2022 Finalists
1. Most Creative – Audio
 |
FCB SHOUT Client Organisation: RHB Banking Group Brand: RHB Bank Campaign: SEMPURNA – Malaysia’s First Sign Language Musical Campaign |
 |
Invictus Blue Group Client Organisation: F&N Beverages Brand: Teh Tarik Ori F&N Campaign: F&N Turns A Problem Into A Nationwide Dance Party! |
 |
PHD Media, Ensemble Worldwide Client Organisation: Wipro Unza Brand: Safi Campaign: Safi – How #SISREDAHJE Anthem shake the world of hijabi transform +40% sales uplift! |
 |
Scarlet Client Organisation: KK Supermart Campaign: Cinta KK – TikTok Drama Series |
2. Most Creative – B2B Marketing
 |
4 Thirteen, Aspect Ratio Studios, OMD Client Organisation: Allianz Campaign: ABSolutely (Allianz Business Shield) |
 |
Edelman Client Organisation: Sime Darby Oils Campaign: #GetMoving Challenge |
 |
Entropia – Part of Accenture Song Client Organisation: Telekom Malaysia Brand: Unifi Campaign: Breaking the fourth wall in interactive storydoing |
|
Entropia – Part of Accenture Song Client Organisation: Nippon Paint Campaign: Power beyond colors – transforming the paint retail value chain |
|
FCB SHOUT Client Organisation: PERKESO Campaign: MYFUTUREJOBS – Getting Malaysians back to work… and the nation back on its feet |
 |
Noir by Entropia Client Organisation: Etika Brand: Pepsi Campaign: Pepsi Flexes Retailment Experience to the NEXT Level |
|
Noir by Entropia Client Organisation: Etika Brand: WONDA Campaign: WONDA Adds a Spicy Twist to Retail Experiences |
 |
Rantau Golin, Brand Care Client Organisation: ATLAS Vending Campaign: #SapotSME |
|
Rantau Golin, Brand Care Client Organisation: ATLAS Vending Campaign: ATLAS Introduces Automated Sampling |
 |
SKALE, GGTV Client Organisation: Fonterra Brands Malaysia Brand: Anchor Food Professionals Campaign: Anchor Legendairy Dream Rewards |
3. Most Creative – Campaign Pivot
 |
Ampersand Advisory Client Organisation: Shiseido Malaysia Brand: Shiseido Ultimune Campaign: Covid Constrained? Shiseido Creates 7 Levels Of Virtual Reality To Bring Ginza Street Tokyo To Malaysian Women |
|
Ampersand Advisory Client Organisation: Alliance Bank Malaysia Campaign: #SupportLokal allowed SMEs to connect and grow in the face of movement restrictions |
 |
Archetype Malaysia Client Organisation: Mondelēz International (Malaysia) Campaign: #JomSnekBijak by Mondelēz Malaysia |
 |
GO Communications Client Organisation: EP PLUS Brand: SmectaGO Campaign: Take a Stand with SmectaGO |
|
GO Communications Client Organisation: Genting Campaign: Genting SkyWorlds |
|
Invictus Blue Group Client Organisation: F&N Beverages Brand: Teh Tarik Ori F&N Campaign: F&N Turns A Problem Into A Nationwide Dance Party! |
 |
The Clan Client Organisation: Maybank Brand: MAE by Maybank2u Campaign: MAE-ke It Ong Campaign |
|
The Clan Client Organisation: Maybank Brand: Maybank2u Biz App Campaign: Maybank2u Biz App Launch |
4. Most Creative – Communications / Public Relations
|
FCB SHOUT Client Organisation: RHB Banking Group Brand: RHB Bank Campaign: ALLY AGAINST ADVERSITY – Shining the spotlight on Malaysian resilience with the power of storytelling |
|
GO Communications Client Organisation: LEGO Malaysia Campaign: LEGO x Adidas Brick Kicks |
|
GO Communications Client Organisation: Genting Campaign: Genting SkyWorlds |
|
GO Communications Client Organisation: NOBU Kuala Lumpur Campaign: Seasons of Change |
|
GO Communications Client Organisation: EP PLUS Brand: SmectaGO Campaign: Take a Stand with SmectaGO |
 |
Mad Hat Asia Client Organisation: Kimberly Clark Brand: Kotex Campaign: Kotex Limited Edition 2021 – Teroka Lokal |
|
Noir by Entropia Client Organisation: Etika Brand: Goodday Milk Campaign: A CSR That Got Kids Turning Scary Frontliners into Happee Frontliners |
|
Noir by Entropia Client Organisation: PepsiCo (Malaysia) Brand: Pepsi Campaign: Pepsi BLACKout Hour: Facilitating Human Connections During Mealtimes |
|
Rantau Golin, Brand Care Client Organisation: ATLAS Vending Campaign: First Braille-Enabled Vending Machine |
|
The Clan Client Organisation: GrabCar Campaign: Grab Lejen |
5. Most Creative – Content Marketing
|
Ampersand Advisory Client Organisation: Shiseido Malaysia Brand: Shiseido Ultimune Campaign: First Time In Malaysia Content Innovation: Shiseido Creates 7 Levels Of Virtual Reality That Bring Ginza Street Tokyo To Malaysian Women |
|
Entropia – Part of Accenture Song Client Organisation: Nestle – Nespresso Campaign: The art of sustainability with Red Hong Yi |
|
FCB SHOUT Client Organisation: RHB Banking Group Brand: RHB Bank Campaign: ALLY AGAINST ADVERSITY – Shining the spotlight on Malaysian resilience with the power of storytelling |
|
FCB SHOUT Client Organisation: RHB Banking Group Brand: RHB Bank Campaign: GOLDEN WISDOM – How RHB captured a new audience by turning traditional culture into modern art-vertisements |
|
FCB SHOUT, GO Communications Client Organisation: PepsiCo Malaysia Brand: Quaker Oats Campaign: RASA SAYANG RASA KUAT – Helping the Malay segment navigate ramadan with a fresh insight |
|
GO Communications Client Organisation: Genting Campaign: Genting SkyWorlds |
|
GO Communications Client Organisation: LEGO Malaysia Campaign: LEGO x Adidas Brick Kicks |
|
GO Communications Client Organisation: EP PLUS Brand: SmectaGO Campaign: Take a Stand with SmectaGO |
|
Noir by Entropia Client Organisation: PepsiCo (Malaysia) Brand: Pepsi Campaign: Changing the Mealtime Narrative from Scrolling Phones to Screenless Companions |
 |
Yellow Leads Client Organisation: YL Brands Brand: RED EAGLE Campaign: 油你开始 (The Treasure of Family) |
