{"id":12042,"date":"2022-04-04T03:08:51","date_gmt":"2022-04-04T03:08:51","guid":{"rendered":"https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/?p=12042"},"modified":"2022-04-04T04:32:22","modified_gmt":"2022-04-04T04:32:22","slug":"kimberly-hu","status":"publish","type":"post","link":"https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/kimberly-hu\/","title":{"rendered":"Kimberly Hu"},"content":{"rendered":"

[et_pb_section fb_built=”1″ admin_label=”Speakers” _builder_version=”4.7.5″ global_colors_info=”{}”][et_pb_row column_structure=”1_3,2_3″ _builder_version=”4.14.7″ global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”3.26.6″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2022\/04\/Skype_Picture_2022_04_04T03_08_05_631Z.jpeg” alt=”Senoko_HeatherAng” title_text=”Skype_Picture_2022_04_04T03_08_05_631Z” _builder_version=”4.14.7″ always_center_on_mobile=”off” locked=”off” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”2_3″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.14.7″ text_font=”|500|||||||” text_font_size=”18px” text_letter_spacing=”2px” header_2_font=”Poppins|700|||||||” header_2_text_color=”#ffc107″ header_2_font_size=”54px” header_2_letter_spacing=”2px” header_2_line_height=”2em” header_3_font=”|700|||||||” header_3_text_color=”#0074bc” header_3_font_size=”36px” header_3_line_height=”1.4em” header_2_font_size_tablet=”40″ header_2_font_size_phone=”30″ header_2_font_size_last_edited=”on|phone” header_3_font_size_tablet=”” header_3_font_size_phone=”” header_3_font_size_last_edited=”on|tablet” z_index_tablet=”500″ text_text_shadow_horizontal_length_tablet=”0px” text_text_shadow_vertical_length_tablet=”0px” text_text_shadow_blur_strength_tablet=”1px” link_text_shadow_horizontal_length_tablet=”0px” link_text_shadow_vertical_length_tablet=”0px” link_text_shadow_blur_strength_tablet=”1px” ul_text_shadow_horizontal_length_tablet=”0px” ul_text_shadow_vertical_length_tablet=”0px” ul_text_shadow_blur_strength_tablet=”1px” ol_text_shadow_horizontal_length_tablet=”0px” ol_text_shadow_vertical_length_tablet=”0px” ol_text_shadow_blur_strength_tablet=”1px” quote_text_shadow_horizontal_length_tablet=”0px” quote_text_shadow_vertical_length_tablet=”0px” quote_text_shadow_blur_strength_tablet=”1px” header_text_shadow_horizontal_length_tablet=”0px” header_text_shadow_vertical_length_tablet=”0px” header_text_shadow_blur_strength_tablet=”1px” header_2_text_shadow_horizontal_length_tablet=”0px” header_2_text_shadow_vertical_length_tablet=”0px” header_2_text_shadow_blur_strength_tablet=”1px” header_3_text_shadow_horizontal_length_tablet=”0px” header_3_text_shadow_vertical_length_tablet=”0px” header_3_text_shadow_blur_strength_tablet=”1px” header_4_text_shadow_horizontal_length_tablet=”0px” header_4_text_shadow_vertical_length_tablet=”0px” header_4_text_shadow_blur_strength_tablet=”1px” header_5_text_shadow_horizontal_length_tablet=”0px” header_5_text_shadow_vertical_length_tablet=”0px” header_5_text_shadow_blur_strength_tablet=”1px” header_6_text_shadow_horizontal_length_tablet=”0px” header_6_text_shadow_vertical_length_tablet=”0px” header_6_text_shadow_blur_strength_tablet=”1px” box_shadow_horizontal_tablet=”0px” box_shadow_vertical_tablet=”0px” box_shadow_blur_tablet=”40px” box_shadow_spread_tablet=”0px” locked=”off” global_colors_info=”{}”]<\/p>\n

Kimberly Hu<\/h3>\n

Director of Membership & Marketing<\/p>\n

Carlyle & Co.<\/strong><\/h4>\n

[\/et_pb_text][et_pb_text _builder_version=”4.14.7″ global_colors_info=”{}”]<\/p>\n

