{"id":14425,"date":"2024-03-08T02:17:57","date_gmt":"2024-03-08T02:17:57","guid":{"rendered":"https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/?p=14425"},"modified":"2024-11-22T12:39:07","modified_gmt":"2024-11-22T12:39:07","slug":"alice-au","status":"publish","type":"post","link":"https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/alice-au\/","title":{"rendered":"Alice Au"},"content":{"rendered":"

[et_pb_section fb_built=”1″ admin_label=”Speakers” _builder_version=”4.14.7″ global_colors_info=”{}” locked=”off”][et_pb_row admin_label=”2024 Judges” _builder_version=”4.14.7″ _module_preset=”default” global_module=”15059″ saved_tabs=”all” locked=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

2024 JUDGE’S PROFILE<\/strong><\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,2_3″ module_class=”members-full-description” _builder_version=”4.14.7″ global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”3.26.6″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Alice-Au.png” alt=”Senoko_HeatherAng” title_text=”Alice-Au” _builder_version=”4.14.7″ always_center_on_mobile=”off” locked=”off” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”2_3″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.14.7″ locked=”off” global_colors_info=”{}” hover_enabled=”0″ sticky_enabled=”0″]<\/p>\n

Alice Au<\/h3>\n

Group Director Digital Marketing<\/h4>\n

Wharf Hotels<\/h5>\n

[\/et_pb_text][et_pb_text _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n

Being an all-rounded veteran in Digital and CRM, Alice Au has been focusing on customer-centric digital marketing management for the past 20 years \u2013 specialized in Marketing Automation & multi-faceted Social\/ e-Commerce Development. Currently as Group Head of Digital Marketing for Wharf Hotels managing Niccolo and Marco Polo Hotels portfolio, Alice is spearheading the group\u2019s digital transformation to fuel the Omni-channel, AI and WeChat Commerce developments for the luxury segments in hospitality, inside China and for rest of the world.<\/p>\n

Prior, Alice\u202fhas been instrumental in leading the Global and Regional Team to drive Web, Chatbot and Mobile Development, Performance Marketing as well as China Social CRM via WeChat for Estee Lauder Companies, DFS Group, CITIC Bank and PCCW. During her earlier stage while she was with Langham Hospitality Group and Sino Hotels, she had brought to life the first International Hotel Loyalty Programme Mobile App to be downloadable from the Apple Apps Store; and also had won many industry-wide accolades including the first ECOMMAS Awards held by the MARKETING-INTERACTIVE back in \u20182017.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=”View other 2024 judges\u2019 profile” _builder_version=”4.14.7″ custom_margin=”0px||0px|” custom_padding=”0px||0px|” global_module=”15063″ saved_tabs=”all” locked=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”0px||0px|” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

View other 2024 judges\u2019 profile<\/h5>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”off|off|off” admin_label=”judges 2024″ _builder_version=”4.14.7″ _module_preset=”default” global_module=”14234″ saved_tabs=”all” global_colors_info=”{}”][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” make_equal=”on” disabled_on=”off|off|off” module_class=”flex-row-wrapper” _builder_version=”4.14.7″ width=”90%” custom_padding=”|||” z_index_tablet=”500″ use_custom_width=”on” custom_width_px=”1440px” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Eva Wong” position=”Head of Merchant Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Eva-Wong.jpg” admin_label=”Eva Wong” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Eva-Wong\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

American Express<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Pecky Sze” position=”Marketing Director” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/04\/Pecky-Sze.jpg” admin_label=”Pecky Sze” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Pecky-Sze\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Amoy Food<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Yvonne Leung” position=”Director of Customer Transformation & Growth” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Yvonne-Leung-scaled.jpg” admin_label=”Yvonne Leung” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Yvonne-Leung\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Bupa Hong Kong<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Matthew Li” position=”Head of Brand & Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Matthew-Li.jpeg” admin_label=”Matthew Li” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Matthew-Li\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Decathlon Hong Kong<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” make_equal=”on” disabled_on=”off|off|off” module_class=”flex-row-wrapper” _builder_version=”4.14.7″ width=”90%” custom_padding=”|||” z_index_tablet=”500″ use_custom_width=”on” custom_width_px=”1440px” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Kim Plaggenburg” position=”Marketing Director” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Kim-Plaggenburg.jpeg” admin_label=”Kim Plaggenburg” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Kim-Plaggenburg\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Feather & Bone<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Terry Tong” position=”Associate Director, Global Digital Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Terry-Tong.jpeg” admin_label=”Terry Tong” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Terry-Tong\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

