{"id":14625,"date":"2024-03-27T06:51:36","date_gmt":"2024-03-27T06:51:36","guid":{"rendered":"https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/?p=14625"},"modified":"2024-11-22T16:10:59","modified_gmt":"2024-11-22T16:10:59","slug":"yvonne-leung","status":"publish","type":"post","link":"https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/yvonne-leung\/","title":{"rendered":"Yvonne Leung"},"content":{"rendered":"

[et_pb_section fb_built=”1″ admin_label=”Speakers” _builder_version=”4.14.7″ global_colors_info=”{}” locked=”off”][et_pb_row admin_label=”2024 Judges” _builder_version=”4.14.7″ _module_preset=”default” global_module=”15059″ saved_tabs=”all” locked=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

2024 JUDGE’S PROFILE<\/strong><\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,2_3″ module_class=”members-full-description” _builder_version=”4.14.7″ global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”3.26.6″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Yvonne-Leung-scaled.jpg” alt=”Senoko_HeatherAng” title_text=”Yvonne Leung” _builder_version=”4.14.7″ always_center_on_mobile=”off” locked=”off” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”2_3″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.14.7″ locked=”off” global_colors_info=”{}” hover_enabled=”0″ sticky_enabled=”0″]<\/p>\n

Yvonne Leung<\/h3>\n

Director of Customer Transformation & Growth<\/h4>\n

Bupa Hong Kong<\/h5>\n

[\/et_pb_text][et_pb_text _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n

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Yvonne Leung is currently the Director of Customer Transformation & Growth of Bupa Hong Kong and ex-Chief Marketing Officer and founding leader of AlipayHK. She is a well-known marketer and change leader in Fintech industry, a Chartered Marketer and Fellow Member (FCIM) of Chartered Institute of Marketing (UK) and a winner for Distinguished Marketing Leadership of HKMA\/TVB Marketing Excellence Awards 2020. Yvonne has extensive experience in analytics-based performance marketing, creative\/ service design, experience-driven innovations, digital transformation, public & media relations, and corporate events, dedicate to integrate strategic thinking and practical business applications through creating human-centered user experience; while continually build game changing solutions to maximize business values and brand equity.<\/p>\n

She holds a Bachelor of Commerce degree in Finance (First Class Hons & Dean\u2019s List Award), a Master of Arts degree in Communication, a Master of Business Administration degree in Strategic Management, and a Doctor of Business Administration degree with research focus in Digital Marketing. She has also completed Digital Disruption: Digital Transformation Strategies Program of University of Cambridge, Customer-Focused Innovation Program at Stanford University, and Executive Program for Leading Change at HKUST.<\/p>\n<\/div>\n

\u00a0<\/div>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=”View other 2024 judges\u2019 profile” _builder_version=”4.14.7″ custom_margin=”0px||0px|” custom_padding=”0px||0px|” global_module=”15063″ saved_tabs=”all” locked=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”0px||0px|” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

View other 2024 judges\u2019 profile<\/h5>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”off|off|off” admin_label=”judges 2024″ _builder_version=”4.14.7″ _module_preset=”default” global_module=”14234″ saved_tabs=”all” global_colors_info=”{}”][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” make_equal=”on” disabled_on=”off|off|off” module_class=”flex-row-wrapper” _builder_version=”4.14.7″ width=”90%” custom_padding=”|||” z_index_tablet=”500″ use_custom_width=”on” custom_width_px=”1440px” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Eva Wong” position=”Head of Merchant Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Eva-Wong.jpg” admin_label=”Eva Wong” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Eva-Wong\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

American Express<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Pecky Sze” position=”Marketing Director” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/04\/Pecky-Sze.jpg” admin_label=”Pecky Sze” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Pecky-Sze\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Amoy Food<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Yvonne Leung” position=”Director of Customer Transformation & Growth” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Yvonne-Leung-scaled.jpg” admin_label=”Yvonne Leung” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Yvonne-Leung\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Bupa Hong Kong<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Matthew Li” position=”Head of Brand & Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Matthew-Li.jpeg” admin_label=”Matthew Li” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Matthew-Li\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Decathlon Hong Kong<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” make_equal=”on” disabled_on=”off|off|off” module_class=”flex-row-wrapper” _builder_version=”4.14.7″ width=”90%” custom_padding=”|||” z_index_tablet=”500″ use_custom_width=”on” custom_width_px=”1440px” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Kim Plaggenburg” position=”Marketing Director” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Kim-Plaggenburg.jpeg” admin_label=”Kim Plaggenburg” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Kim-Plaggenburg\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Feather & Bone<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Terry Tong” position=”Associate Director, Global Digital Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Terry-Tong.jpeg” admin_label=”Terry Tong” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Terry-Tong\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