Kimberly Hu is the Director of Membership & Marketing at Carlyle & Co., Rosewood Hotel Group\u2019s latest brand of landmark private members\u2019 club.<\/p>\n

As Director of Membership & Marketing, Kimberly is charged with the establishment and execution of the membership strategy, including the overarching philosophy, the strategic direction regarding the development of the membership committee, founder member and full member acquisition phases, the mix of members to ensure the diversity vision and ultimately to achieve membership targets. She designed and implemented the marketing strategy for the launch of the first Carlyle & Co. to market in June 2021, which included establishing the strategic direction for social media, PR and communications as well as designing and launching the Carlyle & Co. website.<\/p>\n

Kimberly started her career at Hong Kong Tatler magazine as an editor covering events, fashion and beauty. She left the magazine as Director of VIP Relations, Editorial and Events and in charge of identifying key personalities for the magazine\u2019s covers and feature stories, and the planning and execution of the magazine\u2019s coveted annual Tatler Ball. Following her seven-year stint at Hong Kong Tatler, Kimberly moved to French insurer, AXA, as the Head of Brand & Corporate Communications for the Asian Markets, which included China, Hong Kong, Indonesia, Japan, Korea, Philippines, and Thailand. She was responsible for setting the Asia-wide brand strategy for AXA in Asia where she spearheaded the activation of AXA\u2019s Liverpool Football Club sponsorship.<\/p>\n

She holds a BA in Communications from the University of Southern California.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.14.7″ _module_preset=”default” global_module=”11516″ saved_tabs=”all” global_colors_info=”{}”][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” make_equal=”on” disabled_on=”off|off|off” module_class=”flex-row-wrapper” _builder_version=”4.14.7″ width=”90%” custom_padding=”|||” z_index_tablet=”500″ use_custom_width=”on” custom_width_px=”1440px” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Celia Lao” position=”General Manager of Greater China” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2022\/03\/Celia_1-scaled.jpeg” admin_label=”Celia Lao” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Celia-Lao\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

AirAsia Digital<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Andrea Wong” position=”Chief Marketing and Customer Officer” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2022\/03\/Andrea-Wong.jpg” admin_label=”Andrea Wong” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Andrea-Wong\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

AXA Hong Kong<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Philly Apthorpe” position=”Managing Director, Head of Marketing & Events APAC” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2022\/03\/Skype_Picture_2022_03_09T02_15_02_282Z.jpeg” admin_label=”Philly Apthorpe” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Philly-Apthorpe\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

BNP Paribas<\/b><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Kimberly Hu” position=”Director of Membership & Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2022\/04\/Skype_Picture_2022_04_04T03_08_05_631Z.jpeg” admin_label=”Kimberly Hu” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Kimberly-Hu\/” link_option_url_new_window=”on” hover_enabled=”0″ locked=”off” global_colors_info=”{}” title_text=”Skype_Picture_2022_04_04T03_08_05_631Z” sticky_enabled=”0″]<\/p>\n

Carlyle & Co.<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” make_equal=”on” disabled_on=”off|off|off” module_class=”flex-row-wrapper” _builder_version=”4.14.7″ width=”90%” custom_padding=”|||” z_index_tablet=”500″ use_custom_width=”on” custom_width_px=”1440px” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Cecilia Chan” position=”Head of Marketing, Hong Kong” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2022\/03\/Skype_Picture_2022_03_11T02_09_05_619Z-scaled.jpeg” admin_label=”Cecilia Chan” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Cecilia-Chan\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Carousell Group<\/b><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Angie Chung” position=”Deputy General Manager \u2013 Central Market” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2022\/03\/Skype_Picture_2022_03_11T04_38_03_840Z-scaled.jpeg” admin_label=”Angie Chung” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Angie-Chung\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Chinachem Group<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Vincent Chow” position=”Head of Marketing” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2022\/03\/Skype_Picture_2022_03_28T04_07_19_436Z.jpeg” admin_label=”Vincent Chow” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Vincent-chow\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