6. Most Creative – COVID-19 Response
|
Ampersand Advisory Client Organisation: Shiseido Malaysia Brand: Shiseido Ultimune Campaign: Covid 19? VR 7! Shiseido Creates 7 Levels Of Virtual Reality (VR) To Deliver Ginza Street Tokyo To Malaysian Women |
 |
Dotace Interactive Client Organisation: Chrisna Jenio Brand: Auntie Anne’s Campaign: Gold For Stix |
 |
FCB SHOUT Client Organisation: RHB Banking Group Brand: RHB Bank Campaign: ALLY AGAINST ADVERSITY – Shining the spotlight on Malaysian resilience with the power of storytelling |
 |
Light Up 7 Client Organisation: UNICEF Malaysia Campaign: #VaksinNation |
 |
M&C Saatchi Client Organisation: Celcom Campaign: U OK Tak |
 |
Maxis eCommerce & Retail Client Organisation: MR.DIY Campaign: Transcending Borders and Reaching Malaysian Homes with the Power of Digital Innovation |
|
Maxis eCommerce & Retail Client Organisation: Focus Point Campaign: Redefining The Nation’s Eyewear Shopping Experience |
 |
Noir by Entropia Client Organisation: Etika Brand: Goodday Milk Campaign: A Happee PPE Frontliner Makeover – Designed For the Children, By the Children! |
|
Noir by Entropia Client Organisation: Etika Brand: Hijrah Campaign: Hijrah – Migrating Hope into the Hearts of Malaysians |
|
Rantau Golin, Brand Care Client Organisation: ATLAS Vending Campaign: #SapotSME |
7. Most Creative – Customer Engagement
|
Ampersand Advisory Client Organisation: Shiseido Malaysia Brand: Shiseido Ultimune Campaign: First-Of-Its-Kind Hyper-Engagement! Shiseido Creates 7 Levels Of Virtual Reality To Bring Ginza Street Tokyo To Malaysian Women |
 |
Astana International Client Organisation: Petron Malaysia Campaign: Petron Jom Jalan Jalan |
|
Entropia – Part of Accenture Song Client Organisation: Telekom Malaysia Brand: Unifi Campaign: Breaking the fourth wall in interactive storydoing |
|
Entropia – Part of Accenture Song Client Organisation: Fonterra Malaysia Brand: Connected Mums Club Campaign: Winning mommies with marketing 4.0 |
|
Noir by Entropia Client Organisation: Etika Brand: Goodday Milk Campaign: How Goodday Got Kids to Turn Scary Frontliners into Happee Frontliners |
|
Noir by Entropia Client Organisation: Etika Brand: Pepsi Campaign: Pepsi Creates a Retail Playland for In-Store Visitors |
|
Noir by Entropia Client Organisation: PepsiCo (Malaysia) Brand: Pepsi Campaign: How Pepsi Challenged Society to Stop Scrolling and Start Speaking at Mealtimes |
|
Noir by Entropia Client Organisation: QSR Brands (M) Holdings Brand: KFC Campaign: When KFC Tokenized Cravings |
 |
SKALE Client Organisation: CapitaLand Malaysia Campaign: CapitaLand Plant Rewards |
|
The Clan Client Organisation: GrabCar Campaign: Grab Lejen |
8. Most Creative – Digital
|
Ampersand Advisory Client Organisation: Shiseido Malaysia Brand: Shiseido Ultimune Campaign : First Of Its Kind Digital Experience! Shiseido Creates 7 Levels Of Virtual Reality To Bring Ginza Street Tokyo To Malaysia |
 |
DreamsKingdoms Client Organisation: DuitNow Campaign: Experience a billboard come to life with DuitNow |
|
Edelman Client Organisation: Sime Darby Oils Campaign: #GetMoving Challenge |
|
Entropia – Part of Accenture Song Client Organisation: RHB Banking Group Brand: RHB Bank Campaign: Unified banking experience (UBX) |
|
Maxis eCommerce & Retail Client Organisation: MR.DIY Campaign: Transcending Borders and Reaching Malaysian Homes with the Power of Digital Innovation |
|
Noir by Entropia Client Organisations: Unilever (Malaysia) Holdings, Netflix Brands: Magnum, Netflix Campaign: The Sweet Goodbye |
|
Noir by Entropia Client Organisation: GrabTaxi Holdings Brand: GrabSupermarket Campaign: The Gift of Magic |
|
Noir by Entropia Client Organisation: PepsiCo (Malaysia) Brand: Pepsi Campaign: How Pepsi Triggered a Blackout on Screens to Light Up Mealtimes |
|
Noir by Entropia Client Organisation: Etika Brand: Calpis Campaign: Calpis Encourages Gen Z’s to Dance to Fame |
|
SKALE Client Organisation: CapitaLand Malaysia Campaign: CapitaLand Plant Rewards |
9. Most Creative – Esports Marketing
 |
4 Thirteen Group, ADA, Truth Communications Client Organisation: Celcom Mobile Brand: Yoodo Campaign: Yoodo Dominating The Malaysian Esports Scene |
 |
Aiken Digital Client Organisation: Tokenize Malaysia Campaign: When Crypto gets married to Esports |
 |
The Chariot Agency Client Organisation: Costa Express Malaysia Brand: Costa Coffee Malaysia Campaign: Gooderlympics |
 |
The Gaming Company Client Organisations: Axie Infinity Campaign: GalAxie Cup 2021 |
10. Most Creative – Event (Physical/Virtual)
 |
Bellscape Client Organisation: Sime Darby Property Campaign: Elmina 21K Strong Virtual Run and Ride Movement |
|
GO Communications Client Organisation: NOBU Kuala Lumpur Campaign: Seasons of Change |
|
GO Communications Client Organisation: Genting Campaign: Genting SkyWorlds |
|
GO Communications Client Organisation: EP PLUS Brand: SmectaGO Campaign: Take a Stand with SmectaGO |
|
Light Up 7 Client Organisations: Bank Negara Malaysia, Financial Education Network Campaign: Financial Literacy Month 2021 |
|
Noir by Entropia Client Organisation: PepsiCo (Malaysia) Brand: Pepsi Campaign: Triggering a Blackout on Screens to Light Up Mealtimes in Eateries |
|
Noir by Entropia Client Organisation: Etika Brand: Pepsi Campaign: Pepsi Flexes Retailment Experience to the NEXT Level |
 |
Perk Idea Client Organisation: Moët Hennessy Diageo Malaysia Brand: Moët & Chandon Campaign: World of Effervescence |
 |
VoxEureka Client Organisation: BMW Group Malaysia Campaign: NEXTGen Malaysia |
11. Most Creative – Experiential
|
