{"id":25354,"date":"2025-03-26T18:24:04","date_gmt":"2025-03-26T10:24:04","guid":{"rendered":"https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/?p=25354"},"modified":"2025-03-27T09:37:27","modified_gmt":"2025-03-27T01:37:27","slug":"shermaine-chen","status":"publish","type":"post","link":"https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/shermaine-chen\/","title":{"rendered":"Shermaine Chen"},"content":{"rendered":"

[et_pb_section fb_built=”1″ admin_label=”Speakers” module_class=”color1-box ” _builder_version=”4.27.0″ locked=”off” global_colors_info=”{}”][et_pb_row admin_label=”2025 Judge’s Profile” _builder_version=”4.27.0″ _module_preset=”default” global_module=”24822″ saved_tabs=”all” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

2025 Judge’s Profile<\/h4>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,2_3″ admin_label=”Row” module_class=”members-full-description” _builder_version=”4.27.0″ custom_margin=”|||” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/wp-content\/uploads\/sites\/27\/2025\/03\/Unilever_Shermaine-Chen_NEW.png” alt=”Affin_JasmineJefri” title_text=”Unilever_Shermaine Chen_NEW” _builder_version=”4.27.0″ hover_enabled=”0″ always_center_on_mobile=”off” locked=”off” global_colors_info=”{}” sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”2_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Designation” _builder_version=”4.27.0″ locked=”off” global_colors_info=”{}”]<\/p>\n

Shermaine Chen<\/h3>\n

Head of Marketing, Homecare & Foods<\/h4>\n

Unilever<\/h5>\n

[\/et_pb_text][et_pb_text admin_label=”BIO” _builder_version=”4.27.0″ global_colors_info=”{}”]Shermaine heads marketing for Foods and Homecare at Unilever Malaysia and Singapore. With over 15 years of experience in branding and marketing across beauty, homecare, and foods categories, she brings a wealth of industry knowledge, a discerning eye, and a strong passion for creativity and effectiveness in marketing.<\/p>\n

She believes that a brand must be culturally relevant to capture attention, meaningfully different to be chosen, and consistent in messaging to be loved.[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”off|off|off” admin_label=”View Other 2025 Judges’ Profile” _builder_version=”4.27.0″ _module_preset=”default” custom_margin=”||0px||false|false” custom_padding=”||0px||false|false” global_module=”24826″ saved_tabs=”all” locked=”off” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.0″ _module_preset=”default” custom_margin=”||0px||false|false” custom_padding=”||0px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.0″ text_text_color=”#ffffff” custom_margin=”||0px||false|false” custom_padding=”||0px||false|false” z_index_tablet=”500″ text_text_shadow_horizontal_length_tablet=”0px” text_text_shadow_vertical_length_tablet=”0px” text_text_shadow_blur_strength_tablet=”1px” link_text_shadow_horizontal_length_tablet=”0px” link_text_shadow_vertical_length_tablet=”0px” link_text_shadow_blur_strength_tablet=”1px” ul_text_shadow_horizontal_length_tablet=”0px” ul_text_shadow_vertical_length_tablet=”0px” ul_text_shadow_blur_strength_tablet=”1px” ol_text_shadow_horizontal_length_tablet=”0px” ol_text_shadow_vertical_length_tablet=”0px” ol_text_shadow_blur_strength_tablet=”1px” quote_text_shadow_horizontal_length_tablet=”0px” quote_text_shadow_vertical_length_tablet=”0px” quote_text_shadow_blur_strength_tablet=”1px” header_text_shadow_horizontal_length_tablet=”0px” header_text_shadow_vertical_length_tablet=”0px” header_text_shadow_blur_strength_tablet=”1px” header_2_text_shadow_horizontal_length_tablet=”0px” header_2_text_shadow_vertical_length_tablet=”0px” header_2_text_shadow_blur_strength_tablet=”1px” header_3_text_shadow_horizontal_length_tablet=”0px” header_3_text_shadow_vertical_length_tablet=”0px” header_3_text_shadow_blur_strength_tablet=”1px” header_4_text_shadow_horizontal_length_tablet=”0px” header_4_text_shadow_vertical_length_tablet=”0px” header_4_text_shadow_blur_strength_tablet=”1px” header_5_text_shadow_horizontal_length_tablet=”0px” header_5_text_shadow_vertical_length_tablet=”0px” header_5_text_shadow_blur_strength_tablet=”1px” header_6_text_shadow_horizontal_length_tablet=”0px” header_6_text_shadow_vertical_length_tablet=”0px” header_6_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” global_colors_info=”{}”]<\/p>\n

View Other 2025 Judges’ Profile<\/h4>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”off|off|off” admin_label=”Global – 2025 Judges” _builder_version=”4.27.0″ _module_preset=”default” global_module=”24830″ saved_tabs=”all” locked=”off” collapsed=”off” global_colors_info=”{}”][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ disabled_on=”off|off|off” _builder_version=”4.16″ _module_preset=”default” collapsed=”off” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=” Anoushka Bhar” position=”Head of PR & Communications ” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/wp-content\/uploads\/sites\/27\/2025\/03\/Boost_Anoushka-Bhar.png” admin_label=”Boost_ Anoushka Bhar” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI0OTc3IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]Boost<\/b>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Remus Hoo” position=”Head of Media & Budget Management” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/wp-content\/uploads\/sites\/27\/2025\/03\/CelcomDigi_Remus-Hoo.png” admin_label=”CelcomDigi_Remus Hoo” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI1MDY1IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

