{"id":24160,"date":"2025-06-18T10:13:33","date_gmt":"2025-06-18T02:13:33","guid":{"rendered":"https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/?page_id=24160"},"modified":"2025-06-20T22:32:22","modified_gmt":"2025-06-20T14:32:22","slug":"2025-markies-winners","status":"publish","type":"page","link":"https:\/\/awards.marketing-interactive.com\/agency-of-the-year-my\/2025-markies-winners\/","title":{"rendered":"2025 MARKies Winners"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_row disabled_on=”off|off|off” _builder_version=”4.16″ global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Winners title” _builder_version=”4.27.0″ saved_tabs=”all” global_colors_info=”{}”]<\/p>\n

2025 MARKies Winners<\/h2>\n

[\/et_pb_text][et_pb_toggle title=”Overall Creative Ideas MARKie” admin_label=”Overall Creative Ideas MARKie” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n
\"\"<\/td>\nAmpersand Advisory<\/strong><\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”Overall Media Usage MARKie” admin_label=”Overall Media Usage MARKie” _builder_version=”4.16″ global_colors_info=”{}”]<\/p>\n\n\n\n
\"\"<\/td>\nAmpersand Advisory<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”1. Most Creative – Artificial Intelligence ” admin_label=”1. Most Creative – Artificial Intelligence ” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

OMD Malaysia<\/strong>
Client Organisation: CelcomDigi
Brand: CelcomDigi Enterprise
Campaign: CelcomDigi Enterprise: Reimagining News Consumption with AI<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

THE SHOUT GROUP\/FCB SHOUT<\/strong>
Client Organisation: RHB Banking Group
Brand: RHB Bank
Campaign: #JomSapot BeliLokal: Turning a Malaysian star into an AI-mbassador for local SMEs<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Kingdom Digital<\/strong>
Client Organisation: CelcomDigi
Campaign: Which Speedster Are You?<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”2. Most Creative \u2013 B2B Marketing” admin_label=”2. Most Creative \u2013 B2B Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Ampersand Advisory<\/strong>
Client Organisation: Etika Group of Companies
Brand: Pepsi
Campaign: Record Reach, Real Results: How Pepsi Drove Distribution Through Cultural Relevance & Unity<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

THE SHOUT GROUP\/FCB SHOUT<\/strong>
Client Organisation: RHB Banking Group
Brand: RHB Bank
Campaign: #JomSapot BeliLokal: Turning a Malaysian star into an AI-mbassador for local SMEs<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

VML Malaysia<\/strong>
Client Organisation: TM Technology Services
Brand: Unifi Business
Campaign: Ambassadors Of Failure<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”3. Most Creative \u2013 Campaign Pivot” admin_label=”3. Most Creative \u2013 Campaign Pivot” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

The Sudden Impact! Entertainment Company<\/strong>
Client Organisation: Sunway Lagoon
Brand: NIGHTS OF FRIGHT\u00ae10
Campaign: NIGHTS OF FRIGHT\u00ae10 \u2013 \u2018ICONIC.EPIC.SCARY.\u2019 FEATURING SILENT HILL<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

VML Malaysia<\/strong>
Client Organisation: KARA
Campaign: Packs for Malaysians<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Monogram Concepts<\/strong>
Client Organisation: Toyo Tyre Sales and Marketing Malaysia
Brand: Toyo Tires
Campaign: Toyo Tires Gratitude Gold Carnival 2024<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”4. Most Creative \u2013 Cause Marketing” admin_label=”4. Most Creative \u2013 Cause Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

THE SHOUT GROUP\/FCB SHOUT<\/strong>
Client Organisation: RHB Banking Group
Brand: RHB Bank
Campaign: Forgiveness: A true story that turned national unrest into collective healing<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Ampersand Advisory<\/strong>
Client Organisation: Atlas Vending (Etika Group of Companies)
Brand: Atlas Vending
Campaign: One Tap at a Time: Breaking Period Stigma with RM2.1M in PR and 99% Student Support<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Talon Creative, Kingdom Digital, MediaBrands Content Studio, Mindshare Media<\/strong>
Client Organisation: Astro Malaysia
Campaign: Astro Originals Project Exit<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”5. Most Creative \u2013 Communications \/ Public Relations” admin_label=”5. Most Creative \u2013 Communications \/ Public Relations” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