DreamsKingdoms Client Organisation: DuitNow Campaign: Experience a billboard come to life with DuitNow |
|
GO Communications Client Organisation: EP PLUS Brand: SmectaGO Campaign: Take a Stand with SmectaGO |
|
Invictus Blue Group Client Organisation: F&N Beverages Brand: Teh Tarik Ori F&N Campaign: F&N Turns A Problem Into A Nationwide Dance Party! |
|
Noir by Entropia Client Organisation: Etika Brand: Pepsi Campaign: Pepsi Transforms an Ordinary Action to an Extraordinary Experience |
|
Noir by Entropia Client Organisation: PepsiCo (Malaysia) Brand: Pepsi Campaign: 1st AR Concert In A Bottle |
|
Noir by Entropia Client Organisation: QSR Brands (M) Holdings Brand: KFC Campaign: When KFC Tokenized Cravings |
|
Noir by Entropia Client Organisations: Unilever (Malaysia) Holdings, Netflix Brands: Magnum, Netflix Campaign: The Sweet Goodbye |
|
Noir by Entropia Client Organisation: GrabTaxi Holdings Brand: GrabSupermarket Campaign: The Gift of Magic |
|
Rantau Golin, Brand Care Client Organisation: ATLAS Vending Campaign: First Braille-Enabled Vending Machine |
|
SKALE Client Organisation: CapitaLand Malaysia Campaign: CapitaLand Plant Rewards |
12. Most Creative – Government Sector / Non-Profit Marketing
 |
Event Plus Client Organisation: Asthma Malaysia Campaign: Making Asthma Interesting – Kawal Lelah Sebelum Parah |
|
FCB SHOUT Client Organisation: PERKESO Campaign: MYFUTUREJOBS – Getting Malaysians back to work… and the nation back on its feet |
|
GO Communications Client Organisation: National Kidney Foundation Campaign: World Kidney Day |
 |
Media Funnel Client Organisation: Malaysian Association of Tourism and Family Attractions (MATFA) Campaign: Rediscover Fun 2021 Campaign |
|
Noir by Entropia Client Organisation: Etika Brand: GOODDAY Campaign: How Goodday Milk turned frowns into smiles! |
|
Rantau Golin, Brand Care Client Organisation: ATLAS Vending Campaign: First Braille-Enabled Vending Machine |
|
The Chariot Agency Client Organisation: National Cancer Society Malaysia (NCSM) Campaign: The Balls Towel |
 |
Trinergy Client Organisation: MyTOWNKL Campaign: Colours of Togetherness – Digital Creative Art Contest |
 |
Xttack Event Client Organisation: Boehringer Ingelheim Campaign: For Your Sweetheart: Think Diabetes, Think Heart |
13. Most Creative – Influencers / KOLs
|
Entropia – Part of Accenture Song Client Organisation: Nestle – Nespresso Campaign: The art of sustainability with Red Hong Yi |
|
FCB SHOUT Client Organisation: RHB Banking Group Brand: RHB Bank Campaign: ALLY AGAINST ADVERSITY – Shining the spotlight on Malaysian resilience with the power of storytelling |
|
GO Communications Client Organisation: LEGO Malaysia Campaign: LEGO x Adidas Brick Kicks |
|
GO Communications Client Organisation: Genting Campaign: Genting SkYWorlds |
|
GO Communications Client Organisation: NOBU Kuala Lumpur Campaign: Seasons of Change |
|
Noir by Entropia Client Organisation: Taylor’s Malaysia Brand: Taylor’s College Campaign: YOU.th can make an imP.A.C.T |
|
Noir by Entropia Client Organisation: PepsiCo (Malaysia) Brand: Pepsi Campaign: How Pepsi Swapped the Companions in Our Pockets to Our Companions at the Table |
 |
The Chariot Agency, C27 Client Organisation: Netflix Malaysia Brand: Netflix Campaign: Money Heist: La Banda ke Bandar / La Banda is Coming to Town |
|
The Clan Client Organisation: Nestle Products Brand: Nespresso Malaysia Campaign: Nespresso Summer Campaign |
|
Trinergy Client Organisation: Allianz Malaysia Campaign: Allianz 111 Motor |
14. Most Creative – Integrated Media
|
Astana International Client Organisation: Petron Malaysia Campaign: Petron Jom Jalan Jalan |
 |
Conten.T Client Organisation: adidas Campaign: Best of Sports |
|
Conten.T Client Organisation: Timberland Campaign: Greenstride Interactive Comic |
|
Entropia – Part of Accenture Song Client Organisation: Drinkies Malaysia Campaign: Raising the bar – experiential party platform by drinkies |
|
FCB SHOUT Client Organisation: RHB Banking Group Brand: RHB Bank Campaign: GOLDEN WISDOM – How RHB captured a new audience by turning traditional culture into modern art-vertisements |
|
GO Communications Client Organisation: EP PLUS Brand: SmectaGO Campaign: Take a Stand with SmectaGO |
|
M&C Saatchi Client Organisation: Celcom Campaign: Xpax Revamp |
|
Noir by Entropia Client Organisation: PepsiCo (Malaysia) Brand: Pepsi Campaign: 1st AR Concert In A Bottle |
|
Noir by Entropia Client Organisation: Etika Brand: The World’s First Happee-est PPE Suits Campaign: Goodday Milk |
|
Yellow Leads Client Organisation: YL Brands Brand: RED EAGLE Campaign: 油你开始 (The Treasure of Family) |
15. Most Creative – Launch / Re-Launch
|
4 Thirteen, Aspect Ratio Studios, OMD Client Organisation: Allianz Campaign: ABSolutely (Allianz Business Shield) |
|
Ampersand Advisory Client Organisation: Shiseido Malaysia Brand: Shiseido Ultimune Campaign: Launching In Covid 19 With VR 7! Shiseido Creates 7 Levels Of Virtual Reality To Bring Ginza Street Tokyo To Malaysian Women |
|
GO Communications Client Organisation: NOBU Kuala Lumpur Campaign: Seasons of Change |
|
GO Communications Client Organisation: Genting Campaign: Genting SkyWorlds |
|
GO Communications Client Organisation: LEGO Malaysia Campaign: LEGO x Adidas Brick Kicks |
|
GO Communications Client Organisation: EP PLUS Brand: SmectaGO Campaign: Take a Stand with SmectaGO |
 |
Hawt Dotz Client Organisation: AT&S Austria Technologie & Systemtechnik (Malaysia) Campaign: AT&S Groundbreaking Ceremony |
|
Mad Hat Asia Client Organisation: Kimberly Clark Brand: Kotex Campaign: Kotex Limited Edition 2021 – Teroka Lokal |
|