CLP Innovation<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_team_member name=”Amy Choi” position=”Strategy Director” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2022\/03\/Skype_Picture_2022_03_15T03_03_51_255Z.jpeg” admin_label=”Amy Choi” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Amy-Choi\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

The Coca-Cola Company<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” make_equal=”on” _builder_version=”4.14.7″ _module_preset=”default” width=”90%” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Eunice Lee” position=”Corporate Communication and PR Director” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2022\/03\/Skype_Picture_2022_03_07T07_19_14_753Z.jpeg” admin_label=”Eunice Lee” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Eunice-Lee\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Costa Crociere S.p.A.<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Adrian Leung” position=” Own Brand Marketing Head” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2022\/02\/Skype_Picture_2022_02_28T03_31_57_987Z.jpeg” admin_label=”Adrian Leung” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Adrian-Leung\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

DFI Retail Group
<\/b><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Tracy Huang” position=”Head of Marketing and Development” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2022\/03\/Skype_Picture_2022_03_18T04_26_02_315Z-scaled.jpeg” admin_label=”Tracy Huang” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Tracy-Huang” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Hong Kong Chinese Orchestra<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Hilda Chan” position=”Director, Brand & Digital Experience\u2502Head of CMO Project Office” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2022\/03\/Skype_Picture_2022_03_16T06_16_02_366Z.jpeg” admin_label=”Hilda Chan” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Hilda-Chan\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Hong Kong Science & Technology Parks Corporation<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” make_equal=”on” _builder_version=”4.14.7″ _module_preset=”default” width=”90%” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Nixon Cheung” position=”Head of Commercial and Brand” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2022\/03\/Skype_Picture_2022_03_09T02_14_59_387Z.jpeg” admin_label=”Nixon Cheung” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Nixon-Cheung\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Hong Kong Tramways<\/b><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Cynthia Yuen” position=”Head of MARCOM and Trade Marketing, Aspac” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2022\/03\/Skype_Picture_2022_03_21T01_09_05_296Z.jpeg” admin_label=”Cynthia Yuen” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Cynthia-Yuen\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Kohler Co.<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”David Leung” position=”Head of Branding + Research & Development (Head Quarters)” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2022\/03\/David-Leung.jpg” admin_label=”David Leung” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/David-Leung\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

MAXIM\u2019S GROUP<\/span><\/b><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Becky Lam” position=”Assistant General Manager, Marketing & Communications Department” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2022\/04\/Skype_Picture_2022_04_04T04_05_30_684Z-scaled.jpeg” admin_label=”Becky Lam” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Becky-Lam\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Nan Fung Development<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” make_equal=”on” _builder_version=”4.14.7″ _module_preset=”default” width=”90%” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Tim Hung” position=”Assistant Vice President, Brands” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2022\/03\/Skype_Picture_2022_03_16T06_16_07_392Z.jpeg” admin_label=”Tim Hung” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Tim-Hung\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Shangri-La International Hotel Management<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Loritta Tam” position=”Head of Retail Marketing (Hong Kong)” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2022\/03\/Skype_Picture_2022_03_09T02_15_04_883Z.jpeg” admin_label=”Loritta Tam” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/loritta-tam\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Swire Properties<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Samson Choi” position=”Brand General Manager” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2022\/03\/Skype_Picture_2022_03_22T01_40_57_241Z.jpeg” admin_label=”Samson Choi” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/samson-choi\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

The Est\u00e9e Lauder Companies<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.14.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_team_member name=”Sidhanth Gopishetty” position=”Regional General Manager \u2013 Marketing & Customer Engagement” image_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/wp-content\/uploads\/sites\/42\/2022\/03\/Skype_Picture_2022_03_07T11_07_10_587Z.jpeg” admin_label=”Sidhanth Gopishetty” _builder_version=”4.14.7″ link_option_url=”https:\/\/awards.marketing-interactive.com\/agency-of-the-year-hk\/Sidhanth-Gopishetty\/” link_option_url_new_window=”on” locked=”off” global_colors_info=”{}”]<\/p>\n

Toys\u201cR\u201dUs Asia<\/strong><\/b><\/p>\n

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