THE SHOUT GROUP\/FCB SHOUT<\/strong>
Client Organisation: RHB Banking Group
Brand: RHB Bank
Campaign: Forgiveness: A true story that turned national unrest into collective healing<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Ampersand Advisory<\/strong>
Client Organisation: Etika Group of Companies
Brand: Goodday
Campaign: Record Breaking Sales Growth as Goodday KidSTART participation grows by 1200%<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Ampersand Advisory, Astro Shaw<\/strong>
Client Organisation: Etika Group of Companies
Brand: Wonda Coffee
Campaign: Keluang Man: Movie partnership creates multichannel magic and moves market share!<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”6. Most Creative \u2013 Content Marketing” admin_label=”6. Most Creative \u2013 Content Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

THE SHOUT GROUP\/FCB SHOUT<\/strong>
Client Organisation: RHB Banking Group
Brand: RHB Bank
Campaign: Forgiveness: A true story that turned national unrest into collective healing<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Ampersand Advisory<\/strong>
Client Organisation: Etika Group of Companies
Brand: Pepsi
Campaign: From Can Design to Campaign Anthem: A Celebration Told by East Malaysians<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Invictus Blue<\/strong>
Client Organisation: AmBank Malaysia
Brand: AmBank Group
Campaign: RINGGIT THIEVES \u2013 EVERY SCAM TELLS A STORY<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”7. Most Creative \u2013 Customer Engagement” admin_label=”7. Most Creative \u2013 Customer Engagement” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Ampersand Advisory, Fishermen Integrated Malaysia<\/strong>
Client Organisation: Etika Group of Companies
Brand: Pepsi
Campaign: Yuuummmm Seng! Pepsi CNY Campaign Sparks Enthusiastic Customer Participation!<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

One Team (Naga DDB Tribal, M+C Saatchi Group Malaysia)<\/strong>
Client Organisation: CelcomDigi
Brand: CelcomDigi Network
Campaign: CelcomDigi\u2019s Skuad 5G<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Fishermen Integrated<\/strong>
Client Organisation: HTFU Restaurants
Brand: BananaBro
Campaign: BananaBro Banana Leaf Rice Blankie<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”8. Most Creative \u2013 Digital” admin_label=”8. Most Creative \u2013 Digital” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Ampersand Advisory, Fishermen Integrated Malaysia<\/strong>
Client Organisation: Etika Group of Companies
Brand: Pepsi
Campaign: Pepsi\u2019s Digital Dragon Triumph: Achieving 28% Sales Growth This Chinese New Year<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

One Two Jus<\/strong>
Client Organisation: Maybank
Campaign: Raya Lebih Ekstra<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Dentsu (Malaysia)<\/strong>
Client Organisation: Mamee
Brand: Mamee Chef (Instant Noodles)
Campaign: Luck-sa Mari Ong Mari<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”9. Most Creative \u2013 Event (Physical \/ Virtual)” admin_label=”9. Most Creative \u2013 Event (Physical \/ Virtual)” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

VML Malaysia<\/strong>
Client Organisation: MAGGI
Campaign: Ini MAGGI Kita<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

The Clan<\/strong>
Client Organisation: Netflix Malaysia
Campaign: When Squid Game 2 Bleeds Into Our World<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Ampersand Advisory<\/strong>
Client Organisation: Etika
Brand: Goodday
Campaign: Legitimizing Esports, Driving Sales With Malaysia\u2019s First Ever Esports Month<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”10. Most Creative \u2013 Experiential” admin_label=”10. Most Creative \u2013 Experiential” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Ampersand Advisory<\/strong>
Client Organisation: Alliance Bank
Campaign: The Ultimate Elevator Pitch: Where Entrepreneurs had 60 seconds to define their destiny<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Pico Malaysia<\/strong>
Client Organisation: Carlsberg Malaysia
Campaign: Carlsberg Real Smooth<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

DNA Creative Communications<\/strong>
Client Organisation: AK FILMS PRODUCTION
Campaign: Krishh Live in Malaysia<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”11. Most Creative \u2013 Gamification Campaign” admin_label=”11. Most Creative \u2013 Gamification Campaign” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Kingdom Digital<\/strong>
Client Organisation: CelcomDigi
Campaign: Which Speedster Are You?<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Ampersand Advisory<\/strong>
Client Organisation: Alliance Bank
Campaign: AEIOU: Gamifying Financial Literacy across 1461 schools<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Havas Malaysia<\/strong>
Client Organisation: Domino\u2019s Pizza Enterprises
Brand: Domino\u2019s Pizza Malaysia
Campaign: Grand Theft IG<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”12. Most Creative \u2013 Government Sector \/ Non-Profit Marketing” admin_label=”12. Most Creative \u2013 Government Sector \/ Non-Profit Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Ampersand Advisory<\/strong>
Client Organisation: Atlas Vending (Etika Group of Companies)
Brand: Atlas Vending
Campaign: One Tap at a Time: Breaking Period Stigma with RM2.1M in PR and 99% Student Support<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Media Prima Omnia<\/strong>
Client Organisation: Big Tree
Campaign: From Billboards to Backpacks<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