Noir by Entropia Client Organisations: Unilever (Malaysia) Holdings, Netflix Brands: Magnum, Netflix Campaign: The Sweet Goodbye |
|
Noir by Entropia Client Organisation: PepsiCo (Malaysia) Brand: Pepsi Campaign: 1st AR Concert In A Bottle |
16. Most Creative – Multicultural Marketing
|
4 Thirteen Group, ADA, Truth Communications Client Organisation: Celcom Mobile Brand: Yoodo Campaign: Pilihan Riang Raya |
 |
Acendus Communications Client Organisations: Malaysian Vape Industry Advocacy (MVIA), the Malaysian Vape Chamber of Commerce (MVCC) Campaign: Regulate Vape |
|
FCB SHOUT Client Organisation: RHB Banking Group Brand: RHB Bank Campaign: ALLY AGAINST ADVERSITY – Shining the spotlight on Malaysian resilience with the power of storytelling |
|
FCB SHOUT Client Organisation: RHB Banking Group Brand: RHB Bank Campaign: GOLDEN WISDOM – How RHB captured a new audience by turning traditional culture into modern art-vertisements |
|
M&C Saatchi Client Organisation: Celcom Campaign: Celcom Penang |
 |
MsOrange Solutions Creative, Initiative Media Client Organisation: Payments Network Malaysia (PayNet) Brand: PayNet Campaign: PayNet makes the driest topic in the world FUN and relatable to different cultures, I Dah. You Bila Lagi? |
|
Noir by Entropia Client Organisation: Tenaga Nasional (TNB) Campaign: TNB Presents: Raikan Malaysia Kita |
17. Most Creative – Out-of-Home
|
Conten.T Client Organisation: Coach Campaign: Coach x Basquiat |
|
Conten.T Client Organisation: Coach Campaign: Rexy Gone Rogue |
|
Conten.T Client Organisation: adidas Campaign: Best of Sports |
|
DreamsKingdoms Client Organisation: DuitNow Campaign: Experience a billboard come to life with DuitNow |
|
M&C Saatchi Client Organisation: Celcom Campaign: Xpax Revamp |
18. Most Creative – Social Media
 |
Astro Client Organisation: Astro Campaign: Maharaja Lawak Mega 2021 |
 |
Entropia Client Organisation: U Mobile Campaign: U Mobile MadeByU: Papercraft Arfa Adam |
|
GO Communications Client Organisation: EP PLUS Brand: SmectaGO Campaign: Take a Stand with SmectaGO |
|
M&C Saatchi Client Organisation: Celcom Campaign: Xpax Revamp |
 |
Naga DDB Tribal Client Organisation: Etika Holdings Brand: WONDA 3-in-1 Coffee Campaign: WONDA Merdeka 2021 |
|
Noir by Entropia Client Organisation: Tenaga Nasional (TNB) Campaign: Nian-tastic New Start |
19. Most Creative – Specific Audience
|
Ampersand Advisory Client Organisation: Shiseido Malaysia Brand: Shiseido Ultimune Campaign: Winning Urban Beauty-Conscious Women: Shiseido’S First-Of-Its-Kind 7 Levels Of Virtual Reality Creates Tokyo Ginza Street In Malaysia |
 |
Blanc by Entropia Client Organisation: FrieslandCampina Brand: Dutch Lady Milk Industries Campaign: Courage & Kindness |
|
Entropia – part of Accenture Song Client Organisation: Desaru Coast Campaign: From niche to mass – inspiring travelers with personalized journeys |
|
FCB SHOUT Client Organisation: RHB Banking Group Brand: RHB Bank Campaign: GOLDEN WISDOM – How RHB captured a new audience by turning traditional culture into modern art-vertisements |
|
FCB SHOUT Client Organisation: Hawley & Hazel Malaysia Brand: Darlie Campaign: EXPECTATIONS – Resetting The Benchmarks For Mothers |
|
GO Communications Client Organisation: LEGO Malaysia Campaign: LEGO x Adidas Brick Kicks |
|
M&C Saatchi Client Organisation: Celcom Campaign: Xpax Revamp |
|
Noir by Entropia Client Organisation: Etika Brand: Goodday Milk Campaign: The World’s First Child-Friendly PPE Suit – Designed For the Children, By the Children! |
|
Rantau Golin, Brand Care Client Organisation: ATLAS Vending Campaign: #SapotSME |
|
The Clan Client Organisation: GrabCar Campaign: Grab Lejen |
20. Most Creative – Video
|
4 Thirteen, Aspect Ratio Studios, OMD Client Organisation: Allianz Campaign: ABSolutely (Allianz Business Shield) |
 |
Entropia Blanc Client Organisation: Delivery Hero Malaysia Brand: foodpanda Malaysia Campaign: foodpanda “My Ammama” |
|
FCB SHOUT Client Organisation: RHB Banking Group Brand: RHB Bank Campaign: LOVE CARRIES ON – A Chinese New Year story that took the world by storm |
|
FCB SHOUT Client Organisation: RHB Banking Group Brand: RHB Bank Campaign: SEMPURNA – Malaysia’s First Sign Language Musical Campaign |
|
M&C Saatchi Client Organisation: Celcom Campaign: Xpax Revamp |
|
M&C Saatchi Client Organisation: Celcom Campaign: U OK Tak |
|
Naga DDB Tribal Client Organisation: Etika Holdings Brand: WONDA 3-in-1 Coffee Campaign: WONDA Merdeka 2021 |
|
Noir by Entropia Client Organisation: Tenaga Nasional (TNB) Campaign: TNB Presents: Seed-sational Deepavali |
|
Noir by Entropia Client Organisation: Tenaga Nasional (TNB) Campaign: TNB Presents: Hikmah Raya Aida |
|
Noir by Entropia Client Organisation: Tenaga Nasional (TNB) Campaign: Nian-tastic New Start |
21. Most Effective Use – Audio
|
FCB SHOUT Client Organisation: RHB Banking Group Brand: RHB Bank Campaign: SEMPURNA – Malaysia’s First Sign Language Musical Campaign |
 |
OMD, Leo Burnett Client Organisation: McDonald’s Malaysia Brand: McDonald’s Campaign: Extending the heat of the 3x Spicy Ayam Goreng McD with audio channel |
|
Scarlet Client Organisation: KK Supermart Campaign: KK Supermart Audio Jingle |
22. Most Effective Use – B2B Marketing
|
Aiken Digital Client Organisation: Tokenize Malaysia Campaign: When Crypto gets married to Esports |
 |
clickTRUE Malaysia Client Organisation: Epson Malaysia Campaign: Epson Knowledge Hub |
 |
LOCUS-T Client Organisation: Kilang Besi Choong Len Campaign: From RM10,000 to RM300,000. We get the Leads, You Close the Sales. |
|