GP Batteries<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Amanda Chang” position=”Head of Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/01\/Amanda-Chang.png” admin_label=”Amanda Chang” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Amanda-Chang\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Guardforce Group<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Andrew Yeung” position=”Assistant General Manager (Promotions & Marketing)” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Andrew-Yeung-scaled.jpg” admin_label=”Andrew Yeung” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Andrew-Yeung\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Harbour City Estates<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Emily Wong” position=”Cluster Director of Marketing Communications” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Emily-Wong-scaled.jpg” admin_label=”Emily Wong” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Emily-Wong\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Hyatt Regency<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Jenifer Mccombie” position=”Chief Marketing & Communications Officer & Client Services Strategy” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Jen-Mccombie.jpg” admin_label=”Jenifer Mccombie” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Jenifer-Mccombie\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

JEB International<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”PY Liu” position=”Regional General Manager” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/PY-Liu.jpg” admin_label=”PY Liu” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/PY-Liu\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

K-Swiss Global Brands<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Maggie Fei” position=”Head of Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Maggie-Fei.jpeg” admin_label=”Maggie Fei” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Maggie-Fei\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Lan Kwai Fong Group<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Mabel Leung” position=”Head of Marketing, Quick Service Restaurants and Catering Services” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Mabel-Leung.jpeg” admin_label=”Mabel Leung” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Mabel-Leung\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Maxim\u2019s Caterers<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Ellen Tsang” position=”Head of Marketing, Asia ex-Japan” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Ellen-Tsang.jpg” admin_label=”Ellen Tsang” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Ellen-Tsang\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Pictet Asset Management<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Sally Wong” position=”Marketing Director” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Sally-Wong2.jpg” admin_label=”Sally Wong” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Sally-Wong\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Royal Medic (Holdings)<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Anson Shum” position=”Vice President Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Anson-Shum.jpeg” admin_label=”Anson Shum” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Anson-Shum\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

SAUVEREIGN<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Vivian Lee” position=”Group General Manager, Corporate Marketing, Communications & Sustainability” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Vivian-Lee-.jpg” admin_label=”Vivian Lee” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Vivian-Lee\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Sino Group<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Elvis Yan” position=”Chief Marketing Officer” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/04\/Elvis-Yan.jpg” admin_label=”Elvis Yan” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Elvis-Yan\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

UA Finance <\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Lutricia Kwok” position=”Head of Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Lutricia-Kwok.jpg” admin_label=”Lutricia Kwok” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Lutricia-Kwok\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Visa Hong Kong & Macau<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Alice Au” position=”Group Director Digital Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Alice-Au.png” admin_label=”Alice Au” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Alice-Au\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Wharf Hotels<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

[et_pb_section fb_built=”1″ admin_label=”Speakers” _builder_version=”4.14.7″ global_colors_info=”{}” locked=”off”][et_pb_row admin_label=”2024 Judges” _builder_version=”4.14.7″ _module_preset=”default” global_module=”15059″ saved_tabs=”all” locked=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”] 2024 JUDGE’S PROFILE [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,2_3″ module_class=”members-full-description” _builder_version=”4.14.7″ global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”3.26.6″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2024\/03\/Alice-Au.png” alt=”Senoko_HeatherAng” title_text=”Alice-Au” _builder_version=”4.14.7″ always_center_on_mobile=”off” locked=”off” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”2_3″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.14.7″ locked=”off” global_colors_info=”{}” hover_enabled=”0″ sticky_enabled=”0″] Alice Au Group Director […]<\/p>\n","protected":false},"author":44,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"

Welcome to Awards Site Home<\/a>. This is your first post. 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