M+C Saatchi Group Malaysia<\/strong>
Client Organisation: Bank Negara Malaysia
Campaign: BNM 2024 Festive Campaigns (CNY, Hari Raya & Deepavali)<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”13. Most Creative \u2013 Hyperlocal Marketing” admin_label=”13. Most Creative \u2013 Hyperlocal Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Ampersand Advisory<\/strong>
Client Organisation: Etika Group of Companies
Brand: Pepsi
Campaign: One Culture-Rich Celebration. Millions Reached. Pepsi\u2019s Hyperlocal Breakthrough in East Malaysia<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Intigus Communications<\/strong>
Client Organisation: Etiqa Life Insurance
Campaign: Live Chill, No Drama with Etiqa<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

THE SHOUT GROUP\/FCB SHOUT<\/strong>
Client Organisation: RHB Banking Group
Brand: RHB Bank
Campaign: #JomSapot BeliLokal: Turning a Malaysian star into an AI-mbassador for local SMEs<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”14. Most Creative \u2013 Immersive Brand Activation” admin_label=”14. Most Creative \u2013 Immersive Brand Activation” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

The Clan, Trapper, Good People Network, REISE, Inspyr Comms<\/strong>
Client Organisation: Netflix Malaysia
Campaign:\u00a0 When Squid Game 2 Bleeds Into Our World<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Ampersand Advisory<\/strong>
Client Organisation: Etika Group of Companies
Brand: Wonda Coffee
Campaign: Wonda 10th Anniversary : Creating An Unforgettable Sensorial Ride<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

The Sudden Impact! Entertainment Company<\/strong>
Client Organisation: Sunway Lagoon
Brand: NIGHTS OF FRIGHT\u00ae10
Campaign: NIGHTS OF FRIGHT\u00ae10 \u2013 \u2018ICONIC.EPIC.SCARY.\u2019<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”15. Most Creative \u2013 Influencers \/ KOLs” admin_label=”15. Most Creative \u2013 Influencers \/ KOLs” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

REISE, Good People Network, The Clan, Trapper, Inspyr Comms Management<\/strong>
Client Organisation: Netflix
Campaign: When Squid Game 2 Bleeds Into Our World<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Ampersand Advisory (Asterisk)<\/strong>
Client Organisation: Ace Canning
Brand: Homesoy
Campaign: 6 Real Women, 6 Real Journeys: Inspiring Action Against Breast Cancer<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Aspect Ratio Studios<\/strong>
Client Organisation: Mondelez Malaysia
Brand: Cadbury Dairy Milk
Campaign: For You, I Would\u2026<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”16. Most Creative \u2013 Integrated Media” admin_label=”16. Most Creative \u2013 Integrated Media” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Ampersand Advisory, Astro Media Solutions<\/strong>
Client Organisation: Etika Group of Companies
Brand: Wonda Coffee
Campaign: Keluang Man Takes Over Media To Take Over\u00a0Minds<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

QLIC Solution<\/strong>
Client Organisation: J&T Malaysia
Campaign: M6ments Together: J&T 6th Anniversary Campaign<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

VML Malaysia<\/strong>
Client Organisation: Nestl\u00e9 Malaysia
Brand: KitKat
Campaign: Have A Borneo Break!<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

YellowLeads, QLIC Solution, Parisign Media<\/strong>
Client Organisation: J&T Express Malaysia
Campaign: Hantar Kasi Jadi<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”17. Most Creative \u2013 Interactive Storytelling” admin_label=”17. Most Creative \u2013 Interactive Storytelling” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Ampersand Advisory, Astro Media Solutions<\/strong>
Client Organisation: Etika Group of Companies
Brand: Wonda Coffee
Campaign: Keluang Man Takes Over Media To Take Over\u00a0Minds<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

VML Malaysia<\/strong>
Client Organisation: TM Technology Services
Brand: UNIFI
Campaign: Virtual Intelligence Creator<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Digital People<\/strong>
Client Organisation: Ayam Brand Malaysia
Campaign: Pop Yeh Yeh Bok Bok Raya 2024<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”18. Most Creative \u2013 Launch \/ Re-Launch” admin_label=”18. Most Creative \u2013 Launch \/ Re-Launch” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