Maxis eCommerce & Retail Client Organisation: Maxis Campaign: Redefining Digital Resiliency with Maxis eCommerce |
|
Noir by Entropia Client Organisation: CTOS Campaign: CTOS Credit Manager Always-on |
|
Rantau Golin, Brand Care Client Organisation: ATLAS Vending Campaign: #SapotSME |
|
Rantau Golin, Brand Care Client Organisation: ATLAS Vending Campaign: ATLAS Introduces Automated Sampling |
|
SKALE, GGTV Client Organisation: Fonterra Brands Malaysia Brand: Anchor Food Professionals Campaign: Anchor Legendairy Dream Rewards |
 |
Star Media Group Berhad Kuali (Food Vertical) Client Organisation: Fonterra Brands Malaysia Brand: Anchor Food Professionals Campaign: Driving SME home baker entrepreneur |
|
VoxEureka Client Organisation: BMW Group Malaysia Brand: VoxEureka Campaign: RE:GENERATE |
23. Most Effective Use – Consumer Insight and Market Research
|
Ampersand Advisory Client Organisation: Shiseido Malaysia Brand: Shiseido Ultimune Campaign: Data Helps Win Urban Beauty-Conscious Women: Shiseido’S First-Of-Its-Kind 7 Levels Of Virtual Reality Brings Ginza Street Tokyo To Malaysia |
|
Archetype Malaysia Client Organisation: Mondelēz International (Malaysia) Campaign: #JomSnekBijak by Mondelēz Malaysia |
 |
Digitas Malaysia Client Organisation: Samsung Malaysia Campaign: Unfolding Success For Samsung Galaxy Fold3 & Flip3 |
|
Digitas Malaysia Client Organisation: Mercedes Benz Malaysia Campaign: A Data-Engineered Way To Overachieve Leads Target For Mercedes Benz A-Series |
 |
PHD Media, Annalect Client Organisation: Subway Malaysia Brand: Subway Campaign: Stomping down barriers in O2O marketing to deliver 10x growth |
24. Most Effective Use – Content
|
Entropia Client Organisation: BMW Group Malaysia Campaign: BMW 5 Series The Exchange |
|
Entropia Client Organisation: U Mobile Campaign: U Mobile MadeByU: Papercraft Arfa Adam |
|
FCB SHOUT Client Organisation: RHB Banking Group Brand: RHB Bank Campaign: ALLY AGAINST ADVERSITY – Shining the spotlight on Malaysian resilience with the power of storytelling |
|
FCB SHOUT Client Organisation: RHB Banking Group Brand: RHB Bank Campaign: GOLDEN WISDOM – How RHB captured a new audience by turning traditional culture into modern art-vertisements |
|
FCB SHOUT, GO Communications Client Organisation: PepsiCo Malaysia Brand: Quaker Oats Campaign: RASA SAYANG RASA KUAT – Helping the Malay segment navigate ramadan with a fresh insight |
|
GO Communications Client Organisation: Genting Campaign: Genting SkyWorlds |
|
GO Communications Client Organisation: LEGO Malaysia Campaign: LEGO x Adidas Brick Kicks |
|
GO Communications Client Organisation: EP PLUS Brand: SmectaGO Campaign: Take a Stand with SmectaGO |
|
VoxEureka Client Organisation: Sunway Group Campaign: Doing Well by Doing Good |
 |
Yellow Paper Plane Client Organisation: Nin Jiom Medicine Mfy Brand: Nin Jiom Campaign: Asian Tiger Moms Knows Better Than Dr Google, Dr Facebook And Dr Whatsapp |
25. Most Effective Use – Customer Acquisition
 |
ADA, 4 Thirteen Group Client Organisation: Celcom Mobile Brand: Yoodo Campaign: Yoodo Unlimited Plan – #WhatYooWant |
|
Ampersand Advisory Client Organisation: Shiseido Malaysia Brand: Shiseido Ultimune Campaign: Innovation Helps Win Urban Beauty-Conscious Women: Shiseido’S First-Of-Its-Kind 7 Levels Of Virtual Reality Brings Tokyo’S Ginza Street To Malaysia |
 |
Creme Digital Client Organisation: FJ Benjamin Brand: GUESS Campaign: GUESS E-commerce |
|
Entropia Client Organisation: Watsons Malaysia Campaign: Watsons KAWKAW Deals | Weekly Promos |
|
Entropia – Part of Accenture Song Client Organisation: Nespresso Campaign: Coffeerithm’ powering Nespresso’s commerce growth |
|
Entropia – Part of Accenture Song Client Organisation: Drinkies Malaysia Campaign: Raising the bar – experiential party platform by drinkies |
|
FCB SHOUT Client Organisation: RHB Banking Group Brand: RHB Bank Campaign: OCEAN HARMONY – Bringing life back to the oceans, one card at a time. |
|
FCB SHOUT Client Organisation: RHB Banking Group Brand: RHB Bank Campaign: GOLDEN WISDOM – How RHB captured a new audience by turning traditional culture into modern art-vertisements |
|
Maxis eCommerce & Retail Client Organisation: XIXILI Intima Campaign: Championing Body Positivity with The Perfect Fit For All |
|
Noir by Entropia Client Organisation: TT dotCOM Brand: TIME Internet Campaign: TIME Kabel Besar – The Ultimate Strategy for Customer Acquisition |
26. Most Effective Use – Digital
|
Digitas Malaysia Client Organisation: Mercedes Benz Malaysia Campaign: A Data-Engineered Way To Overachieve Leads Target For Mercedes Benz A-Series |
|
Entropia – Part of Accenture Song Client Organisation: Nespresso Campaign: Coffeerithm’ powering Nespresso’s commerce growth |
|
Entropia – Part of Accenture Song Client Organisation: Nippon Paint Campaign: Power beyond colors – transforming the paint retail value chain |
|
Entropia – Part of Accenture Song Client Organisation: RHB Banking Group Brand: RHB Bank Campaign: Unified banking experience (UBX) |
|
Mad Hat Asia Client Organisation: ekaterra Brand: Lipton Campaign: Sekuat Rasa Teh, Seerat Ikatan Kasih |
|
Maxis eCommerce & Retail Client Organisation: Fitness Concept Campaign: Fitspo Redefined: Strengthening the nation one fitness goal at a time |
|
Noir by Entropia Client Organisation: TT dotCOM Brand: TIME Internet Campaign: TIME Kabel Besar – The Strong Connection To The Digital Realm |
|
Noir by Entropia Client Organisation: Etika Brand: Calpis Campaign: Calpis Encourages Gen Z’s to Dance to Fame |
|
