning, and deliver performance-driven marketing outcomes. 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