The Sudden Impact! Entertainment Company<\/strong>
Client Organisation: Sunway Lagoon
Brand: NIGHTS OF FRIGHT\u00ae10
Campaign: NIGHTS OF FRIGHT\u00ae10 \u2013 \u2018ICONIC.EPIC.SCARY.\u2019 FEATURING SILENT HILL<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

M+C Saatchi Group Malaysia, Minerva Productions<\/strong>
Client Organisation: MR.DIY Group
Brand: MR.DIY
Campaign: PANDAi Jaga Anda<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Zeno Malaysia<\/strong>
Client Organisation: MARS Food
Brand: M&M\u2019s
Campaign: Make Fun Happen<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”19. Most Creative \u2013 Multicultural Marketing” admin_label=”19. Most Creative \u2013 Multicultural Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Ampersand Advisory<\/strong>
Client Organisation: Etika Group of Companies
Brand: Pepsi
Campaign: Uniting East Malaysia Through Culture, Celebration, and Pepsi<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Ampersand Advisory, Astro Media Solutions<\/strong>
Client Organisation: Etika Group of Companies
Brand: Wonda Coffee
Campaign: Keluang Man Takes Over Media To Take Over\u00a0Minds<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Muma Malaysia<\/strong>
Client Organisation: Southern Lion
Brand: Fresh and White
Campaign: Long Lasting Fresh Breath. Long Lasting Tradition.<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”20. Most Creative \u2013 Out-of-Home” admin_label=”20. Most Creative \u2013 Out-of-Home” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

M+C Saatchi Group Malaysia, Minerva Productions<\/strong>
Client Organisation: MR.DIY Group
Brand: MR.DIY
Campaign: PANDAi Jaga Anda<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Big Tree, Media Prima Omnia<\/strong>
Client Organisation: Unilever
Brand: Dove
Campaign: Dove Ultrasonic Sensor<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

The Clan, Trapper, Good People Network, REISE, Inspyr Comms<\/strong>
Client Organisation: Netflix Malaysia
Campaign: When Squid Game 2 Bleeds Into Our World<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”21. Most Creative \u2013 Social Commerce” admin_label=”21. Most Creative \u2013 Social Commerce” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

GrowthOps Asia<\/strong>
Client Organisation: Telekom Malaysia
Brand: Unifi
Campaign: Unifi Device Fiesta<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Ampersand Advisory, Fishermen Integrated, The Gaming Company<\/strong>
Client Organisation: Etika
Brand: Goodday
Campaign: Legitimizing Esports, Driving Sales With Malaysia\u2019s First Ever Esports Month<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Mad Hat Asia<\/strong>
Client Organisation: Kenvue
Brand: Listerine
Campaign: Listerine Swish & Makan<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”22. Most Creative \u2013 Social Media” admin_label=”22. Most Creative \u2013 Social Media” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Good People Network, The Clan, Trapper, REISE, Inspyr Comms Management<\/strong>
Client Organisation: Netflix
Campaign: When Squid Game 2 Bleeds Into Our World<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Digital People<\/strong>
Client Organisation: Ayam Brand Malaysia
Campaign: Pop Yeh Yeh Bok Bok Raya 2024<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Ampersand Advisory, Hamburger Asia<\/strong>
Client Organisation: Alliance Bank
Campaign: From Posts to Participation: How Alliance Bank Heritage Run used Social Media to Boost Cultural Appreciation and Brand Love<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”23. Most Creative \u2013 Sonic Branding” admin_label=”23. Most Creative \u2013 Sonic Branding” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

M+C Saatchi Group Malaysia, Naga DDB Tribal, OMD (M), PersonEdge, Kingdom Digital Solutions<\/strong>
Client Organisation: CelcomDigi
Campaign: CelcomDigi One Plan<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Ampersand Advisory, The Chariot Agency<\/strong>
Client Organisation: Nando\u2019s Malaysia
Campaign: That\u2019s A Nando\u2019s Thing: We Be We, So You Can Be You.<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

FWO Consultancy<\/strong>
Client Organisation: Misto Malaysia
Brand: Fila
Campaign: Fila\u2019s Dominating Malaysia Airwaves Loud & Clear<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”24. Most Creative \u2013 Specific Audience” admin_label=”24. Most Creative \u2013 Specific Audience” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

MBCS<\/strong>
Client Organisation: Wipro Unza
Brand: Aiken
Campaign: Aiken\u2019s CNY Glow Up: A Stephen Chow-Inspired Whitening Celebration<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