OMD, C27 Client Organisation: McDonald’s Malaysia Brand: McDelivery Campaign: Smart Bid: Maximizing ROI-driven digital channels and new media to accelerate business performance |
|
The Clan Client Organisation: Maybank Brand: MAE by Maybank2u Campaign: MAE-mang Boleh Raya Campaign |
27. Most Effective Use – Esports Marketing
|
4 Thirteen Group, ADA, Truth Communications Client Organisation: Celcom Mobile Brand: Yoodo Campaign: Yoodo Dominating The Malaysian Esports Scene |
|
Aiken Digital Client Organisation: Tokenize Malaysia Campaign: When Crypto gets married to Esports |
 |
MP Events (Pico Malaysia) Client Organisation: Malaysia Digital Economy Corporation (MDEC) Campaign: Malaysia Digital Creativity Festival (MyDCF) 2021 |
|
OMD, Leo Burnett, C27 Client Organisation: McDonald’s Malaysia Brand: McDelivery Campaign: First Blood: Strengthening McDelivery’s Ownership of the E-sports Segment through a Global-first Partnership |
|
The Gaming Company Client Organisation: Vera Esports Campaign: Ultimate Warrior Showdown: PUBG MOBILE Asia Invitational |
28. Most Effective Use – Events (Physical Virtual)
|
Edelman Client Organisation: Sime Darby Oils Campaign: #GetMoving Challenge |
|
GO Communications Client Organisation: EP PLUS Brand: SmectaGO Campaign: Take a Stand with SmectaGO |
|
GO Communications Client Organisation: Genting Campaign: Genting SkyWorlds |
|
Hawt Dotz Client Organisation: AT&S Austria Technologie & Systemtechnik (Malaysia) Campaign: AT&S Groundbreaking Ceremony |
 |
Kredence Creative Solutions Client Organisation: Scholastic Asia Campaign: Scholastic Asia Young Storytellers Award (SAYSA) |
|
Light Up 7 Client Organisation: Bursa Malaysia Campaign: Bursa Marketplace Fair 2021 |
|
MP Events (Pico Malaysia) Client Organisation: Malaysia Digital Economy Corporation (MDEC) Campaign: Malaysia Digital Creativity Festival (MyDCF) 2021 |
|
Perk Idea Client Organisation: Moët Hennessy Diageo Malaysia Brand: Moët & Chandon Campaign: World of Effervescence |
|
The Chariot Agency, C27 Client Organisation: Netflix Malaysia Brand: Netflix Campaign: Squid Game: Live the Game |
|
VoxEureka Client Organisation: BMW Group Malaysia Campaign: NEXTGen Malaysia |
29. Most Effective Use – Experiential
|
Ampersand Advisory Client Organisation: Shiseido Malaysia Brand: Shiseido Ultimune Campaign: No Events? No Problem! Shiseido’S First-Of-Its-Kind 7 Levels Of Virtual Reality Brings The Tokyo Ginza Street Experience To Your Mobile Phone |
|
Entropia – Part of Accenture Song Client Organisation: Drinkies Malaysia Campaign: Raising the bar – experiential party platform by drinkies |
|
GO Communications Client Organisation: EP PLUS Brand: SmectaGO Campaign: Take a Stand with SmectaGO |
|
GO Communications Client Organisation: LEGO Malaysia Campaign: LEGO x Adidas Brick Kicks |
|
GO Communications Client Organisation: Genting Campaign: Genting SkyWorlds |
|
Noir by Entropia Client Organisation: Etika Brand: Calpis Campaign: Calpis Creates an Aspirational Filter for Gen Z’s |
|
Perk Idea Client Organisation: Moët Hennessy Diageo Malaysia Brand: Moët & Chandon Campaign: World of Effervescence |
|
SKALE Client Organisation: CapitaLand Malaysia Campaign: CapitaLand Plant Rewards |
30. Most Effective Use – Government Sector / Non-Profit Marketing
|
Ampersand Advisory, Grey, Go Comm Client Organisation: Coway Malaysia Campaign: For the People, By the People, With the People: how Coway’s WE STAND AS ONE CSR campaign drove record sales without hard-selling any product |
|
Blanc by Entropia Client Organisation: Proton Edar Campaign: From Social Outcries to Smiles of Happiness – Proton Flood Relief Program |
|
FCB SHOUT Client Organisation: PERKESO Campaign: MYFUTUREJOBS – Getting Malaysians back to work… and the nation back on its feet |
|
GO Communications Client Organisation: National Kidney Foundation Campaign: World Kidney Day |
 |
INFLUASIA Client Organisation: DAI MARI Campaign: Voter Suppression |
|
LOCUS-T Client Organisation: My Starfish Foundation Campaign: Bald & Beautiful 4.0 |
|
Rantau Golin Client Organisation: Landasan Lumayan Brand: Selangor Maritime Gateway Campaign: Selangor Maritime Gateway: Gateway To A Better Tomorrow |
 |
Vennea Client Organisation: Yayasan Budi Ihsan Malaysia (YBIM) Campaign: Program Kembara Qurban |
|
VoxEureka Client Organisation: Digi Campaign: Digi Yellow Heart |
|
Xttack Event Client Organisation: Boehringer Ingelheim Campaign: For Your Sweetheart: Think Diabetes, Think Heart |
31. Most Effective Use – Influencers / KOLs
|
Entropia – Part of Accenture Song Client Organisation: Nestle – Nespresso Campaign: The art of sustainability with Red Hong Yi |
|
Entropia Blanc Client Organisation: Delivery Hero Brand: foodpanda Campaign: foodpanda Influencer Campaign |
|
FCB SHOUT Client Organisation: RHB Banking Group Brand: RHB Bank Campaign: ALLY AGAINST ADVERSITY – Shining the spotlight on Malaysian resilience with the power of storytelling |
|
GO Communications Client Organisation: LEGO Malaysia Campaign: LEGO x Adidas Brick Kicks |
|
Invictus Blue Group Client Organisation: PETRONAS Brand: PETRONAS Motorsports Campaign: Empowering Frontliners & Sprinting Sales |
|
MsOrange Solutions Creative, Initiative Media Client Organisation: Payments Network Malaysia (PayNet) Brand: PayNet Campaign: PayNet teams up with influencers to make the driest topic in the world FUN and relatable to young adults, I Dah. You Bila Lagi? |
|
The Chariot Agency Client Organisation: Costa Express Malaysia Brand: Costa Coffee Malaysia Campaign: Costa Smart Cafes: The Cafe You Can Find Everywhere |
|
The Clan Client Organisation: Nestle Products Brand: Nespresso Malaysia Campaign: Nespresso Summer Campaign |