GP Batteries<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Amanda Chang” position=”Head of Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/01\/Amanda-Chang.png” admin_label=”Amanda Chang” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Amanda-Chang\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Guardforce Group<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Andrew Yeung” position=”Assistant General Manager (Promotions & Marketing)” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Andrew-Yeung-scaled.jpg” admin_label=”Andrew Yeung” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Andrew-Yeung\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Harbour City Estates<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Emily Wong” position=”Cluster Director of Marketing Communications” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Emily-Wong-scaled.jpg” admin_label=”Emily Wong” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Emily-Wong\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Hyatt Regency<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Jenifer Mccombie” position=”Chief Marketing & Communications Officer & Client Services Strategy” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Jen-Mccombie.jpg” admin_label=”Jenifer Mccombie” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Jenifer-Mccombie\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

JEB International<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”PY Liu” position=”Regional General Manager” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/PY-Liu.jpg” admin_label=”PY Liu” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/PY-Liu\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

K-Swiss Global Brands<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Maggie Fei” position=”Head of Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Maggie-Fei.jpeg” admin_label=”Maggie Fei” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Maggie-Fei\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Lan Kwai Fong Group<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Mabel Leung” position=”Head of Marketing, Quick Service Restaurants and Catering Services” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Mabel-Leung.jpeg” admin_label=”Mabel Leung” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Mabel-Leung\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Maxim\u2019s Caterers<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Ellen Tsang” position=”Head of Marketing, Asia ex-Japan” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Ellen-Tsang.jpg” admin_label=”Ellen Tsang” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Ellen-Tsang\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Pictet Asset Management<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Sally Wong” position=”Marketing Director” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Sally-Wong2.jpg” admin_label=”Sally Wong” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Sally-Wong\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Royal Medic (Holdings)<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Anson Shum” position=”Vice President Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Anson-Shum.jpeg” admin_label=”Anson Shum” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Anson-Shum\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

SAUVEREIGN<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Vivian Lee” position=”Group General Manager, Corporate Marketing, Communications & Sustainability” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Vivian-Lee-.jpg” admin_label=”Vivian Lee” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Vivian-Lee\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Sino Group<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Elvis Yan” position=”Chief Marketing Officer” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/04\/Elvis-Yan.jpg” admin_label=”Elvis Yan” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Elvis-Yan\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

UA Finance <\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Lutricia Kwok” position=”Head of Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Lutricia-Kwok.jpg” admin_label=”Lutricia Kwok” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Lutricia-Kwok\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Visa Hong Kong & Macau<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Alice Au” position=”Group Director Digital Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Alice-Au.png” admin_label=”Alice Au” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Alice-Au\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Wharf Hotels<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

[et_pb_section fb_built=”1″ admin_label=”Speakers” _builder_version=”4.14.7″ global_colors_info=”{}” locked=”off”][et_pb_row admin_label=”2024 Judges” _builder_version=”4.14.7″ _module_preset=”default” global_module=”15059″ saved_tabs=”all” locked=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”] 2024 JUDGE’S PROFILE [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,2_3″ module_class=”members-full-description” _builder_version=”4.14.7″ global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”3.26.6″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Yvonne-Leung-scaled.jpg” alt=”Senoko_HeatherAng” title_text=”Yvonne Leung” _builder_version=”4.14.7″ always_center_on_mobile=”off” locked=”off” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”2_3″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.14.7″ locked=”off” global_colors_info=”{}” hover_enabled=”0″ sticky_enabled=”0″] Yvonne Leung Director […]<\/p>\n","protected":false},"author":44,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"

Welcome to Awards Site Home<\/a>. This is your first post. 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