GrowthOps Asia<\/strong>
Client Organisation: Telekom Malaysia
Brand: Unifi Mobile
Campaign: Freedom Seringgit<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Kingdom Digital<\/strong>
Client Organisation: CelcomDigi
Campaign: Which Speedster Are You?<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”25. Most Creative \u2013 Video” admin_label=”25. Most Creative \u2013 Video” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

THE SHOUT GROUP\/FCB SHOUT<\/strong>
Client Organisation: RHB Banking Group
Brand: RHB Bank
Campaign: Forgiveness: A true story that turned national unrest into collective healing<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

THE SHOUT GROUP\/FCB SHOUT<\/strong>
Client Organisation: RHB Banking Group
Brand: RHB Bank
Campaign: Acceptance: Uncovering the beauty of a mind unseen<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Cake Experiential Communications (Asia)<\/strong>
Client Organisation: AmBank Malaysia
Brand: AmBank Group
Campaign: Light of Hope \u2013 Deepavali 2024<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”26. Most Effective Use – Artificial Intelligence” admin_label=”26. Most Effective Use – Artificial Intelligence” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

OMD Malaysia<\/strong>
Client Organisation: McDonald\u2019s
Campaign: McDonald\u2019s Inside Out approach \u2013 Clean Room Solution for ad impact<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Kingdom Digital<\/strong>
Client Organisation: CelcomDigi
Campaign: Which Speedster Are You?<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

THE SHOUT GROUP\/FCB SHOUT<\/strong>
Client Organisation: RHB Banking Group
Brand: RHB Bank
Campaign: #JomSapot BeliLokal: Turning a Malaysian star into an AI-mbassador for local SMEs<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”27. Most Effective Use \u2013 B2B Marketing” admin_label=”27. Most Effective Use \u2013 B2B Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Ampersand Advisory<\/strong>
Client Organisation: Alliance Bank
Campaign: 60 Seconds to Greatness: Redefining the SME Pitch<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

THE SHOUT GROUP\/FCB SHOUT<\/strong>
Client Organisation: RHB Banking Group
Brand: RHB Bank
Campaign: #JomSapot BeliLokal: Turning a Malaysian star into an AI-mbassador for local SMEs<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Astro Media Solutions<\/strong>
Campaign: Always-On, Always Engaging: The AMS B2B Playbook<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”28. Most Effective Use \u2013 Consumer Insight and Market Research” admin_label=”28. Most Effective Use \u2013 Consumer Insight and Market Research” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

NP Digital Malaysia<\/strong>
Client Organisation: The Vida World
Brand: VIDA Zero
Campaign: Turning Insights into Impact: The Power of Salam Kosong-Kosong in VIDA Zero\u2019s Success<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Ampersand Advisory (Asterisk)<\/strong>
Client Organisation: Ace Canning
Brand: Homesoy
Campaign: Knowledge Saves Lives: Leveraging Data to Transform Women\u2019s Breast Health<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

MediaCliQ Group, Macam Yes Studios<\/strong>
Client Organisation: Allianz Malaysia
Campaign: Kisar Terror<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Ampersand Advisory<\/strong>
Client Organisation: Etika Group of Companies
Brand: Goodday
Campaign: Record Breaking Sales Growth as Goodday KidSTART participation grows by 1200%<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”29. Most Effective Use \u2013 Content” admin_label=”29. Most Effective Use \u2013 Content” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Ampersand Advisory, Fishermen Integrated, The Gaming Company<\/strong>
Client Organisation: Etika Group of Companies
Brand: Goodday
Campaign: Malaysia\u2019s First Ever Senior Esports Team<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Ampersand Advisory, Astro Media Solutions<\/strong>
Client Organisation: Etika Group of Companies
Brand: Wonda Coffee
Campaign: Keluang Man Takes Over Media To Take Over\u00a0Minds<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Vertixal<\/strong>
Client Organisation: Anchor Food Professional
Brand: Anchor Foodie
Campaign: HOW ANCHOR FOODIE TRIPLED KPIS & CAPTIVATED CONSUMERS WITH SOCIAL MEDIA INGENUITY<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”30. Most Effective Use \u2013 Contextual Advertising” admin_label=”30. Most Effective Use \u2013 Contextual Advertising” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