|
Trinergy Client Organisation: Allianz Malaysia Campaign: Allianz 111 Motor |
|
Yellow Paper Plane Client Organisation: ISUZU Malaysia Brand: ISUZU D-MAX X-TERRAIN Campaign: Steering ISUZU Into The Right Direction – Winning Hearts, Winning Customers |
32. Most Effective Use – Integrated Media
|
Digitas Malaysia Client Organisation: Nestle Malaysia Brand: Nestle Infant Nutrition Campaign: Building A Connected Ecosystem For Nestlé Infant Nutrition To Grow, Engage & Retain Parents |
|
FCB SHOUT Client Organisation: RHB Banking Group Brand: RHB Bank Campaign: OCEAN HARMONY – Bringing life back to the oceans, one card at a time. |
|
FCB SHOUT Client Organisation: RHB Banking Group Brand: RHB Bank Campaign: GOLDEN WISDOM – How RHB captured a new audience by turning traditional culture into modern art-vertisements |
|
Maxis eCommerce & Retail Client Organisation: XIXILI Intima Campaign: Championing Body Positivity with The Perfect Fit For All |
|
Maxis eCommerce & Retail Client Organisation: Focus Point Campaign: Redefining The Nation’s Eyewear Shopping Experience |
|
Noir by Entropia Client Organisation: Etika Brand: GOODDAY Campaign: How Goodday Milk turned frowns into smiles! |
|
Noir by Entropia Client Organisation: Taylor’s University Campaign: Taylor’sphere |
|
Noir by Entropia, Fishermen Integrated Malaysia Client Organisation: TT dotCOM Brand: TIME Internet Campaign: TIME Kabel Besar – Living The Best Life With Strong Connections |
|
SKALE Client Organisation: CapitaLand Malaysia Campaign: CapitaLand Plant Rewards |
|
Xttack Event Client Organisation: Boehringer Ingelheim Campaign: For Your Sweetheart: Think Diabetes, Think Heart |
33. Most Effective Use – Launch / Re-Launch
|
FCB SHOUT Client Organisation: Hawley & Hazel Malaysia Brand: Darlie Campaign: GUM & TEETH PROTECT – Waking Millennials To The Truth Of Gum Problems |
|
GO Communications Client Organisation: Genting Campaign: Genting SkyWorlds |
|
GO Communications Client Organisation: EP PLUS Brand: SmectaGO Campaign: Take a Stand with SmectaGO |
|
GO Communications Client Organisation: NOBU Kuala Lumpur Campaign: Seasons of Change |
|
Noir by Entropia Client Organisation: Nippon Paint Campaign: NIPPON Paint – The Unsung Hero For All Malaysians |
|
Noir by Entropia, Fishermen Integrated Malaysia Client Organisation: TT dotCOM Brand: TIME Internet Campaign: TIME Kabel Besar – Stamped Its Territory With The Strongest Connection! |
|
OMD, Leo Burnett Client Organisation: McDonald’s Malaysia Brand: McDonald’s Campaign: You asked for it, and you got it: Re-igniting the Heat with 3x Spicy Ayam Goreng McD |
|
PHD Media Client Organisation: Wipro Unza Brand: Aiken Campaign: How Aiken tap into cultural zeitgeist creates a viral triumph |
|
PHD Media, Ensemble Worldwide Client Organisation: Wipro Unza Brand: Safi Campaign: How Safi Influence Hijabi with #SISREDAHJE translate to 40% Sales Growth |
|
Yellow Paper Plane Client Organisation: ISUZU Malaysia Brand: ISUZU D-MAX X-TERRAIN Campaign: Steering ISUZU Into The Right Direction – Winning Hearts, Winning Customers |
34. Most Effective Use – Loyalty & CRM
|
Astana International Client Organisation: Petron Malaysia Campaign: Petron Jom Jalan Jalan |
|
Digitas Malaysia Client Organisation: Nestle Malaysia Brand: Nestle Infant Nutrition Campaign: Building A Connected Ecosystem For Nestlé Infant Nutrition To Grow, Engage & Retain Parents |
|
Digitas Malaysia Client Organisation: Samsung Malaysia Campaign: Unfolding Success For Samsung Galaxy Fold3 & Flip3 With CRM |
|
Entropia Client Organisation: Watsons Malaysia Campaign: Watsons KAWKAW Deals | Weekly Promos |
|
Entropia Client Organisation: Heineken Malaysia Brand: Drinkies Campaign: Always On – Stay Thirsty |
|
Entropia – Part of Accenture Song Client Organisation: unifi Campaign: Informal loyalty – a game beyond points |
|
Entropia – Part of Accenture Song Client Organisation: Fonterra Malaysia Brand: Connected Mums Club Campaign: Winning mommies with marketing 4.0 |
|
FCB SHOUT Client Organisation: RHB Banking Group Brand: RHB Bank Campaign: ALLY AGAINST ADVERSITY – Shining the spotlight on Malaysian resilience with the power of storytelling |
35. Most Effective Use - Mobile
|
Ampersand Advisory Client Organisation: Shiseido Malaysia Brand: Shiseido Ultimune Campaign: Innovation Helps Win Urban Beauty-Conscious Women: Shiseido’S First-Of-Its-Kind 7 Levels Of Virtual Reality Brings Tokyo Ginza Street To Your Mobile Phone |
|
Edelman Client Organisation: Sime Darby Oils Campaign: #GetMoving Challenge |
|
Entropia – Part of Accenture Song Client Organisation: RHB Banking Group Brand: RHB Bank Campaign: Unified banking experience (UBX) |
|
Noir by Entropia Client Organisation: Etika Brand: Calpis Campaign: Calpis Encourages Gen Z’s to Dance to Fame |
|
OMD, Leo Burnett Client Organisation: McDonald’s Malaysia Brand: McDonald’s Campaign: Navigating the Way to Increase Footwall to McD with Waze |
36. Most Effective Use - Multicultural Marketing
|
Blanc by Entropia Client Organisation: Sime Darby Property Campaign: Kongsi Your Gong Xi |
|
Edelman Client Organisation: Sime Darby Oils Campaign: #GetMoving Challenge |
|
FCB SHOUT Client Organisation: RHB Banking Group Brand: RHB Bank Campaign: ALLY AGAINST ADVERSITY – Shining the spotlight on Malaysian resilience with the power of storytelling |
|
FCB SHOUT Client Organisation: RHB Banking Group Brand: RHB Bank Campaign: GOLDEN WISDOM – How RHB captured a new audience by turning traditional culture into modern art-vertisements |
|