CelcomDigi<\/b><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Michael\tTan” position=”Coffee Wholesale & Marketing Director” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/wp-content\/uploads\/sites\/27\/2025\/03\/JWC-Coffee-Roastery_Michael-Tan.png” admin_label=”JWC Coffee Roastery_Michael\tTan” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI1MTQ1IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]JWC Coffee Roastery<\/b>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Tina Tong” position=”General Manager, Group Branding” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/wp-content\/uploads\/sites\/27\/2025\/03\/Malaysia-Airlines_Tina-Tong.png” admin_label=”Malaysia Aviation Group _Tina Tong” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI1MjIxIiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Malaysia Aviation Group\u00a0<\/b><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ disabled_on=”off|off|off” admin_label=”Row” _builder_version=”4.27.0″ _module_preset=”default” collapsed=”off” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Rafay Korai” position=”Head of Growth\t” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/wp-content\/uploads\/sites\/27\/2025\/03\/Mindvalley_Rafay-Korai.png” admin_label=”Mindvalley_Rafay Korai” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI1MzAyIiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Mindvalley<\/b><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Rachel Goh ” position=”Zone Head of Employer Branding & Talent Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/wp-content\/uploads\/sites\/27\/2025\/03\/Nestle_Rachel-Goh.png” admin_label=”Nestl\u00e9_Rachel\tGoh” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI0ODM1IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Nestl\u00e9<\/b><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Tiffany Tan” position=”General Manager \u2013 Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/wp-content\/uploads\/sites\/27\/2025\/03\/Pokka_Tiffany-Tan.png” admin_label=”Pokka_Tiffany\t Tan” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI1MTg3IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Pokka<\/b><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Joel Ong” position=”Head of Digital Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/wp-content\/uploads\/sites\/27\/2025\/03\/Sunway-Medical-Centre_Joel-Ong.png” admin_label=”Sunway Medical Centre_Joel Ong” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI1MzMzIiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Sunway Medical Centre<\/b><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ disabled_on=”off|off|off” admin_label=”Row” _builder_version=”4.27.0″ _module_preset=”default” collapsed=”off” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Mun Yee Lau” position=”Head of Branded Content and Social” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/wp-content\/uploads\/sites\/27\/2025\/03\/TIME-dotcom_Mun-Yee-Lau.jpg” admin_label=”TIME dotcom_Mun Yee\tLau” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI0ODM1IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]TIME dotcom<\/b>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Shermaine Chen ” position=”Head of Marketing, Homecare & Foods” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/wp-content\/uploads\/sites\/27\/2025\/03\/Unilever_Shermaine-Chen_NEW.png” admin_label=”Unilever_Shermaine\tChen ” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI1MzU0IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” hover_enabled=”0″ locked=”off” global_colors_info=”{}” title_text=”Unilever_Shermaine Chen_NEW” sticky_enabled=”0″]Unilever<\/b>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Jag Singh” position=”Director, Student Recruitment & Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/wp-content\/uploads\/sites\/27\/2025\/03\/University-of-Nottingham-Malaysia_Jagdish-Singh.png” admin_label=”University of Nottingham Malaysia_Jag Singh” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI1MDE0IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]University of Nottingham Malaysia<\/b>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Faith Tang” position=”APAC Regional Marketing ” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/wp-content\/uploads\/sites\/27\/2025\/03\/Watson-Marlow-Fluid-Technology-Solutions_Faith-Tang.png” admin_label=”Watson-Marlow Fluid Technology Solutions, part of Spirax Group_Faith Tang” _builder_version=”4.27.0″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI1MTY4IiwiZW5hYmxlX2h0bWwiOiJvZmYifX0=@” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Watson-Marlow Fluid Technology Solutions, part of Spirax Group<\/b><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

2025 Judge’s ProfileShermaine Chen Head of Marketing, Homecare & Foods UnileverShermaine heads marketing for Foods and Homecare at Unilever Malaysia and Singapore. With over 15 years of experience in branding and marketing across beauty, homecare, and foods categories, she brings a wealth of industry knowledge, a discerning eye, and a strong passion for creativity and […]<\/p>\n","protected":false},"author":50,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[30],"tags":[],"class_list":["post-25354","post","type-post","status-publish","format-standard","hentry","category-2025-judges"],"yoast_head":"\nShermaine Chen - Agency Of The Year Malaysia 2026<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/shermaine-chen\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Shermaine Chen - Agency Of The Year Malaysia 2026\" \/>\n<meta property=\"og:description\" content=\"2025 Judge's ProfileShermaine Chen Head of Marketing, Homecare & Foods UnileverShermaine heads marketing for Foods and Homecare at Unilever Malaysia and Singapore. 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