THE SHOUT GROUP\/FCB SHOUT<\/strong>
Client Organisation: RHB Banking Group
Brand: RHB Bank
Campaign: Less Time Banking, More Time Bonding: RHB\u2019s new mobile banking app turns functional features into emotional benefits<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Ampersand Advisory<\/strong>
Client Organisation: Alliance Bank
Campaign: Alliance BizSmart Challenge: Elevator pitch drives 9% sales growth in SME lending<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Mindmade Creative Communications<\/strong>
Client Organisation: Munchworld
Brand: Oat Krunch
Campaign: Oat Krunch \u201cGoodness \u2018o Clock\u201d<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Rockstar Digital, part of Kingdom Digital, Wavemaker Malaysia<\/strong>
Client Organisation: Danone Specialized Nutrition Malaysia
Brand: Aptamil\u2122 KID
Campaign: The First Growing-up Milk That Empowered C-section Parents to C the Difference<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”31. Most Effective Use \u2013 Customer Acquisition” admin_label=”31. Most Effective Use \u2013 Customer Acquisition” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

THE SHOUT GROUP\/FCB SHOUT<\/strong>
Client Organisation: RHB Banking Group
Brand: RHB Bank
Campaign: #JomSapot BeliLokal: Turning a Malaysian star into an AI-mbassador for local SMEs<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

BLWN<\/strong>
Client Organisation: Express Rail Link
Brand: KLIA Ekspres
Campaign: The Ekspres Campaign<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

One Two Jus<\/strong>
Client Organisation: Maybank
Campaign: Raya Lebih Ekstra<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”32. Most Effective Use \u2013 Digital” admin_label=”32. Most Effective Use \u2013 Digital” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Ampersand Advisory, The Chariot Agency<\/strong>
Client Organisation: Nando\u2019s Malaysia
Campaign: That\u2019s A Nando\u2019s Thing: We Be We, So You Can Be You.<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

BLWN<\/strong>
Client Organisation: Express Rail Link
Brand: KLIA Ekspres
Campaign: The Ekspres Campaign<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

NP Digital Malaysia<\/strong>
Client Organisation: The Vida World
Brand: VIDA Zero
Campaign: Zero Guilt, Maximum Impact: VIDA Zero\u2019s Digital-First Success with Salam Kosong-Kosong<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”33. Most Effective Use \u2013 Events (Physical \/ Virtual)” admin_label=”33. Most Effective Use \u2013 Events (Physical \/ Virtual)” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Expert Media Global<\/strong>
Client Organisation: Ajinomoto Malaysia
Brand: AJI-NO-MOTO\u00ae
Campaign: Smart Umami Wheels<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Expert Media Global<\/strong>
Client Organisation: Ajinomoto Malaysia
Brand: \u201cAJINOMOTO\u201d GYOZA
Campaign: AJINOMOTO Gyoza x One Piece<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Bravo Events & Entertainment<\/strong>
Client Organisation: Wardah
Campaign: Wardah Skinverse<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”34. Most Effective Use \u2013 Experiential” admin_label=”34. Most Effective Use \u2013 Experiential” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Archetype Malaysia, Design Bloc. Studio<\/strong>
Client Organisation: IKEA Malaysia
Campaign: IKEA Snooze Fest 2024<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

The Sudden Impact! Entertainment Company<\/strong>
Client Organisation: Sunway Lagoon
Brand: NIGHTS OF FRIGHT\u00ae10
Campaign: NIGHTS OF FRIGHT\u00ae10 \u2013 \u2018ICONIC.EPIC.SCARY.\u2019 FEATURING SILENT HILL<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Ampersand Advisory<\/strong>
Client Organisation: Etika Group of Companies
Brand: Pepsi
Campaign: On Ground, Online, In Hearts: A Cultural Experience That United a Region<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”35. Most Effective Use \u2013 Government Sector \/ Non-Profit Marketing” admin_label=”35. Most Effective Use \u2013 Government Sector \/ Non-Profit Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Mechanikos<\/strong>
Client Organisation: Ministry of Health
Campaign: Agenda Nasional Malaysia Sihat: Malaysia\u2019s Immersive Healthverse<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Ratio:Cause<\/strong>
Client Organisation: Ministry of Communications, Content Forum
Brand: Online Safety IRL
Campaign: Online Safety IRL Campaign<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Expert Media Global<\/strong>
Client Organisation: Ajinomoto Malaysia
Campaign: Seni Dalam Rasa<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”36. Most Effective Use \u2013 Influencers \/ KOLs” admin_label=”36. Most Effective Use \u2013 Influencers \/ KOLs” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Mindmade Creative Communications<\/strong>
Client Organisation: OFFSPRING
Campaign: Malaysia\u2019s First Science-Backed Diaper Campaign<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Archetype Agency<\/strong>
Client Organisation: IKEA Malaysia
Campaign: IKEA Snooze Fest 2024<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Sevenvault<\/strong>
Client Organisation: Beiersdorf (Malaysia)
Brand: NIVEA
Campaign: NIVEA KOLs Club Project<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”37. Most Effective Use \u2013 Integrated Media” admin_label=”37. Most Effective Use \u2013 Integrated Media” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