FCB SHOUT, GO Communications Client Organisation: PepsiCo Malaysia Brand: Quaker Oats Campaign: RASA SAYANG RASA KUAT – Helping the Malay segment navigate ramadan with a fresh insight |
|
Noir by Entropia Client Organisation: Etika Brand: WONDA Campaign: Reminding Malaysian’s that We are ALL Wonda-ful Inside |
|
Scarlet Client Organisation: Life After Campaign: Life After Season 4 |
37. Most Effective Use – Programmatic Marketing
 |
Assembly Client Organisation: YES Campaign: YES Drives Digital Connectivity In Malaysia |
|
Noir by Entropia Client Organisation: TT dotCOM Brand: TIME Internet Campaign: TIME Kabel Besar – When Precision Meets Planning |
|
OMD, Leo Burnett Client Organisation: McDonald’s Malaysia Campaign: Discover the World Japan |
|
PHD Media, VMLY&R Commerce Client Organisation: Subway Malaysia Brand: Subway Campaign: Subway – A Cookie for a Footfall in the Cookieless World |
 |
Xaxis Malaysia Client Organisation: Colgate-Palmolive Malaysia Campaign: Colgate Optic White |
38. Most Effective Use – Social Media
|
Astro Client Organisation: Astro Campaign: Maharaja Lawak Mega 2021 |
|
Entropia Client Organisation: U Mobile Campaign: U Mobile MadeByU: Papercraft Arfa Adam |
|
Entropia – Part of Accenture Song Client Organisation: Nestle – Nespresso Campaign: The art of sustainability with Red Hong Yi |
|
GO Communications Client Organisation: EP PLUS Brand: SmectaGO Campaign: Take a Stand with SmectaGO |
|
Invictus Blue Group Client Organisation: Vinda Marketing Brand: Libresse Campaign: Kebaya & Vulva – Symbols of Empowering Womanhood |
 |
Kingdom Digital Solutions Client Organisation: Alliance Cosmetics Brand: SILKYGIRL Campaign: SILKYGIRL’s Sweet Treats Campaign |
|
Maxis eCommerce & Retail Client Organisation: XIXILI Intima Campaign: Championing Body Positivity with The Perfect Fit For All |
|
Noir by Entropia Client Organisation: Etika Brand: Calpis Campaign: REEL-ing an Opportunity to Fame with Calpis |
|
OMD, Leo Burnett, C27 Client Organisation: McDonald’s Malaysia Brand: McDonald’s Campaign: McDonald’s x BTS: Creating a DYNAMITE Social Buzz with Pop Culture |
39. Most Effective Use – Specific Audience
|
Ampersand Advisory Client Organisation: Shiseido Malaysia Brand: Shiseido Ultimune Campaign: Winning Urban Beauty-Conscious Women: Shiseido’S First-Of-Its-Kind 7 Levels Of Virtual Reality Brings Ginza Street Tokyo To Malaysia |
|
Entropia – Part of Accenture Song Client Organisation: Fonterra Malaysia Brand: Connected Mums Club Campaign: Winning mommies with marketing 4.0 |
|
FCB SHOUT Client Organisation: RHB Banking Group Brand: RHB Bank Campaign: GOLDEN WISDOM – How RHB captured a new audience by turning traditional culture into modern art-vertisements |
|
Invictus Blue Group Client Organisation: Vinda Marketing Brand: Libresse Campaign: Kebaya & Vulva – Symbols of Empowering Womanhood |
|
Maxis eCommerce & Retail Client Organisation: Fitness Concept Campaign: Fitspo Redefined: Strengthening the nation one fitness goal at a time |
|
SKALE Client Organisation: CapitaLand Malaysia Campaign: CapitaLand Plant Rewards |
|
The Clan Client Organisation: Nestle Products Brand: Nespresso Malaysia Campaign: Nespresso Summer Campaign |
|
Trinergy Client Organisation: Allianz Malaysia Campaign: Allianz 111 Motor |
|
VoxEureka Client Organisation: Digi Campaign: Digi Yellow Heart |
|
VoxEureka Client Organisation: Sunway Group Campaign: Doing Well by Doing Good |
40. Most Effective Use – Video
|
Entropia Client Organisation: U Mobile Campaign: U Mobile MadeByU: Papercraft Arfa Adam |
|
Entropia – Part of Accenture Song Client Organisation: Telekom Malaysia Brand: Unifi Campaign: Breaking the fourth wall in interactive storydoing |
|
FCB SHOUT Client Organisation: RHB Banking Group Brand: RHB Bank Campaign: ALLY AGAINST ADVERSITY – Shining the spotlight on Malaysian resilience with the power of storytelling |
|
Noir by Entropia, Fishermen Integrated Malaysia Client Organisation: TT dotCOM Brand: TIME Internet Campaign: TIME Kabel Besar – Storytelling At Its Best |
|
OMD, Leo Burnett Client Organisation: McDonald’s Malaysia Brand: McDonald’s Campaign: #SyukurBersyukur: How Good Content Can Travel Further and Make a Big Impact |
|
The Clan Client Organisation: Maybank Brand: MAE by Maybank2u Campaign: MAE-ke It Ong Campaign |
|
Xaxis Malaysia Client Organisation: SK Networks Retails Malaysia Campaign: JIKSOO Hyper & Hyper Rose Gold (Jul Aug Campaign) |
|
Yellow Paper Plane Client Organisation: ISUZU Malaysia Brand: ISUZU D-MAX X-TERRAIN Campaign: Steering ISUZU Into The Right Direction – Winning Hearts, Winning Customers |
41. Best Account Manager
 |
Astana International Individual: Helena Hasan |
 |
Be Strategic Individual: Daniel Wong |
 |
Creme Digital Individual: Sam Werngren |
 |
Personedge Individual: Lim Shan Yen |
 |
The Gaming Company Individual: Bowie Lim |
42. Best Art Director/Designer
 |
At Event Quest Individual: CE Tan |
 |
Borderless Individual: Sandra Sin |
 |
Clan Malaysia Individual: Afiq Marzuki |
 |
SKALE Individual: Shah Al Zefflee |
 |
Zeno Malaysia Individual: Yap Park Mun |
43. Best Strategist
 |
Astana International Individual: Danial Asyraf Bin Shafri |
 |
Be Strategic Individual: Dan Iskandar |
 |
Borderless Individual: Edward Ong |
 |
Digitas Malaysia Individual: Grace Loh |
 |
Kingdom Digital Solutions Individual: Edmund Lou |
 |
TDG – The D Group Individual: Ng Hun Jie |
 |
The Gaming Company Individual: Stephanie Wong |
Stay Updated!
Be the first to know what’s coming up! Sign Up for our newsletter to get the latest news and events related to advertising + marketing magazine.
Masterclass Series