One Two Jus<\/strong>
Client Organisation: Maybank
Campaign: Raya Lebih Ekstra<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Archetype Agency<\/strong>
Client Organisation: IKEA Malaysia
Campaign: IKEA Snooze Fest 2024<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

THE SHOUT GROUP\/FCB SHOUT<\/strong>
Client Organisation: Spritzer
Campaign: Tambah Spritzer Sparkling, Raya Lagi Happening<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”38. Most Effective Use \u2013 Launch \/ Re-Launch” admin_label=”38. Most Effective Use \u2013 Launch \/ Re-Launch” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

NP Digital Malaysia<\/strong>
Client Organisation: Takaful Malaysia
Brand: Kaotim
Campaign: Kaotim Car and Kaotim Motor: Renew in Just a Few Clicks?<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

GrowthOps Asia<\/strong>
Client Organisation: Shell
Brand: Shell FuelSave
Campaign: A Quest for More<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Alpha Access PR<\/strong>
Client Organisation: Boost Bank
Campaign: Launching Boost Bank: Malaysia\u2019s First Digital Bank with A Pioneering Embedded Banking Platform<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”39. Most Effective Use \u2013 Loyalty & CRM” admin_label=”39. Most Effective Use \u2013 Loyalty & CRM” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

OMD Malaysia<\/strong>
Client Organisation: McDonald\u2019s
Campaign: \u2018Data Driven Revival\u2019 \u2013 How McDonald\u2019s CRM Segmentation Rekindled Lapsed Users & Maximized Loyalist Sales<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

NP Digital Malaysia<\/strong>
Client Organisation: Maybank
Campaign: MAE-llionaire: Transact, Earn, and Win Big<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Ampersand Advisory<\/strong>
Client Organisation: Rev Edition
Brand: Hoka
Campaign: Fly Human Fly<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”40. Most Effective Use – Mobile” admin_label=”40. Most Effective Use – Mobile” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

NP Digital Malaysia<\/strong>
Client Organisation: Maybank
Campaign: Maybank Trade MY App \u2013 A Seamless New Era for Mobile Trading<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

NP Digital Malaysia<\/strong>
Client Organisation: Maybank
Campaign: MAE-llionaire: Mobile-First Banking, Rewarding Every Tap<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

THE SHOUT GROUP\/FCB SHOUT<\/strong>
Client Organisation: RHB Banking Group
Brand: RHB Bank
Campaign: Less Time Banking, More Time Bonding: RHB\u2019s new mobile banking app turns functional features into emotional benefits<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”41. Most Effective Use – Multicultural Marketing” admin_label=”41. Most Effective Use – Multicultural Marketing” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Ampersand Advisory<\/strong>
Client Organisation: Etika Group of Companies
Brand: Pepsi
Campaign: Uniting East Malaysia Through Culture, Celebration, and Pepsi<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

THE SHOUT GROUP\/FCB SHOUT<\/strong>
Client Organisation: RHB Banking Group
Brand: RHB Bank
Campaign: Forgiveness: A true story that turned national unrest into collective healing<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Mindmade Creative Communications<\/strong>
Client Organisation: Munchworld
Brand: Munchy\u2019s
Campaign: Munchy\u2019s \u201cTaste Munchy\u2019s, Taste Happiness\u201d Campaign<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”42. Most Effective Use \u2013 Omnichannel” admin_label=”42. Most Effective Use \u2013 Omnichannel” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

BLWN<\/strong>
Client Organisation: Express Rail Link
Brand: KLIA Ekspres
Campaign: The Ekspres Campaign<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Ampersand Advisory<\/strong>
Client Organisation: Rev Edition
Brand: Hoka
Campaign: Fly Human Fly<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Ink Marketing<\/strong>
Client Organisation: Shojikiya
Brand: Nissin
Campaign: Nissin Big Cup Noodles<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”43. Most Effective Use \u2013 Social Commerce” admin_label=”43. Most Effective Use \u2013 Social Commerce” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

GrowthOps Asia<\/strong>
Client Organisation: Telekom Malaysia
Brand: Unifi
Campaign: Unifi Device Fiesta<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Ampersand Advisory<\/strong>
Client Organisation: Loob Holdings
Brand: Tealive
Campaign: From Segmentation to Sales: Social Commerce Delivered Results\u00a0for\u00a0Tealive<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

THE SHOUT GROUP\/FCB SHOUT<\/strong>
Client Organisation: RHB Banking Group
Brand: RHB Bank
Campaign: #JomSapot BeliLokal: Turning a Malaysian star into an AI-mbassador for local SMEs<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”44. Most Effective Use \u2013 Social Media” admin_label=”44. Most Effective Use \u2013 Social Media” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

One Two Jus<\/strong>
Client Organisation: Maybank
Campaign: Raya Lebih Ekstra<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Mindmade Creative Communications<\/strong>
Client Organisation: Munchworld
Brand: Munchy\u2019s
Campaign: Munchy\u2019s \u201cTaste Munchy\u2019s, Taste Happiness\u201d Campaign<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Ampersand Advisory, The Chariot Agency<\/strong>
Client Organisation: Nando\u2019s Malaysia
Campaign: Nando\u2019s PERi-crackle Drives Furious Flavours And Sales<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Newnormz (My Weekend Plan)<\/strong>
Client Organisation: Techtrans Advanced
Brand: Taiwan Excellence
Campaign: One Habit, One Earth: Taiwan Excellence Sustainability Challenge<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”45. Most Effective Use \u2013 Specific Audience” admin_label=”45. Most Effective Use \u2013 Specific Audience” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Mindmade Creative Communications<\/strong>
Client Organisation: OFFSPRING
Campaign: Malaysia\u2019s First Science-Backed Diaper Campaign<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Ampersand Advisory (Asterisk)<\/strong>
Client Organisation: Ace Canning
Brand: Homesoy
Campaign: Stop That Dot: Homesoy 3.0 Empowers Women to Take Charge of Breast Health<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Rockstar Digital, part of Kingdom Digital, Wavemaker Malaysia<\/strong>
Client Organisation: Danone Specialized Nutrition Malaysia
Brand: Aptamil\u2122 KID
Campaign: The First Growing-up Milk That Empowered C-section Parents to C the Difference<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”46. Most Effective Use \u2013 Video” admin_label=”46. Most Effective Use \u2013 Video” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

THE SHOUT GROUP\/FCB SHOUT<\/strong>
Client Organisation: RHB Banking Group
Brand: RHB Bank
Campaign: Forgiveness: A true story that turned national unrest into collective healing<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

SA INDIE<\/strong>
Client Organisation: Texas Chicken Malaysia
Campaign: BIZZKIT & The Breakfast Crew<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Kredence Creative Solutions<\/strong>
Client Organisation: Julie\u2019s Biscuits
Campaign: Julie\u2019s Biscuits National Day Campaign<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”47. Most Effective Use \u2013 Zero-Party Data” admin_label=”47. Most Effective Use \u2013 Zero-Party Data” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

THE SHOUT GROUP\/FCB SHOUT<\/strong>
Client Organisation: RHB Banking Group
Brand: RHB Bank
Campaign: #JomSapot BeliLokal: Turning a Malaysian star into an AI-mbassador for local SMEs<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Rhingle<\/strong>
Client Organisation: Unilever Food Solutions
Campaign: Future Menus<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

Kingdom Digital<\/strong>
Client Organisation: CelcomDigi
Campaign: Which Speedster Are You?<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”48. Best Account Manager” admin_label=”48. Best Account Manager” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Skribble<\/strong>
Individual: Karyn Chall<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Ampersand Advisory<\/strong>
Individual: Jackie Ong<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

DNA Creative Communications<\/strong>
Individual: Illeanra<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”49. Best Art Director \/ Designer” admin_label=”49. Best Art Director \/ Designer” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

The Sudden Impact! Entertainment Company<\/strong>
Individual: Lynton V Harris<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

DNA Creative Communications<\/strong>
Individual: Ahmad Muzammil<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

C27<\/strong>
Individual: Norma Saini<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][et_pb_toggle title=”50. Best Strategist” admin_label=”50. Best Strategist” _builder_version=”4.27.0″ global_colors_info=”{}”]<\/p>\n\n\n\n\n\n
<\/td>\n\n
GOLD<\/strong><\/span><\/h5>\n

Bravo Events & Entertainment<\/strong>
Individual: Cyrus Chin<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
SILVER<\/strong><\/span><\/h5>\n

Skribble<\/strong>
Individual: Roger Wong<\/p>\n<\/td>\n<\/tr>\n

<\/td>\n\n
BRONZE<\/strong><\/span><\/h5>\n

DNA Creative Communications<\/strong>
Individual: Daniel Wong<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_toggle][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

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